• the MEAT Journal
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• s.26 fall
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• pp.80-95
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• 2002

우리 협회에서는 식육가공품(식육,육가공품,냉동식품)에 대한 소비자 인식계몽과 업계 및 회원사의 주요 PR 사항을 기사화하여 식육가공품에 대한 소비자들의 호응도를 높이기 위해 다양한 형태의 대언론 활동을 강화하고 있습니다. 지난 9월까지 협회의 도움말로 주요 언론매체에 기사화된 내용을 수록합니다. 더욱 효과적인 홍보효과를 얻을 수 있도록 회원사 여러분의 적극적인 참여를 기대합니다.

• Journal of Satellite, Information and Communications
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• v.12 no.1
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• pp.54-57
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• 2017

In commercial facilities, it is very difficult in real to promote specific products among various products because various products are displayed and sold. Therefore, in order to promote information on most display products, there is a great tendency to rely on printed matter or salesperson. So, it is focused to display advertising or promotional video based on interactive user information by utilizing the diplay used in the store, and to implement technology considering energy saving. Also it is very utilized for a specific product sold or displayed at a commercial facility to be sent to manufacturer or advertiser who wants to promote specific products and content at customer contacts. In this study, we implemented that maximized advertisement effect through the advertisement video and combination of product using transparent display. we implemented User-oriented image display technology to provide an interactive service according to whether there is a user or not. Through this study, we proposed a new direction to maximize advertising/public relations effect in various commercial facilities.

• Journal of Digital Convergence
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• v.19 no.8
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• pp.293-299
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• 2021

With the development of OSMU mode in the game industry, the most popular 3D mobile game 'Honour Of Kings' in China, in addition to the entertainment effects of the game itself, has paid more attention to the production of promotional animation video contents in recent years. The huge animation market is generating abundant game revenue for 'Honour Of Kings'. This paper selected the most popular game promotional animations 'MU BIAO' and 'Bu Ye Chang'an' through a survey of 30 CG promotional animation in the official story station of 'Honour of Kings'. Important elements such as rich stories and the special effects of the gorgeous scenes, etc are summarized. Through the research of this paper, grasped the importance of promotional animation content in the game industry, and can expect the common growth of the game industry and the animation industry, which is one of the ways to create high profits in the game market.

• Electric Engineers Magazine
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• s.141
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• pp.39-40
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• 1994

• The Korean Publising Journal, Monthly
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• s.247
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• pp.15-15
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• 1998

• 방재와보험
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• s.43
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• pp.22-24
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• 1989

• Proceedings of the Korean Society of Computer Information Conference
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• 2016.01a
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• pp.233-234
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• 2016

본 논문에서는 컴퓨터 디스플레이를 이용한 입체 전광판 효과에 대해서 나타낸다. 기존 전광판은 하드웨어로 LED를 이용하여 실내 및 옥외 설치되어 광고 및 홍보 효과를 나타내고 있다. 본 연구에서는 LED 전광판의 한계라고 할 수 있는 점광원으로서의 확산광의 효과가 미약한 것을 소프트웨어를 이용하여 해결하고, 설치비용 및 광고 내용 수정 등 설치 이후에 변경이 손쉽지 않는 것들을 소프트웨어를 이용하여 컴퓨터 디스플레이 함으로써 다양한 컬러, 다양한 텍스트, 다양한 동영상을 손쉽게 제작하고, 홍보 할 수 있다. 따라서 실내 LED 효과에 비해서 컴퓨터 디스플레이를 이용한 입체 전광판의 제작 및 내용 변경에 유지 관리가 매우 효과적임을 나타낸다.

• The Journal of the Korea Contents Association
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• v.10 no.9
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• pp.478-486
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• 2010

A lot of local colleges are public relation(PR) using on off line media. However, to examine the effectiveness and efficiency can be maximized to promote research is still lacking. This study was presented to the utilization of the Internet media in local colleges. As a result, local college students were used more offline than online media. Add admission period, girls were higher utilization of the internet entrance site. When nonscheduled admission, vocation high school students were more internet media use. Academic high school students used the internet media, when add admission period.

• Journal of the Korea Organic Resources Recycling Association
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• v.3 no.1
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• pp.43-59
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• 1995

Composting of muicipal waste is essential to achieve high national reading rate exceeding 20% to encourage composting activity, intensive education and qublic information activity for residents are necessary. More developed countries such as Europe and America, some effecient and systematic education program were developed and gained considerake success. In this paper we analyzed the edacation and public information program in USA and Germany. And then, we suggested schematic program of education and public information for composting.

• Journal of Korean Society of Archives and Records Management
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• v.17 no.1
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• pp.245-273
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• 2017

To complement the limitations of the public relations method performed currently in archives and serve various users, a new approach to public relations are needed. Recently, as the size of the webtoon market has expanded, public relations using webtoons continues to heighten in enterprises and public institutions. Therefore, this study proposed a method for public relations using brand webtoon as a means of promoting the archives. This study was focused on the National Archives of Korea. Thus, based on the analysis of roles, service, contents, and users of the National Archives of Korea, this study suggested production plans to increase the promotional effect in brand webtoons and strategies such as viral marketing, the brand story strategy, and the one-source, multi-use (OSMU) strategy.