• Title/Summary/Keyword: 정서적 서비스

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The Impact of Service Quality of Franchise Coffee Shop' s on Affective Commitment and Repurchase Intentions (프랜차이즈 커피전문점의 서비스품질이 정서적 몰입과 재구매의도에 미치는 영향 - 수도권 지역 대학생을 중심으로 -)

  • Ju, Yoon-Hwang;Lee, Young-Chul;Yang, Hoe-Chang
    • The Korean Journal of Franchise Management
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    • v.3 no.1
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    • pp.46-72
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    • 2012
  • Currently, the service industry share in domestic industry is increasing. Especially the size and marketability of the food service industry, which satisfies with basic human desire, is growing significantly. In this food industry, the coffee industry is recognized as a different area from the traditional food industry. The age of instant coffee at low price has gone. Today, more and more customers want to drink more delicious coffee and coffee that is good to their bodies. Especially as individualism has been rambling, more and more people enjoy individualism and want their personal space. This is why coffee speciality stores have been universalized. Also, as coffee speciality stores have been generalized, their own service quality is necessary and they should satisfy and affirm their loyalty to the customers in line with the enhancement of service quality. The purpose of this research is understanding of the impact of coffee specialty shop's service quality on affective commitment and repurchase intentions. The results of an empirical study in this research are as follows: First, compassion among the execution factors of coffee specialty shop's quality has a positive effect on both of affective commitment. But typicality and reactivity don't. Second, affective commitment have a positive effect on repurchase intentions. With a base of the above research result, we should comprehend that another service quality factor exists compared to other dining-out industry and establish marketing strategies in order to contribute to enhance repurchase intentions for the customers.

A Study on the Mutual Support between Married Women and Their Mother-in-law and their Mother (기혼여성의 시어머니 및 친정어머니와의 상호지지에 관한연구)

  • 유영주
    • Journal of Families and Better Life
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    • v.12 no.1
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    • pp.209-219
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    • 1994
  • 부모-자녀관계의 주된 역할자인 기혼여성과 어머니(시어머니, 친정어미니) 간에 교류되고 있는 정서적 경제적 서비스 지지의 제공과 수혜를 조사하여 봄으로써 부모-자녀관 계의 변화를 추론해보고자한다. 본 연구결과 기혼여성은 시어머니와의 관계에서는 정서적 경제적 서비스 지지의 수혜보다 제공을 많이 하였으며 친정어머니와의 관계에서는 지지의 제공보다 수혜를 많이 받는 것으로 나타났다. 그리고 시어머니와 친정어머니간의 지지를 비교해 본결과 정서적 지지는 제공과 수혜 모두 시어머니보다 혈연관계인 친정어머니와의 사이에서 많이 교류되고 있으며 경제적 서비스 지지는 제공은 시어머니에게 많은 하고 수혜는 친정어머니로부터 많이 받는 것으로 나타났다. 이렇게 친정으로부터 지원받고 시가에는 봉사하는 '친정지원,시가봉사'의 이중적인 가족구조는 기혼여성에서 전통적으로 부과되어온 시부모부양의 의무를 계속 가질 뿐 아니라 친정에도 봉사하며 양가관계를 유지해야 이중부담 을 갖게 되는 문제점으로 나타날 수 있다.

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The Effects of Black Consumer Behavior Perception on Emotional Exhaustion and ago resiliency of Hair Service Professionals (헤어서비스전문가의 블랙컨슈머 행동지각이 정서적 소진 및 자아탄력성에 미치는 영향)

  • Ma, Eun-Jung;Ko, Kyoung-Sook
    • Journal of the Korean Applied Science and Technology
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    • v.38 no.4
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    • pp.974-985
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    • 2021
  • The purpose of this study was to determine the effects of black consumers' perception of behavior on Emotional exhaust and ago resiliency among hair service experts. The 318 questionnaires for hair and beauty experts in Seoul, Gyeonggi Province and Jeollanam-do were used as the final analysis data and were analyzed using the SPSS 26.0 statistics program. Analysis method to analyze frequency factor analysis, reliability analysis, Correlation analysis, Multiple regression analysis was performed. First, black consumers' perception of behavior showed a positive correlation with emotional exhaust, and black consumers' perception of behavior showed a negative correlation with ago resiliency. the emotional exhaust and ago resiliency showed a negative correlation with each other. Second, it was confirmed that excessive among the black consumer factors affects has an effect on emotional exhaust. Third, it was confirmed that excessive and Habitual among the black consumer factors affects on ago resiliency. Fourth, it was confirmed that emotional exhaust has an effect on ago resiliency.

The Effects of Leadership Style on Service Quality in Long-Term Care Facility: the Mediating Effect on Organizational Commitment (노인요양시설 리더십 유형이 서비스 품질에 미치는 영향에 관한 연구: 조직몰입의 매개효과)

  • Shim, Sun-kyung
    • The Journal of the Korea Contents Association
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    • v.16 no.9
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    • pp.105-116
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    • 2016
  • The purpose of this study is to increase the long term care service quality. This study examines how leadership style and organizational commitment can effect service quality. The basic data has been made by 318 long-term care workers. Major findings are reported: transformational leadership effects affective commitment, normative commitment, continuance commitment and service quality. And transactional leadership effects continuance commitment, too. Espicially, the mediating effects of normative commitment in the relationship between transformational leadership and service quality were verified. These results have implications for the applications of transformational and transactional leadership and on human resource management and suggest on the support policy.

로봇의 사회적 의사소통을 위한 정서 생성 기술 및 동향 소개

  • Lee, Won-Hyeong;Jeong, Myeong-Jin
    • ICROS
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    • v.20 no.2
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    • pp.20-30
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    • 2014
  • 서비스 로봇의 성장으로 사람의 정신적, 정서적 보조 역할을 하는 사회적 로봇 개발에 관심이 커지고 있다. 본 논문은 로봇의 사회적 의사소통을 위한 정서 생성 기술의 심리학적 이론 배경을 설명한다. 이와 함께, 로봇에 적용된 기존의 정서 생성 연구를 소개하고, 학회와 저널을 통해 발표된 최근 연구들을 정리하였다.

The Effect of the Servicescape on the Customers' Cognitive, Affective, and Conative Attitudes in Franchise Coffee Shops (프랜차이즈 커피전문점의 서비스 스케이프가 소비자의 인지적, 감정적, 행동 의욕적 태도에 미치는 영향)

  • Kim, Dong-Jin;Lee, Seul-Gi
    • Culinary science and hospitality research
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    • v.20 no.2
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    • pp.232-245
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    • 2014
  • The purpose of this study is to show that the servicescape influences customers' attitudes and behavior in retail business environments. Based on the findings from the related studies, this study proposed a model which explores how customers' perceptions of sevicescape influence customers' cognitive, affective, and conative attitudes (i.e., brand image, customer satisfaction, and revisit intention) in franchise coffee shops. In order to test the proposed research framework, the data were collected in Daegu and two other cites located in Gyeongbuk province. Descriptive statistics, factor analysis, and a series of multiple regression analysis were utilized in the study. The findings showed that the servicescape of franchise coffee shops significantly affected customers' cognitive, affective, and conative attitudes. In particular, it is found that the affective attitude (i.e., customer satisfaction) was best explained by the servicecape among the three types of attitudes. Marketing implications are also discussed based on the findings.

Structural Relationships among Servicescape of Theme Park, Affective Image and Place Dependence - Focused on Visitors of Lotte World - (주제공원의 서비스스케이프, 정서적 이미지, 장소의존성 간의 구조적 관계 - 롯데월드 방문객을 대상으로 -)

  • Lee, Woo San;Yun, Hee Jeong;Shin, Sang Hyun
    • Journal of the Korean Institute of Landscape Architecture
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    • v.45 no.4
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    • pp.35-44
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    • 2017
  • This study intends to analyze the structural relationships among the servicescape of theme park, the affective image and the place dependence of visitors, one of the most important factors of place attachment. For this purpose, this study selects Lotte World in Seoul as a study site and conducts a questionnaire survey focused on visitors who visited the site previously. The results of an exploratory factor analysis, confirmatory factor analysis and structural equation method show that esthetics and amenity factors among servicescape of theme park affect the attractiveness and comfortableness of the affective image of visitors positively, and two factors of visitors' affective image also affect the their place dependence positively. Tourism planners or landscape designers can consider these useful servicescape elements of theme park as important planning and managing factors in order to improve the images of theme parks and the level of place attachment.

A Study on Service Quality, Commitment Dimensions and Relationship Effect: Focusing on Korean and Chinese Consumers (유통업체 서비스품질이 몰입, 구전의도와 관계성과에 미치는 영향에 관한 연구: 한국과 중국 소비자를 중심으로)

  • Yang, Jin-Ho;Cheon, Gi-Hwa
    • International Area Studies Review
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    • v.15 no.2
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    • pp.199-223
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    • 2011
  • This research would research about discount store's service quality of Korean and Chinese consumers' recognition and importance of commitment dimensions. Also, research about differences between word of mouth intention and relationship retention intention. Results of hypothesis are as follow. First, for service quality dimension that has effect on normative commitment, service quality dimension has positive effect over normative commitment especially in tangibility, reliability and responsiveness. Second, for service quality dimension that has effect on affective commitment, among dimensions, except tangibility, reliability, responsiveness, assurance and empathy have positive effect over affective commitment. Third, for service quality dimension that has effect on continuous commitment, among dimensions, tangibility and reliability have positive effect over continuous commitment. Fourth, for relationship between dimensions of commitment, affective commitment has positive effect over normative commitment while continuous commitment has positive effect over affective commitment. Fifth, dimensions of commitment has effect over relationship performance variables that are relationship retention intention and word of mouth intention.

The Effects of Job Stress on Depression by Burnout in The Hospital Employees (의료기관 종사자의 직무스트레스가 정서적 소진, 우울에 미치는 영향)

  • Kyoungjin Song;Jeongwon Lee
    • Journal of Service Research and Studies
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    • v.12 no.3
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    • pp.26-44
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    • 2022
  • Job stress experienced during work has a positive effect on the organization, such as performance improvement, but if not properly managed, it can cause physical diseases such as digestive diseases and mental diseases such as depression and neurological diseases. If job stress persists for a long time, it causes emotional exhaustion and depression, which has a significant adverse effect on individuals and organizations, so proper management is essential. Therefore, in this study, a descriptive survey study was conducted using a self-report questionnaire method to find out the relationship between job stress, emotional exhaustion and depression of medical institution workers. As a result of the analysis, it was found that job stress of medical institution workers had a significant (+) effect on emotional exhaustion and depression, and emotional exhaustion of medical institution workers had a significant (+) effect on depression. Through this study, it was found that there was a significant relationship between job stress, emotional exhaustion, and depression of hospital employees, and that emotional exhaustion acts as a parameter in the relationship between job stress and depression. Considering that job stress of hospital employees causes adverse organizational effects, such as threatening workers' mental and physical health and causing deterioration in the quality of medical services, organizational efforts will be needed to relieve and properly manage job stress of hospital employees.

A Qualitative Study on the Experience of Emotion Focused Psychology Coaching (정서중심심리코칭 경험에 관한 질적연구)

  • Kim, Hyun Jin;Jeong, Hyun-sub;Na, Eun Hye;Shin, Jin Young
    • The Journal of the Convergence on Culture Technology
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    • v.8 no.3
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    • pp.203-212
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    • 2022
  • The purpose of this study is to investigate the nature of the experience of Emotion Focused Psychology Coaching, and what kind of changes happened for the participants through the experience. For this, in-depth interviews were conducted with four participants who had experienced five sessions of Emotion Focused Psychology Coaching. The interviews were analyzed using the phenomenological analysis method of Colaizzi. Emotion Focused Psychology Coaching is a new coaching psychology model that combines Greenberg's Emotion-Focused Therapy (EFT) and the ICF Core Competencies. The findings show that prior to the experience of Emotion Focused Psychology Coaching, the participants had avoided or suppressed their emotions, which in turn prevented them from exploring effective interpersonal relationships or alternatives in their actions. On the other hand, after they experienced Emotion Focused Psychology Coaching, their perception of emotions, emotion regulation, emotional expression, empathy for the other, etc. were developed in adaptive ways and the participants could present effective alternatives.