• The Journal of the Korea Contents Association
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• v.13 no.12
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• pp.1048-1057
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• 2013

This study aims to evaluate the effect on the academic achievement and satisfaction of the learner's prior knowledge level and segmenting time of video lectures in an learning environment using smartphones. Depending on the level of prior knowledge, learners were divided into two groups of the upper 35% and the lower 35%. Each group was offered video lectures by a 5-min, 10-min, 15-min, and 20-min length. As a result, a high level of prior knowledge only had a positive effect on the academic achievement. With respect to the segmentation time of video lectures, 10-min, 15-min lectures were effective to the academic achievement and 15-min, 20-min lectures influenced positively the learners' satisfaction. Moreover, the interaction between the level of learners' prior knowledge and the segmentation time of video lectures only had an impact on their academic achievement. The results of the simple effect analysis conducted to examine the effect of interaction carefully show that 15-min, 20-min video lectures are more effective for the upper 35% in prior knowledge and 10-min ones are better for its' lower 35%. In a nutshell, these findings suggest that the high-prior knowledge groups could be provided with a longer video lectures, and furthermore, 5-min video lectures are not adequate in a mobile learning environment with smartphones.

• The Journal of the Korea Contents Association
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• v.18 no.2
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• pp.158-168
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• 2018

The purpose of this study was to investigate the effect of applying physical expression program through dancing on the post-traumatic growth of domestic violence female victims. The subjects of this study were female victims of domestic violence living in shelters (7 facilities) for women victims of domestic violence in Seoul, consisting of 23 experimental groups and 23 control groups. The dancing healing physical expression program applied to the experimental group consisted of 18 sessions, which was conducted three times a week for 6 weeks, and each session was conducted for 90 minutes. This study was aimed to dancing based on physical expression and movement experience, but focuses on improvisational, non-formal and creative expression for inner expression. We referred to the activities and principles of previous studies, and applied characters, which were counseling techniques, interactions, and healing principles of previous counseling psychology studies on domestic violence and trauma, to every stage of the session. As a result of this study, it was found that the dancing healing physical expression program had an effect on the entire post-traumatic growth of the experimental group and lower dimension lists of the depth of interpersonal relationship, self-perception, potential discovery, spiritual interest level, The results of the post - test were compared. There was a significant difference between the experimental and control groups after the test. In conclusion, this study aimed to understand the fundamental and healing attributes of dance, and provided basic data to establish a virtuous intervention strategy that provided opportunities for self-recovery to those who experienced psychological pain, such as women victimized by domestic violence at the social aspect.

• The Journal of the Korea Contents Association
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• v.20 no.8
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• pp.315-326
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• 2020

Corporate efforts to build strong brands have made consumers interested in brand love. In the field of brand love, however, there is a lack of systematic research on the multidimensionality of the concept of brand love and on the scale development to measure it. Thus, based on the methodological research design of Churchill(1979) and DeVellis(1991), this study explored properties of brand love and classified them into two levels - 'emotion' and 'relationship' - and generated corresponding measurement items. To do this, the research was conducted in a total of eight stages, including preliminary studies such as literature review, open surveys, and in-depth interviews, as well as the main study process in which the factors were analyzed step by step. As a result, the level of emotion appeared to have five subcomponents (self-esteem, warmth, interest, responsibility, pleasure) with 19 items, and the level of relationship - three subcomponents (unchanging, sharing/supporting, understanding) with 11 items, adding up to a total of 30 measurement items for brand love with reliability, convergent and discriminant validity, and nomological validity. Additionally, we intended to expand the scope of research related to brand love by presenting the result model of organic interaction between the concepts that constitute brand love and proposing '4 categories of brand love strength' based on it.

• The Journal of the Korea Contents Association
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• v.12 no.4
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• pp.485-494
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• 2012

The role of admissions officers in universities is to evaluate applicants from a comprehensive perspective on the basis of diverse bases and materials for evaluation that include not only quantitative, but also qualitative information about applicants. Therefore, the crucial key to ensuring the success of the admissions officer system is to ensure the fairness of admission-related decisions and the integrity of individual admissions officers by urging them to render impartial evaluations based on professionalism and avoidance of bias. This study selected the major realm of the ethical education for admission officers on the basis or experts' opinions, and documentary research, and tried to secure the validity of the composed educational contents through the in-depth interviews and discussions with the incumbent admissions officers. The program must handle subjects that are intimately related to the actual experience of many admissions officers, and must be capable of inducing voluntary compliance from the officers. Therefore, the program suggested by this study focuses on three core areas of ethics: that is, 'interaction with society,' 'ethics and responsibilities involved in admission,' and 'legal obligations and roles of admissions officers.' To this end, it provides twelve sub-topics and learning materials. Providing this kind of ethical education programs for admissions officers will help not only to enhance the professionalism and ethical commitments of admissions officers, but also broadly to establish a fairer and more reliable admissions officer system.

• The Journal of the Korea Contents Association
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• v.17 no.2
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• pp.375-383
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• 2017

The purpose of this study is to verify the moderating effect of self-esteem between emotional trauma and internet smart phone addiction of adolescents. For this purpose, this study confirmed moderating effect by setting emotional trauma as predicting variable, self-esteem as moderating variable and internet smart phone addiction as dependent variable. The study conducted a questionnaire survey on 645 middle school students regarding emotional trauma, self-esteem and internet smart phone addiction. The results of this study are as follows; first, emotional trauma had negative correlation with self-esteem and positive correlation with internet smart phone addiction. Self-esteem had negative correlation with internet smart phone addiction. Second, as the result of hierarchical regression analysis, there was an interaction effect of emotional trauma and self-esteem on internet smart phone addiction. The meaning of this study are as follows; first, it is proved that one of the causes of internet smart phone addiction is adolescent's emotional trauma and, second, it is proved that the intervention of self-esteem is required to reduce the negative effect of adolescent's emotional trauma. That is, it turned out that self-esteem moderated the relationship between emotional trauma and internet smart phone addiction.

• The Journal of the Korea Contents Association
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• v.16 no.10
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• pp.492-502
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• 2016

This study examined the effects of parenting stress on the quality of life in parents of children with disability, and moderating effects of welfare service perception in the process. This study conducted a survey to 327 parents who rear such children in Chungnam, Chungbuk and Daejeon provinces. This study utilized SPSS 18.0 for analysis, and the main results of this study were as follows. First, the level of parenting stress is shown higher level in parents who rear the children with developmental disabilities. The level of welfare service perception and quality of life is shown higher level in parents who rear the children with physical disabilities. Second, common influential factors of life quality were parenting stress, welfare service perception, sex of parents, disability degree and residential area. For parents who rear the children with developmental disabilities, education level of parents and for parents who rear the children with physical disabilities, age of Children show to be influential. Third, welfare service perception is shown to be statistically significant so that moderating effects is found in the relationship between the parenting stress and quality of life. Based on such empirical analysis results, this study suggested concrete and comprehensive working strategies to improve quality of life in parents of children with disabilities.

• The Journal of the Korea Contents Association
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• v.16 no.10
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• pp.1-17
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• 2016

Recently, although many government agencies, including the Korea Tourism Organization, have been operating two-way interactive online idea proposal communities in order to reflect the various ideas of citizens in business, the utilization rate is still extremely low due to the lack of public's understandings and management's commitments. Therefore, based on previous studies on the characteristics of information quality, this research (1) derives key factors constituting idea quality in the context of online idea proposal communities, (2) classifies them into the content cues (value-added, relevancy, originality, and completeness) and the non-content cue (amount of writing) according to the heuristic-systematic model, and (3) finally validates how these content/non-content cues influence the knowledge adoption of administrators in an online idea proposal community. The findings of the structural equation modeling analysis with all of the 240 completed idea proposals in the 'Tourism Idea Bank' of Korea Tourism Organization reveal that, among content cues, value-added, relevancy, and originality have a significant effect on knowledge adoption. Moreover, it is also found that amount of writing as a non-content cue has a positive moderation effect on the relationships between originality and knowledge adoption.

• The Journal of the Korea Contents Association
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• v.16 no.2
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• pp.480-493
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• 2016

Recently, the method of social interaction is transforming into a method that utilizes videos. We are suggesting a new social video platform that contains a video of 'I' and 'the other'. We studied how the appearance of 'the other' and 'I' affected the user. So we applied the Social Impact Theory and Self-Monitoring Theory. The platforms were then used to investigate how the user's positive attitude and sense of community were affected by having the user view his/her and 'the other's appearance watching the same video. As the result, users felt more positive attitude when their own appearance was shown on the screen. However, the positive attitude decreased when there were more femininity in the surrounding videos along with their own appearance. Also, when there were more masculinity in the surrounding video, the users felt a stronger sense of community. We believe this research will provide implications for developing the structure and organization of a new social video platform.

• The Journal of the Korea Contents Association
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• v.17 no.8
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• pp.586-596
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• 2017

It is required for nurses to have a high quality nursing knowledge and an excellent nursing performance ability to provide high quality nursing. It is natural for nurses to be exposed on verbal abuse due to the relations among various experts, patients and their families. Verbal abuse is one of the major factors that has affect on not only takig care of patients but also nursing performance. Nurses exposed by verbal abuse tended to respond negatively and undergo a lot of stress. The purpose of this study was to identify relations among nurses verbal abuse, psychosocial stress, and nursing performance. This study shows that verbal abuse was not related to nursing performance(r=-.099, p=.146). The performance of nurses has positive correlation with verbal abuse and psychosocial stress(r=.234, p<.001) and negative correlation with psychosocial stress and nursing performance(r=-.254, p<.001). It is requested for the study of the development and validation of a program reducing psychosocial stress to improve nursing performance.

• The Journal of the Korea Contents Association
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• v.17 no.11
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• pp.200-208
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• 2017

The purpose of this study was to investigate the effects of isometric exercise based MNIT treatment on body composition, blood lipids, leptin and CRP in middle-aged obese women. For this purpose, middle-aged obese women (age: 40-50) with more 30% of body fat percentage in U city were recruited. They were divided into MNIT group(MG, n=9) and control group(CG, n=9). MNIT group was performed hand therapy program with abdomen exercise equivalent to RPE (9-11) (week 1-4) and exercise equivalent to RPE (11-12) (Week 5-8) and exercise equivalent to RPE (12-13) (week 9-12) 60 minutes a day for 3 days a week in 12 weeks. The results of this study were as follows: Body weight, fat mass, and body mass index had a significant lower in MG group than CG. There are no significant changes in blood profiles, and leptin. In conclusion, isometric based on MNIT may lead to development of an alternative therapy for middle-aged obese women.