• Journal of Distribution Research
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• v.13 no.1
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• pp.61-77
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• 2008

This study proposes new fashion brand evaluation criteria. In developing the criteria, we emphasize the following considerations: first, the object of the evaluation should be the brand rather than the products or store second, the "new" brand should be the "new" brand from the consumer's perspective finally, only fashion brands available in department store are included to examine the relationship between evaluation criteria and consumers' relationship quality perception with a department store. Our data analysis of an online survey panel sample of 537 female consumers produced six new fashion brand evaluation criteria: merchandise power, in-store communication, brand/company image, salesperson, VMD, and assortment variety. New fashion brand evaluation criteria factors include both brand attributes and store attributes. Brand-related evaluation criteria are merchandise power, assortment variety, and brand/company images, whereas store-related criteria are VMD, salesperson, and in-store communication. The associations among brand evaluation criteria, brand attitudes, and the consumers' relationship quality with department store were tested by regression analysis.

• Archives of design research
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• v.14 no.4
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• pp.77-85
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• 2001

In order to sustain competitive advantage through strategic product differentiation in global market, this research aims to establishment of strategic design conditions for domestic manufacturing firms through the means of product image alignment and positioning, using visual character of product as the foundation for establishing corporate image. Case studies on how globally successful multinational companies manage design strategy and corporate culture uniformly for coherent product image management are reviewed. To establish product image alignment methodology for manufacturing firms, the criteria for product image positioning and aligned product image development process are developed in three stages. First, in image positioning stage, it is important to set the direction for corporate image and design strategy by identifying consumer needs through market trends analysis and forecasting as well as comparative positioning of the analysis results of the firms's own corporate image and that of the competitor's. Second, in awareness building stage, before building the product image alignment, firm-wide shared awareness of differentiated corporate and product image, establishment of designer's role as the consolidated manager of product image, sharing form language, and building the infrastructure for defining form information should be preceded. Third, in managing the aligned product image stage, the condition for setting up image information management guideline, management of decision making process for arriving at logical decisions on product form, development of guideline for increasing efficiency and its evaluation system, and co-development of related design should be induced. Further research on the product image alignment with corporate image should be conducted through various empirical studies on image and form, building an information system of related design language, and continuous assessment and management of applied solutions.

• The Journal of the Korea institute of electronic communication sciences
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• v.17 no.1
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• pp.85-90
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• 2022

This study presents a Real-Time Power Quality(:PQ) Evaluation methodology that reflects customer's load characteristics. Author determined PQ as [Ideal], [Measured], [Acceptable], and evaluated measured PQ between Ideal and Acceptable by using Ideal AHP. Author determined Load as Resistance, Electric Motor, and Electronics, and evaluated PQ reflect Load characteristics. As future studies, author has plan to study 1:1 matrix and overall PQ evaluation including year-based PQ.

• Archives of design research
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• v.17 no.4
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• pp.119-128
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• 2004

There is a lack of user centered design methods that support effective collaboration between designers and end-users for designing hardware and software integrated digital products. This paper presents the application of Collaborative Design and a new collaborative design prototyping tool for interactive digital product design projects. The tool consists of STCtools(State Transition Chart tools) software, hardware modeling materials, and physical interface toolkits for integrating software and hardware. STCtools allow users to create and edit States, to compose Events describing transitions between States, and to run intermediate or final results of STC. Using the hardware modeling materials and the physical interface toolkit, designers and end-users can collaborately examine the hardware and software integrated concepts in an early stage of the design process. Three collaborative design workshops of designing a portable digital guide for a theme park were accomplished to examine the feasibility of the tool. The results suggested that the tool supported iterative concept development and interactions between designers and end users. Although several user interface problems of STCtools were identified, the participants gave positive feedback on the role of the tool in collaborative concept generation and deployment. It is expected that the results of this study contribute not only to the collaboration between designers and end users, but also to the collaboration between designers, and between designers and other professionals.

• Archives of design research
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• v.18 no.4 s.62
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• pp.95-104
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• 2005

The purpose of this study is to estimate the determinants of product design and analyze the impacts of product design on quality competitiveness, product reliability, and consumer satisfaction in an attempt to provide a foundation for the theory of design management. For this empirical analysis, this study has derived the relevant measurement variables from a survey on 400 Korean manufacturing firms during the period of $August{\sim}October$ 2003. The empirical findings are summarized as follows: First, the determinants of product design are very significantly (at p<0.001) estimated to be the R&D capability, the level of R&D expenditure, the level of innovative activities(5S, TQM, 6Sigma, QC, etc.). This empirical result can support Pawar and Driva(1999)'s two principles by which the performance of product design and product development can be simultaneously evaluated in the context of CE(concurrent engineering) of NPD(newly product development) activities. Second, the hypothesis on the causality: product design${\rightarrow}$quality competitiveness${\rightarrow}$customer satisfaction${\rightarrow}$customer loyalty is very significantly (at p<0.001) accepted. This implies that product design positively affects consumer satisfaction, not directly but indirectly, by influencing quality competitiveness. This empirical result of this study can also support the studies of for example Flynn et al.(1994), Ahire et at.(1996), Afire and Dreyfus(2000) which conclude that design management is a significant determinant of product quality. The aforementioned empirical results are important in the following sense: the empirical result that quality competitiveness plays a bridging role between product design and consumer satisfaction can reconcile the traditional debate between QFD(quality function development) approach asserted by product developers and conjoint analysis maintained by marketers. The first empirical result is related to QFD approach whereas the second empirical result is related to conjoint analysis. At the same time, the empirical results of this study can support the rationale of design integration(DI) of Ettlie(1997), i.e., the coordination of the timing and substance of product development activities performed by the various disciplines and organizational functions of a product's life cycle. Finally, the policy implication (at the corporate level) from the empirical results is that successful design management(DM) requires not only the support of top management but also the removal of communication barriers, (i.e. the adoption of cross-functional teams) so that concurrent engineering(CE), the simultaneous development of product and process designs can assure product development speed, design quality, and market success.

• Journal of Technology Innovation
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• v.28 no.4
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• pp.63-93
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• 2020

We suggest a new way of specifying the co-evolution of product and process technologies, and integrating it into one of the well-received technology intelligence tools - a technology radar. Cross impact analysis enables us to identify the core technologies of product-process co-evolution. Combining expert judgment with its results, we can clarify the technological co-evolution trajectory with mainstream as well as emerging core technologies. Reflecting these in the assessment process of a technology radar, we could improve reliance of the technology assessment process and technology portfolio. From the academic perspective, our research provides a point where the co-evolution theory encouners technology intelligence methods. Practically, strategic capability of future-preparedness and strategic management could improve by adopting our method based on our example of co-evolution of semiconductor product and process technologies.

• Korean Chemical Engineering Research
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• v.55 no.5
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• pp.609-617
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• 2017

Lignocellulosic biomass is a renewable resource for production of biofuels and biochemicals. Furfural (FF) is an important platform chemical catalytically derived from the hemicellulose fraction of biomass. Tetrahydrofurfuryl alcohol (THFA) is a FF derivative and can be used as an eco-friendly solvent with thermal and chemical stability. Despite large numbers of experimental studies for catalytic conversion of FF to THFA, few research have conducted on the economic feasibility for large-scale THFA production from FF. At the stage of assessment of the potential for commercialization of conversion technology, a large-scale process study is required to identify technological bottleneck and to obtain information for solving scale-up problems. In this study, process simulation and technoeconomic evaluation for catalytic conversion of FF to THFA are performed, as the following three steps: integrated process design, heat integration, and economic evaluation. First, a large-scale process including conversion and separation processes is designed based on experimental results. When the FF processing rate is 255 tonnes per day, the FF-to-THFA yields are 63.2~67.9 mol%. After heat integration, the heating requirements are reduced by 14.4~16.4%. Finally, we analyze the cost drivers and calculate minimum selling price of THFA by economic evaluation. The minimum selling price of THFA for the developed process are $2,120~2,340 per tonne, which are close to the current THFA market price.

• Proceedings of the Plant Resources Society of Korea Conference
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• 2012.05a
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• pp.3-3
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• 2012

자원식물은 인간의 천연물에 대한 관심 고조와 미래 생물자원으로서의 경제적 가치가 재인식되어 미국을 비롯한 선진국은 오래전부터 유용한 식물자원 보존과 이를 이용한 산업화에 정부가 앞장서 추진하고 있다. 더욱이 우리나라는 국토면적에 비해 많은 식물종이 분포하고 뚜렷한 4계절과 다양한 토양특성으로 우수한 기능성식물자원이 많으며 이들 식물자원의 이용과 효능에 대한 풍부한 지식이 전통적으로 이어져 왔다. 그럼에도 불구하고 우수한 자원식물에 대한 보존과 이용이 과학화 체계화되지 못하여 세계적인 품종이나 제품개발은 미흡한 실정이다. 그동안 우리나라는 토종자원에 대한 관심과 꾸준한 연구개발로 농촌진흥청 보존 농업유전자원은 세계 6위 수준('10년말 291천점) 이며, 멀티기능 유용물질 함유 작물 개발 및 실용화 기술수준도 기술력 지수 세계7위로 높게 평가되고 있다. 그러나 이들 자원식물로부터 유용물질을 이용하여 세계시장을 선도하는 천연물신약, 건강기능성식품, 한방화장품, 천연 색소 및 향료 등의 제품개발은 미흡하여 앞으로 유망 자원식물을 이용한 체계적이고 과학적인 고부가 산업 육성을 위한 집중적인 투자가 필요한 시점이다. 자원식물을 이용한 천연물 신약개발은 고부가가치 제품과 산업재산권 확보가 가능하므로 수입 대체와 기술 및 제품수출이 충분히 이루어질 수 있다고 보여 현재 연구개발 중인 신약후보 도출 및 임상개발 과제의 수요를 반영한 후 단계별 대규모 신약개발 노력이 필요하다 하겠다. 건강기능 식품 개발은 고령사회 진입과 노령인구 증가로 노화억제 및 고령자 건강유지용 식품비중이 지속적으로 높아질 것으로 추정되어 약용식물을 소재로 개인 맞춤형 나노바이오 건강기능성 식품 개발을 통한 다양한 제품개발이 요구된다. 또한 우리나라 화장품분야의 전반적인 기술수준은 세계최고 기술의 62% 수준이나 화장품 소재의 자원식물 발굴과 나노기술 접목을 통한 효능의 극대화는 소비자의 웰빙 트랜드와 외국화장품과의 차별화 전략에 맞물려 국내 한방화장품의 세계화가 가능한 품목 중 하나이다. 식용 및 염색용 색소도 자원식물이 풍부하고 천연색소 시장이 크게 확장되고 있어 자원식물 중 경제성과 기술적 개발 가능성을 고려하여 단계적인 개발이 요구된다. 특히, 우리의 식물자원, 전통지식, 과학기술이 통합되어 효능을 현저하게 상승시키는 천연물신약, 건강보조식품, 화장품 등이 개발된다면 세계시장을 선도할 날도 멀지 않을 것으로 기대한다.

• Proceedings of the Korean Society of Computer Information Conference
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• 2011.06a
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• pp.159-163
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• 2011

U-City의 안전을 위하여 안전한 전기공급과 전기안전 점검과 전송에 필요한 전기IT 인프라는 중대한 요소이다. U-City의 건설에 필요한 전기IT기기의 설계와 개발 및 제조를 하고 Test-bed에 설치하여 성능 평가를 한 후에 검증을 맡은 전기IT기기를 U-City 설치하여야 한다. 본 논문에서는 U-City 안전을 위한 전기IT기기에 대한 절연저항, 누설전류에 따르는 고온, 연기, Co2, 불꽃, 화재 등을 감지하는 센서를 부착하고, 발생할 수 있는 재난을 사전에 예방하기 위해 전기안전보호기술, 전기설비를 상시 감시할 수 있는 기반기술, 설비를 원격으로 관리할 수 있는 제품에 대한 성능평가와 시뮬레이션을 통해 U-City에 구축되려는 종합적인 전력통합감시시스템을 연구한다.

• The Journal of Society for e-Business Studies
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• v.21 no.4
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• pp.69-80
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• 2016

Cognitive and emotional product design is becoming crucial because the technology gap decreases more and more. Product design guidelines and the corresponding database are therefore needed to support sensing (e.g. sight, hearing, touch), cognition (e.g. attention, memory) and emotion (e.g. aesthetics, functionality) which users feel differently according to their genders and ages. The user property information which is extracted from various experiments can be used as critical criteria in product design and evaluation, and it is necessary to develop the integrated database of cognition and emotion where to store the user property information. In this research, we design the user property metadata for supporting cognitive and emotional product design and then develop a prototype system. The metadata is designed to reflect the classification of cognition and emotion by investigating and classifying the previous studies related to sensing, cognition and emotion. The user property information is designed in RDF (Resource Description Framework), and a prototype system is developed to store user property information of cognition and emotion based on the designed metadata.