• The Research Journal of the Costume Culture
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• v.14 no.4
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• pp.596-608
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• 2006

The purpose of this study was to reveal the relationship between self confidence in fashion coordination and fashion information search of men. This study also examine the utility of services of fashion coordination in fashion store. A questionnaire was developed and data was collected from 248 male consumer in the age of $20{\sim}29$ living in Busan and it was analyzed by the statistical method of frequencies, factor analysis, analysis of variance and regression. The results of this study were as follows: First, information contents of fashion coordination include four dimension, such as fashion style information, knowledge about fashion item, way of putting-on for stylish appearance and beauty information. And degree of search fashion information was significant different among groups classified by consumer's level of self confidence in fashion coordination. Second, multiple regression analysis revealed that consumer's self confidence in fashion coordination could be predicted from the amount of search fashion information contents and information sources. In conclusion, fashion information search was important factor which influenced on self confidence in fashion coordination. and male consumers perceived fashion coordination services in fashion store will be useful information.

• Fashion & Textile Research Journal
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• v.14 no.4
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• pp.544-553
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• 2012

This study examined the influence of consumer self-confidence and self-confidence in fashion coordination on the attitude toward secondhand fashion goods and the purchase intention of secondhand fashion goods. Questionnaire data from 346 university students were analyzed and the results were summarized as follows. First, there were five factor solutions in consumer self-confidence: information acquisition, personal outcomes decision making, social outcomes decision making, consideration-set information, persuasion knowledge. Second, information acquisition, social outcomes decision making, and consideration-set information had significant effects on self-confidence in fashion coordination, while personal outcomes decision making and persuasion knowledge had no effect on self-confidence in fashion coordination. Third, self-confidence in fashion coordination had a significant effect on attitude toward secondhand fashion goods however, it had no effect on purchase intention of secondhand fashion goods. Fourth, attitude toward secondhand fashion goods had a significant effect on the purchase intention of secondhand fashion goods. The results show diverse implications for marketers and managers of secondhand fashion goods.

• The Safety technology
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• no.110
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• pp.74-75
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• 2007

사람의 외모를 나타내는 요소 중 하나인 모발은 그 사람의 새로운 이미지를 연출하기도 하고, 자신만의 개성과 자신감이 창출하기도 한다. 이런 측면에서 대머리 남성들은 대머리가 아닌 남성들에 비해 자신의 외모에 대한 자신감이 많이 결여되어 있을 뿐 아니라 심리적 측면에서도 심각한 영향을 준다. 탈모가 이들 남성에게 심각한 스트레스를 주는 이유는 머리숱이 적은 대머리 남성이 호감을 덜 주며, 10년은 더 늙어 보이기 때문이라고 한다. 모발은 사람의 첫인상을 결정짓는 중요한 요소라 보면 탈모증 환자들은 탈모로 인하여 자신의 신체상:Body Image)에 부정적이거나 만족하지 못하게 된다. 탈모 경험이 없는 사람들은 절대로 알지 못하는 그들만의 고민을 경희대병원에서 탈모환자들을 대상으로 설문조사를 벌였다.

• Journal of the Korean Society of Clothing and Textiles
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• v.37 no.4
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• pp.618-630
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• 2013

This study investigates the influence of consumption value on attitude and the repurchase intention of secondhand fashion goods. In addition, this study examines the effect of consumption value on attitudes according to self-confidence in fashion coordination. Questionnaire data from 220 university students who made purchases of secondhand fashion goods were analyzed. The results were as follows. First, there were 5 factor solutions for the consumption value of secondhand fashion goods: rare value, emotional value, functional value, social contribution value, and economic value. Second, rare value, social contribution value and economic value had a positive impact on the attitude toward secondhand fashion goods. Third, attitude had positive impact on the repurchase intention of secondhand fashion goods. Fourth, there was a significant difference in the magnitude of the effect of consumption value on attitude according to self-confidence in fashion coordination. The results of this study provide various guidelines for marketers or retailers who are interested in secondhand fashion goods.

• Journal of the Korean Society of Clothing and Textiles
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• v.23 no.1
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• pp.54-65
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• 1999

The purpose of this study is to examine the tendency of the fashion coordination of working women to explain it's trend according to occupation and to present the fundamental data for the new fashion coordination This study selected as objects 500 working women who are working around Seoul and Kyenggi Province and collected statistics of 471 pieces of data by questionnaire examination methods. The data are analysed by the factor analysis, the method of quantification the {{{{ chi _2 }} analysis the correspondence analysis in SAS system and the cronbach's-$\alpha$ are produced for measurig confidence. The result is following as ; 1)According to the factor analysis the factors in the fashion coordination is classified into by 4 kinds this is the self-confidence corrdination the accessary coordination the trend coordination and the individuality coordination. The fashion coordination is affected by occupation and marriage. By occupation saleswomen show high interests in the fashion coordination By marriage Single women have more interest in the fashion coordination than the married ones. 2) Accordint to the correspondence analysis nurses and selling women purchase clothing by pieces for the piece coordination while saleswomen teachers and office women purchase clothing with accessaries. Specially teachers and saleswomen choose accessaries of similar color to clothing for coordination considering their occupation (job) 3) There were singnificant effects color accessory coordination by their cocupation . 4) Most have interests in the fashion coordination but have low confidence in their own.

• Journal of Fashion Business
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• v.18 no.1
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• pp.66-79
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• 2014

The study analyzed differences in lifestyle, self-esteem, body satisfaction, physical self efficacy, self-confidence in fashion coordination between participants and non-participants of a senior model education program. Another purpose of the study was to examine differences between the participants with less and longer than 6 months of the education. The questionnaire developed by the researchers was collected from 200 participants aged between 50s and 70s. Two hundred questionnaires were used in the final analysis. The data were analyzed by common factor analysis, and independent sample t-test using SPSS 180.0/Windows. The results demonstrated significant differences in lifestyle, self-esteem, body satisfaction, physical self efficacy, self-confidence in fashion coordination between the participants and non-participants. The participants showed significant higher scores in lifestyle, self esteem, body satisfaction, physical self efficacy, self-confidence in fashion coordination. Also, there were significant differences in personal satisfaction in lifestyle, body satisfaction, and learning efficacy between the participants depending on the period of the education; the participants with longer than 6 months of education showed significantly higher scores in the factors than the participants who took less than 6 months of education.

• Archives of design research
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• v.15 no.4
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• pp.327-336
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• 2002

This paper is intended to help cool-skin-colored people to choose suitable clothing colors confidently and look well-dressed and to make positive self-images. A pseudo-experimental method has made it possible to analyze the visual evaluations of clothing color images for cool-skin-colored people and obtain the following results. 1. Reddish colors of vivid tone for doffing give positive images and those of dull and dark tone, negative ones. 2. Yellowish colors of vivid and bright tone for doffing show positive images and those of dull and dark tone, negative ones. Cool yellow of light tone proves to contribute to a well-looking image. 3. Warm green of vivid and deep tone, and cool green of vivid tone for clothing present positive images. 4. Warm blue of vivid and deep tone, and cool blue of vivid and bright lone make positive images. Either blue with dull tone gives a negative image. 5. Purple colors whose tone is vivid, deep and light contribute to positive images, and those of dull tone, negative ones.

• Fashion & Textile Research Journal
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• v.22 no.2
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• pp.149-157
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• 2020

The current study tests the effect of fashion product knowledge and confidence in fashion coordination on innovative fashion product acceptance, mediated by creative fashion consumer efficacy. Creative fashion consumer efficacy refers to a consumers' belief in the ability to consume fashion products in a creative way. The survey was conducted on 474 people between 20 and 40 years of age in a panel of online survey firms. Data was analyzed using reliability analysis and frequency analysis by SPSS 20.0 along with confirmatory factor analysis and structural equation modeling done by AMOS 20.0. The results reveal that creative fashion consumer efficacy consists of original thinking efficacy, usage expansion efficacy, problem solving efficacy, and method variation efficacy that is consistent with the original structure of creative consumption efficacy. In addition, fashion product knowledge and confidence in fashion coordination do not affect innovative fashion product acceptance. The effects of fashion product knowledge and confidence in fashion coordination on innovative fashion product acceptance are fully mediated through creative fashion consumer efficacy. The results of this study demonstrate that people who are knowledgeable, confident and associated with fashion product consumption can have a high level of creative fashion consumer efficacy that increases innovative fashion product acceptance.

• Journal of the Korea Convergence Society
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• v.12 no.11
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• pp.275-284
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• 2021

This study analyzes the characteristics regarding the image of women in feminist magazine covers. Along with fundamental analysis of the female image that appeared on the covers of feminist magazines and the grammar of visual design by Kress and van Leeuwen, a methodology of socio semiotic research, this study explores the structure and driving principles of symbols that have organized female images. The subject of analysis is set to 200 covers of magazines published from the 1960s to the 2010s. Through analysis, first, female images represented in the covers of feminist magazines showed women of various races, age groups, appearances, and occupations, and the degree od emphasis on the physique was fewer and natural-looking. Second, the study confirms that feminist magazines actively utilize representational and interactive metafunctions to deliver symbolic information such as messages of confidence, strength, and courage. Third, the organized symbols affected the recipient's understanding and interpretation of images. I hope this study helps to contemplate ways to express female images and the dynamic and diverse aspects of women.