• Journal of Digital Convergence
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• v.17 no.7
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• pp.317-329
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• 2019

Instagram, a photo and image centered social networking service, has received increasing attention these days, from scholars and practitioners. However, little is known about the social and psychological factors that lead consumers to use this service. To provide a baseline understanding on Instagram users, the current study was conducted to discover perfectionistic self-presentation tendency expressed by the Instagram users and explore the relationships between identified perfectionistic self-presentation and intention to use Instagram variables with 250 participants. In addition, this study tried to determine the moderator effect of self-efficacy and self-construal. A comprehensive survey was directed and a total of 380 participants were recruited to verify anticipated hypotheses and research questions. The research results suggest that perfectionistic self-presentation has five sub factors: others conscious self-presentation, subjective self-presentation, environmental adaptation self-presentation, self-expansion self-presentation, and social self-presentation. The implications of this research findings are discussed.

• Korean Journal of School Psychology
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• v.16 no.2
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• pp.111-128
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• 2019

The present study was to investigate the mediating and moderating effects of self-acceptance on the relationship between perfectionistic self-presentation and peer relationship quality in adolescents. Two hundred and sixty-one middle school students were surveyed. The results were as follows. First, self-acceptance had a full mediation effect on the relationship between perfectionistic self-presentation and peer relationship quality. That is, peer relationship quality was only indirectly affected by perfectionistic self-presentation through self-acceptance. Second, self-acceptance had a significant moderating effect in the relationship between perfectionistic self-presentation and peer relationship quality. Perfectionistic self-presentation did not have a statistically significant impact on peer relationship quality in the group with low self-acceptance, but it did in the group with high self-acceptance. Therefore, this study suggests the need for counseling and educational approaches to improve adolescents self-acceptance by verifying the effect of self-acceptance in perfectionistic self-presentation and peer relationships.

• Korean journal of communication and information
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• v.48
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• pp.257-279
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• 2009

The purpose of the current study is to examine the structural relationship between communication competence and self-presentation through motivational perspectives. The present study hypothesized structural model to examine the effects of autonomy, relatedness, and life satisfaction along with communication competence on the self-presentation. We investigated how these effects were influenced by differences in the structural relationships of males and females. The data with the sample of 361 college students adequately fit to the hypothesized model. Through latent mean analysis, gender differences of the constructs were examined. The female students appeared to have higher levels of relatedness than the male students. The results showed that autonomy and relatedness are important factors to self-presentation mediating communication competence.

• The Journal of the Korea Contents Association
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• v.18 no.7
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• pp.207-220
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• 2018

This study examines the mediating effects of learned helplessness and procrastination in the relationship between covert narcissim and selfie addiction proneness among women. The study subjects were 286 women with a mean age of 23.78(SD=4.34) years. The results of the study are as follows. First, there were significantly positive correlations between covert narcissism, self-objectification, self-presentational motivation, and selfie addiction proneness. Second, covert narcissism, self-objectification, self-presentational motivation were significant predictors for selfie addiction proneness and they accounted 25.7% for variance of selfie addiction proneness. Especially, self-presentational motivation accounted for selfie addiction proneness the most. Third, mediating effect analysis showed self-objectification had partial mediation effect on the relation between covert narcissism and selfie addiction proneness and self-presentational motivation had a partial mediating effect on the relation between covert narcissism and selfie addiction proneness. It is significant for this study to define the concept of selfie addiction proneness and understand psychological variables which significantly account for it. Limitations of the study and suggestions for the future studies were discussed.

• Journal of the Korea Convergence Society
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• v.9 no.2
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• pp.277-287
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• 2018

The study was conducted to determine the process of social anxiety among male high school students with prescribed internalized shame. In order to carry out the purposes of research, the study set a model which supposes that perfectionistic self-presentation is mediator between internalized shame and social anxiety. A total of 382 high school students participated in the study. The results of the study are as follows: First, the results of this study showed that the internalized shame and social anxiety appear to have a significant static correlation. In particular, the sense of inadequacy, which is a subordinate concept of the internalized shame, was correlated with social anxiety. Second, perfectionistic self-presentation showed a partially mediated the relationship between internalized shame and perfectionistic self-presentation. These results should be studied not only in cognitive factors contributing to social anxiety but also in the individual inner workings of psychological factors.

• Korean journal of communication and information
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• v.36
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• pp.254-286
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• 2006

The purpose of the present study is to examine how visitors of personal web sites evaluate self presentation styles. We hypothesized that visitors' gender, self construals, and self esteem would influence the evaluation (likeability and perceived competence) of the self presentation styles (bragging or positive presentation). The hypothesized models were tested with structural equation modeling. Gender differences among the constructs were also examined through latent mean analysis. The results revealed that females tended to have higher interdependent self construal than males. And the male and the female students showed higher likeability toward the self presentations of the other gender. Regarding perceived competence, women and men perceived the other gender more competent, and especially, women perceived men's bragging presentation more competent. Self construals and self esteem, however, did not show any significant effects, which were inconsistent with the results of the previous studies conducted with offline self presentation styles. One of the main implications of this study is that visitors' gender, among other things, is the most infueltial factor in perceiving and evaluating others' self presentation through personal web sites.

• The Korean Journal of Coaching Psychology
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• v.4 no.1
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• pp.1-19
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• 2020

The study was intended to explore the relevance of the variables below, assuming that the intolerance of uncertainty and dichotomous thinking would represent sequential serialized effects in the relationship between perfectionistic self-presentation and social anxiety. The data of this study were collected on questionnaire survey of 252 adult men and women in Seoul using perfectionistic self-presentation scale, social interaction anxiety scale, social phobia scale, intolerance of uncertainty scale and dichotomous thinkingI-30R as index, which results are as follow. First, intolerance of uncertainty and dichotomous thinking showed perfect mediation effects on the relationship between perfectionistic self-presentation and social anxiety. Intolerance of uncertainty and dichotomous thinking were identified as contributing factors to the development and preservation of social anxiety by perfectionistic self-presenters. Second, in the relationship between perfectionistic self-presentation and dichotomous thinking, intolerance of uncertainty showed mediation effect. And in the relationship between intolerance of uncertainty and social anxiety, dichotomous thinking showed mediation effect. This suggested that if tolerance of uncertainty was deficient, it was likely to lead to dichotomous thinking. And a dichotomous thinking has prompted or accelerated negative cognitive biases resulting from intolerance of uncertainty, triggering and deepening social anxiety. Lastly, the limitations of this study and future research direction were suggested.

• Journal of Advanced Technology Convergence
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• v.1 no.1
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• pp.15-24
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• 2022

This paper tried to investigate the moderating effect of chemyon sensitivity and usage situation in the relationship between self-presentation and brand preference. Data were collected from students of universities located in Chungnam. The analysis results can be summarized as follows. First of all, the effect of self-presentation on symbolic brand preference was not significant in both public and private use situations. On the other hand, the effect of self-presentation on functional brand preference was found to be significant in both situations. Second, the main effect of chemyon sensitivity was significant only when it had a negative effect on functional brand preference in public situations, but was not significant in other cases. Third, looking at the interaction effect of self-presentation and chemyon sensitivity, the brand preference did not show significant changes in those with relatively low chemyon sensitivity, regardless of the level of self-presentation, whether in public or private situations. This study is meaningful in that it reveals that chemyon sensitivity affects brand preference through interaction with self-presentation, whether the consumption situation is public or private.

• Journal of the Korean Data and Information Science Society
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• v.27 no.5
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• pp.1133-1146
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• 2016

Counts or averages over arbitrary regions are often analyzed using conditionally autoregressive (CAR) models. The spatial neighborhoods within CAR model are generally formed using only the inter-distance or boundaries between the sub-regions. Kyung and Ghosh (2009) proposed a new class of models to accommodate spatial variations that may depend on directions, using different weights given to neighbors in different directions. The proposed model, directional conditionally autoregressive (DCAR) model, generalized the usual CAR model by accounting for spatial anisotropy. Bayesian inference method is discussed based on efficient Markov chain Monte Carlo (MCMC) sampling of the posterior distributions of the parameters. The method is illustrated using a data set of median property prices across Greater Glasgow, Scotland, in 2008.

• 한국지구과학회:학술대회논문집
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• 2006.02a
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• pp.83-88
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• 2006

본 연구에서는 교사 스스로 느끼는 평가에 대한 거부감을 최소화하면서 바람직한 평가 전문성 신장 방향과 방법을 제공할 수 있도록 과학교사를 대상으로 한 학생 평가 전문성 자기 진단 프로그램을 개발하였다. 이 프로그램은 자기반성적 관점에서 과학교사 스스로 자신의 학생 평가 전문성을 진단할 수 있는 도구와 이를 이용하여 얻은 진단 결과를 바탕으로 학생 평가 전문성 수준을 가늠해 볼 수 있는 학생 평가 전문성 등급 평정 척도와 학생 평가 전문성 신장을 위한 안내로 구성되어 있다. 이 프로그램을 개발하기 위해 본 연구에서는 과학교사의 학생 평가 전문성의 개념을 탐색하고, 바람직한 학생 평가 전문성 신장의 방향과 방법을 모색하였다. 또한 과학교사의 학생 평가 전문성 요소를 추출하여 범주별로 정리한 다음 학생 평가 전문성 요소별로 구체적인 수준과 상태를 제시한 과학교사의 학생 평가 전문성 기준을 마련하였다. 마련된 기준을 근거로 과학교사의 학생 평가 전문성 자기 진단 프로그램을 개발하였다. 이를 위해 문헌연구와 더불어 수차례의 과학교육전문가 검토 및 협의, 학교 현장 교사들의 검토 및 협의를 거치면서 수정${\cdot}$보완하는 과정을 거쳤다. 본 연구에서 개발한 과학교사의 학생 평가 전문성 자기 진단 프로그램에는 진단 내용에 과학교사의 평가에 관한 지식과 더불어 실무적인 능력과 실제로 행하고 있는 평가의 실천 내용이 포함될 수 있도록 노력하였다. 또한 교사 스스로 자신의 평가 전문성 수준을 가늠해 볼 수 있도록 전형적인 응답 유형과 채점 기준, 해설 및 평가 전문성 등급 평정 척도를 제시했고 진단 결과를 바탕으로 평가 전문성의 부족한 부분을 보완하고 신장시킬 수 있도록 간략한 전문성 신장을 위한 처방과 평가 지향에 따른 교사의 전형적인 유형을 제시하여 자기 진단 프로그램을 사용하는 교사가 전문성 개선 방향과 방법을 설정하는 데 도움을 주고자 했다. 본 연구는 과학교사 자신의 학생 평가 전문성에 대한 환심을 높이고, 이를 진단하고 신장시키는 데 도움을 줄 수 있을 뿐만 아니라, 과학교사의 학생 평가 전문성 신장을 위한 방안을 마련하려는 데에도 좋은 시사점을 제공할 것으로 판단된다. 이를 위해 과학교사의 학생 평가 전문성 진단 프로그램에 제시된 전문성 평정 기준을 좀 더 객관화하고 보완할 수 있도록 많은 교사들에게 이 프로그램을 사용해 보게 하고 그 결과를 분석하는 후속 연구가 필요하다. 또한, 본 연구에서는 진단 운항을 제작하는 데 있어 지구과학 내용을 소재로 사용하였으나 본 연구에 제시된 진단 문항 제작에 관한 해설을 참고하여 다른 과학교과 내용을 소재로 한 진단 문항 제작도 필요할 것으로 보인다.