• Proceedings of the Korea Contents Association Conference
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• 2008.05a
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• pp.187-190
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• 2008

China has had a long preference in red. The color, symbolizing the sun, has a special significance, which stems from ancient times. The worship of the sun in the primitive society has been inherited by means of the collective unconsciousness; the sun has represented a variety of values such as nobility, purity, integrity, prosperity, success, happiness, good fortune, auspiciousness, and still much more. This research studies how the Chinese artworks visualize the color 'red', emphasizing the image of China and her culture. To do this, "Red Color" in Chinese posters from the past to the present were analyzed. While the images in red were delivered with a strong political connotation in the middle of the 20th century, as time passes by, the world trend of globalization has led the recent poster design in China to present red as the color standing for Chinese tradition, culture and spirits, which have flown throughout the 5000-year-long history.

• Cartoon and Animation Studies
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• s.48
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• pp.359-383
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• 2017

3,000 years ago, since the first poster of humanity appeared in Egypt, the invention of printing technique and the development of civilization have accelerated the poster production technology. In keeping with this, the expression of poster has also been developed as an attempt to express artistic sensibility in a simple arrangement of characters, and now it has become an art form that has become a domain of professional designers. However, the technological development in the expression of poster is keep staying in two-dimensional, and is dependent on printing only that it is irrelevant to the change of ICT environment based on modern multimedia. Especially, among the many kinds of posters, the style of movie posters, which are the only objects for video, are still printed on paper, and many attempts have been made so far, but the movie industry still does not consider ICT integration at all. This study started with the feature that the object of the movie poster dealt with the video and attempted to introduce the augmented reality to apply the dynamic image of the movie to the static poster. In the graduation work of the media design major of a university in Korea, the poster of each works for promoting the visual work of the students was designed and printed in the form of a commercial film poster. Among them, 6 artworks that are considered to be suitable for augmented reality were selected and augmented reality was introduced and exhibited. Content that appears matched to the poster through the mobile device is reproduced on a poster of a scene of the video, but the text informations of the original poster are kept as they are, so that is able to build a moving poster looked like a wanted from the movie "Harry Potter". In order to produce this augmented reality poster, we applied augmented reality to posters of existing commercial films produced in two different formats, and found a way to increase the characteristics of AR contents. Through this, we were able to understand poster design suitable for AR representation, and technical expression for stable operation of augmented reality can be summarized in the matching process of augmented reality contents production.

• Proceedings of the Korea Society of Design Studies Conference
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• 2003.05a
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• pp.184-185
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• 2003

• Proceedings of the Korea Society of Design Studies Conference
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• 2003.05a
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• pp.52-53
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• 2003

• Korean Architects
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• s.610
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• pp.102-103
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• 2020

• Archives of design research
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• v.20 no.1 s.69
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• pp.89-100
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• 2007

This research is accompanied with Tanaka's works in order to consider the result from the evaluation of his works through an impression analysis and his expression trendency. The nine posters are chosen for appraisal among a series of Kanseino Poster which Ikko Tanaka drew under the sponsorship of Sankei Newspaper. The reason why those posters are selected is that the structure is strong and simple comparatively. Tanaka Ikko's poster works can be generously explained with three factors through a factor analysis. Considering his works in all cluster analysis, in the first group, he makes a good use of traditional materials and his works have a powerful image. In the second group, a geometric figure is arranged simply and a modern image is strong. In the third group, the traditional materials express a modern image. As mentioned above, the mood of his works can be summarized as follows. $\ulcorner$His works have updated the Japanese image from traditional to modern$\lrcorner$.

• Proceedings of the Korea Society of Design Studies Conference
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• 2004.05a
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• pp.180-181
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• 2004

• Journal of Science of Art and Design
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• v.9
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• pp.117-136
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• 2006

The purpose of the present study is to explore the possibility of computer graphics as a new expression tool for high-grade elementary students' poster making by suggesting specific teaching-learning methods focused on expression using computer graphics to make posters in Unit 9 'Designing Notices' for 6th-grade elementary students. Through this study, we confirmed various possibilities of computer graphics as a new medium for art education and particularly its possibility for children's creative expression activities in expressing images hard to express with paper and brush and applying desired colors to the picture. The use of computer graphics as a new paradigm of art education in the 21st century is expected to contribute to the improvement of diversified visual literacy. Thus, art class in school education needs to take an active attitude in intrdoducing various multimedia.

• The Journal of the Korea Contents Association
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• v.9 no.12
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• pp.173-180
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• 2009

Increased appetite for art and design due to improving the economic standard of living and industrial community recognized the value of art in the profitable aspect currently demands various exhibitions in various environments. These social needs and changes in corporate culture to meet the rapidly expanding opportunities for artistic exhibitions, and this modern exhibition outside of the conventional gallery requires more for designers to work with various exhibition spaces, and the opportunities are increasing further. Various types of exhibition space in the exhibition planning an unspecified environment best suited to each exhibit space has been designed to require. This comprehensive study of an environmental poster exhibition held in the Seoul Institute of the Arts, MA-block lobby during 2009.06.10-06.19 was a part of the international exchange projects between Seoul Institute of the Arts and California State University, Northridge. Planning and designing throughout the exhibition in an unspecified space for exhibition requires more creativity and flexible approaches than in the general exhibition gallery.

• Archives of design research
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• v.18 no.2 s.60
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• pp.27-36
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• 2005

Illustrations in advertisement uses various social and cultural codes to stimulate the desire to buy in consumers in the first place, since this is an economic phenomenon orchestrated to sell a product. Hence, factors outside the product per se, such as tradition, social issues and class consciousness are introduced. Especially, in modern advertisement a strategy is adopted to differentiate standard products produced by mass production. In order to do so, such factors as mentioned above become as important as physical characteristics of the product per se and its usage value. As a result, phrases or images used for advertisement can have independent influences on the society irrespective of the sales effects on the product. In this respect, it is fair to state that advertisement reflects the phases and consciousness of a given period as a cultural phenomenon. Therefore, based on the premise of characteristics and roles attributed to the advertisement, this thesis proposes to make a comparative study on the images of women in commercial advertisement in Korea during Japanese Imperialism and China during Cultural Colonial period dating from 1900 to 1945. The starting point of this research will cover the period of foreign trade and Japanese Imperialism in Korea and interference of Western Power in China. It will also investigate on the birth of Korean advertisement by Japanese Imperialists and Chinese modern advertisement along with the modernization of Shanghai. Then, I propose to present the illustrations of women in advertisements based on comparative study of their characteristics and expressions as observed in several case studies both in Korea and China. Connotative meanings in such advertisement will be investigated in the context of political, economic and cultural dominance.