• Title/Summary/Keyword: 정보 가치

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Estimating The Economic Value of Information Security Management System (ISMS) Certification by CVM (조건부가치측정법(CVM)을 이용한 정보보호 관리체계(ISMS) 인증의 경제적 가치 추정 연구)

  • Jang, Sang-Soo
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.15 no.9
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    • pp.5783-5789
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    • 2014
  • Since 2002, many domestic companies have been certified for ISMS. On the other hand, certification, such as the need for ost-effectiveness evaluation, is not specifically enforced. Therefore, for more than 10 years, the ISMS implementation and certification system has been used for performance and cost effective business management. In this study, a model for analyzing the effect of certification organizations, ISMS development, and an analysis of the effect of a standardized system for the study was prepared. To this end, the existing maintenance organizations ISMS certification survey was conducted through an analysis of the economic effects. ISMS certification continues to expand or maintain the policy for improvement. The survey data collected by the analysis mechanism for the economic effects of CVM was analyzed.

A Study on Repurchase Intention for the Products of Social Enterprise (사회적 기업의 제품 재구매 의도에 미치는 영향에 관한 연구)

  • Kim, Eun-Jung;Kim, Jong-Weon
    • Journal of Korea Society of Industrial Information Systems
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    • v.17 no.1
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    • pp.105-115
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    • 2012
  • This study investigated the effect of willing assistance and social responsibility, which motivate one to buy products from social enterprise, upon functional and emotional values, company image and repurchase. To that end, survey was conducted on the subject of customers buying social enterprise products. 178 responses were used to verify research hypotheses through covariate structural equation model. The study results are as follows: First, willing assistance and social responsibility for buying products from social enterprise were shown to have significant effects on functional and emotional values. Second, functional and emotional values were presented to have significant impacts on company image and repurchase intention. Third, company image has a significant effect on repurchase intention.

Economic Valuation of the Municipal Water: Residential and Non-residential Uses (전국 생활용수의 경제적 가치 평가: 가정용수 대 비가정용수)

  • Ku, Se-Ju;Yoo, Seung-Hoon
    • Journal of Korea Water Resources Association
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    • v.43 no.11
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    • pp.957-965
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    • 2010
  • The municipal water is directly related to the people's quality of life. To examine and implement reasonable water policies including management of the water demand and economically sound investment decisions, it is essential to estimate the conceptually correct and empirically valid economic value of water. This study attempts to estimate the consumer surplus and economic value of municipal water which is supplied to 16 cities in Korea using demand curve approach. The results indicate that the consumer surplus and economic value of municipal water in 2009 are estimated as KRW 1,180.7 per $m^3$ and KRW 1,812.8 per $m^3$, respectively. The economic values of municipal water in 16 cities range from KRW 1,082.7 per $m^3$ to KRW 3,268.6 per $m^3$. Moreover, the economic value of non-residential water is higher than that of residential water in all cities, and the economic value of water is higher than the present price of water. This study is expected to provide policy-makers with useful information to assess a policy and to evaluate the price of water.

A Study on the Impact of Users' Place Attachment on the Value of Public Libraries (공공도서관에 대한 이용자의 장소애착이 장소가치인식에 미치는 영향에 관한 연구)

  • Lee, Jeong-Ho
    • Journal of the Korean Society for Library and Information Science
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    • v.45 no.4
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    • pp.209-234
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    • 2011
  • The purpose of this study is to verify effects between the place attachment and the place value in public libraries; and also to identify whether frequency and purpose of usage, length of residence, and website use play a moderating role in the influential relationship between users' place attachment and the perception of place value for public libraries. Users' place dependence affected the library's value positively(+) due to moderating effect of usage frequency of the library and the users' length of residence. In order to estimate the moderating effect by purpose of use, the groups were divided by purpose of library use and the relationship between place attachment and place value by groups were analyzed. However, website usage bore no effect on users' place attachment or perception of place value to their local library. This study showed that place attachment as an affective indicator on users is very useful variable to explain the value of libraries as a social and cultural place.

The Structural Relationship among On-line task value, University support, Satisfaction, Learning persistence in Cyber Education (사이버학습환경에서 온라인 과제가치, 학교의 지원, 만족도, 학습지속의향 간의 구조적 관계)

  • Joo, Young-Ju;Choi, Hea-Li;Yi, Young-Hee;Yi, Yoo-Kyung
    • Journal of The Korean Association of Information Education
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    • v.14 no.3
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    • pp.341-353
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    • 2010
  • The purpose of the present study is to verify the structural relationship among on-line task value, university support, satisfaction, learning persistence in Cyber University. For this study, W cyber university in Korea was chosen to conduct web survey. A hypothetical model was proposed, which was composed of on-line task value, university support as exogenous variables, satisfaction, learning persistence as endogenous variables. And satisfaction have been suggested as intervening endogenous variables. The result of this study is as follows: First, on-line task value and university support affect satisfaction. Second, university support and satisfaction affect learning persistence. Lastly, satisfaction mediated on-line task value, university support and learning persistence.

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The Research on the Factors of the Experiential Intention on Broadcast Program - hedonic value and utilitarian value - (방송프로그램의 특성이 경험의도에 주는 영향 - 실용적 가치와 쾌락적 가치의 매개 -)

  • Jeong, Yun-Hee
    • Management & Information Systems Review
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    • v.31 no.4
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    • pp.217-236
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    • 2012
  • This study attempts to suggest a model on the factors of the experiential intent. We propose a model that includes (1) the entertainment, aesthetic, empathy, information as exogenous constructs, (2) utilitarian value and hedonic value, as mediating constructs (3) experiential intent, as endogenous construct. To test the model, we analyze the data using the LISREL structural modeling. The results of our analyses suggest, as expected, that program traits -entertainment, aesthetic, empathy, information- influence utilitarian value and hedonic value, in turn, utilitarian value and hedonic value influence the experiential intent. We conclude with a discussion of managerial implications, including the potential to advance understanding the factors of experiential intent on broadcast program.

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A Delphi study on how to vitalize the blockchain-based NFT

  • Sang-yub Han;Ho-kyoung Ryu
    • Journal of the Korea Society of Computer and Information
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    • v.29 no.6
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    • pp.77-87
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    • 2024
  • In this paper, we propose a study applying the Delphi technique to domestic blockchain experts to determine urgent and pivotal conditions for NFT proliferation. We examine these conditions from a PEST (Political, Economic, Social, and Technological Analysis of the Macro Environment) perspective, as well as the functions of digital assets (measurement, storage, and exchange). Through two rounds of expert surveys on the seven NFT perspectives, we identify 6 activating factors that can help guide future policy-making for the NFT market. These factors have broad implications for the development of new industries using blockchain technology and tokens. The Delphi method employed in this study is a group discussion technique that gathers opinions from experts anonymously through two rounds and to address drawbacks related to expert selection bias and opinion alignment, additional opinion collection and review of projections were conducted in each round.

Effects of Entertainment and Economical Efficiency on the Mobile Advertising Value and Intention (모바일 광고가치와 접속의도에 유희성과 경제성 변수가 미치는 영향 분석)

  • Lee, Bong-Gyou;Kim, Ki-Youn;Lee, Hye-Sun
    • The KIPS Transactions:PartD
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    • v.16D no.1
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    • pp.43-54
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    • 2009
  • The purpose of this study is to explore variables that affect users' perceived value of mobile advertising and actual response intention and to analyze causal relationships among variables. In order to verify the relational significance, we built new research model and hypotheses based on the Ducoffe's model(1996). And we found out four independent variables such as entertainment, information usefulness, convenience, economical efficiency, and advertising impact's value as a mediating variable. Especially, we classified into four multi-age groups to investigate properly moderating effects through SEM(path analysis) and difference test. Therefore, it is academical and practical worth that we developed our model to appropriate on mobile advertising's unique property and that we verified our hypotheses and variables focused on age group, whereas previous research did not. For this, we surveyed 345 samples for conducting structural equation modeling in empirical approach. The results of this study supported the statistical significance of all hypotheses except but convenience.

A Research on Value Chain Structure on Experience of VR and AR Focused on Means-End Chain Theory on VR and AR (가상현실 미디어 체험이 가치사슬구조형성에 미치는 영향 연구 VR-AR 수단-목적 사슬이론 적용 중심으로)

  • Kweon, Sang Hee
    • Journal of Internet Computing and Services
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    • v.19 no.1
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    • pp.49-66
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    • 2018
  • This research explores a value chain structure of VR-AR media including user's perception, uses, and evaluation. The purpose of this research focused on factor analysis and the relationship among user's VR-AR adoption motivations and utilities. This research explores correlation between personal value and using motivation. This study was to identify the value structure of respondent on VR-AR usages based on means-end chain theory. The research used structured APT laddering questions and 251 data was analysed. Through such analysis, category difference by stage and relationship difference were identified and hierarchical value map was compared. There are four different value ladders: first is attributes, functional consequences, psychological consequences, and final value. This study is based on the analysis of the value chain structure factors that affect VR and AR use behavior (attributes, functional benefits, psychological benefits, use value), 'Hierarchical Value Map' between users' The purpose of the model is to construct a model. For this, 'means-end chain theory' was applied to measure the causal relationship between personal value and VR related use behavior. In order to solve this research problem, 135 people were analyzed through the structured questionnaire using the AR and VR content fitness measure and the second APT laddering, and the use of VR-AR : 1) Functional benefits; 2) Psychological benefits; 3) Means to reach value, 4) Objective value chain structure was identified. The results show that VR users tried to smooth the social life through the new virtual reality audiovisual element, the newness of experience, fun, and pleasure through the departure of reality, vividness of experience, and leading fashion. The AR fitness was a game and a new program, and the value of interacting with other people and the value of 'periwinkle' played an important role through the vividness and peripheral interaction of AR, It was an important choice. The important basic values of users' VR and AR selection were correlated with psychological attributes of interaction with others, achievement, happiness and favorable values.

Impact of customer experience characteristics on perceived value and revisit intention: Focusing on offline home appliance stores (고객체험특성이 지각된 가치와 재방문 의도에 미치는 영향: 가전 오프라인 매장을 중심으로)

  • Hosun Jeong;Jungmin Park;Hyoung-Yong Lee
    • Journal of Intelligence and Information Systems
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    • v.29 no.4
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    • pp.395-413
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    • 2023
  • This research studied the effect of customer experience characteristics in offline home appliance stores on perceived value and revisit intention. Among the offline distribution of home appliances with more than 100 stores nationwide, two home appliance retailers (HiMart, E-Land), three hypermarkets (E-Mart, Homeplus, Lotte Hi-Mart), and two home appliance stores (LG Best Shop, Samsung Digital Plaza) were selected, and a survey was conducted on men and women in their 20s or older in Seoul, Gyeonggi, and Incheon who had visited and purchased the home appliance store within the last 6 months. As a result of the survey, a statistical analysis was conducted on a total of 330 samples using the PLS (Partial Least Squares) structural equation model and SPSS statistical package. Through this study, the following research results can be obtained. First, educational experience, deviant experience, and aesthetic experience had a positive (+) effect on the functional value. However, entertainment experience did not affect functional value. Second, educational experience, deviant experience, and aesthetic experience all had a positive (+) effect on emotional value. Third, both functional and sensory values had a positive (+) effect on the revisit intention. Fourth, it was confirmed that brand loyalty had no moderating effect between functional value and sensory value revisit intention. The results of this study show the structural relationship between customer experience characteristics, perceived value (functional value, sensory value), and revisit intention. This result provides guidelines on what activities home appliance offline stores should do at a time when online channels threaten the survival of offline channels.