• Journal of the Korea Academia-Industrial cooperation Society
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• v.10 no.10
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• pp.2923-2934
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• 2009

This paper presents study on technological forecasting of Next-Generation Display technology. Next-Generation Display technology is one of the emerging technologies lately. So databases on patent documents of this technology were analyzed first. And patent analysis was performed for finding out present technology trend. And the forecast for this technology was made by growth curves which were obtained from forecast models using patent documents. In previous study, Gompertz, Logistic, Bass were used for forecasting diffusion of demand in market. Gompertz, Logistic models which were often used for technological forecasting, too. So, two models were applied in this study. But Gompertz, Logistic models only consider internal effect of diffusion. And it is difficult to estimate maximum value of growth in two models. So, Bass model which considers both internal effect and external effect of diffusion was also applied. And maximum value of growth in Gompertz, Logistic models was estimated by Bass model.

• Asian Journal of Turfgrass Science
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• v.26 no.2
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• pp.96-101
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• 2012

Dollar spot caused by Sclerotinia homoeocarpa F.T. Benn. is a common and economically important turfgrass disease in South Korea. Fungicides were evaluated for control of dollar spot in creeping bentgrass golf course putting green. Commercial formulations of propiconazole, thiophanate-methyl, chlorothalonil, trifloxystrobin and boscalid were applied to plots of creeping bentgrass, each of the latter four fungicides was tank mixed with propiconazole at the same rates, and applied as treatments. The dollar spot severity in the nontreated plots of field A and B progressed toward peak diseases of 18.3 and 66.7% from 10 or 15 days after inoculation, respectively. Significant differences were detected among control values of the fungicides. Dollar spot control provided by boscalid was significantly greater than the other fungicides which showed low control values in a higher disease condition. No synergistic interactions, except propiconazole + thiophanate-methyl treated plot, were detected under a lower disease pressure. However, under a higher disease pressure, synergism was observed at all fungicide combinations, except a propiconazole and boscalid tank mixture. These data suggest turfgrass managers in golf course can take advantage of fungicide synergism to control dollar spot using the products and rates in this study.

• Environmental and Resource Economics Review
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• v.21 no.3
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• pp.595-625
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• 2012

Recently environment-friendly pellet boilers have interests as emissions of greenhouse gases are regulated internationally and energy security becomes more important to oil addicted countries including Republic of Korea. But the Korean market for pellet boilers is on the initial stage due to the high production costs relative to other conventional boilers. Hence the Korean government has supported financially and promoted the pellet boiler business. In this sense, it would contribute market stratergy and effective promotion policy for both of the government and private companies if we can forecast market shares of pellet boilers appropriately. For this purpose, this study surveyed potential consumers' preferences on pellet boilers among various alternatives using a choice experiment reflecting intangible costs. As the market share of new technology increases, intangible costs decline. According to different intangible cost scenarios, we experimented people's preferences on oil, gas, electric, and pellet boilers. A multinomial logit model was employed to estimate coefficient parameters of common attributes for various alternative boilers. Based on the estimates, we forecasted market shares of individual boilers. We found that as intangible costs decline, the market share of pellet boiler increase substantically while market shares of electric and gas boilers decrease dramatically. The market share of oil boiler did not change significantly. Meanwhile, as people are more rich, more educated, and exposed to advertisement on pellet boilers, the likelihood of choosing the pellet boiler increases.

• Journal of Distribution Research
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• v.12 no.2
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• pp.79-102
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• 2007

Consumers evaluate stores by comparing stores that we, in their minds, similar and are competitive with one another; and in this way, the term "consideration set of stores" is defined as those store alternatives the consumer is aware of and evaluates positively. The purpose of this study is to aid in understanding the consideration set of stores in store choice processes in apparel product purchases. More specifically, this study aims to clarify the relation between consideration set of stores and importance of store image. As a result, the respondents of quantitative study were classified into seven groups by the number of stores and store types they considered: 1) "small-road shop sets group" ; 2) "small-market sets group" ; 3) "small- department store sets group" ; 4) "small-department store/outlet sets group" ; 5) "large-department store/market sets group" ; 6) "large-department store/road shop sets group" ; and 7) "large-department store sets group". Further, significant differences among the groups in the importance of store image were observed. For example, low prices were an important factor in both the small-market considering group and large-department store/market considering group when choosing a retail store, there were also differences in the considering groups in that for the small-department store considering group, store mileage-discount cards were important whereas ample space for relaxation around the stores were important retail store selection factors for the large-department store/road shop considering group. This study may provide a useful direction to retailers in finding out who the target customers and competitive stores are and allow retailers to make proper marketing strategies.

• Journal of Distribution Science
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• v.12 no.10
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• pp.123-128
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• 2014

Purpose - The purpose of the study is to reexamine the price fairness as practiced by low cost airlines, as a consumer has to experience such inconveniences as inferior airport transportation, extra fees on in-flight meals, and non-negotiable seats, and consumers evaluate such experiences keeping in mind their total costs. This evaluation includes price fairness and allows a reasonable and overall consideration of factors of low cost airlines. It tries to set up a measurement of the indicators consumers' perceptions of price fairness academically as it adapts price fairness to airline services which are renowned for price volatility. Research design, data, and methodology - The research proposes an alternative pricing strategy for the long term profit of low cost airlines after going over conflicts between the traditional theory of consumers' price perception mechanism and flexible fair policy of low cost airlines. It was meaningful when it relates to the early stage of the business, while it enhances the risks relating to the long term survival of low cost airlines. In addition, it is significant as it highlights the negative influences on consumers' perceptions of price fairness, as low cost airlines run on extremely low cost perspectives. Results - The results of the research provide insight into four perspectives, as consumers' perceptions of price fairness are influenced by the frequency and range of price changes and services. The first perspective is that it would lead to positive price evaluation when a low cost airline cuts prices frequently with little changes than one big change. It also would lead to the same result when it comes to necessary services. The second perspective is that one big increase of price would rather undermine the negative aspects of price changes than those of several smaller ones. The third perspective is that additional services would be good to consumers' perceptions of price fairness as compared to discount benefits with respect to the cost. Finally, a low cost airline should consider that consumers will change airlines or defer their flight schedule if the flight fares increase beyond their limits. Conclusions - Low cost airlines should reconsider their pricing policies for services that were provided free earlier. A consumer would not like discount benefits when made to pay for services that were, for long, free of charge. If a low cost airline can provide services with no charge, it should improve volumes if the costs are standardized and, moreover, should consider the charging fees. Alternatively, a consumer can choose between services and fair discount. Low cost airlines are implementing sales promotion strategies, as the competition is more intense than it used to be. In these days, they should regard services over sales promotion, as consumers may prefer to spend money on good premium services. Some differentiation in services could create a good market position for the airlines and, hence, good financial performance.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.19 no.4
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• pp.317-328
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• 2018

The purpose of this study is to examine the effect of the quality of performance on audience satisfaction, and to verify the mediating effect of service value and traditional image in this process. The subjects of this study included 211 male and female adults who experienced the Korean opera performance in Seoul, Korea in October. Collected data was used as a model of path coefficients obtained through analysis of covariance structure and hypothesis test. As a result of verification, program quality, physical environment quality, and quality of the stage performance perceived by the audience showed a statistically significant positive correlation with performance experience attributes. The path coefficient between performance attribute and service value, performance experience attribute and traditional image were also positively and statistically significant. Further, the path coefficient between performance experience and audience satisfaction showed a positive relationship. The service value and traditional image, service value and audience satisfaction, and the path coefficient between traditional image and audience satisfaction were statistically and positively significant. Finally, all hypotheses were adopted and study results confirmed the effect of service quality and experience attributes on audience satisfaction for the popularization, modernization and marketing strategy of the Korean opera. In this process, it is meaningful to verify the role and function of service value and traditional image.

• Journal of the Korean Chemical Society
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• v.54 no.3
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• pp.338-349
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• 2010

This study compared the instruction effectiveness between experiments of precipitation and a ball & stick model related to the 'Law of Definite Proportions' of 9th grade science in this study. The subjects were 250 students in the 9th grade. They were divided into two groups, an experimental group and a model group. The results showed that the ratio of thought in which the elements were divided in the solutions and the ratio of thought in which a new compound was created when the two solutions were mixed were higher in the precipitation experiment group than in the model group. The two groups were not different in terms of the ratio of thought related to the reason for the creation of the precipitate. The ratio of thought pertaining to incorrect answers was high, implying that the two strategies were not effective in correcting students' thoughts. However, the ratio of finding patterns from the measuring data in the model group was higher than in the experimental group. However, the ratios of 'definite proportions' inference in the bonding of the reactants were similar in the two groups. From these data, we concluded that the inference of the 'Law of definite proportion' from experiments or models was not suitable for middle school students.

• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.19 no.1
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• pp.58-70
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• 2020

Detour behavior on the expressway means that the driver uses the local road by passing the part of the expressway which is stagnant at the time of the traffic demand such as holidays. Since the detour rate was estimated through the survey at toll gate in the past, there was a difficulty in estimating the actual detour rate due to the small sample of the survey. In this study, we use DSRC-based route travel data to conduct empirical studies on detour patterns such as the estimation of actual detour rate, the improvement of travel time using detour road, and the correlation between traffic conditions on the expressway and detour rate. On the day of Chuseok and the day before Chuseok, the analysis of Giheung-DongtanIC→OsanIC and Seopyeongtaek IC→Walgott JC showed that the use of detour roads increased gradually during the congestion of the main line and travel time reduced when using detour roads, However, when the traffic congestion of the main line is not severe, the travel time increases when using the detour roads. The correlation between the traffic condition of the expressway and the actual detour rate has a negative correlation, which is consistent with the congestion pattern of the main line. The results of this study can be used to overcome limitations of detour pattern research based on surveys in the past and to establish a detour strategy for expressway sections where traffic demand is concentrated.

• Journal of the Korean Geographical Society
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• v.49 no.3
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• pp.321-338
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• 2014

This study aims to identify spatial distribution of estuarine wetlands in Korea, and to assess temporal variation of the wetlands in the last few decades. Widely known in environmental and coastal management, watershed-based regions which composed with Han-river(western and eastern parts), Keum-river, Yeoungsan-river, Seomjin-river, Nakdong-river, and Jeju, are analyzed to evaluate temporal change of estuarine wetlands in the 1980s, 1990s, and 2000s, through the land-cover map. Results show that estuarine wetlands dramatically decreased in Han-river(western part), Keum-river, Yeoungsan-river that estuarine circulation have been interrupted with man-made structures such as dyke and drainage. But, estuarine wetlands surrounded by forests and grasslands has been relatively less damaged. Habitat diversity providing healthy estuary ecosystem is lower in interrupted estuaries than circulated estuaries, which are composed of tidal-flat, open water, salt marsh, rocky coasts and sandy shoreline. This study indicates that spatial distribution and temporal variation of estuarine wetlands are different with estuary type and region, so estuary type with seven regions can be applied to provides a framework for estuary management strategies and to establish estuary restoration plans.

• Spatial Information Research
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• v.21 no.5
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• pp.43-51
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• 2013

In this study, the concept of spatial big data and effective ways to build a spatial big data system are presented. Big Data is defined as 3V(volume, variety, velocity). Spatial big data is the basis for evolution from 3V's big data to 6V's big data(volume, variety, velocity, value, veracity, visualization). In order to build an effective spatial big data, spatial big data system building should be promoted. In addition, spatial big data system should be performed a national spatial information base, convergence platform, service providers, and providers as a factor of production. The spatial big data system is made up of infrastructure(hardware), technology (software), spatial big data(data), human resources, law etc. The goals for the spatial big data system build are spatial-based policy support, spatial big data platform based industries enable, spatial big data fusion-based composition, spatial active in social issues. Strategies for achieving the objectives are build the government-wide cooperation, new industry creation and activation, and spatial big data platform built, technologies competitiveness of spatial big data.