• Title/Summary/Keyword: 진출방안

Search Result 577, Processing Time 0.024 seconds

A Study of Policy Direction on O2O industry developing (O2O산업 발전을 위한 정책방향 연구)

  • Kim, Hee Yeong;Song, Seongryong
    • Journal of Digital Convergence
    • /
    • v.15 no.5
    • /
    • pp.13-25
    • /
    • 2017
  • The purpose of this study is to suggest the direction of O2O industry policy for solving the conflict problems with the traditional industry stakeholder and for enhancing the regulations as new industry development is inevitable. We make use of TAIDA that is one of scenario methods to accomplish the purpose and suggest the direction of policy. First, it is needed to prepare directly by government the environment that new business models are able to emerge easily with various consulting services and information supports like public system servers and IT infra, it is practical support policy. Second, positive legal application for new business and making the law for new business are needed in legal issues situation as soon as possible. Third, the conflicts with old and new industry would be managed to the direction of "predictable" progressively. Incongruity among laws, safety and security problems, and the conflict of stakeholder are urgent. Because of the limit in this study, it is expected that O2O industry is categorized in detail aligned to the characteristics and that new policies along to the separate industry areas are developed by the following study.

An Analysis of Influential Factors from Continuous Use by Mobil Game Users : Lifestyle under Gender and Nationality (모바일게임 이용자의 지속사용 영향요인분석: 성별과 국적에 따른 라이프스타일을 중심으로)

  • Shim, Sun-Ae;Jung, Hyung-Won
    • Journal of Digital Convergence
    • /
    • v.15 no.5
    • /
    • pp.381-390
    • /
    • 2017
  • Lifestyle is an important variable to understand consumer behavior because it is a lifestyle that is common to all members of society or some members of society. so In this study, the survey has been performed on adult mobile game users over the age of 20 in Korea and China to evaluate the correlation between lifestyle and will of continuous use of game by mobile game users, and the hierarchical multiple regression analysis has been performed on the collected data by using the statistical package program SPSS 20.0. There were total 212 respondents with the gender ratio of 50:50, and 107 respondents were Korean, and 105 respondents were Chinese. As a result of study, first, regardless of lifestyle, more male and more Chinese respondents showed higher will of continuous use. Second, among mobile game user lifestyles, the challenge-oriented, trend-oriented, conservative, and ostentatious lifestyles could become significant causal variables for the will of continuous use of game. Yet, the influence of such lifestyle was not correlated with individual genders or nationalities. The result of this study will be provided as the basic data to establish the strategic solution for companies and government policies for entrance into the mobile game market of China in the future.

A study on the package design approach on sensitive (감성소구에 있어서 포장디자인 연구- 베이커리 제품 중심으로)

  • 장욱선
    • Archives of design research
    • /
    • v.14 no.2
    • /
    • pp.117-126
    • /
    • 2001
  • Dietary life is said to be consummated even to a phase of art from phase of survival, recognition, selection and preference. Dietary life, from a sheer earing, is now transforming itself into a joy, and therefore, function of foodstuff packaging demand diversification rather than a simple packaging. Recently, socio-economic environment is showing conspicuous changes in that there are increasing number of working couples nuclear family, old-age population, social activity and improvement of living standards. Such a change in the living environment has much impact on our dietary life. Particularly, an age when cake and cookies of western origin were all but strange is gradually phasing out, while it is deemed to be improper to overlook the fact that bread and cakes are solidifying their position as part of foodstuff meanies for on dietary life. Of cakes and cookies, cakes have come to enjoy a position whereby they are regarded as part of an imperative for family banquets, various get-together and birthday celebration, etc., with a significant improvement that caters to our taste vis-a-vis an stage of introduction of cakes. At the time when reined foreign bakeries, one after another , are contemplating to make an inroad into Korea, and when the distribution market is to be opened fully in July of 1993, Korea bakeries that have been building up their position within the domestic market are expected to face a considerable number of difficulties. Accordingly, under such circumstances of the time text we are in it is attempted in this study to map out measures that may contribute to the strengthening of the products of business enterprises and improvement of corporate image that may appeal to feeling and emotions of consumers packaging that could attain objectives, and package design planning that, as an important factor for playing its own share in the restoration of humanism that is being alienated, may appeal to consumer sensitivity, rather than packaging that is being utilized merely as tool designed for marketing

  • PDF

Study on the Secondary School Students' Perception on Scientist and Woman Scientist as Career and Its Role Model (직업인으로서의 과학기술자 및 여성 과학기술자, 그리고 역할모델에 대한 중.고등학생들의 인식 조사)

  • Lee, Hei-Sook;Choi, Kyung-Hee;Lee, Jae-Kyung;Ma, Kyung-Hee;Lee, Ki-Soon
    • Journal of The Korean Association For Science Education
    • /
    • v.25 no.2
    • /
    • pp.184-196
    • /
    • 2005
  • The purpose of this study is to identify various issues contributing to the current issues of students not wanting to major in science and engineering. and further explore various strategies to encourage their higher education in the science and engineering area. The study administered survey on students' perception towards the science related profession including respondents' gender, grade, their attitude towards woman scientists, perception on the woman scientists, scientists as profession, their level of knowledge on the scientists, and if there is any they respect. The results indicated that overall perceptions on the scientists as career for high school students was positive, but there was more negative acceptance for the juniors since they are more concerned with their majors at the university: higher for students who are in the natural science area than the ones in the social science school since they are more directly related than others. The perception on the woman scientists and girls in the science and engineering majors was positive. However, there were some differences in the response level among the items. Among these, considering the job availability and conditions, the perception was more negative than the others. Also the result indicated that both boys and girls disagree that the science-related profession may be gender-inappropriate for girls due to physical and cognitive characteristics. Results also indicated the level of awareness among scientists, they had higher awareness for male scientists than that of the female, and also international ones than the national ones. And many girls did not have positive image of a successful woman scientists.

The Effect of Glass Ceiling Induced Factors and Perception on Job Commitment: Focusing on the Comparison between Local Medical Practitioners and Private Medical Practitioners (승진장벽(Glass Ceiling)의 유발요인과 지각이 직무몰입에 미치는 영향 분석: 방의료원과 민간의료원의 종사자들의 비교를 중심으로)

  • Suh, Kyung-Do
    • Journal of Digital Convergence
    • /
    • v.14 no.11
    • /
    • pp.225-232
    • /
    • 2016
  • The purpose of this study is to analyze the effect of the glass ceiling induction factors on the improvement of the job Commitment on the glass ceiling perception and to analyze the effect of the organizational Commitment on the influence of the local medical institute and private medical institute employees. Purpose. As a research method, structural equation model analysis was carried out to investigate the influence relationship of each factor. In particular, multiple group analysis was performed to analyze the difference of influence relations between public and private medical personnel. Respectively. Result, First, empirical studies on the effect of the glass ceiling inducing factors on job Commitment showed that job Commitment was influenced by stereotype and organizational culture, and the magnitude of the influence was different. Second, the employees of the room medical center were influenced by perceived promotion, job placement, education and training, reward, and job satisfaction. Third, in the hypothesis that job Commitment will be affected by the perception of glass ceiling, only the workers of the private medical center showed significant results. Based on the results of this study, it will be necessary to plan policies to improve the perception of the glass ceiling phenomenon and improve its status in order to improve the personnel and system that women workers in the medical field can enter more senior management positions.

당류산업

  • 임재각
    • Food Industry
    • /
    • s.181
    • /
    • pp.38-67
    • /
    • 2004
  • 예로부터 인간은 단맛에 강한 욕구를 가지고 있었다. 따라서 설탕, 포도당, 과당 등 단맛이 강한 감미료를 선호하여 왔고, 현재까지도 식품 제조시 가장 널리 사용되고 있다. 그러나 최근에는 국민의 건강에 대한 관심이 고조 되고 설탕으로 대표되는 전통적인 일반 감미료의 충치, 비만, 당뇨병 유발 등의 부정적인 측면이 부각되고 있을 뿐만 아니라, 식품에 대한 건강 기능성이 강조되면서 기능성 감미료가 주목 받고 있다. 특히 고도의 경제성장 및 국민 소득의 향상에 따라 차별화된 기능성 감미료의 생산을 요구하는 실정이다. 이와 관련하여, 현재 식품 산업계에서는 올리고당류, 당알콜류, 고감미 감미료류 등에 많은 관심을 가지고 연구 개발에 집중하고 있다. 올리고당류의 대표적인 제품은 프락토올리고당, 갈락토올리고당, 이소말토올리고당 등이다. 현재 올리고단 시장은 성숙기로서 성장속도가 둔화되고 있으나, 최근 American Association of Cereal Chemists(AACC)등 세계적인 협회에서 수용성 식이섬유를 다당류, 올리고당, 리그닌 등을 포함하여 새롭게 정의하였고 이에 따라 해외에서는 프락토올리고당을 중심으로 수용성 식이섬유로 용도 사용이 가능하게 되었을 뿐만 아니라, 식이섬유로 표기도 가능하게 되어 수요가 증가할 것으로 예상된다. 국내에서는 아직 올리고당을 식이섬유로 사용하지는 못하고 있으나, 식품 공전 개정을 통해 식이섬유로 표기 가능하도록 수정될 전망이다. 당알콜류는 솔비톨 및 자일리톨이 주류를 이루고 있다. 솔비톨은 시장에 가장 먼저 소개된 당알콜류인데 저가여서 그동안 가장 큰 시장을 형성하고 있었으나 최근 3년 동안 자일리톨껌이 최대의 히트 상품이 되면서 자일리톨이 급성장하였다. 그 외에는 만니톨, 에리스리톨, 말티톨, 이소말트 등이 있다. 최근에는 말티톨을 중심으로 다양한 응용 연구 및 이소말트 및 에리스리톨 등을 생산 판매하고 있는 다국적 기업의 판촉 활동 등으로 당알콜류 시장의 새로운 변화가 예상된다. 고감미 감미료류는 스테비오사이드와 아스파탐이 주류를 이루고 있었지만, 최근 아세설팜 K 및 수크랄로스가 잇따라 식품으로써 사용 허가를 받으면서 시장이 재편되고 있다. 하지만, 해외에 비하여 국내의 고감미 감미료 시장은 매우 작고 성장률도 낮은 편인데 그 이유로는 국민 정서상 천연이 아닌 합성에 대한 부정적 인식과 맛에 대한 거부감 때문인 것으로 생각된다. 이와 관련하여 최근에는 다양한 감미질 및 Multi sweetener system 연구를 통해 설탕과 유사한 맛을 내는 혼합 기술 개발에 관한 연구가 진행되고 있다. 따라서 향후에는 해외의 선진국과 같이 고감미 감미료 시장도 점차적으로 확대될 것으로 예상된다. 기타 대체 감미료로는 타가토스, 트레할로스, 아라비노스 등이 있다. 이중에서 특히 해외에서 크게 기대를 모으고 있는 타가토스는 최근 국내 인증을 받아 시장 진출을 준비 중에 있다. 아라비노스는 양질의 감미를 갖는 천연 펜토오스인데 연구용 시약 이외에는 지금까지 거의 이용되지 않았다. 그러나 최근 아라비노스가 설탕의 소화흡수를 선택적으로 억제한다는 흥미 있는 결과가 임상 및 동물실험에서 확인되어 향후 제품으로써 개발을 기대할 수 있게 되었다. 이들 감미료는 기존 설탕이 가지는 문제점을 많은 부분 극복할 것으로 여겨지며, 이로 인해 수요는 점차 증가할 것으로 생각되며, 높은 경제적 부가 가치를 창출할 것으로 예상되어 진다. 생산 기술 적인 측면에서 건강 지향적 천연소재 감미료에 대한 선호가 날로 증가하는 추세에 따라 기존에 주로 사용되었던 화학합성법보다는 천연 이미지의 생물공학적인 방법에 의한 감미료 생산이 각광을 받을 것으로 예상된다. 생물공학적인 방법을 감미료 소재 개발에 응용하게 되면, 기존에 사용되었던 화학합성법 등이 가지는 환경적인 문제, 반응 부산물 생성에 따른 분리, 정제에서의 비용증가 등의 문제점을 해결할 수 있을 것으로 여겨지며, 고정화 방법의 도입 등을 통해 생산성 향상을 도모할 수 있다. 본 장에서는 감미료 소재 개발에 건강 지향적 국민 정서를 반영하고, 국내외 감미료 시장의 흐름을 파악하여 당류 산업의 발전적인 변화에 대처하고자 하였으며, 이를 통해 당류산업의 고부가가치 첨단산업으로서의 육성방안을 논의하고자 하였다.

  • PDF

Comparative Analysis on Productivity Data and Cost Estimate System of Road Bridge Construction in Korea and China (한국 및 중국 도로교량공사의 생산성자료 및 예정가격 산정시스템 비교분석)

  • Chang, Cheng;Huh, Youngki
    • Korean Journal of Construction Engineering and Management
    • /
    • v.21 no.3
    • /
    • pp.39-47
    • /
    • 2020
  • There are two kinds of cost estimate system in construction in china. Quota valuation model is a traditional cost estimate system under the unity of quantity and price, which is easier and has been used for decades. But the Quota valuation model becomes increasingly unsuited to the needs of society with the development of market economy. To meet the needs of China's market economy development and construction works in the field of international cooperation, the Bill of Quantities valuation model was introduced in 2003. However, there are still many shortcomings and deficiencies in the course of implementation of Bill of Quantities valuation model. In addition, interest in the Chinese construction market continues to increase in Korea due to the recent new North Korean policy and China's the Belt and Road policy. This paper aims to examine the cost estimate system of public construction works in China, and to provide basic data for deriving future improvement plans by comparing and analyzing it with standard cost estimate system in Korea.

A Study on Abroad Export Strategy by Country of Spatial Open Platform -Focused on the Kingdom of Cambodia and the Emirate of Abu Dhabi- (공간정보 오픈플랫폼의 국가별 해외 수출 전략 연구 -캄보디아와 아부다비 에미리트를 중심으로-)

  • Kim, Kirl;Jeong, Jin Do;Lee, Jae Yong
    • Spatial Information Research
    • /
    • v.22 no.3
    • /
    • pp.9-21
    • /
    • 2014
  • Recently the environment in geospatial information has conversed into the plaform. The platform based geospatial information contributes to save time and cost as well as maintain the consistency and stability in spatial data infrastructure. The Republic of Korea is now constructing and operating the spatial open platform called as the V-World(Virtual World), and searching for the possibility of its abroad export. The purpose of this study is to elicit the abroad export strategy by country of spatial open platform by comparing the cases of developing country, the Kingdom of Cambodia and newly developed country, the Emirate of Abu Dhabi, The Kingdom of Cambodia depends on foreign aids to develop the spatial data infrastructure and the Emirate of Abu Dhabi is inducing an advanced technology and high human power from overseas based on abundant oil money. This study establishes the abroad export strategy based on two country models such as Cambodia and Abu Dhabi by considering the characteristics in geospatial information, and suggests the ways of abroad export and the methods on fund raising for spatial open platform.

The mediating effect of learning competence between the entrepreneurship and export performance of international new ventures in global trade environment (국제 통상환경에서 국제신벤처기업의 기업가정신, 수출성과 관계와 학습역량의 매개효과)

  • Cho, Yeon-Sung
    • International Commerce and Information Review
    • /
    • v.16 no.2
    • /
    • pp.23-44
    • /
    • 2014
  • This study examined the relationship between entrepreneurship, learning competence and the export performance of international new ventures that enterprises entering foreign markets immediately after starting their business in Korea, and the mediating effect of learning competence. A research framework was developed with two entrepreneurship factors(risk taking and innovativeness), learning competence factors, and export performance. Six hypotheses were proposed and tested on 115 samples using LISREL. Research findings suggest that the two entrepreneurship factors positively influenced learning competence. However, export performance was affected by only innovativeness. Also, the learning competence positively affected export performance. Learning competence was found to mediate between entrepreneurship and export performance.

  • PDF

The Effect of Service Quality and Company Reputation on Customer Satisfaction and Loyalty in Mobile Payment: Moderating Effects of Switching Barriers (모바일 간편 결제 서비스 품질 및 기업 명성이 고객 만족과 충성도에 미치는 영향: 전환장벽의 조절적 작용)

  • Kim, Eun Bi;Yang, Hongsuk
    • Journal of Service Research and Studies
    • /
    • v.7 no.2
    • /
    • pp.17-41
    • /
    • 2017
  • The purpose of this research is to investigate the factors that impact customer satisfaction and loyalty in mobile payment services. Specifically, this research (1) studies the influence of company reputation on customer satisfaction and loyalty, (2) examines service quality dimensions that increase customer satisfaction, and (3) assesses switching barriers as moderators in influencing customer loyalty. Findings of this empirical research reconfirm the point of view that company reputation, service quality, and switching barriers are crucial for customer satisfaction in mobile payment services. The research methodologies that were used to verify the hypothesis in this study included customized surveys and structural equation modeling. The results demonstrated that company reputation significantly affects customer satisfaction and loyalty. Additionally, the results indicated that only two of the five total service qualities, ease of use and the security/privacy qualities, have positive influences on customer satisfaction. Customer satisfaction has also proven to be a significant influence on loyalty. Lastly, the results showed that among the factors of switching barriers, the factors of lost performance costs, sunk costs, setup costs, the attractiveness of alternatives, and service recovery have moderating effects on the relationships between customer satisfaction and loyalty. Base on the results, this research recommends that firms aim at devising integrated strategies that make switching barriers act as complements to customer satisfaction.