• Proceedings of the Korea Information Processing Society Conference
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• 2006.11a
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• pp.467-470
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• 2006

임베디드 시스템의 발달은 다양한 분야로의 보급으로 인해 널리 확장되면서 점차 빠르게 발전되어왔다. 이러한 빠른 발전은 점차 다양한 기기들의 융합인 컨버전스로 나아가고 있으며, 동일한 분야의 기기에서 시스템은 다르지만 비슷한 성능을 가진 기기들이 등장하고 있다. 이렇게 임베디드 시스템이 다양해지고 비슷한 성능의 제품들이 출시되는 상황에서 임베디드 소프트웨어의 중요성은 더욱 증가할 것이며, 오류를 검사하는 테스팅은 더욱더 중요해 지고 있다. 본 논문은 이기종 환경의 다양한 임베디드 시스템을 지원가능하고, 보다 가볍고 효율적으로 사용가능한 임베디드 소프트웨어 테스팅 도구를 설계하고 구현하고자 한다.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2011.05a
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• pp.699-701
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• 2011

The Next-generation IT technology has been evolving from single technique to another which has merged, converging characteristics. The government categorized the 5 essential technologies to secure competitiveness in designing system semiconductors as smart motor vehicle info-tainment platform, smart TV multimedia system, smart phone analog interface technique, smart convergence digital communication and RF techniques, and advanced power management for smart devices. Also, it designated smart phone, smart TV, smart motor vehicle, and smart pad as the key industries. Such core techniques will become the key technologies of semiconductor design to secure the competitiveness of the next generation smart devices and the techniques can be transferred to fab-less design companies. In this contribution, we analyze the issues and the problems of the SoC design trends for smart motor vehicle info-tainment platforms.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2011.05a
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• pp.668-670
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• 2011

The Next-generation IT technology has been evolving from single technique to another which has merged, converging characteristics. The government categorized the 5 essential technologies to secure competitiveness in designing system semiconductors as smart motor vehicle info-tainment platform, smart TV multimedia system, smart phone analog interface technique, smart convergence digital communication and RF techniques, and advanced power management for smart devices. Also, it designated smart phone, smart TV, smart motor vehicle, and smart pad as the key industries. Such core techniques will become the key technologies of semiconductor design to secure the competitiveness of the next generation smart devices and the techniques can be transferred to fab-less design companies. In this contribution, we analyze the issues and the problems of the smart phone analog and interface techniques.

• The Korean Journal of Financial Management
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• v.25 no.1
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• pp.177-196
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• 2008

The megatrend of convergence in finance, telecommunication, and service industries is being spread over the whole industry. It has generated various kinds of contractual alliance or joint venture. Our paper builds a theoretical model for the profit sharing between two firms that participate in a joint venture. The model shows how the profit sharing rule affects the incentives of the participants, and, eventually, the efficiency. We derive the first-best solution of the profit sharing, where no incentive distortion exists. Then, we compare the incentive-affecting cases with the first best outcome, and assess the efficiency and the fairness of distribution. Our analysis shows that if we properly design the decision-making structure on transfer price and production quantity, we can reach the socially optimal efficiency.

• Korean Management Science Review
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• v.25 no.1
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• pp.169-191
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• 2008

In this paper, we examined the difference of the effects of buying factors in two consumer segments divided by the innovative behavior for digital convergence products, and developed relevant managerial implications. As the digital convergence product could be understood as a innovative bundling product, the buying factors of the digital convergence products were clustered in 3 groups : common innovation-bundling factors, innovation factors and bundling factors. Tests for the difference of regression coefficients of the purchasing factors in the two markets show that (1) the early market is affected by both of the common innovation-bundling factors and the innovation factors, while the mainstream market is affected by all of the common innovation-bundling factors. the innovation factors and the bundling factors, (2) the early market is more affected by the technical benefit, while the mainstream market is more affected by the pragmatic benefit, and (3) both of the two markets are affected by the compatibility and the message communicability. The relevant managerial implications for the successive diffusion of the digital convergence products can include (1) in the entire period of the diffusion. enhancing the compatibility between consumer and product concept, performing constant and differentiated marketing communication activities, (2) in the early market of the diffusion, introducing unique innovative product which provides obvious and differential synergy through the convergence, appealing to the technical benefit, and (3) in the mainstream market of the diffusion, improving the qualities and features of individual products for the digital convergence product, appealing to the pragmatic benefit, reducing the complexity of product.

• 한국HCI학회:학술대회논문집
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• 2008.02b
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• pp.465-469
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• 2008

Mobile phone becomes composite product which the high technological multimedia functions of a Digital camera, MP3, MP4, Blue-tooth, DMB over basic functions of a calling and 3M3. By the view of user, many functions give a heavy burden rather than supporting convenient function itself because it is complex for user to use it. We want to evaluate how users feel using mobile phone according to age, comparing use frequency and necessity. So survey is tried to figure out the difference between use frequency and necessity by dividing three groups into 20s and 30s and 50s. As a result, difference of use frequency and necessity for functions of mobile phone between 20s and 30s and 50s. And the other users have the difference. Consequently, mobile phone development according to age is necessary to satisfy user's desire, evaluating elements research of user preference. We hope this paper can contribute to mobile phone development as a basic guidance.

• The Journal of Society for e-Business Studies
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• v.17 no.4
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• pp.95-115
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• 2012

The e-Book market has rapidly grown as an innovative product which is mixed its traditional and technological characteristics. However, decreasing user resistance to the e-Book is very important to continually keeping up its market growth. Previous studies for user resistance have been studied as a negative barrier for various innovative products with importance of user resistance. Nevertheless, the factors for user' resistance to the e-Book field have not been found out considering both perceived value and switching cost. Especially, both innovative technology and user specifics should be considered when explaining user resistance to adopting e-Books. Thus, the purpose of this study is to understand the process for user resistance to the e-book and find out its antecedents with perceived value and switching cost at the same time. As a result, it appeared that triability, uncertainty and complexity affected perceived value and switching cost. The user-based antecedents like social norm and perceived value increased the effect of self-efficacy. Also, self-efficacy and perceived value decreased user resistance whereas switching cost increase user resistance to the e-Book perspective.

• The Journal of Information Systems
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• v.24 no.4
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• pp.21-42
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• 2015

Purpose The high-technology market shows characteristics of a highly interdependent network market in both supply-side and demand-side, compared to other markets. Particularly, for convergence products, connectivity with related elements, as well as characteristics of innovation itself, is relatively important to the extent that they combine functions provided by several devices into a single device. Therefore, this study aims to identify whether network externality exists in value and adoption of a convergence product and discover a source of network externality, if any. Design/methodology/approach: Through a preceding research analysis and a literature review, 'social influence' and 'network size' have been drawn as direct network elements. On the other hand, general (comprehensive) concept compatibilities including 'intra-technology compatibility', 'inter-technology compatibility' and 'complementary-technology compatibility' are regarded as indirect network elements. Findings: Major findings are as followed;- First, it is shown that the factors influencing on perceived value of a convergence products are 'social influence' and 'network size' as the direct network elements and 'complementary-compatibility' among indirect network elements. Second, it is also found that 'intra-technology compatibility', 'inter-technology compatibility', 'complementary-compatibility' and 'perceived value' have significant effects on adoption of a convergence product. Particularly, it is known that 'complementary-compatibility' is an important source of network externality as it plays a decisive role in value judgment and has significant effects on perceived value. It is worthwhile to notice that this study comprehensively explains effects of network on high-tech products by structuring comparability as a multi-dimensional concept, as well as direct network elements.

• 한국HCI학회:학술대회논문집
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• 2008.02b
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• pp.456-459
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• 2008

We are now in the era of digital convergence with CE products and PC at the center, but product diversification occurs in the same breath. Each device may perform its own functions itself independently, but proportion of the inter-device usage is increasing gradually by concept of a home network and ubiquitous widely prevailed. The consumer's need of inter-device connection will take the dominative position of the market. Therefore, we can easily forecast that diversification of the products may inevitably lead connectivity patterns complicated considering recent market situation and trends. In this paper, we propose the methodology for designing inter-device connectivity which covers issues such like segmenting numerous number of connectivity pattern, and establishing their structure of control. Our methodology also supports the inter-device connection with extensive latitudes and a multi-device simultaneous control. In order to present inter-device connectivity guideline, we define four stages of a user experience - Connection, Configuration, Use, Disconnection. Based on the 4 user experience stages, we suggest a specific connectivity designing guideline for each step.

• The Journal of Information Systems
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• v.24 no.2
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• pp.139-162
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• 2015

Purpose This study reviews technology acceptance research in the information system area and consumer behavior research in the marketing area, sets characteristics of convergence products, personality of consumers and communication channels as main concepts and demonstrates their effects on 'relative level of attraction' and 'intent to adoption. Design/methodology/approach The survey was conducted against potential consumers who have the intent to purchase electric communication media products that provides a variety of functions and service, such as a smart TV, a tablet PC and a smart watch. All items were adapted from previous literature and revised as appropriate the purpose of this study and measured on a 7-point Likert scale with answer choices ranging from "strongly disagree" (1) to (7) "strongly agree." Totally, 300 respondents participated in the survey. Out of the 276 respondents, incomplete or invalid 24 were discarded. With them, SPSS 18.0 and AMOS 20.0 for structural equation modeling were used for the analysis. Findings Main findings are as followed;- First, it is found that 'interrelationship of technology' and 'functional diversification' of convergence products has positive effects on relative level of attraction. Second, perceived behavior control has significant effects on the intent to adoption convergence products. Third, communication through mass media has positive effects on making potential consumers feel attraction about products while there is no relationship with the intent to a. On the other hands, it is demonstrated that there is no relationship influential relationship between communication through interpersonal channels and relative level of attraction while communication through interpersonal channels has significant effects on the intent to adoption.