• Title/Summary/Keyword: 행위적 전략

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The Effects of Perceived Characteristics of Mobile SNS for the Agricultural and Food on Consumer Attitude and Purchase Intention (지각된 농식품 관련 모바일 SNS의 특성이 소비자태도 및 구매의도에 미치는 영향)

  • Ahn, Eun-Ju;Yang, Dong-Woo
    • Korean small business review
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    • v.41 no.1
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    • pp.1-28
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    • 2019
  • The purpose of this study is to contribute to the revitalization of the 6th industry by presenting suggestions on how to utilize agricultural food mobile SNS and how to purchase intention. In this study, the mobile SNS, which is rapidly emerging as a new marketing channel, was applied to the agricultural and food sector to conduct a empirical analysis. First of all, the characteristics of agricultural food-related mobile SNS that affect the purchasing intent of agricultural food were derived, and the indirect effects of consumer attitudes were analyzed in relation to the perceived characteristics of the mobile SNS for the agricultural food and the purchase intention. First, information quality and ease of access have a significant effect on cognitive attitude (+), and playfulness, information quality, ease of access have a significant effect on emotional attitude (+), and playfulness, interactivity have a significant effect on an acting attitude (+). Second, information quality, accessibility, and playfulness have a significant effect on purchase intention (+), and the quality of information has the greatest influence. Third, it was analyzed that information quality, interactivity, ease of accessibility, and playfulness have an indirect effect of consumer attitude in the path of purchase through consumer attitude. From the results of this study, it was confirmed that efforts to improve the quality of information in the case of mobile SNS related to agricultural and food products are needed first, that to improve the purchasing intent, we need to establish a mobile SNS operating strategy and marketing strategy for enhance consumer attitudes in a favorable. On the other hand, related education and system cooperation methods should be prepared to enable agricultural and food companies to use mobile SNS as a marketing tool.

Relational Topography of Curatorial Practices and Publications (미술 큐레이팅과 출판의 관계적 지형)

  • Shan Lim
    • The Journal of the Convergence on Culture Technology
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    • v.10 no.5
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    • pp.351-356
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    • 2024
  • This paper concerns the dynamic relational landscape between art curating and publishing, and proposes continued interest and research on it. Publishing about art functions as a major means of mediating and disseminating art practices. It is also a metaphorical space for curating that visualizes original creations and their discourse, and also has a collective character that converges various art practices. Accordingly, this paper examines the complex aspects implied in publishing as art curating and the meaning of its manifestation. In the main text of this paper, first of all, there are authors such as Seth Siegelaub, who used publications as a space to produce works and reveal them to the public, and art critic Lucy Lippard, who founded Printed Matter and filled the space with books produced by artists. We also examine the concept of publication as an 'exhibition' through several examples. We also analyzes the historical changes that have raised the status of publications containing the voices of curators by revealing the intellectual narrative inherent in experimental curating through printed materials. Lastly, we traced Kassel Documenta's publication strategy, which gave authenticity and authority to the act of art curating and raised social attention to the curator persona. This research process is intended to promote an expanded understanding of art curating and to confirm the importance of publication, which is considered a part of curating within the art world.

Preventing Subway Crimes : Focusing on Sexual Offenses in the Seoul Metropolitan Subway (지하철범죄 예방전략 : 서울 지하철의 성범죄를 중심으로)

  • Roh, Sung-Hoon;Kim, Hak-Kyong
    • The Journal of the Korea Contents Association
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    • v.12 no.3
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    • pp.190-205
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    • 2012
  • The purpose of the paper is to provide policy suggestions for effectively tackling subway crimes, based on the UK and USA's crime control strategies and systems of subway crimes. The paper attempts to analyze the characteristics of subway crimes in Seoul Subways, and discovers that many of the crimes on the subways are basically 'opportunistic' crimes. In particular, crime statistics of Seoul Subways clearly show that sexual-related crimes are on the sharp increase. In this context, it is of great essence that official vigilance functions should be strengthened in order to eliminate crime opportunities in Seoul Subways. Based on such an analysis - in particular, focusing on official surveillance and response capabilities of subway passengers - the paper finally presents policy recommendations as follows: 1) an increase in the number of police officers of the Subway Police Squad, 2) an increase in the number of CCTV cameras and their effective use, 3) the development of subway riders' defence abilities, 4) strong law enforcement against minor disorder offences based on zero-tolerance policing, and 5) the reinforcement of community partnerships.

Commercial Strategy and Reproduction of Social Order on Punch -A Study on Bourdieu's Theory- (<완득이>의 상업전략과 사회질서의 유지·재생산 - 부르디외의 이론을 중심으로-)

  • Ghe, Woon-Gyoung
    • The Journal of the Korea Contents Association
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    • v.13 no.5
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    • pp.71-81
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    • 2013
  • Punch awakens the audience of necessity of social change related to the poverty and prejudice toward the underprivileged. However Bourdieu claims individuals such as Dong-Ju Lee can not change existing dominant order even if they struggle for social change. In particular, laughter effect and romantic gaze as a commercial strategy on Punch become mechanism for maintaining the symbolic violence. And this is soon to be recognized as legitimate victims of violence themselves, as Bourdieu has argued that maintaining social order and reproduction by collusion are possible.

The Influence of Job Stress, Stress Coping Strategies, Empathy ability on Burnout of Social Workers in Long-term Care Facilities (노인요양시설 사회복지사의 직무스트레스, 스트레스 대처전략, 공감능력이 소진에 미치는 영향)

  • Kim, Bo-Mi
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.21 no.12
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    • pp.218-226
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    • 2020
  • This study was conducted to investigate the relationships between job stress, stress coping strategies, empathy ability, and burnout in social workers at long-term care facilities. Data was collected from 201 social workers in three cities from March to May 2020 using structured questionnaires. Data was analyzed by descriptive statistics, t-test, ANOVA, Pearson correlations, and hierarchical multiple regression. Results showed that burnout significantly differed according to age, marital status, and career among the general characteristics. In the relationships between major variables, burnout showed a significant positive correlation with job stress and showed significant negative correlations with stress coping strategies and empathy ability. The major factors affecting burnout were job stress and empathy ability, which explained 72.3% of the variance. The results of this study suggest that job stress and empathy ability are important factors for burnout. Findings indicate a need to decrease job stress and increase empathy ability to prevent the burnout of social workers. Further studies are needed to examine burnout prevention strategies for social workers.

A Survey on Oral Examination Behavior of Adults in Their 20s Based on Transtheoretical Model (범이론적 모델에 근거한 20대 성인의 구강검진 행위에 대한 조사)

  • Hwang, Sun-Hee;Choi, Hye-Sook;Son, So-Hyun
    • Journal of dental hygiene science
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    • v.11 no.2
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    • pp.77-83
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    • 2011
  • The purpose of this study is to survey aspects of factors in stages of change and decisional balance on oral examination of adults in their 20s by applying transtheoretical model. Transtheoretical model is the one that was developed in order to explain a human being's behavioral change. The stages of change consist of precontemplation stage, contemplation stage, preparation stage, action stage, and maintenance stage. Decisional balance is utilized with comprising 2 elements such as pros and cons in transtheoretical model, and was mentioned that pros and cons have unique form every behavioral stage of change. As a result of applying the regular oral examination behavior based on transtheoretical model, it was indicated to be precontemplation stage with 79 people(22.1%), contemplation stage with 156 people(43.6%), preparation stage with 38 people(10.6%), action stage with 47 people(13.1%), and maintenance stage with 38 people(10.6%). Subjects, who maintain regular oral examination, were indicated to recognize pros highly in the decision balance. Subjects, who don't have intention of receiving oral examination, were indicated to have characteristic of recognizing cons highly.

Security system in Central Asia: Significance for International Relations (중앙아시아 지역안보체제의 국제정치학적 의미)

  • Kim, Yong Hwan
    • Journal of International Area Studies (JIAS)
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    • v.13 no.4
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    • pp.129-154
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    • 2010
  • In Post-soviet Space, particularly the Central Asian is a great turbulence region called the 'Eurasian Balkan', where diverse factors of conflict and dispute are existed. In Central Asia, a current regional security system is characterized by various multilateral cooperation relations among Central Asian nations and the world powers, such as NATO(PfP), OSCE, CIS, CSTO, CACO, SCO, CICA and so on. But nothing could obtain superiority as pan-regional security system. Unless internal problems and conflicts of the Central Asian nations be solved, security won't be assured in this region. Narrow-minded and blind realism will spread insecure region, make a lasting trouble spot in Eurasian continent. The purpose of this article is to explore significance for international relations of security system in the Central Asia. I examine general features of regional security environment formed after the Soviet Union's collapse, characteristics of multilateral cooperation related with Central Asian nations. Through consideration current situations I suggest prospects of security system in Central Asia.

The Influence Factors on the Stages of Change of Exercise in Middle Aged Men who Work based on the Transtheoretical Model (범이론적모형에 근거한 직장 중년남성의 운동행위변화단계에 미치는 영향요인)

  • Hyea-Kyung Lee
    • Journal of Industrial Convergence
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    • v.20 no.12
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    • pp.1-9
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    • 2022
  • The objective of this study was to analyze the factors affecting the stages of change of exercise in middle-aged men who work. 170 middle-aged men who work surveyed, 40 to 59 years old, is residing, Chung-Buk and Chung-Nam province, who understand the purpose of this study and agree to participate in this study. This study data is analyzed by using frequency, percentage, standard deviation, t-test, 𝑥2 test and Logistic regression analysis. The study show that the exercise self-efficacy(𝛽=.965, p=.003) and the perceived health status(𝛽=.805, p=.025) among middle aged men who work have an effect on the stages of change of exercise meaningfully. That is, the exercise self-efficacy of middle aged men who work who have exercise behavior is 2.6 times higher than middle aged men at work who don't have exercise behavior, and the perceived health status is 2.2 times higher. This study suggests that the development of better exercise practice for middle aged men who work should be aimed at promoting exercise self-efficacy and perceived health status, Based on this, it is necessary to find ways to operate exercise programs at the workplace and community level.

A Trend Analysis of in the U.S. Cybersecurity Strategy and Implications for Korea (미국 사이버안보 전략의 경향 분석과 한국에의 함의)

  • Sunha Bae;Minkyung Song;Dong Hee Kim
    • Convergence Security Journal
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    • v.23 no.2
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    • pp.11-25
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    • 2023
  • Since President Biden's inauguration, significant cyberattacks have occurred several times in the United States, and cybersecurity was emphasized as a national priority. The U.S. is advancing efforts to strengthen the cybersecurity both domestically and internationally, including with allies. In particular, the Biden administration announced the National Cybersecurity Strategy in March 2023. The National Cybersecurity Strategy is the top guideline of cybersecurity and is the foundation of other cybersecurity policies. And it includes public-privates as well as international policy directions, so it is expected to affect the international order. Meanwhile, In Korea, a new administration was launched in 2022, and the revision of the National Cybersecurity Strategy is necessary. In addition, cooperation between Korea and the U.S. has recently been strengthened, and cybersecurity is being treated as a key agenda in the cooperative relationship. In this paper, we examine the cyber security strategies of the Trump and Biden administration, and analyze how the strategies have changed, their characteristics and implications in qualitative and quantitative terms. And we derive the implications of these changes for Korea's cybersecurity policy.

A Theoretical Framework for the Reconstructing Process of Locality (로컬리티 재구성 과정에 대한 이론적 분석틀)

  • Kim, Yong Cheol;Ahn, Young-Jin
    • Journal of the Economic Geographical Society of Korea
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    • v.17 no.2
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    • pp.420-436
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    • 2014
  • Regional communities have recently tried to change themselves in order to cope with rapidly changing circumstances. Giving attention to their strategic responses as well as consequences as a result of their countermeasures, this study attempts to suggest a theoretical framework to analyze the process of locality reconstruction in a dynamic and comprehensive way. To achieve this purpose, after figuring out the previous studies' methodological and theoretical limitations, we suggest that locality should be understood as a outcome of the mutual interactions between local, state, and global scale networks.

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