• Title/Summary/Keyword: 표현이미지

Search Result 1,643, Processing Time 0.026 seconds

A Study on the Necessity of VI Design Improvement - Focused on Harbin Landmark Bookstore 'Central Bookstore' - (VI 디자인 개선의 필요성 연구 - 하얼빈 랜드마크 서점 '중앙서점'을 중심으로 -)

  • LI, SIRUI
    • Proceedings of the Korea Contents Association Conference
    • /
    • 2019.05a
    • /
    • pp.321-322
    • /
    • 2019
  • 오늘날의 시장 환경에서 경쟁은 매우 치열하고, 발전의 길에서 상점들은 시대의 발전에 따른 여러 가지 요구에 직면하고 있다. 브랜드의 개선과 혁신은 브랜드의 업계 이미지를 새롭게 수립하기 위한 것이다. 소비자 및 시장 환경에서 상점의 전체적인 이미지가 자신의 전략적 포지셔닝과 상응하고 긴밀하게 결합하며, 관중들의 인상에서의 차이와 부족을 개선할 수 있도록, 상점의 특징에 초점을 맞춰 VI디자인을 개선하는 것은 상점의 경쟁력과 브랜드 이미지의 향상을 위한 필연적인 선택이 되었다. 상점의 특색을 직접적으로 표현할 수 있고, 가장 짧은 시간 내에 소비자들에게 상점의 정신적 이념과 주체 운영 범위를 표현하는 것은 VI디자인이 핵심적으로 추구하는 것이다. 본 논문은 현재 성숙한 비주얼 아이덴티티 시스템을 갖춘 브랜드의 VI디자인을 조사하고, 비교를 통해서, 이 서점의 VI디자인 개선의 필요성을 연구하였다.

  • PDF

Analysis of Language Message Expression in Beauty Magazine's Cosmetic Ads : Focusing on "Hyang-jang", AMOREPACIFIC's from 1958 to 2018 (화장품광고에 나타난 언어메시지 표현분석 : 1958년~2018년의 아모레퍼시픽 뷰티매거진<향장>을 중심으로)

  • Choi, Eun-Sob
    • Journal of Korea Entertainment Industry Association
    • /
    • v.13 no.7
    • /
    • pp.99-118
    • /
    • 2019
  • This study confirmed the followings based on analysis of language messages in 718 advertisement in , AMOREPACIFIC's beauty magazine, published from 1958 to 2018 by product categories, era, in terms of purchase information, persuasive expression, word type. First, the number of pieces among 1980s to 1990s advertisement were the largest and, in terms of product categories, there were the greatest number of pieces in skincare, makeup and mens products. Second, headline and bodycopy had a different aspect in persuasive expression. "focused on image-making" was mainly used for head lines. Specifically, "situational image" was generally dominant. While the "user image" was higher before 1990's, "brand image" was as recent times. "Informal" was mostly applied for bodycopies, especially, "general information" and "differentiated information" was used the most. It is important to know what kind of information the brand established in each brand should be embodied rather than simply dividing the appeal method into "rational appeal" and "emotional appeal."Third, persuasive expression has different aspects in headlines and body copies. "focused on image-making" was mainly used as headlines. Specifically, "situational image" is dominant. Also, "user image" was high before 1990s but "brand image" got higher in recent times. "Informal" was mostly used as body copies, especially "general information" and "differentiated information" were the most frequently selected. Therefore, it is important to apprehend which information to specify established images by brands, rather than to divide "rational appeals" and "emotional appeals". Lastly, categorizing word type into brand names and headlines, foreign language was the most dominant in brand names and Chinese characters in headline. Remarkably, brand names in native language temporarily high in 70's and 80's, which could be interpreted to be resulted from the government policy promoting native language brands in those times. In addition, foreign language was frequently used in cosmetics and Chinese characters in men's product. It could be explained that colors or seasons in cosmetic products were expressed in foreign language in most case. On the other hand, the inclination of men's product consumers, where they pursue prestige or confidence in Chinese character, was actively reflected to language messages.

A Study on Expression of Contemporary Ceramic Decoration Using Pop Art (팝아트 기법을 활용한 현대 도자 장식 표현 연구)

  • Choi, Jung-Hwa;Choi, Yoon-Jung
    • Journal of Digital Convergence
    • /
    • v.16 no.11
    • /
    • pp.447-454
    • /
    • 2018
  • The purpose of this study is to analyze the historical background and characteristics of pop art style and motif expressions in the works of artists by analyzing the theoretical study of pop art and analyze how the expression characteristics are applied to ceramic works. As a result of the analysis of the work, various images of everyday objects in popular culture are expressed in various ways such as bright and colorful colors, silk screen, lettering, photo montage, cartoon expression, object, collage, decoupage, It is believed that the art of ceramics will be created as a creative work that reinterprets the artistic value rather than reproducing the art based on the technique of pop art. I look forward to the development.

A Double Z-buffer Antialiasing Method for Voxelized Implicit Surfaces (복셀로 표현된 임플리시트 곡면을 위한 시프트(shifted) 더블 Z-버퍼 앤티 앨리어싱)

  • 김학란;박화진
    • Journal of Korea Multimedia Society
    • /
    • v.7 no.1
    • /
    • pp.44-53
    • /
    • 2004
  • This paper aims at presenting high quality at low resolution apply by a new antialiasing method for voxelized implicit surfaces. Implicit surfaces create a unique type of 3D-modeling. Some use of implicit surfaces are scientific and medical visualization, animation, medical simulation and interactive modeling. One of previous antialiasing methods for implicit surfaces presented by raytracing or texture mapping is making use of a stochastic sampling. But this method requires more calculation time and costs which is caused by complicated and difficult implicit functions. In the meanwhile, voxelized implicit surfaces generally use high resolution for good quality images but it costs to generate. In order to this problem, this paper suggests a shifted double Z-buffer which is very simple, more efficient and easy. Tn addition, there are applied box-filter and tent-filter to the double Z-buffer antialiasing method for better images. For results this method generate high quality image and it is easy to apply to various filters and is able to extend to multi Z-buffer.

  • PDF

Study on the Artifact pattern representation of a method using digital technology (디지털 기술을 이용한 유물의 문양표현 방법에 대한 연구)

  • Koo, Ja-Bong
    • Journal of Digital Contents Society
    • /
    • v.16 no.1
    • /
    • pp.113-121
    • /
    • 2015
  • Artifact pattern representation of a method using the digital technology is largely are two digital rubbing technique and digital contrast technique. Digital rubbing technique is clearly with the naked eye to see the original prestigious and difficult to build a digital rubbing data patterns by scanning a prestigious and patterns carved into the artifacts in three dimensions without compromising the circle to represent the three-dimensional effect by contrast it to the objective value refers to a technique that can be represented in digital. Digital contrast technique can not be calculated if the depth information of the object due to the glassy film of artefacts in a three-dimensional surface scanning and the application of this technique refers to a realistic image mapped digital technique for generating digital image contrast. Digital rubbing technique is mainly useful to express the most prestigious and patterns expressed in pottery or tile and stone monument, etc. engraved or embossed, digital contrast techniques can be used effectively to artifacts such as magnetic or glass can not be applied to the digital rubbing technique.

A Study on Dadaism and Photomontage (다다이즘과 포토몽타주에 대한 고찰)

  • Yoon, Young-Beam;Kim, Sung-Hyun
    • The Journal of the Korea Contents Association
    • /
    • v.13 no.7
    • /
    • pp.110-119
    • /
    • 2013
  • Since the early 20th century photo based art and effort to creative experiment, to pursue the essence of creation to escape from stereotypes between form and media, expression and technology, has been continued persistently. Photomontage was born as an artistic attempt for the new representation. Basically photomontage is configured to visually emphasize the message as a work to produce new meaning by combining the various images that are intentionally selected. The photomontage as a visual art, dialectic of text and image that is to pursue a new format to be out the concept already existing, have been developed, the concept is similar to the modern multiple art. The value of photo montage is to explore of the photo, not limited to describe or reproduce as a deformation, the new possibilities for creative expression and the experience of the day-to-day operation for the implementation of the scheme.

A Study on Xiao Quan's Documentary Portrait Focused on the Expression Method of (중국 사진가 샤오취안의 다큐멘터리적 초상사진에 관한 연구 : <우리들 세대>에 나타난 표현방식을 중심으로)

  • Liu, Yuan;Yang, Jong Hoon;Lee, Sang Eun
    • The Journal of the Korea Contents Association
    • /
    • v.18 no.12
    • /
    • pp.108-117
    • /
    • 2018
  • Xiao Quan is a leading documentary portrait photographer in China. He tried to shoot portrait photographs of celebrities in the literary and artistic world. By doing this, he represented their time period. We explored the way Xiao Quan implemented the times they lived in by analyzing their portrait photographs included in . Our research showed that Xiao Quan used images of their living environments, clothes and facial expressions and composition of portraits. Such various methods of creation are a means for the symbolic expressions of their times. This research not only finds the way Chinese documentary portraits are created but also provides an opportunity to increase the value of documentary portraits as historic documents.

Design and Implementation of a Region based Image Retrieval System using Color Information (대표 색상 정보를 이용한 영역 기반 이미지 검색 시스템의 설계 및 구현)

  • Kim, Mok-Ryun;Park, Young-Ho
    • Proceedings of the Korean Information Science Society Conference
    • /
    • 2008.06c
    • /
    • pp.462-467
    • /
    • 2008
  • 최근 웹 2.0 시대 참여, 공유, 개방 정신이 확대 되고, 다양한 디지털 저작물들이 대량 제작되어 활용되고 있다. 그리고 디지털 저작물의 특징상 누구나 손쉽게 무제한으로 복제와 유통이 가능함으로 디지털 저작물이 양은 기하급수적으로 증가하고 있다. 증가하는 이미지를 효과적으로 관리하고 검색하기 위해 색상, 질감, 모양 등을 이용한 내용기반 이미지 검색에 대한 연구가 활발히 진행되고 있다. 색상을 이용한 이미지 검색방법의 하나로 색상 히스토그램을 이용한 검색 방법이 있다. 그러나 이는 공간적인 상호관계를 적절히 표현하지 못한다는 단점이 있다. 따라서 본 논문에서는 이미지에 나타나는 주요 색상 및 불변 모멘트 값과 이미지의 중앙을 중심으로 한 영역별 유사도 검사를 통한 내용기반 이미지 검색 시스템을 제안한다. 첫 번째 유사성 검사 단계에서는 이미지의 영역별로 가중치를 부여하여 추출한 대표색상 정보를 사용하여, 유사하지 않은 이미지를 제거하여 검색대상의 수를 줄인다. 두 번째 유사성 검사 단계에서는 이미지를 영역으로 나누고, 이미지의 중심 영역부터 영역을 확장하며 영역마다 구축된 인덱스 검색을 통해 영역기반 유사 이미지 검색을 수행 한다. 세 번 단계에서는 이미지의 변형에 불변한 값인 불변 모멘트를 사용하여, 영역별 검사에서 제외된 유사이미지를 재검사한다. 제안한 이미지 검색 방법은 10000개의 다양한 이미지로 구성된 이미지 데이터베이스에서 검색을 실험을 통해 검색의 정확도 및 회수율을 측정하였다.

  • PDF

A study on the characteristics of brain image and yeongsang expression in the digital information environment (디지털 정보환경에 있어 뇌내 이미지와 영상표현의 특성에 관한 연구)

  • 이규옥
    • Archives of design research
    • /
    • v.16 no.2
    • /
    • pp.323-334
    • /
    • 2003
  • This study is focused on subjective images that are produced before visualization in the digital information environment and on characteristics of objective, dynamic image expression that specifies the subjective images. In this study, the visual world that works in the action of "see"is expanded into vision of eyes, vision of brain, and vision of camera. Also we have redefined the definitions of image and its materialized image, yeongsang. It is defined that image contains a strong meaning of consciousness and mind, and that yeongsang involves vision in which constantly changing information of light is created and reproduced by physical processes. We made it clear that image expression in the 21 st century is becoming more generalized, simplified, and concentrated, by the digital technology, from existing specific non-real images to "informationalized" non-real images. This means that there exists an intrinsic difference in the expressional form of the modern analog environment and that of the recent digital environment in the area of yeongsang communication. Along with development of technology, image information raises plastic reality through indirect experience in the virtual space by expanding the sensual faculty of human. However, there also is a tendency for humans to rely more on technology instead of utilizing their creative faculty. Image expression by“the digital information environment” in the 21st century will pursue two sides; one is to shift from external expression of the human body in the cyber space to internal expression, and the other is to internalize the image world and make it connected worldwide. Further research is necessary in these fields.ary in these fields.

  • PDF

A Study on the Application of Visual Special Effects to TV Dramas; Focus on , (시각특수효과의 드라마 적용사례에 관한 연구 -<태양의 후예>,<미스터션샤인>을 중심으로-)

  • Chung, Tae-Sub
    • Journal of the Korea Academia-Industrial cooperation Society
    • /
    • v.20 no.3
    • /
    • pp.400-406
    • /
    • 2019
  • This study will explore the reenactment of visual special effects used in TV dramas. The subjects of the study are images that are reproduced in visual special effects through and . Accordingly, we looked at the changes in the way TV dramas were produced according to the times, and looked at the changes in the market. Also, we looked at cases of visual special effects of Korean dramas, and looked at expressions according to the degree of completion of visual special effects. For the purpose of the analysis of the research targets, the images of reproducibility and the flow through reality were analyzed. In the case of , the period setting is realistic, but visual special effects were used to maximize the actor's safety and expression, and in the case of , the visual effects were used to maximize the aesthetic of the period background. In addition, it can be seen that the visual special effects were used for the effect of PPL on the export of images. This shows that the emphasis of reality and image montage techniques are being used to pursue hyperrealism. It is now possible to actively express and use the beauty of TV dramas rather than technical limitations. In addition, the pursuit of realism can actively express the changing times of digital age. This is an active representation of the camera's angle, lighting, and perspective that coincides with the background. The environment of video production is crucial for realistic expressions. The study examined various visual directions and applications. In TV images, we looked at reproduction, which can make a natural period of time by combining. As a follow-up study, we are going to study the changes in the new quadratic image based on the present image representation.