• Title/Summary/Keyword: 친절도

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A Study on the Influence of Restaurant Factors on Trust and Revisit Intention (외식업 점포 선택요인이 신뢰와 재방문 의도에 미치는 영향에 관한 연구)

  • Song, In-Am;Shin, Chang-Ok
    • Journal of Digital Convergence
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    • v.15 no.8
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    • pp.161-168
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    • 2017
  • The purpose of this study is to investigate the effect of restaurant selection factors on reliability and revisit intention. The results of empirical analysis were as follows: First, the factors influencing the intention to visit the restaurant were the physical environment, service, price, location, reputation, cleanliness, It is confirmed that consumers are willing to visit again if their satisfaction is high because they choose general consumers considering kindness and taste. Second, trust is found to affect re - visit intention and it can be judged that store faith is actively considering return visit through consumer 's belief. Third, it was found that the factor of selecting the restaurant business influenced the intention to visit again according to the trust. When the customer chooses according to the restaurant business standard and satisfies the trust, it intends to increase the intention to visit again. The results of this study are as follows. First, it is found that the factors of restaurant selection and trust affect the revisit intention of restaurants, and it is meaningful to provide theoretical and strategic implications.

The Improvement Method of "Question and Research Guides" Training for Private Security (민간경비원의 질문.검색 요령 교육훈련에 관한 개선방안)

  • Kim, Chang-Ho;Oh, Jae-Hwan
    • Korean Security Journal
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    • no.19
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    • pp.43-66
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    • 2009
  • For the quality improvement on private security industry, the quality of personnel in private security should be advanced through the systematic training. If the personnel in private security provide an advanced service in applying knowledge and technique to the field when in training, they can obtain the reliability from people. With the point of this side, practical and systematic training is essential to the restoration on the private security industry. The personnel of private security face many people in the field. So they must work with an active concept that can prevent additional crime from behavior suspicions through scientific observation method and systematic inquiry method rather than negative work with providing a friendly service in the field. For conducting this concept, therefore, this study suggested the improvement training program of "Question and Research Guides" from new employee training on existing private security. The scientific observation standard is specifically suggested from the study 'people watching' of Professor Morris, D. and an act contact question from lead technique that US FBI, police, and inspection institute are taking through the feature of human act and 'METT' that is the program for emotion capture training through human minute look is going to be applied on "Question and Research Guides" training. This will provide the educational mood for students with the training content that is available for the practical training program and the real work, and will help to restore the private security industry with obtaining people's reliability through the scientific work and advanced field treatment.

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Customer's preferred real estate brokerage service quality research on factors determining (고객이 선호하는 부동산중개서비스 품질요인 결정에 관한 연구)

  • Choi, Yun-Kyong;Sin, Gwang-Sik
    • The Journal of the Korea institute of electronic communication sciences
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    • v.7 no.2
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    • pp.357-364
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    • 2012
  • For this study, real estate brokerage services to customers how to evaluate quality factors and quality factors important for studying about what is preferred. Real estate brokerage service quality factors, the expertise of brokers, dealers sales skills, a sense of responsibility of traders, brokerage firm's position, whether or not participating were chosen franchise. Looking at the findings, and customer service quality factors, the five kinds of real estate brokers a sense of responsibility to be the most important quality factors were analyzed as a favorite, followed by the expertise of brokers, sales skills brokers, brokerage firm's presence, a franchise analysis of whether the order has been participating. As the results of this study, the traders as traders sense of responsibility and expertise and strive to improve, friendly servece and act as an active intermediarv will need to improve sales skills. Continuous promotion of the brokerage firm's position is shown to be critical, franchise affiliated businesses in order to make use of an efficient information network of the Internet is seen to be in need of improvement. This paper, we have experienced a real estate brokerage contracts require customers a service directly to find out whether the data obtained through interviews with the empirical analysis is Therefore, work-related departments of Ministry of Land and brokerage herein with reference to the Association to take measures to Once you have contributed little bit. Brokerage industry and the traders themselves, as well as the competition is to the straight ahead Do not look at a value for the development of brokerage will be constantly working.

Perception Level of Nurses and Auxiliary Nurses for Radiological technologist (간호사와 간호조무사가 지각하는 방사선사 인식도)

  • Shin, Seong-Gyu
    • The Journal of the Korea Contents Association
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    • v.11 no.8
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    • pp.211-220
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    • 2011
  • The study conducted a survey on the perception level for radiological technologists with 321 nurses and auxiliary nurses working at university hospitals in Busan in order to supply preliminary data to enhance the status as well as professional images of radiological technologists. The result shows the perception level of $3.02{\pm}0.42$ with the highest score for the professional image and the lowest score for the business image. By question, 'they are professional' gets the highest score while 'they understand problems of patients well' gets the lowest. Among respondents, those who are well aware of education courses as well as leading organization of examination and who answer as a health care provider or a medical technician under the medical law show a high level of perception while those who answer as technician show a low perception level. Those who agree with radiologists as a career and consider their status as high in medical institutions have a high level of perception. In order to improve the perception level, individuals as well as associations' promotion and strategies are required to fix the title and enhance the negative images through active interests and kind attitudes toward patients. Also, efforts to escape from previous images limited to technical colleges, to vitalize academic conference and remedial education, and to frame the law of professional radiological technologists system are asked to heighten the qualification and status of radiological technologists. More than that, advertising and monitoring via mass media are needed to develop the image as professional career men as well.

An Intertextual Approach to Narcissa Benbow in Sanctuary, Sartoris and "There Was a Queen" (나시서 벤보우에 관한 상호텍스트적 연구)

  • Shin, Young-Hun;Kang, Ji-Hyun
    • The Journal of the Korea Contents Association
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    • v.20 no.2
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    • pp.300-309
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    • 2020
  • Recent studies on William Faulkner's female characters have overcome much of the stereotyped and dichotomous approaches of the past by uncovering their subversive characteristics. Nevertheless, they still present some limitations in regards to analyzing the characters based on individual texts. This paper attempts an inter-textual approach to Narcissa Benbow, the central character of Sanctuary, Sartoris and "There Was a Queen." In Sanctuary, Narcissa, a young widow of a Southern aristocratic family, harshly accuses her brother Horace, a lawyer of taking a murder suspect's wife and her infant child to their old house. She is afraid that their existence could harm the reputation of her family and herself. Eventually, she kicks them out of the house. In contrast, she is described as being friendly and calm in Sartoris. In addition, in "There Was a Queen," Narcissa makes an attempt to get an obscene letter back from an FBI agent in exchange for a sexual favor in order to prevent the letter from being disclosed. This paper takes into account the possibility of seeing these incoherent or even contradictory aspects of her characterization with a consistent view. This confirms that an inter-textual approach is needed to properly understand those round female characters created by Faulkner.

A Study on Analysis of the Preference of Container Ports in Northeast Asia - with the case of Busan Container Port - (동북아 경쟁항만들의 선호도 분석에 관한 연구 - 부산항을 중심으로 -)

  • Chung, Tae-Woo;Kwak, Kyo-Seok
    • Journal of Navigation and Port Research
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    • v.26 no.4
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    • pp.363-372
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    • 2002
  • Recently, mutual economy cooperation in Northeast Asia has leaded steady growth among main countries of it and rather promoted a single economy circle. In this region, Busan container port competes with min container ports in China, Taiwan and Japan in it for attracting transshipment container traffic of north-Shanghai in China and for-east Russia. Therefore, this paper aims to suggest competitive strategies for Busan container port to attract container traffic in Northeast Asia To do so, it evaluates the preference of important ports in the competitive situation and competitiveness edgy of important ports in Northeast Asia, and finally proposes the relative order of important factors. Based on the evaluation of it, first, the Busan ports hue tn strengthen port facilities to attract more traffic and in detail, reinforce the number of berth, yard areas and handling equipment Second, they also have to provide high quality of services to deliver cargos in time, not being damaged and swiftly response to shipowner and shipper's claim, Third, they need to review the strategy to adopt flexible tariff policy and to invest the profit from tariff in port service and facilities, as providing higher port tariff level by a regular rate.

A Study on the Direct Marketing of Agricultural Product through the Outlet Store Owned by Agricultural Cooperative (농협 상설매장을 통한 농산물 직거래 활성화 방안에 관한 연구)

  • Park, Cheol;Kim, Hyung-Tak
    • Journal of Distribution Research
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    • v.5 no.2
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    • pp.106-129
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    • 2001
  • In order to improve the agricultural products distribution, many devices have been suggested. Recently, direct marketing channel of agricultural product is one of the best solution for the problems of agricultural product distribution. The largest farmers cooperative association in Korea, Agricultural Cooperative(AC) have tried to promote direct marketing channel of agricultural product. Especially, the Agricultural product outlet store owned by Agricultural Cooperative(AC) is developed as an attractive alternative. Agricultural product outlet store owned by AC classify two types; small & medium sized supermarket style and large discount store style. In this study, direct marketing through the agricultural product outlet store owned by AC was examined because it leads direct agricultural distribution and shares over 70% of direct agricultural distribution in Korea. Though a survey about consumer perception & evaluation on establishing agricultural product outlet store owned by AC in Busan, the success factor of the store were identified. The results indicate that price, kindness of sales people, quality of products are main factor of the agricultural products outlet store. Theorefore Agricultural Cooperative should develop the retailing & marketing strategies focusing these findings.

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The Impact of City Tour Satisfaction for the Intention of Re-visit (시티투어 서비스 만족도가 재이용의사에 미치는 영향분석: 수원 시티투어 중심으로)

  • KIM, Sukhee
    • Journal of Korean Society of Transportation
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    • v.36 no.2
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    • pp.86-97
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    • 2018
  • City tour service has a function not only informs tourists of historical and cultural resources in the city but also contributes to improving city image making. In this study, a questionnaire was surveyed to tourists who used Suwon city tour to find out which factors make affect their intention to re-visit or recommendation to others. Structural equation model was constructed and set a hypothesis that overall city tour satisfaction would have a positive effect. The fitness of the final model was found out to be meet the statistical criteria. As a result of the final model, both satisfaction of guide and satisfaction of city tour operation were significant at 5% significance level (P<0.01). On the other hand, both satisfaction of bus facility and of promotion, customer service were statistically insignificant. Consequently, City tour service satisfaction was found to effect to the intention of re-visit and recommendation. Especially, The higher the satisfaction of guide and city tour operation, the more tendency to recommend. It is expected that local government which operates city tour bus could take advantage of this result in the future.

Satisfaction Factors and Determinants of Visitors in Taeanhaean National Park, Korea (태안해안국립공원 탐방객 만족요인 및 예측모형)

  • Baek, Jae-Bong;Kim, Dong-Pil
    • Korean Journal of Environment and Ecology
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    • v.24 no.2
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    • pp.101-107
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    • 2010
  • This study was carried out to provide basic data for efficient park management by analysing visitors' satisfaction factors and estimated regression model through questionnaire survey method at Taeanhaean National Park in Korea. Performance(satisfaction) variables as 'touting', 'illegal merchant', 'noise', 'indiscreet use' and 'collection of natural plants or animals', and Importance variables as 'littering problem', 'water pollution act', 'careless cooking' and 'exorbitant pay' were relatively high score. It was clarified that the 'souvenir & special product', 'lack of use program' 'lack of public facility', 'lack of information facility', and 'lack of commercial facility' were 'concentrate here' ones by the Importance-Performance analysis. 'Facility management', 'Use management' and 'Resource management' factors were found out by Factor Analysis and the 'Facility management' was the biggest factor accounting for 32.6% of all. In the estimated model by Multiple Regression Analysis, 'lack of employee's guidance or kindness', 'lack of convenience facility', 'noise', 'lack of facilities to stay' and 'charge of user fee, parking fee' were the variables to impact visitors' satisfaction and to need concentrated management. These results were unique characteristics of marine national park and then the different management strategy and policy from mountain national park were necessary.

The Effect of Expanded Servicescape on Relationship Quality and Chinese Consumer's Repurchasing Intentions (확장된 서비스스케이프가 관계품질 및 재구매의도에 미치는 영향 -중국 소비자를 대상으로-)

  • Peng, Peng;Jeong, Yong Gil
    • The Journal of the Korea Contents Association
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    • v.13 no.7
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    • pp.350-360
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    • 2013
  • The satisfaction of customers, who are in a servicescape, will be subject to many environment stimulations. In particularly, in the hospitality industry such as restaurants service experience for customer is very important. Thus, not only the stylistic elements but also the social and socially symbolic elements. So this paper expands Bitner's servicescape framework by conceptualizing the existence of a expanded servicescape. The expanded servicescape has three important dimensions, which is the physical, the social and the socially symbolic. Structural modeling largely supports the hypothesized framework and the results about the relationship between expanded servicescape factors, relationship quality(satisfaction, trust, commitment) and repurchase are summarized as follows. And this study utilizes a questionnaire survey to gather data regarding consumers' perceptions by using expanded servicescape. First, the analysis proved that except comfort the physical dimensions which including comfort, convenience, aesthetics caused a positive impact on customer satisfaction. Second, social dimensions which including appearance, etiquette and professionalism caused a positive impact on customer trust. Third, except community symbolic dimensions which including nostalgia, connection to culture caused a positive impact on customer commitment. Forth, it proved that expected relationship quality(customer satisfaction, trust, commitment) caused a positive impact on repurchase behavior.