• Title/Summary/Keyword: 프레임 경쟁

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Design and use of the Signification and Communication Analysis Frame for the Brand Logo Sign: based on the Social Media Brands (브랜드 로고 기호의 의미작용과 커뮤니케이션 분석 체계의 제안과 활용:소셜 미디어 브랜드 로고를 중심으로)

  • Kwon, Boh-Youn
    • The Journal of the Korea Contents Association
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    • v.11 no.6
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    • pp.76-89
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    • 2011
  • The first purpose of this paper is to design brand logo sign analysis frame, 'SCoL'(Analysis frame of signification and communication for the brand logo). It has semiotic view and communication function. And the second is to prove propriety of the suggested frame by application to social media brand logos. The SCoL frame is based on 4 features of logo sigh to have analytic consistency. Also, it covers whole semiological process with index, icon, symbol as signification understanding and reach communication step with Jakobson's theory. As the results, the findings are follow; The SCoL frame can be useful to get comprehensive semiotic understandings and communication functions about logo signs. The social media brands build their own meaning area with logo signs and they depend on different communication function.

Adaptive Framework for Designing R&D Project Management Process Using Cloud Computing Technology (클라우드 컴퓨팅 기술을 활용한 적응형 연구개발 프로젝트 관리 프로세스 설계 프레임워크)

  • Shin, Kwang-Sup
    • The Journal of Society for e-Business Studies
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    • v.18 no.4
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    • pp.25-43
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    • 2013
  • Two of the most important changes in the global market can be represented with Hyper-connection and Glocalization. To cope with these changes and secure the competitive advantages, it is essential to develop the standard organization, policy, processes and criteria for service management. In addition, the service management system is required to effectively support the R&D project management. In this research, an adaptive framework and system architecture for designing R&D project management process using cloud computing has been introduced. With the proposed system, it is able to overcome the limitations of traditional service management and treat the demand from the market in agility. Moreover, it may be possible to present more value than customers want and secure the competitive advantages in the global market with the proposed system.

Typology Study on Journalists' Barriers to Science Reporting: Focusing on Q methodology (언론인들의 과학보도 장벽 유형에 관한 연구 - Q 방법론을 중심으로)

  • Kim, Jin-Young
    • Korean journal of communication and information
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    • v.49
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    • pp.99-121
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    • 2010
  • Utilizing Q methodology, this study explored typology on journalists' barriers to science reporting. Two research issues were raised: First, what are the subjectivity factors and characteristic feature of journalist's barriers to science reporting; Second, what are the commonalities and differences among them. 20 science journalists were interviewed in-depth to find out their subjectivity factors. Korean journalists' type of barriers to science reporting could be classified into 4 groups as follows: Type I(N=8) is "reporting tendency barrier" type. Type II(N=3) is named for "institutional and systematic framework barrier". Type 3(N=5) belongs to "situational barrier" type. Type 4(N=3) is "scientific knowledge barrier" type.

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A Study on Blockchain Technology Adoption and Intention of Logistics Firms in Korea

  • Kim, Seong Ho
    • Journal of the Korea Society of Computer and Information
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    • v.25 no.2
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    • pp.231-239
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    • 2020
  • Cryptocurrency, represented by Bitcoin, initially received little public attention, but recently raised global cryptocurrency investments with recognition of future value. The academic interest in cryptocurrency lies elsewhere. This is because the future value of cryptocurrency is likely to be highly applicable to the technology underlying cryptocurrency. The technology is the blockchain. The purpose of this study is to find out what factors influence logistics companies to adopt blockchain technology. Based on the TOE frame, this study presented expected profit, organizational readiness, technology compatibility, and competitive pressure as factors of adoption of blockchain technology. And the effects of these factors on the adoption intention of logistics companies were analyzed empirically. A survey was conducted on Korean logistics companies. Analysis of the collected data showed that expected profit, organizational readiness, technology compatibility, and competitive pressures influence the intention to adopt blockchain technology. Among them, however, expected profit and organizational readiness were found to have the greatest influence on adoption intention.

Binary Negative-Exponential Backoff Algorithm to Enhance The Performance of IEEE 802.11 WLAN (IEEE 802.11 무선랜의 성능 향상을 위한 Binary Negative-Exponential Backoff 알고리즘)

  • Ki, Hyung-Joo;Choi, Seung-Hyuk;Chung, Min-Young;Lee, Tae-Jin
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.31 no.12A
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    • pp.1229-1237
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    • 2006
  • IEEE 802.11 has employed distributed coordination function (DCF) adopting carrier sense multiple access with collision avoidance (CSMA/CA). To effectively resolve collisions, DCF uses binary exponential backoff (BEB) algorithm with three parameters, i.e., backoff stage, backoff counter and contention window. If a collision occurs, stations involving in the collision increase their backoff stages by one and double their contention window sizes. However, DCF with BEB wastes wireless resource when there are many contending stations. Therefore, in this paper, to enhance the performance of wireless LAN, we propose binary negative-exponential backoff (BNEB) algorithm which maintains a maximum contention window size during collisions and reduces a contention window size to half after successful transmission of a frame without retransmissions. For IEEE 802.11, 802.11a and 802.11b standards, we also compare the performance of DCF with BEB to that with BNEB.

The Relationship between Exporters and the long-term orientation of Intermediaries in Korea: Using the SOR Model (수출업체와 한국 유통업체의 장기적 지향성 연구: SOR 모델을 중심으로)

  • Joon-Ho Shin
    • Korea Trade Review
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    • v.48 no.3
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    • pp.151-176
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    • 2023
  • This paper critically examines the role performance of local distributors within the Stimulus-Organism-Response (SOR) model, while also considering the moderating influence of market competition on the organism (O) and response (R) elements. Adopting a holistic approach, the SOR model provides a comprehensive framework for analyzing how external stimuli, including distributive, procedural, and interaction unfairness, interact with internal psychological processes, such as perceived unfairness, to shape the long-term orientation of importing agents. Moreover, this study acknowledges the pivotal role of market competition in the operational context of local distributors. It posits that competitive market dynamics play a crucial role in intensifying the relationship between behavioral factors and the long-term orientation of distributors, thereby revealing contingent effects within the SOR model. Through the exploration of these dynamics, this study contributes to a comprehensive understanding of the interplay among external stimuli, internal psychological processes, and market competition within the SOR framework, advancing our knowledge in this field.

Research on Supplier's Absorptive Capacity, Knowledge Creation, Intellectual Capital and Competitive Advantage (공급업체의 흡수능력, 지식창출, 지적자본 및 경쟁우위에 관한 연구)

  • Si-Chao Wang;Yan-Nan Li
    • Journal of Digital Convergence
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    • v.21 no.3
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    • pp.1-14
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    • 2023
  • This raises the question of how competitive advantage can be created, prompting firms to enhance their capacity for change. In this context, the role of knowledge creation becomes increasingly vital. This research aims to explore the role of intellectual capital and how to improve knowledge cration ability through absorptive capacity framework. It examines the links among knowledge acquisition, learning of new knowledge, knowledge creation, intellectual capital, and competitive advantage, drawing from both internal and external sources. The study focuses on small and medium-sized supplier firms in Korea, with data collected from 15 industries, totaling 106 responses. The research model employs structural equation modeling (SEM) and utilizes AMOS 22 for analysis. As anticipated, all hypotheses were supported. The study provides robust evidence that absorptive capacity is a pivotal factor in cultivating suppliers' competitive advantage. Furthermore, it posits that intellectual capital should be viewed as a criucial component of suppliers' knowledge stock, significantly enhancing the impact of absorptive capacity on their competitive edge. Future studies should aim to validate the research model in different international settings or across multinational corporations to enhance its generalizabulity.

The study on the diagnosis and measurement of post-information society by ANP (ANP를 활용한 후기정보사회의 수준진단과 측정에 관한 연구)

  • Song, Young-Jo;Kwak, Jeong-Ho
    • Informatization Policy
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    • v.23 no.2
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    • pp.73-97
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    • 2016
  • Social changes due to ICT like Big Data, IoT, Cloud and Mobile is progressing rapidly. Now, we get out of the old-fashioned frame was measured at the level of the information society through the introduction of PC, Internet speed and Internet subscribers etc and there is a need for a new type of diagnostic information society framework. This study is the study for the framework established to diagnose and measure post-information society. The framework and indicators were chosen in accordance with the technological society coevolution theory and information society-related indicators presented from authoritative international organizations. Empirical results utilizing the indicators and framework developed in this study were as follows: First, the three sectors, six clusters (items), 25 nodes (indicators) that make up the information society showed that all strongly connected. Second, it was diagnosed as information society development (50.34%), technology-based expansion (25.03%) and ICT effect (24.63%) through a network analysis (ANP) for the measurement of importance of the information society. Third, the result of calculating the relative importance of the cluster and nodes showed us (1)social development potential (26.04%), (2)competitiveness (15.9%), (3)ICT literacy (15.5%) (4) (social)capital (24.3 %), (5)ICT acceptance(9.54%), (6)quality of life(8.7%). Consequently, We should take into account the effect of the economy and quality of life beyond ICT infrastructure-centric when we measure the post-information society. By applying the weighting we should performs a comparison between countries and we should diagnose the level of Korea and provide policy implications for the preparation of post-information society.

A wireless MAC protocol for the integrated voice/data services (통합 음성/데이타 서비스를 위한 무선 MAC 프로토콜)

  • 임인택;허정석
    • The Journal of Korean Institute of Communications and Information Sciences
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    • v.23 no.5
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    • pp.1173-1183
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    • 1998
  • This paper proposes an SS-PRMA protocol for the integrated voice and data services in the packet radio networks. In this protocol, the uplink logical channels are provided by combining the time slots and the spreding codes. SS-PRMA protocol contains some features of existing protocols such as PRMA, slotted ALOHA, and CDMA. In the proposed protocol, the voice terminals use a reservation mechanism, and the dta terminals use a slotted ALOHA scheme. The analysis and the simulation results show that most of the performances for the voice traffic can be achieved by employing a few distinct spreading codes and the data traffic throughput is closely related to the number of spreading code channels. Also it shows that the data traffic performance can be significantly improved by applying an FEC scheme to the data link layer.

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Variable RCH Channel Assignment Scheme in HiperLAN/2 System (HiperLAN/2 시스템에서 가변적인 RCH 채널 할당방안)

  • Jang, soon-gun;Jang, jae-hwan;Lim, seog-ku
    • Proceedings of the Korea Contents Association Conference
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    • 2009.05a
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    • pp.83-87
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    • 2009
  • The MAC protocol of HiperLAN/2 is based on TDMA/TDD. Mobile terminal acquires a data transmission opportunity as successfulness in channel competition through RCH (Random CHannel) phase. Therefore, AP (Access Point) be able to dynamically assign optimum RCH at next frame according to the number of success and collision. In this paper, we suggest scheme that fluctuate RCH (Random CHannel) number as fixed value considering success and collision for improvement of performance in HiperLAN/2. To prove efficiency of proposed scheme, a lots of simulations are conducted and analyzed in view of throughput and access delay.

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