• Title/Summary/Keyword: 현지화역량

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Associated Analysis of FTA Information Learning in Export of SMEs (중소기업 수출에서 FTA 정보학습 연관분석)

  • Cho, Yeon-Sung
    • Korea Trade Review
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    • v.42 no.5
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    • pp.93-112
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    • 2017
  • The purpose of this study is to analyze the effects of FTA information learning in export SMEs. Therefore, this study has constructed an integrated model including the moderating effects of FTA information learning on the of export performance in SME. The relationship between SMEs' localization strategy, product innovation capacity, and FTA information learning was linked to export performance, and an empirical analysis was conducted on 195 export SMEs. The path analysis was performed using the structural equation model(SEM), and six hypotheses including the control effect were tested. As a result, the localization strategy of SMEs positively influenced product innovation capacity. On the other hand, FTA information learning did not show significant results. Product innovation capacity and FTA information learning as an antecedents showed significant results in terms of export performance. In the moderated effects analysis, the moderated effect between the localization strategy and FTA information learning did not show significant effect on the product innovation capacity. Whereas the moderated effect between the product innovation capacity and the FTA information learning significant influence on the export performance of SMEs.

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A Study on The Effect of IHRM to Firm's Competitive Advantage (국제기업의 인적자원관리전략 의사결정이 경쟁우위에 미치는 영향에 대한 분석)

  • Lee, Jung-Ah;Lee, Chun-Su
    • International Commerce and Information Review
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    • v.15 no.1
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    • pp.135-159
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    • 2013
  • The globalization of business is making it more important than ever to understand how international human resource can be utilized more competitively. This study explores how the international human resource strategies between global integration and local responsiveness affects the company's competitive advantage. The findings for global integration strategy suggest that when a subsidiary is highly dependent on the parent company's resources and the findings for local responsiveness suggest that when a subsidiary is highly dependant on the host country's resources and institution. This study proposes competitive advantage by the global integration strategy and local responsiveness strategy. The effects of IHRM to create value for company's core competence was analyzed. Two IHRM strategic choices will affect the different competences such as integration and localization abilities. This paper also suggests the two kinds of core competences of IHRM strategies how impact on company's performance.

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An Empirical Study on the Characteristics of Global Investment Corporation (글로벌 투자기업의 특성에 관한 실증연구)

  • Lee, Eung-Kweon
    • Journal of Arbitration Studies
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    • v.21 no.2
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    • pp.157-183
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    • 2011
  • 본 연구는 한국의 다국적 기업이 세계 여러 지역(유럽, 아프리카, 아시아, 아메리카)에서 글로벌 경제 활동과 사업을 범세계적으로 수행하고 있으며. 범세계적인 글로벌 사업수행에서 지역별 경제변화가 지역적으로 다양하면서, 복잡하게 전개되는 것에 대해서 글로벌기업이 지역별 특성에 적합하게 사업을 영위하면서 글로벌하게 현지시장 접근 방법을 어떠한 기준으로 우선 접근하는지에 대한 방법을 통계처리를 하였으며 향후 어떠한 방법을 수용하여 전략적 방법과 모델을 개발하여 자연스럽게 글로벌화 추이를 알아보고자 연구과제들을 실증 분석 하였음. 그리고 글로벌화 하는 TNC's 기업의 지식과 정보의 습득이 중요하며, 변화와 혁신을 통해서 자신의 분야에서는 세계적 선도 기업이 되고자 하는 TNC's 기업이라면 선진국 TNCs 기업보다는 더 적극적인 전략과 사업 모델을 모색해야 한다는 전제하에 실증모형을 설정하고 연구과제들을 정리하였음. 1. TNC's에 의하여 세계경제 활동에 중요한 변수들을 여러 가지 측면에서 검토하고 지리적요인과 경제적 요소들을 고려하여 기술과 자원의 아웃소싱의 글로벌화 방법을 고려하여 세계경제체제의 변화와 향상에 많은 투자내용들이 지리적인 여건과 글로벌화를 고려하여 투자가 진행되어지는가의 추이를 분석하였음. 2. TNC's의 역량에 따라 사업경영에서 현지국가의 경영관리와 산업의 변화에 까지 영향을 주었고 향후에도 글로벌화 경제의 발달과 향상에 협력하는 기업, 자국의 경제 발달과 향상에 협력하는 기업에까지 긍정적인 협조가 이루어지는 투자형태의 글로벌화 지수의 내용을 실증분석 하였음.

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Transferring Innovation Capacities to Developing Countries: A KIST-based Strategy (기술혁신역량의 개도국 전수를 위한 전략 연구: KIST사례를 중심으로)

  • Lee, Chang G.;Kim, Jong Joo;Chung, Sun Yang
    • Journal of Korea Technology Innovation Society
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    • v.20 no.3
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    • pp.709-731
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    • 2017
  • Great attention has been paid to absorptive capacity (AC) as a means of technological innovation. However, few developing countries have demonstrated real success in the development of their technologies and economies. Global issues such as climate change, contagious disease, etc. require more active cooperation between developing and developed countries. This paper makes the novel argument that the donor's transplanting capacity (TC) should be developed and coevolved in concert with the recipient country's AC. Review of the literature shows that AC depends on a prior knowledge base and an intensity of effort. In this article, we analysed the case of KIST and suggest that codification of development experience, localization of innovation capacity, and donor committment comprise the core elements of TC. Nonaka (1994) argued that interaction between tacit knowledge and explicit knowledge can synergize to increase the overall store of available knowledge. Development experience, which leans heavily toward tacit knowledge, should be transformed into explicit knowledge for more efficient technology diffusion. The technological environments of recipient countries vary from those of their donors, which is why innovation capacity should conform to local conditions in order to make transplantation smoother. Donor committment is also critical for successfully transmitting valuable experience.

A Case Study on Global Marketing of 'CJ O Shopping' (CJ오쇼핑의 글로벌 마케팅 사례)

  • Yeu, Minsun;Lee, Doo-Hee;Yeo, Jun Sang;Lee, Hyunjoung
    • Asia Marketing Journal
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    • v.13 no.4
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    • pp.253-264
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    • 2012
  • A growing number of Korean companies are trying to expand their business area into global market due to saturation in the Korean domestic market. Home shopping industry arriving on mature stage is faced with less growth recently. CJ O Shopping which is a top ranked home shopping company in Korea, has been showing meaningful performances by earlier moving to global market with thorough preparations. CJ O Shopping's global marketing strategy focused on asian countries including China, India, Vietnam, and Japan is going successfully, which enables top ranked on-line retailing company in asia as well as in Korea. CJ O Shopping effectively penetrated into overseas market with both core competence based on Korean home shopping model and rigorous preliminary study on target market. Especially shoppertainment (Shopping+Entertainment) that is unique feature of globally competitive Korean home shopping created huge differentiations in target market. Also choosing the influential local partner, sharing the business goals, and building the joint venture could make stable operations, thereby easily earning of well-established awareness from target consumers. A step ahead entry of competitors and intensive localization of CJ O Shopping's core competence for arriving safe in target market were additional key factors for global marketing success. We can extract above key factors for success as implications of case study on CJ O Shopping's global marketing, and expect those factors to be spread into lots of Korean companies and utilized as successful strategies for global marketing.

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성인병 뉴스 제312호

  • The Korea Association of Chronic Disease
    • The Korean Chronic Disease News
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    • no.312
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    • pp.1-18
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    • 2007
  • 서울 마포구 보건소 하현성 소장/65세 이상 서울시민 무료 치매 검진/‘건강투자’보건의료전략 제시/국산약 해외진출,“ 현지화가 급선무”/‘의약품정책협의회’공식 출범/서방형 성장호르몬 상품화 성공/“다 함께 건강증진, 안전한 마포 건설”/지역자원역량강화 통합적 서비스 체계 구축/전립선비대증‘녹차’예방 효과 커/건강검진 수검자 비만율 30.64%/“식품첨가물, 아토피피부염과 상관없다”/허리둘레 크면 당뇨위험 2.2배 증가/발의 구조가 무너지면 인체의 구조가 무너진다/고령친화 모델지역 기본구상/

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An Analysis of the proliferation Case of TOPCIT(Test of Practical Competency in ICT) and policy implications (ICT 실무능력 평가 모델(TOPCIT)의 확산사례 분석 및 정책적 시사점)

  • Lee, Hyun Seek;Seo, Young Wook
    • Journal of Digital Convergence
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    • v.16 no.5
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    • pp.1-12
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    • 2018
  • In this study, we introduce the background and model for the Test of Practical Competency in ICT(TOPCIT), which is designed to diagnose and assess the competency of ICT industry related workers and software(SW) developers, and also attempt to derive meaningful policy implications for developing a global level of ICT SW competency evaluation system across the different cases in domestic and foreign countries with regard to the application and dissemination of the TOPCIT. First, we analyze the test results from surveys conducted a preliminary test (or a pilot test) for the process of global dissemination of the TOPCIT in 2015. Then, we attempt to compare the results with the domestic test results. The findings show that the average score between domestic and foreign test takers was similar, but in the highest score group, the number of domestic test takers was relatively higher than the number of foreign test takers. Moreover, the average score can be varied by the language ability, especially fluent in English, of test takers. Therefore, the findings suggest that the localization is one of the key components for building upon the global TOPCIT system.

The Effects of Global and Artistic Competence on the Intention of Start-up (글로벌 역량과 예술적 역량이 창업 의도에 미치는 영향)

  • Um, Hyemi;Zhang, Shengnan
    • Journal of Digital Convergence
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    • v.19 no.4
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    • pp.57-71
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    • 2021
  • As the global economy becomes globalized, there is a growing demand for nurturing talent to enhance the competitiveness of individuals and countries. Studying abroad is one of the ways of education to gain high qulaity education and skills, and get closer to the local market, the international market. This study sought to define the factors of global competence and artistic competence for foreign students in Korea, and to clarify the impact of global competence and artistic capacity on the intention of start-up, networking behavior, mediating and regulating effects of social support. The results of the empirical analysis of Chinese students studying in Korea in this study are as follows. First, three sub-factors (knowledge, skill, attitude) of global competency have been shown to have a positive influence on networking behavior. Second, three sub-factors (expression, creativity, media) of artistic competence were having a positive impact on networking behavior. Third, networking behavior has been confirmed to have a positive effect on the intention of start-up. Fourth, the results showed that social support regulates the relationship between networking behavior and start-up intent. Fifth, it was confirmed that networking behavior has the effect of mediating global capabilities and intention to start a business. This study is meaningful in verifying that the networking behavior of students studying abroad plays a positive role in the intention of starting a business by studying the intention of students to adapt to the new social culture, educational environment in foreign countries.

An Analysis of Concentrate Competency in Bidding Process for Overseas Project of Domestic Construction Companies (국내건설기업의 해외 프로젝트 입찰단계 우선집중역량 분석)

  • Kim, Ji Hyung;Kim, Yea Sang
    • Korean Journal of Construction Engineering and Management
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    • v.15 no.3
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    • pp.23-30
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    • 2014
  • Overseas construction orders of domestic companies had been increased significantly in a short period from $10.9 billion in 2005 to $64.9 billion in 2012. However experts are concerned that quality of growth will not support quantitative growth. This study suggest concentrate competencies for not only winning in bid but also successful execution of domestic companies. 4 Steps which are Pre-Marketing, Bid-Preparation, Bidding, Contract Phase are defined for competency assessment. After drawing specific tasks by phase, survey asking importance and capability of the tasks to the person in charge of bidding and site was conducted by utilizing Likert 7 point scale. According to the result of IPA analysis, domestic construction companies need to ensure internal competencies; Project risk review, Bid team organization, and external competencies; Client needs grasp, Localization strategy, Cooperation establishment. Hearafter domestic construction companies will be able to utilize the result of the study for setting bidding strategy for winning in bid and improving earning rate.

Enhancing Global Teacher Education and International Educational Development Cooperation (사범대학 글로벌 교육 확대와 교육 국제개발협력 효과 증대 방안 일고)

  • Kwon, Sangcheol
    • Journal of the Korean association of regional geographers
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    • v.20 no.4
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    • pp.504-520
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    • 2014
  • Globalization brings changes to universities in particular facilitating internationalizing students exchange and curriculum diversification. Such efforts are relatively weak in education college even though the demands are high in students' global learning expectations internally and educational development cooperation from developing countries. The demands of global education arise from the increase of multi-cultural family, the compelling foreign language proficiency and others. The demands of development cooperation arise from the contribution of education to the rapid economic development. However, Korean participation focuses on vocational training which is far from the international norm of basic education provision and carried out without enough educational specialists. Global education and teaching practices in developing countries would substantiate the internationalization of education college while the effectiveness of educational development cooperation would be enhanced after learning the international norms and local knowledge which are learnt from the global education including foreign school practices.

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