• Electronics and Telecommunications Trends
• /
• v.32 no.2
• /
• pp.45-53
• /
• 2017

본 보고서는 KISA의 지원에 의하여 수행된 2016년 '전자상거래제도개선전담반'의 토론내용을 중심으로 대표저자인 필자가 작성했다. 우리나라는 2016년초 처음으로 전자상거래 무역이 흑자를 기록했다. 그러나 무역 규모에 비해 전자상거래 수출실적이 극히 미흡하다는 판단 아래 정책 효과를 배가할 범정부적 제도 개선책을 도출했다. 제I장에서는 전자상거래가 앞으로 대한민국 수출의 경제성장 동력원으로서 일익을 담당할 중요한 부문임을 역설하고, 제II장 본론에서 용어의 통일, 전자상거래 무역통계 제도 개선, 유통 통관 관세 제도 개선, 전자상거래 고급인력 양성, 글로벌 공동이용 플랫폼 기술개발 지원, 전자상거래 지원을 위한 표준화 등 개선안을 정리하였고, 제III장에서는 정책제언을 수록했다.

• International Commerce and Information Review
• /
• v.14 no.2
• /
• pp.473-495
• /
• 2012

e-Trade should be activated for cost saving and efficient management of trade as it provides bases to actively respond to changes in markets through quick clearance of export and import. It also has tangible and intangible effects in providing services to customers through real-time sharing of information and can help enhance external competition and images through cost saving and efficient management of traders. Therefore, the study suggests that e-trade platforms to construct global trade systems should be executed to maximize economic ripple effects in terms of trade documents and cost, and paradigms of the past trade should be changed into new systems and presents future countermeasures to enhance its ripple effects.

• Proceedings of the Korea Contents Association Conference
• /
• 2004.11a
• /
• pp.240-243
• /
• 2004

Recently, in the global and digital business environment, we are in need of a single window through which we can exchange market information, make a contract, exchange foreign currency, clear customs and settle accounts. The "e-Trade platform" provides all the stakeholders in international trading circles with these series of trading processes by use of any available information technologies in an effective and seamless manner. The platform collectively includes e-trade infrastructures(e-trade documents repository, e-trade messaging system, e-trade standard documents repository) enabling small and medium sized companies as well as large enterprises to interface with government organizations and global trading institutions. The IT levels of the trading companies are significantly important in terms of benefiting the quality services from the e-trade platform.

• Proceedings of the Korean Society of Computer Information Conference
• /
• 2021.07a
• /
• pp.709-711
• /
• 2021

본 연구의 목적은 국경 간 전자상거래 플랫폼의 지속이용의도의 영향을 파악하며 국경 간 전자상거래 플랫폼의 발전에 의의를 규명할 것이다. 국내 전자상거래에 비해, 국경 간 전자상거래는 문화 차이, 언어 차이, 법률 차이, 통관 처리, 국경 간 물류 등의 문제로 인해 더 높은 불확실성을 가지고 있다. 소비자의 지속이용의도에 관한 연구는 국내 전자상거래의 연구에 머물러, 국경 간 전자상거래 플랫폼이 많은 도전에 직면하게 된다. 국경 간 전자상거래 플랫폼의 어떤 요인이 소비자의 구매 의도에 영향을 미치는지 연구하면, 국경 간 전자상거래 기업의 플랫폼에 상응하는 개선을 돕고, 국경 간 전자상거래 기업의 발전을 촉진하며, 이를 통해 대외무역의 발전을 촉진 할 것이다. 특히 한국 중소업체 입장에서는 이를 통해 한국 제품을 직접 수출의 주역으로 자리 잡으며 육박하는 수출을 견인한 것으로 추정될 수 있다.

• International Commerce and Information Review
• /
• v.18 no.2
• /
• pp.3-26
• /
• 2016

Crowdfunding is growing up SNS spread, raising funds from numerous people which are offering necessary funding of private and enterprise using the internet-based platforms. The function of crowdfunding uses innovative financing in being business and start-ups having difficulty in financing. Crowdfunding in our domestic is concentrated on culture and arts in the early adoption phase, and is numerous projects with public features. However, the investment case of crowdfundig in e-commerce trade start-ups is rarely in spite of a increased attention for crowdfunding.. The purpose of this study examined the factors to be considered when using successfully crowdfunding on e-commerce trade start-ups. This study is understanding the legal and policy of crowdfunding market status and other countries, and suggests the activation of the direction of government policy, legal system, and participation of financing suppliers and investors as activating the law and policy system related the crowdfunding on a domestic in terms of e-commerce trade start-ups investment.

• International Commerce and Information Review
• /
• v.18 no.3
• /
• pp.3-21
• /
• 2016

The thesis examines genealogical study of various aspects to overcome lots of problems which come by when we execute SWIFTNet TSU BPO. Practical implications regarding the innovation of electronic trade infrastructure are as follows. First, the shipping documents in the SWIFTNet TSU BPO are directly sent to an importer by an exporter after the baseline is confirmed. With this process itself, therefore, the bank cannot secure the account receivable. When initiating the SWIFTNet TSU BPO deal, it is needed to set regulations on the bank's account receivable security in the contract. Second, the SWIFTNet TSU BPO should also have an institutionally unified sharing platform with security, stability and convenience. It other words, it is needed to develop services which meet e-payment paradigm and international environments through continued analysis on market changes and flow. Third, the SWIFTNet TSU is useful in terms of promptness, reduction of risk in foreign exchange payment, cost reduction. Therefore, the SWIFT should be perfectly united and linked among the banks, importer and exporter to make the SWIFTNet TSU more convenient in countries around the world. Fourth, the SWIFT should be approached from the aspect of expansion of network and creation of a new business model through analysis on these problems with a worldwide perspective. At the same time, it is necessary to build a cooperative system to share information and promote comprehensive management for efficient operation.

• International Commerce and Information Review
• /
• v.19 no.1
• /
• pp.99-126
• /
• 2017

The Indonesian e-commerce market has grown significantly due to sustained economic growth, middle class growth, rapid increase in Internet and SNS users, and increase in accessibility of mobile broadband services. In particular, consumers' online shopping through mobile and SNS has been increasing rapidly based on the expansion of the popularity of smart phone devices. This research suggested the strategies for expanding exports of Indonesia through e-commerce platform to the Korean firms, with deep analysis of the current status and features, problems, cases, and implications etc. of Indonesia's e-commerce market. As an export expansion strategy utilizing Indonesia's e-commerce platform, this study showed the Korean firms have to build a local online distribution network, establish a logistics & delivery and payment system, acquire Halal certification for Muslim market, carry out the in-depth market research, actively implement Hanryu marketing strategy, develop a creative product, set up market segmentation strategies, and develop SNS mobile marketing.

• Korea Trade Review
• /
• v.41 no.5
• /
• pp.285-304
• /
• 2016

e-Commerce in Small and Medium-sized Enterprises(SMEs) provides a platform for fair competition between SMEs and large enterprises, and brings economic benefits to SMEs. Thus in the recent years, the e-Commerce in SMEs developed rapidly. However, the overall proportion of e-Commerce in SMEs in China remains low, and many SMEs' decision-makers tend to feel that their business is relatively weak in terms of information construction of scale and financial management, thus they keep the 'wait and see' attitude about the e-Commerce development decisions. Therefore, SMEs are facing three puzzles about e-Commerce application. First, if the companies need to implement e-Commerce, what are the e-Commerce adoption decision factors. Second, what are the successful implementation factors of e-Commerce. And how about the relationship between them. The third is how to measure the implementation effect of e-Commerce. What is the performance evaluation factors of e-Commerce. In this paper, the theoretical and empirical exploration and research are conducted towards these SMEs. Considering the actual situation of SMEs, this paper builds a theoretical model, then puts forward relevant hypothesis. This paper analyzes present influencing factors based on enormous research papers, and finally discovers the critical successful factors in doing business with e-Commerce in SMEs by conducting Structural Equation Modeling. Five critical factors are verified by cases of enterprise by demonstration study. Lastly, we can draw a conclusion that the innovation ability of leaders, the IT support of leaders and e-Commerce strategies are the success factors of e-Commerce for Chinese SMEs.

• International Commerce and Information Review
• /
• v.17 no.2
• /
• pp.3-18
• /
• 2015

This thesis examines the performance and improvement strategy of SWIFTNet TSU's BPO for computerization and suggests the following results: First, the URBPO should be legally complemented, and the SWIFT and banks need to keep improving the systems to meet trade parties' diverse needs. Second, the SWIFTNet TSU's BPO should have an institutionally unified sharing platform with security, stability and convenience. In other words, it is needed to develop services which meet e-payment paradigm and international and regional environments through continued analysis on market changes and flow. Third, in order for the SWIFTNet TSU BPO to evolve into a perfect global system, there should be an innovative payment solution which can meet all trade parties all over the world. For this, technology standardization for a worldwide e-trade payment system is essential. Lastly, based on the results derived from this study, an analysis framework with which more diverse and practical environmental variables can be analyzed should be developed.

• International Commerce and Information Review
• /
• v.11 no.3
• /
• pp.47-71
• /
• 2009

In order to implement e-trade infrastructure through the radical innovation of trade process, e-trade platform which is called 'uTradehub' has been developed for three years. After pilot operation of this platform in 2007, the formal service of e-trade such as logistics, customs and foreign exchanges had been provided in 2008. However, the usage of e-Trade platform is not the level of users' satisfaction because trade-related communities have not actively participated into e-trade platform and several functions with users requirements are necessary to develop additionally. In this regard, there are strong demands to suggest some strategies for application and usage proliferation of e-trade platform. Therefore, this paper would like to evaluate the current status of e-trade platform service and usage by the theoretical consideration of preceding researches and practical analysis of statistical data. Then, it will explore several service improvement ideas in terms of system supplementation and integration, electronic documents standardization, radical change of using fee, global connection, user oriented education and advertisement.