• Title/Summary/Keyword: 콘텐츠 전략

Search Result 2,215, Processing Time 0.026 seconds

특집2-포화 시장 탈출 디지털콘텐츠만이 살 길

  • Gwon, Gyeong-Hui
    • Digital Contents
    • /
    • no.6 s.145
    • /
    • pp.26-33
    • /
    • 2005
  • ‘디지털콘텐츠만이 살 길이다.’KT와 SK텔레콤, 하나로텔레콤 등 기존 유무선통신업체들이 종합멀티미디어 회사로 변신을 꿈꾸고 있다. 그동안 이들 업체들은 포화된 기존시장의 탈출구를 찾는 것이 화두였다. 이러한 가운데 향후 데이터 서비스가 디지털콘텐츠 거래의 장으로 발전하고 디지털 상품을 거래하는 온라인 상품화가 더욱 가속화 될 것으로 확신, 컨버전스 시대에 사업에서 성공하기 위해서는 무엇보다 다양한 서비스를 제공할 수 있어야 한다는 것을 깨닫게 됐다. 이에 멀티미디어시대의 킬러 콘텐츠를 개발하는데 박차를 가하며 콘텐츠 관련 기업들과 전략적 제휴를 맺고 있다. 이들 업체뿐만 아니라 삼성 등 많은 대기업들이 그동안 포화된 시장을 탈출하기 위해 휴대폰결제· 모바일스토리지· LBS(위치기반서비스).음악서비스.영화 등 디지털콘텐츠 관련 다양한 부문에 걸쳐‘디지털콘텐츠만이 살 길’이라며 디지털콘텐츠 관련 사업다각화를 도모하고 있다.

  • PDF

The Value-based Contents Development Using the ViRE for Contents Process (ViRE for Contents 프로세스를 적용한 가치 기반 콘텐츠 개발)

  • Kim, Mungwang;Kim, Sangsoo;In, Ho Peter
    • Proceedings of the Korea Information Processing Society Conference
    • /
    • 2007.11a
    • /
    • pp.399-402
    • /
    • 2007
  • 다양하게 개발되는 정보시스템은 지속가능경영을 위한 서비스 인프라로 그 중요성이 날로 높아지고 있다. 이에 따라 새롭게 개발된 시스템을 얼마나 신속하게 전파하고 공유하여 조직 경쟁력을 향상시킬 것인가가 생존의 기본 조건이 된 것이다. 그러나, 전파 및 공유 도구로서의 콘텐츠 수준은 단순한 매뉴얼 또는 Help 메뉴 형태로 획일적으로 제공되어 단기간 내 조직 확산에는 한계가 있다. 이를 해결하기 위해 콘텐츠의 활용도를 극대화 할 수 있는 새로운 콘텐츠 개발 요구 정의 방법이 제시되어야 할 필요가 있다. 본 논문에서는 개발된 정보 시스템의 조직 전개를 위해 필요한 콘텐츠를 개발함에 있어 업계에 널리 활용되고 있는 스토리 기반 또는 전통적 콘텐츠 개발 방법의 한계를 극복하기 위하여 요구분석 시 Blue Ocean 전략과 6 Sigma 방법론을 결합한 시스템 개발 BORE Process를 콘텐츠 개발에 적합하게 변경한 Value innovative Requirements Engineering for Contents 프로세스로 제안하고, 콘텐츠 개발에 적용한 후, 그 결과의 유효성을 입증하기 위하여 공인된 기관의 콘텐츠 평가 결과를 제시한다.

  • PDF

Edge-Fog Linkage Caching method of subordinated content according to content preference based on CDN (CDN 기반의 콘텐츠 선호도에 따른 차순위 콘텐츠 Edge-Fog 연계 Caching 기법)

  • Seong, Eun San;Jeong, Junho;Lee, Hyounsup;Youn, Joosang
    • Proceedings of the Korea Information Processing Society Conference
    • /
    • 2021.05a
    • /
    • pp.74-76
    • /
    • 2021
  • 최근 정보통신기술의 발달과 개인 스마트기기 성능의 상향평준화로 멀티미디어 콘텐츠의 사용량이 증가하고 있다. 멀티미디어 서비스를 제공하는 기업들은 사용자 경험을 개선하기 위해 조회 수를 기준으로 우선순위를 부여하는 콘텐츠 배치 전략에 따라 엣지에 우선순위가 높은 콘텐츠를 배치한다. 이러한 방식은 우선순위가 아닌 콘텐츠들을 사용자에게 서비스할 때 콘텐츠 전달 속도가 증가한다. 본 논문에서는 이러한 차순위 콘텐츠들의 전달 속도를 개선하기 위하여 CDN 기반의 콘텐츠 선호도에 따른 Edge-Fog 연계 Caching 기법을 제안한다.

Fatigue, Personality Traits, Learning Strategies, and Academic Achievement in Graduate-entry Medical Students (의학전문대학원 학생의 피로, 성격특성, 학습전략과 학업성취도의 관계)

  • Hwang, In Cheol;Park, Kwi Hwa;Yim, Jun;Kim, Jin Joo;Ko, Kwang Pil;Bae, Seung Min;Kyung, Sun Young
    • The Journal of the Korea Contents Association
    • /
    • v.16 no.4
    • /
    • pp.231-240
    • /
    • 2016
  • The purpose of this study is to investigate the relationship among fatigue, personality, learning strategies, and academic achievement of medical students. 146 students from year 1 to year 4 at one medical school participated in this study. Students completed the fatigue, Big Five personality traits(Neuroticism, Extraversion, Openness, Agreeableness, Conscientiousness), learning, strategies. The academic achievement of students measured by GPA. The data were analyzed by t-test and stepwise multiple regression. The student's fatigue differed by grade, and the students of low grade had higher scores than high grade. But personality traits and learning strategies were not significantly different by grade. The factors that affect on academic achievement differ by grade. In low grade, neuroticism, extraversion, and rehearsal affected students' academic achievement. In high grade, conscientiousness and extraversion had an effect on the academic achievement of students. These results could guide the design of medical education improvement, and be useful in developing a supporting program for medical students.

Effects of External Environment and Organizational Resources and Capabilities on Strategy and Performance: An evidence from an analysis on ventures (벤처기업의 전략 및 성과에 대한 외부환경과 조직자원 및 능력의 영향)

  • Song, Woo-Yong;Hwang, Kyung-Yun
    • The Journal of the Korea Contents Association
    • /
    • v.12 no.2
    • /
    • pp.369-387
    • /
    • 2012
  • Based on the survey data, this study focused venture firms examines how organizational resources and capabilities along with its external environmental conditions have an effect on its strategy and performance. In particular, this article attempts, by performing a binary logistic regression analysis, to identify the venture-specific importance and priority of the factors that may influence firms' strategy patterns, with multiple regression analysis on the relationships between some variables included in the model. The survey was conducted from October 1, 2010 through October 30, 2010. The results of this study are the following. First, the more firms are exposed to high industry growth and low competitive intensity, the higher chance they get to pursuit aggressive strategy. And then a firm seeks aggressive strategy, when it has more technological resources and human resources. Third, environmental uncertainty, industry growth, technological resources, human resources, financial resources and marketing capabilities have positive effects on firm's performance. But, competitive intensity has no direct influence firm's performance. Finally, CEO competence directly influences firm's performance, but the interaction. of CEO competence with other variables is not significant.

Analysis on the Business Model of Korean Home Network Industry by Participating Enterprises (국내 홈네트워크 산업의 참여사업자의 비즈니스 모델 분석)

  • Noh, Mi-Jin;Kim, Ju-Seong
    • The Journal of the Korea Contents Association
    • /
    • v.8 no.9
    • /
    • pp.172-184
    • /
    • 2008
  • The purpose of this study analyzes services and the markets creating the profit of the national home network industry and the promotion strategy will be proposed. First, the technologies and products of the home network industry are analyzed, and the value chain of this industry is grasped. Second, the home network industry is classified into the communication common carrier, the construction carrier, the content/solution carrier, and the electronic business carrier. Third, The business model of the home network industry reconstructed based on the researches of Morris et al.(2005) and Chesbrough and Rosenbloom(2002), and the strategies are analyzed. We performed the industrial analysis as the company environment analysis, factor analysis of the value creation, business strategy analysis and so on.

A Study on the Utilization Strategy of Footwear-only Complex for the Kaesong Industrial Complex: Using SWOT-AHP Analysis Method (개성공단 신발전용단지 활용 전략에 관한 연구: SWOT-AHP 방법으로)

  • Jang, Dogyu;Chun, Dongphil
    • The Journal of the Korea Contents Association
    • /
    • v.21 no.8
    • /
    • pp.184-200
    • /
    • 2021
  • This study proposes to secure the necessity and possibility of creating a footwear-only district utilizing the Kaesong Industrial Complex, a special economic zone in the North Korea. This is a policy proposal to explore strategic values for revitalizing the Korean footwear industry through a win-win cooperation model between the South and North Korea. With SWOT-AHP analysis method, we are planning to establish a strategy to utilize the footwear-only complex in Kaesong Industrial Complex for sustainability of the footwear industry. It presents a direction to overcome the industrial structural problems that the domestic footwear industry is facing with the aspect of the possibility of inter-Korea cooperation. As a result of the analysis, the 'SO strategy' is a proposal to establish inter-Korea cooperation K-shoe belt through footwear clusters in the two Koreas. The 'WO strategy' is an internationalization strategy of the Kaesong footwear-only complex. The 'ST strategy' is the use of flexible governance in the creation of a footwear-only complex for the relief of sanctions against North Korea. The 'WT strategy' is a paradigm shift in the perception of the peace economy in the footwear industry of inter-Korea for the re-opening of the Kaesong Industrial Complex.

The Relationship between Learning Motivation, Learning Strategies, and Korean Proficiency of Chinese Korean Language Learners (중국인 학습자의 한국어 숙달도에 따른 학습동기와 학습전략의 관계)

  • Chang, Ji-Sun
    • The Journal of the Korea Contents Association
    • /
    • v.22 no.8
    • /
    • pp.435-443
    • /
    • 2022
  • The purpose of this study was to analyze the relationship between learning motivation, learning strategies and Korean proficiency. Therefore, this study conducted a learning motivation and learning strategies survey on 101 learners of Korean language from Korean and Chinese universities who obtained a middle and high-level on the Test of Proficiency in Korean. A frequency analysis and correlation analysis was conducted on these students using the SPSS 28.0 program. As a result of the study, it was found that the motivation for learning Korean in Chinese learners was high in the order of integrated motivation and instrumental motivation. The frequency of using metacognitive strategies was the highest. There was no difference in learning motivation corresponding to Korean language proficiency, but there was a correlation in the use of social strategies for learners in levels 3, 4 and 5. Based on these research results, I proposed a teaching and learning method for Chinese learners. Further research should be conducted by comparing the learning motives and learning strategies of learners in the beginner-level group and learners in the middle and high-level group.

A Study on Effectiveness and Preference of e-Learning Contents Delivery Types in Learning Domains (학습목표영역에 따른 이러닝 컨텐츠 전달 유형별 학습 효과성과 선호도에 대한 연구)

  • Yu, Byeong-Min;Lee, Byoung-Joon
    • Journal of Agricultural Extension & Community Development
    • /
    • v.21 no.4
    • /
    • pp.1029-1060
    • /
    • 2014
  • The purpose of this study are to figure out whether there are the meaningful differences between learner's learning achievements and contents preference in accordance with the delivery strategies (instructor-focused model, learner-focused model) of learning materials suggested by Bloom in web-based instruction, and to suggest the various options on the contents delivery strategies to improve the learner's learning achievements of each learning domains. Learning domains were divided by the cognitive domain, the affective domain, and the psychomotor domain. The result of research with 182 learners showed that learner-focused model in the cognitive domain caused higher learning achievements and preference than instructor-focused model. And instructor-focused model in the psychomotor domain compared with learner-focused model caused higher learning achievements and preference. However, there were less meaningful differences in the affective domain. In other words, learner-focused model is appropriate to the feature of the cognitive domain while instructor-focused model is appropriate to the feature of the psychomotor domain. The results suggest that delivery strategies should be chosen by domains of learning contents in order to improve learner's learning achievements in web-based instruction. Learner-focused delivery strategies in the cognitive domain and instructor-focused delivery strategies in the psychomotor domain need to be considered positively. Delivery strategies should be studied and developed in order to lead higher learning achievements and preference.

Local Festival and Culture Contents (지역축제와 문화콘텐츠)

  • Kim, Kyung Sook
    • Journal of the Korea Convergence Society
    • /
    • v.8 no.7
    • /
    • pp.183-189
    • /
    • 2017
  • This research aims to inquire about local festival culture contents of France which are considered a successful case of cultural contents industry and will make a diagnosis regarding the applicability and concomitant problems in our country. It reviews French local festival and culture contents, represented by Bordeaux wine Festival. This research analyses the structure of storytelling and the emotional factors as communication and experience tool of historical and cultural resources in terms of cultural semiotics. The findings are as follows: First, it is about a strategy linked with historical and cultural resources as a package touristic product made of the tradition, history, cultural heritage, arts and winery experience. Second, it is about a storytelling strategy. The status of Bordeaux wine holds a splendid story originated in long historical background and benefits of nature. Third, it is about a strategy oriented to communication and experience. Fourth, it is about a strategy inducing fun and fantasy. A festival is a form of a play, and the play is the culture itself. The revitalization of local festivals which allow the increment of one's most personal happiness index is estimated to have the most crucial values and significance. Finally, the cases of European local festivals are considered to be worth benchmarking in many different domains in the sense that they create new contents by making interesting stories adapted from the past history.