• Korean journal of communication and information
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• v.35
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• pp.362-393
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• 2006

The purpose of this manuscript was to investigate the effects of issue involvement and relation of perceivers to comparison targets on the magnitude of third person perceptions. The investigation was expected to help us to understand the underlying process of third person effect hypothesis. Data was collected from adult residents in Ohio, United States by telephone survey in 2003(n=524). Like most other third person effect studies, this study supported the hypothesis: Respondents perceived more media effects on others than themselves for both 'Negative media portrayals of smokers' and 'News coverage of Roman Catholic priest's sexual scandals'. Results of five hypothesis tests suggest that when relationship between a perceiver and a particular comparison target is present third person perception is explained more by cognitive components than motivational components. In this case, third person perception varies with comparison target's issue involvement while it is independent of social distance between the perceivers and the comparison target. Also, perceivers' issue involvement positively correlates with the magnitude of third person effect. Based on the results, it is concluded that when perceives or a comparison target is involved in a message cognitive processes accounting for the relationship can impact the magnitude of third person effect. An important theoretical implication of the study is that third person effect is, to some extent, related with framing effect and priming effect.

• Journal of the Korean Society for Railway
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• v.19 no.3
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• pp.373-379
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• 2016

Development of a train wireless signal control system using LTE-R technology is expected to have a great ripple effect to the existing signal control market. To make inroads into the international market, it is an urgent issue to practicalize the train wireless signal control system. Because it will require a huge budget to commercialize the wireless signal control system, it is necessary to analyze the feasibility beforehand, with a consideration of the domestic and foreign marketability and the impact on related industries. This study investigated the effect of the practicalization of train control system on future railway and national industrial sectors. We suggested the establishment of a framework for economic feasibility analysis, one that can provide criteria for opportunistic valuation. We also verified this framework through case analysis.

• Culinary science and hospitality research
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• v.15 no.4
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• pp.187-199
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• 2009

The objective of the research is to investigate the causal relationships among functional value, emotional value, social value, perceived sacrifice, satisfaction, loyalty and behavioral intention. All in all, 296 respondents completed a questionnaire themselves in the presence of an interviewer who could be consulted about the response scales and other technical matters. Behavioral intention models were estimated by structural equation modelling using 7 latent constructs. The results demonstrated that the confirmatory factor analysis model provided a good model fit. The unconstrained model yielded a significantly better fit to the data than the constraint model. The effects of functional value and social value on satisfaction and behavioral intention were statistically significant. The effects of perceived sacrifice, satisfaction and loyalty on behavioral intention were statistically significant. As expected, satisfaction had a significant effect on loyalty. Functional value had an indirect effect on behavioral intention through satisfaction and loyalty. Moreover, social value had an indirect effect on behavioral intention through satisfaction and loyalty. Replicating and extending this study in other regions and other samples would test the generalizability of the present findings and provide a basis for an external validation of the framework developed in this paper.

• Korean Journal of Food Science and Technology
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• v.26 no.6
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• pp.740-744
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• 1994

This study was undertaken to prove the suppressing effect of green tea on the intestinal absorption of heavy metals using in vitro membrane filtration system. From drinking water contaminated with 10 and 100 times level of water quality standard for heavy metals, the removal ratio of lead (Pb) was $50{\sim}70%$ by green and black teas, and $30{\sim}40%$ by roasted barley tea. The removal ratio of cadmium (Cd) was $30{\sim}40%$ by green tea and black teas, and $10{\sim}20%$ by roasted barley tea. The removal effect from drinking water contaminated with both lead and cadmium was lower than that from water contaminated singly with lead or cadmium. It appears that tea components and filter membrane compete toward the adsorption of two heavy metals. Among the extraction conditions of raw tea materials at $70^{\circ}C$, 2 minutes and $95^{\circ}C$ , 10 minutes, the removal ratios of heavy metals were similar.

• Korean journal of communication and information
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• v.69
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• pp.111-138
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• 2015

The purpose of this study is to suggest that cultural consumption practices are changing with social and media changes and re-conceptualize 'cultural consumption' beyond attendance or exposure to high culture genres. We look at four types of musical consumption - news reading, posting a review, amateur participation, interaction with others - as expanded musical consumption. We expect expanded musical consumption to be closely associated with cultural capital than with attendances at musical events since high-culture events gets popularized, musical information abundant and cultural interaction easier. We explore the question of the relationship between inherited cultural capital and cultural consumption using recent survey data. More evident are positive relationships between cultural capital and production than attendance.

• Journal of Korea Game Society
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• v.14 no.4
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• pp.105-120
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• 2014

Many of recent studies have suggested various positive outcomes of serious games. However, relatively little emphasis has been placed on the roles of user-centered factors from a psychological perspective. One of the main goals of serious games is the change of the user's perception and behavior towards a positive direction. To achieve this goal, psychological factors should be applied to the user's playing process in serious games. Inspired by construal-level theory(CLT), we propose a CLT applied model (CLT in process-outcome serious games model) considering psychological factors on the player's decision making. The model will be useful not only to game developers or designers but also to game researchers as a valuable tool in persuasion and learning for serious game users.

• The Journal of the Korea Contents Association
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• v.14 no.9
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• pp.538-555
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• 2014

Systematic studies have been rarely conducted on the acceptance of big data technology despite the technology drawing much attention from academia, industry and general public. With big data technology still being in the infant stage in Korea, a study model was constructed in this paper by integrating the innovation diffusion theory and the task technology fit theory with this technology acceptance model (TAM) as the central framework to make big data technology more readily acceptable in the country, and the aim of making big data technology readily acceptable was expanded as the moderator variable of the TAM. The results of this study showed that "subjective norm" and "task technology fit" showed the most significant effect as the exogenous variables of the TAM. In addition, the "innovative characteristic of the organization" was the significant exogenous variable affecting the intention to accept big data technology to those "technology utilizers" that try to come up with new services or products that are technology-based; however, "subjective norm" was the rather significant factor affecting those simple "technology users". Finally, a significant difference was seen in the verification of mediation effect.

• Asia Marketing Journal
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• v.13 no.4
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• pp.77-103
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• 2012

Two experiments examined how product evaluations were affected by country-of-origin information presented with varying amounts of product-specific information. Consistent with social judgeability theory, participants were more likely to make COO-based judgments, once they felt like they had product-specific information and they were motivated to conform their judgments to socially shared standards of validity. The results of each experiment revealed that the presentation of COO information alone was not sufficient to draw judgments based on COO stereotypes. The findings were discussed within the framework of social-psychological models of impression formation.

• Progress in Medical Physics
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• v.15 no.1
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• pp.30-38
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• 2004

Purpose: To develop a whole body frame for the purpose of reducing patient motion and minimizing setup error for extra-cranial stereotactic radiotherapy, and to evaluate the repositioning setup error of a patient in the frame. Materials and Methods: The developed whole body frame is composed of a base plate, immobilizer, vacuum cushion, ruler and belts. The dimension of the base plate is 130 cm in length, 50 cm in width and 1 cm in thickness. The material used in the base plate of the frame was bakelite and the immobilizer was made of acetal. In addition, Radiopaque angio-catheter wires were engraved on the base plate for a coordinate system to determine the target localization. The measurement for radiation transmission and target localization is peformed in order to test the utilization of the frame. Also, a Matlab program analyzed the patients setup error by using the patient's setup images obtained from a CCTV camera and digital record recorder (DVR). Results: A frame that is useful for CT simulation and radiation treatment was fabricated. The frame structure was designed to minimize collisions from the changes in the rotation angle of the gantry and to maximize the transmission rate of the Incident radiation at the lateral or posterior oblique direction. The lightening belts may be used for the further reduction of the patient motion, and the belts can be adjusted so that they are not in the way of beam direction. The radiation transmission rates of this frame were measured as 95% and 96% at 10 and 21 MV, respectively. The position of a test target on the skin of a volunteer is accurately determined by CT simulation using the coordinate system in the frame. The estimated setup errors by Matlab program are shown 3.69$\pm$1.60, 2.14$\pm$0.78 mm at the lateral and central chest, and 7.11 $\pm$2.10, 6.54$\pm$2.22 mm at lateral and central abdomen, respectively. The setup error due to the lateral motion of breast is shown as 6.33$\pm$ 1.55 mm. Conclusion: The development and test of a whole body frame has proven very useful and practical in the radiosurgery for extra-cranial cancers. It may be used in determining target localization, and it can be used as a patient immobilization tool. More experimental data should be obtained in order to improve and confirm the results of the patient setup error.

• Journal of the Korean earth science society
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• v.38 no.6
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• pp.448-463
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• 2017

The study aims to suggest the direction of improvement in presenting the exhibition space by examining the current status quo of children's science exhibitions in order to enhance the educational effectiveness Children's Science Museum. For this purpose, the children's science museum exhibition and exhibition space were categorized into three themes largely according to the exhibition contents, and an analysis framework was developed to analyze exhibition media and exhibition space. For the research subjects, we selected 7 exhibition halls targeted at children in Korea, collected data via video-taping, and analyzed based on the framework of analysis. When analyzing the display situation in which the exhibits have the contents of 'body', 'peripheral things', and 'natural phenomena', we found that the exhibits are composed of too difficult contents to understand, which do not fit the children's developmental level, and the major media used are observational and explaining media. Additionally, concerning the exhibition space, there is a tendency to rely on the installation elements and color effect. It is also difficult to deduce the contents of the exhibits and the entire story. We suggest that the entire exhibition planning be carefully made from the beginning to improve the current status and enhance the educational effectiveness of the Children's Science Museum with the help of experts.