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Image making Strategy in Digitalized Environment (디지털 환경하에서 이미지 전략 방안)

  • 홍지원
    • Archives of design research
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    • v.12 no.4
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    • pp.327-337
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    • 1999
  • As the computer technology grows so fast, it can affect the human life in every fields. Specially, advent of Digital epoch is changing human life completely. In the past, people should get the information through the mass-media. But these days we can produce and provide some information through new media, Internet. In other words, two-ways communication like internet make individual be the producer in the information stream. Especially, net generation is different form the old generation and they want to express themselves distinctively from others. Nevertheless, they can't have the chance to express their identity properly and only they try to satisfy their needs by consuming special goods. In this article, I want to suggest a program that an individual can express their own identity and image. I will transform CIP (Corporate Information Program) and adjust it to an individual case. This is different from the previous study that emphasize the external factor figure, etc. First, we will find the MI(mind identity) and the BI(behavior identity). Second, we will present the VI(visual identity) by using two factors. - MI, VI. Finally, we will analyze them totally and make the PI(personal identity ) that can express their own identity and philosophy well. Through this programs, they can express themselves well and get the chance to think creatively. I am sure this program will have more implications about image strategy.

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Analyzing Passenger Arrival Behavior Based on the Spent Time for Airport Access (공항접근시간에 따른 여객의 공항도착 행태분석)

  • 오성열;김원규;박용화
    • Journal of Korean Society of Transportation
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    • v.21 no.4
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    • pp.17-27
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    • 2003
  • In general, an airport access system has influenced on airport terminal operation. The congestion and delay in service facilities at an airport are definitely depended on the patterns of passenger arrival behavior and time spent in a terminal. Therefore, it is necessary to analyze the passenger arrival behavior at an airport to improve the operations at passenger terminal. Passenger arrival patterns to an airport are mainly depended on factors such as the length of access time. reliability of access time. and provision of transport modes, etc. The focus of this paper is to estimate the relationship between the length of access time and passenger's total time spent to board aeroplane. For this, passenger surveys were conducted at the Gimpo International Airport for a large airport and Sacheon Airport for a small size airport. The mathematical relationship between arrival time at an airport prior to the scheduled time of departure(STD) and access time spent was then estimated. It is considered that the results of this study can be used to reduce congestion and delays, thereby to improve the efficiency of the passenger services at the airports.

A Study on the Factors Affecting the Stopping Time and Punctuality of Bus Stop: A Case of Bus Stop by Roadside Bus Only Lane (버스 정류장 정차시간 및 정시성에 영향을 미치는 요인에 관한 연구: 가로변 버스전용차로의 정류장을 중심으로)

  • JANG, Jae-Min;LEE, Young-Inn;LEE, Keun
    • Journal of Korean Society of Transportation
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    • v.35 no.3
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    • pp.234-246
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    • 2017
  • The Seoul metropolitan government introduced the bus information systems, bus rapid transit to increase travel speed and punctuality but still suffer from insufficiency. This paper delivers a study verifying the external factors at near the bus stops. The dependent variable was set to the standard deviation of (1) travel time and (2) travel time to and from the bus stop in this study. The independent variables were set to (1) the number of routes, (2) traffic volume by bus type, (3) the number of bus bays, (4) the possibility of passing, (5) the distance to crosswalks and intersections, and (5) the presence of residential road. The results showed that the most significant factors included the link section speed, number of bus bay, distance to crosswalk, and the possibility of passing.

An Online Review Mining Approach to a Recommendation System (고객 온라인 구매후기를 활용한 추천시스템 개발 및 적용)

  • Cho, Seung-Yean;Choi, Jee-Eun;Lee, Kyu-Hyun;Kim, Hee-Woong
    • Information Systems Review
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    • v.17 no.3
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    • pp.95-111
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    • 2015
  • The recommendation system automatically provides the predicted items which are expected to be purchased by analyzing the previous customer behaviors. This recommendation system has been applied to many e-commerce businesses, and it is generating positive effects on user convenience as well as the company's revenue. However, there are several limitations of the existing recommendation systems. They do not reflect specific criteria for evaluating products or the factors that affect customer buying decisions. Thus, our research proposes a collaborative recommendation model algorithm that utilizes each customer's online product reviews. This study deploys topic modeling method for customer opinion mining. Also, it adopts a kernel-based machine learning concept by selecting kernels explaining individual similarities in accordance with customers' purchase history and online reviews. Our study further applies a multiple kernel learning algorithm to integrate the kernelsinto a combined model for predicting the product ratings, and it verifies its validity with a data set (including purchased item, product rating, and online review) of BestBuy, an online consumer electronics store. This study theoretically implicates by suggesting a new method for the online recommendation system, i.e., a collaborative recommendation method using topic modeling and kernel-based learning.

Bus-only Lane and Traveling Vehicle's License Plate Number Recognition for Realizing V2I in C-ITS Environments (C-ITS 환경에서 V2I 실현을 위한 버스 전용 차선 및 주행 차량 번호판 인식)

  • Im, Changjae;Kim, Daewon
    • Journal of the Institute of Electronics and Information Engineers
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    • v.52 no.11
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    • pp.87-104
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    • 2015
  • Currently the IoT (Internet of Things) environments and related technologies are being developed rapidly through the networks for connecting many intelligent objects. The IoT is providing artificial intelligent services combined with context recognition based knowledge and communication methods between human and objects and objects to objects. With the help of IoT technology, many research works are being developed using the C-ITS (Cooperative Intelligent Transport System) which uses road infrastructure and traveling vehicles as traffic control infrastructures and resources for improving and increasing driver's convenience and safety through two way communication such as bus-only lane and license plate recognition and road accidents, works ahead reports, which are eventually for advancing traffic effectiveness. In this paper, a system for deciding whether the traveling vehicle is possible or not to drive on bus-only lane in highway is researched using the lane and number plate recognition on the road in C-ITS traffic infrastructure environments. The number plates of vehicles on the straight ahead and sides are identified after the location of bus-only lane is discovered through the lane recognition method. Research results and experimental outcomes are presented which are supposed to be used by traffic management infrastructure and controlling system in future.

A Study on the Implementation of an All-IP Train Communication Network Using Plastic Optical Fiber (플라스틱 광섬유를 이용한 All-IP 열차통신네트워크 구현에 관한 연구)

  • Kim, Dongha;Lee, Soyoung;Choi, Kyuhyong
    • Journal of the Korean Society for Railway
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    • v.16 no.3
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    • pp.189-195
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    • 2013
  • Recent trains have broadband train communication networks to improve train operation safety and to provide passengers with multimedia services. Compared to glass optical fiber, plastic optical fiber (POF) has a large diameter; it also provides the good durability and maintainability necessary to railway applications. This paper suggests an All-IP broadband train communication network that connects all devices in the train through a POF interface. Performance tests according to Korean railroad standards shows that this POF interface is usable in the range of vibration and temperature conditions encountered in trains. A dedicated Layer-2 switch with the POF interface is developed for the construction of the All-IP train communication network. A prototype 1Gbps train communication network was set up in a trial-run of train on a metro line using the developed Layer-2 switch and POF. On-track tests indicated the feasibility of the POF train communication network. POF has an additional advantage of economic feasibility, and it is expected to start a trend toward broadband train communication networks using POF.

Factors Influencing Driving ability and Its Measurements in Older Driver: A Systematic Review (고령자의 운전능력 영향요인 및 측정도구에 대한 체계적 문헌고찰)

  • Woo, Ye-Shin;Shin, Ga-In;Park, Sang-Mi;Park, Hae Yean
    • 한국노년학
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    • v.38 no.1
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    • pp.225-241
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    • 2018
  • Self-driving is meaningful activity for older persons because it enlarges the range of activity and provides opportunities for social participation. Driving is a complex activity that requires integration of physical, cognitive and sensory functions and is influenced by human and psychological factors. Age related functional deterioration affects the driving ability of older drivers. The purpose of this study is to investigate the factors affecting the risk of accidents and driving cessation of elderly drivers through systematic literature review. MEDLINE, EMBASE, Cochrane Library, KoreaMed, Pubmed were used for searching articles published from 2007 to 2017. 'aged', 'aging', 'automobile driving', 'age factors' were used as search terms and 18 articles were finally selected for analysis among 1,458 articles. In result of the study, the most significant effect showed in the physical domain, the driving habit and the performance function. The most frequent used tools evaluated driving habit and the cognitive function. In demographic characteristics, there was a correlation with the driving discontinue according to sex and age. This study emphasizes the necessity of preparing measures for safety driving with elderly. In addition, it suggests the necessity of systematically services such as individual education programs based on various driving cessation related factors of the elderly.

Relationships between Personal Competence and Sales Performance of Sales Representatives: Focusing on Sales Representatives of Automobile Dealership (영업사원의 개인역량이 자동차 판매 성과에 미치는 영향 연구: 자동차 대리점 영업사원을 대상으로)

  • Kim, Mee Hoe;Bae, byung Yun;Jeon, Ki Suk
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.14 no.1
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    • pp.17-32
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    • 2019
  • Sales representatives of automobile company play a key role in the circulation system. Given the characteristics of the good, consumers demand high-quality information and guides from the salespersons when they decide to purchase an automobile. Sales representatives provide service to the customers in accordance with their needs to help purchase decision-making process. Therefore, a sales representative's personal competence have a significant effect on sales performance. Based on this hypothesis, we assumed that personal competence of a salesperson has a positive correlation with sales performance. An empirical analysis was conducted to test the hypothesis. This study classifies personal competence into 4 independent variables((1) sales technique professionalism (2) salesperson's attitude and relationship with customers (3) emotion utilization (4) emotion control) and measures the correlation with the dependent variable(sales performance). To verify the relationship, we set and modified the hypothesis based on the precedent studies and researches. In addiction, a survey was conducted targeting 300 local salespersons from Gyeonggi-Gangwon region. 268 valid samples were used and analyzed with SPSS WIN24.0 statistical program. As a result of an empirical analysis, it turned out that sales technique professionalism and emotion utilization have positive correlation with sales performance. However, the result failed to support the assumption that sales representative's attitude and relationship with customers and emotion control have positive correlation with sales performance. At last the result revealed that personal competence should be considered as an important determinant of recruitment specification for sales representatives.

A Study on the Obstacle Factors and the Development Strategy of High Value Occupational Training for Women (여성 고부가가치 직업훈련의 장애요인과 발전방안 연구)

  • Lee, Ji-Eun;Lim, Hee-Jeong
    • Journal of Digital Convergence
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    • v.17 no.3
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    • pp.181-189
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    • 2019
  • The purpose of this study is to derive obstacle factors to 'high value vocational training' and to suggest development strategies. The training aims to solve the quantitative and qualitative problems of female employment by providing professional training in high value areas such as ICT, SW and knowledge service. To verify the training to meet these objectives, 48 processes operated in 2018 were analyzed and field monitoring was conducted. As a result of the analysis, problems were identified and improvements were derived in terms of learners management, training course design, field practice operation, and performance evaluation. Based on these results, researchers suggested four ways to develop high value vocational training. First, select learners based on combined talent and second, strengthen the project of linking enterprises and structured field practices. Third, establish a performance evaluation system of its own and manage performance and fourth, expand support for excellent training courses and provide consulting for course development. The results of this study are expected to be used as a reference for establishing policies for high value occupational training. In the future, quantitative research should be conducted to clarify the performance and problems.

A convergent meta-analysis of the effect of hospice nursing intervention (호스피스 간호중재 프로그램 효과에 관한 융·복합 메타분석)

  • Kim, Woon Soon
    • Journal of Digital Convergence
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    • v.16 no.11
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    • pp.419-432
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    • 2018
  • The purpose of this study is to develop a hospice intervention program and present basic study data using a method of Meta analysis. Fifteen theses from 2002 to 2017 were collected from the on-line database at Korean Education and Research Information Service and other journals related hospice. Main keywords were 'hospice' and intervention'. The selected 15 theses were analyzed with publication bias, outcome of effect size, non-overlap percentage(U3), 95% confidence intervals and homogeneity. The result of the study is summarized as follows; Publication bias was stable and the effect size of hospice program was significant at. 99. The effective and significant regulation effects were publication years with 2003 to 2007(ES=1.24), publication types with journals(ES=1.33), majors with nursing sciences(ES=1.02), ages with 29 to 30(ES=1.09), later session(ES=1.06) and aroma(ES=1.12). Accordingly, this thesis has its meaning in that it used a Meta-analysis to analyze domestic theses of hospice intervention programs for the first time in Korea. This thesis will prodide specific guidance to researchers trying to develop and utilize hospice intervention programs resulting in helpful usages in professional hospice institutions with implementations of programs.