• KSCE Journal of Civil and Environmental Engineering Research
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• v.28 no.5D
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• pp.695-703
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• 2008

China water market has huge potential for increased use of BOT mode and one of the most attractive markets of doing business. However, the current China water BOT market shows that many foreign companies are retreating from the market while Chinese water companies fast growing. From the view no domestic companies have track records in China BOT water market, the research identified twenty market access barriers in terms of construction laws, regulations, BOT-related policy and the recent market situation. These are evaluated based on interview results with 10 professionals direct or indirect having a China water BOT experience. All the factors are found to be highly influential to foreign company's decision on the market participation. Among those, no fixed return policy and low water price, difficulty in water price adjustment and approval, and no government guarantees, all directly related to the project viability and under the control of government, were the most critical factors, implying government's role is the key in increasing the market competition by attracting more foreign participation on the market. In addition, new construction law regulating foreign EPC contractor's construction work, namely Decree 113, and requirement of applying competitive bidding in selecting EPC contractor in a BOT project are also considered signigicant barriers on foreign participation, which contradicts international norm and therefore necessitates an adjustment on current decision process in domestic companies.

• Korea Trade Review
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• v.43 no.1
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• pp.131-152
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• 2018

This study evaluates the potential by Chines region for entry of Korean logistics companies and retailers. The variables affecting e-commerce business and retail sales concerning the Chinese omni-channel market were extracted from a thorough literature review. Empirical analyses for variables based on 31 regions in China were performed. Results show that e-commerce is affected by disposable income and internet traffic and that retail sales are affected by urban and rural population, GRDP and urbanization. In addition, we performed variance decomposition analysis in order to estimate responses of logistics GDP(transport, storage and communication) and the number of Chinese mobile users. Exogenous shocks to logistics GDP and the number of mobile phone users play a strong role in explaining the forecast error of express service variance over time. Based on our results, we suggest 7 potential regions(Guangdong, Jiangsu, Zhejiang, Beijing, Shanghai, Liaoning and Shandong) as well as managerial implications for entry into China for logistics companies and retailers.

• Korea Trade Review
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• v.41 no.5
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• pp.325-351
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• 2016

This study empirically investigated the relationship among knowledge transfer, network(firm network and government network) and performance Korean MNCs' subsidiaries in terms of absorptive capacity and entry mode roles in China. For this, absorptive capacity was established as an independent variable, mediating variable, and moderating variable. And the entry mode was divided into single investment and joint venture and set to the moderating variable. Data for the analysis of actual proof was randomly selected from the companies which was established more than 3 years before KOTRA 'The overseas expansion Korean company directory (2014)'. Questionnaires to 138 Chinese subsidiaries of Korean MNCs were collected by FAX and E-mail. AMOS was utilized and collected data investigated the role of the absorption capacity and entry mode as the covariance structure analysis. The empirical analysis showed that absorption capacity has a direct influence on management performance as an independent variable with the network (firm network and government network). It only has a partial mediating role between enterprise networks and management performance, and no meaningful result was gained as its moderationg role bewteen the exogenous variable and management performance. And in terms of Korean companies' moderating role in entering China, they have a moderating role between government network, absorption capacity and management performance, but did not show a statistically significant result between knowledge transfer, enterprise network and management performance. Absorption capacity, as the variable affecting overseas subsidiary's management performance, should not be considered a mediating or moderating variable, but an independent variable. Since the joint venture is showing higher performance than single investment when going into the Chinese market, implication is provided for options in overseas expansion. But this research has the limitation in generalization because it is aiming at the subsidiaries of the Korean company investing in China. Therefore, it is more desirable in the future to conduct a study of the subsidiary of the Korean company entering several countries. It also has limitations in generalization, because the research was conducted using a limited number of variables, despite there are various factors affecting the management performance of Chinese subsidiaries.

• International Area Studies Review
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• v.12 no.3
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• pp.367-390
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• 2008

The Chinese cellular phone markets growth has the character which is two-sided gives the chance and threat in Korean mobile communication industry. This also demands the localization of the international marketing strategies which establishes in grasp of consumer consuming propensity and purchase intention. It is the goal that provides a strategic current point to the Korean enterprise which enter to China. To observe a test of hypothesis results concretely from empirical analysis with after words is same. The hypothesis 1, 'corporate image really will plus affect(+) in purchase intention' the hypothesis was adopted. The hypothesis 2, 'brand image really will plus affect(+) in purchase intention' also the hypothesis was adopted. The hypothesis 3, 'product attributes really will plus affect(+) in purchase intention' also the hypothesis was adopted. The other research hypothesis which sex and age were rejected, school was adopted partially, others was adopted. When about the consumer who is used from empirical analysis measurement items in the center application presents the strategies which is possible in fact.

• The tire
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• s.229
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• pp.10-17
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• 2006

근래 중국정부는 자동차산업을 수시로 변경하고 있다. 또한 외국인 투자에 대한 차별적 정책도 연이어 발표함으로써 중국 진출 국내기업의 각별한 주의가 요망된다. 아직까지 자동차와 관련 산업에 대한 특별조치는 발표되지 않았지만 자동차산업이 중국정부의 전략 육성 산업이라는 점에서 중국 정부의 정책 동향을 예의 주시할 필요가 있다. 중국 정부가 자국 자동차산업의 육성을 위해서는 선진 자동차업체의 희생도 불가피하다고 보고 있기 때문이다. 본 고에서는 지난 7월 중국 정부가 발표한 11차 5개년 계획중 자동차산업 관련 조항과 근래 발표된 중국 정부의 자동차산업정책을 분석해 본 후 이들 정책이 타이어산업에 미칠 영향에 대해 평가해 보기로 한다.

• The monthly packaging world
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• s.178
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• pp.126-137
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• 2008

• Science & Technology Policy
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• v.14 no.6 s.150
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• pp.54-65
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• 2004

• Proceedings of the Korean Institute of Navigation and Port Research Conference
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• 2019.05a
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• pp.148-150
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• 2019

인도는 2014년 모디 정부 출범 이후 부정부패 척결, 기업환경 개선, 적극적인 외자유치 등의 경제개방 및 개혁정책을 추진하는 들 높은 경제성장 잠재력을 보유하고 있다. 인도의 면적은 329만 $km^2$로 서유럽 면적과 비슷하고, 인구는 중국에 이어 세계에서 두 번째 많은 약 13억 명으로 높은 생산 소비 잠재력을 가지고 있다. 모디 정부 출범 이후 전 정부 대비 인프라 개발 예산을 4배 이상 배정했고, 주요 항만 개발 및 제조업 육성에 힘쓰고 있다. 그러나 아직까지 인도 시장에 대한 우리나라의 해운 항만 물류기업 진출 및 투자 지원에 관한 체계적인 연구는 미흡한 실정이다. 따라서 인도에 진출하는 우리나라 화주기업 및 물류기업의 물류 애로사항 해소 지원, 해운 물류기업의 경쟁력 강화 등 정부차원의 다양한 정책과 지원 사업에 관한 연구가 필요하다. 그러므로 본 연구는 인도시장에 진출하는 우리나라 물류 기업의 항만 물류시설 투자 후보지에 대한 정성적 정량적 분석을 통해 투자유망지역을 선정하는 것이 목적으로 한다. 이를 위해 인도의 경제 및 교역, 물류시설 및 관련 정책 등의 현황 조사를 실시한다. 그리고 우리나라 물류기업 진출 시 투자가 유망할 것으로 예상되는 지역을 대상으로 정성적 정량적 분석을 통해 투자유망지역을 선정하려 한다.

• Korean Journal of Construction Engineering and Management
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• v.19 no.5
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• pp.10-21
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• 2018

This study analyzes difficulties of enterprise activities in Chinese construction market by surveys on early entrants and interviews with experts. This study also suggests future strategy to enter the market by using inducement coefficient model. Korean construction companies in China are under heavy pressure to maintain requirement of licenses, despite recent deregulation. They are in dire predicament for market entry due to the Foreign Direct Investment System. It is almost impossible to participate in public projects and also it is not easy to do PPP projects. Therefore, Korean government should make more efforts to solve those issues through negotiations in FTA and GPA. For future expansion in Chinese construction market, it is highly recommended to boost cooperation models between Korea and China according to the empirical results of inducement coefficient model. Korean companies should collaborate with Chinese companies in some fields: smart city, environment and water treatment. Also, Korean government should support Korean companies by diplomatic means such as requesting for further opening of China's market. In GPA or GATS negotiation, Korean government should ask Chinese government that Korean companies can obtain order independently (without joint venture with Chinese companies) in China. Lastly, Korean construction companies should participate in construction projects ordered by international organizations such as ADB, AIIB.

• Journal of Distribution Research
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• v.15 no.5
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• pp.195-215
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• 2010

Large-scale discount stores, that were in charge of leading role up to recently, reach the limit of growth because of increasing competition, saturation of domestic market, and shortened product life-cycle. As per the limit of domestic market, large-scale discount stores are trying to various global market entry strategy and global marketing strategy like new store entry, takeover of foreign distribution chain, and global sourcing strategy. In the past, global companies of advanced country have been entering to Asian market with leading position. But, as per the rapid growth of Asian economy in the late 1980's, East Asian distribution companies like Japanese company were trying to enter the Asian market. In Asian market, starting with China, that was relatively not advanced in comparison with economic development, not only western advanced countries but also East Asian countries like Japan and Korea are entering actively for overcome their limitations of domestic market. Many of distribution companies experienced success and failure for various reason already. Korean large-scale discount stores are relatively late starters in Asian market. So, this paper purposed to review global market entry strategy of Japanese large-scale discount stores, and find out strategic implications for successful global market entry strategy of Korean large-scale discount stores.