• Title/Summary/Keyword: 인지 행동

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A Study for Pedestrian's Safety: Relating to TPB (무단횡단을 하는 보행자의 안전을 위한 연구: TPB를 중심으로)

  • Chang, Kyung
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.16 no.1
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    • pp.180-194
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    • 2015
  • On roads vehicles are the bossy, while pedestrians are the frangible. The current paper has a purpose for contributing to pedestrian's safety. First, it studies the association between demographic parameters and TPB(Theory of Planned Behavior)'s variables(pedestrian's attitude toward crossing behavior in roads, personal norm, etc.) and his/her crossing intention, perceived risk while crossing, and the experience of past traffic accidents. Its sample comes from a specific population(college students). Further, the present study endeavors to explain the portion of human cognitive failure/error, impulsiveness, time perspective, and probabilistic/math-logical judgment ability in pedestrian's riky crossings on roads. Research results found that TPB variables and such a few human characteristics have some significant association with the risky crossing intention on the road. Considering the human psychological portion in pedestrian accidents would help us prevent the accidents and reduce unhappiness of the accidents and, further, economic loss and insurance expenditure related with the accidents.

A Study on the Purchase Intention of Ginseng Products based on the theory of Perceived Value and TPB (인지가치와 계획행위 이론에 기초한 인삼제품 구매의지 연구)

  • Bai, Xiu-Na;Jung, Gi-Young;Kim, Hyung-Ho
    • Journal of the Korea Convergence Society
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    • v.10 no.12
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    • pp.35-42
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    • 2019
  • The purpose of this study is to make an empirical analysis of the influencing factors of consumer purchase intention of ginseng products, one of the specialties of jilin province in china, on the basis of expanding the theoretical model of planned action at the level of perceived value, so as to better grasp consumer purchase behavior of ginseng products. In this study, a questionnaire survey was conducted among ginseng product consumers living in jilin, and 360 valid samples were statistically analyzed using SPSS 23.0.The analysis results show that behavioral attitude, subjective norms, cognitive behavior control, price value, emotional value and social value have considerable influence on consumers' intention to buy ginseng products, and the influence of perceived value is significantly greater than the three factors of planned action theory. Moreover, the functional value has little influence on consumers' intention to buy ginseng products.

IoT-Based Module Development for Management and Real-time Activity Recognition of Disaster Recovery Resources (사물인터넷 기반 재난복구자원 관리 및 실시간 행동인지 모듈 개발)

  • Choe, Sangyun;Park, Juhyung;Han, Sumin;Park, Jinwoo;Chang, Tai-woo;Yun, Hyeokjin
    • The Journal of Society for e-Business Studies
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    • v.22 no.4
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    • pp.103-115
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    • 2017
  • Globally, frequency and scale of natural disasters are growing, also the damage is increasing. In view of the damage by natural disasters for several years, it is true that Korea is not free from such damages. In this paper, we propose a process to efficiently manage recovery resources in case of disaster damage. We utilize the IoT technology to detect the resource status in real time, and configure the process so that the state and movement of the recovery resource can be grasped in real time through the resource activity recognition module. In addition, we designed the database that is necessary to actualize it, and developed and experimented resource activity recognition module using smart-phone sensors. This will contribute to building a quick and efficient disaster response system.

The Proposal of the Conceptual Model for Cognitive Action of Smart Device (스마트 디바이스의 인지적 행동에 대한 개념모델 제안)

  • Song, Seung-Keun;Kim, Tae-Wan;Kim, Chee-Yong
    • Journal of Digital Contents Society
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    • v.11 no.4
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    • pp.529-536
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    • 2010
  • Currently many people are awfully concerned about smart device in domestic and foreign mobile market. The need of smart device has been rapidly increased. Unlike a feature phone smart devices provide us with an intuitive interface which is easy to control. They are enable to smoothly interact between user and device. Though higher market outlook, there is a lack of empirical research on user interface in touch screen based on smart device. In this paper, we propose the touch interface conceptual model concentrating on user based on the result of previous research. Materials of this research are three kinds of smart devices which are currently released. Through expert's depth interview and observation of user, user's cognitive actions in smart device are defined. Since the method of the touch interface which is suitable for the action has been derived, we have proposed the conceptual model of user's cognitive action. This research imply to offer the excellent design guideline in order to implement touch interface to optimize user experience in touch screen based on smart device to release in the future.

The Consumer Perceived Value in Taekwondo Performance Spectators: Scale Development and Validation (태권도 공연 관람자의 인지된 가치 척도 개발 및 적용)

  • Jeong, Seung-Hoon
    • 한국체육학회지인문사회과학편
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    • v.55 no.6
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    • pp.417-435
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    • 2016
  • The purpose of this study was to develop a valid, reliable instrument to measure perceived value for Taekwondo performance spectators. The perceived value scale for Taekwondo performance spectators was developed in eight phases. For the development spectators perceived value scale (1) literature review, (2) preliminary factors and items selected, (3) assessment of the items, (4) pilot test, (5) data sampling, (6) validity of development scale, (7) assess reliability of items and, (8) predictive validity of development items. Based on three processes, a new perceived value of Taekwondo performance spectators scale with six factors(cultural, social, hedonic, aesthetic, moral and utilitarian value) and 19 items were developed. The result of predictive validity of development items: first, cultural, social, aesthetics, moral of perceived value had significantly influence on spectators attitude. Second, social, hedonic, utilitarian of perceived value had significantly influence on spectators satisfaction. Third, cultural, social, aesthetics perceived value had significantly influence on future consumption behavior of spectators.

An Analysis of Middle School Students' Academic procrastination on Their Academic Achievement (중학생의 학업적 꾸물거림과 학업성취도에 관한 실증적 인과관계 분석)

  • LEE, Shin-Sook
    • Journal of the Korea Society of Computer and Information
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    • v.20 no.6
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    • pp.99-106
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    • 2015
  • This study aims to examine the effects of academic procrastination in middle school students on their academic achievement. It also analyzed the influences of stress level recognized by middle school students on their academic achievement. First, it examined theoretical and preceding studies and assumed that sub-factors of academic procrastination in middle school students such as behavioral, cognitive and emotional factors affected their academic achievement. It was assumed that the middle school students' stress had the direct mediating effects on their academic achievement. As a result of the research, it was found that sub-factors of academic procrastination in middle school students such as behavioral, cognitive and emotional factors had partially direct influence on their stress and academic achievement. It was shown that the analysis of mediating effects from middle school students' stress had no influence on the academic achievement. This study presented policy suggestions of academic achievement in middle school students as an alternative based on the research results.

The Effect of Group Validation Therapy(V/T) in the Elderly with Dementia (집단인정치료(Group validation therapy)가 치매노인에게 미치는 영향에 관한 연구)

  • Chang, Woo-Shim
    • 한국노년학
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    • v.28 no.4
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    • pp.1023-1039
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    • 2008
  • The purpose of this study was to develop a group validation therapy(V/T) which could be implemented for the elderly with dementia in nursing home, and to evaluate the effectiveness of the program on cognition, ADL(Activity of Daily Living), depression, problematic behavior and QOL(Quality of Life). Subjects were recruited from 4 nursing homes in D city. The sample comprised forty elderly with dementia, capable of verbal communication. Each twenty were in an experimental and control groups. However, four elders with dementia dropped out in experimental and control groups due to personal affairs. Experimental group completed twelve consecutive group validation therapy sessions that combined centering, asking factual questions, rephrasing, identifying and using the preferred sense, asking the extreme, imagining the opposite, reminiscing, touching, maintaining eye contact and a caring tone of voice, observing, matching and expressing the emotion with emotion, using ambiguity, linking behavior with a basic human need, using music and mirroring techniques. Following the intervention, experimental group experienced a significant improvement in cognition, ADL, depression, and QOL. But it is a nonsignificant in problematic behavior on statistically. As a result, a group validation therapy should be applied as an effective and practical psychosocial intervention for the elderly with dementia.

A Study on the Factors Affecting the Attitude and Behavioral Intention toward the Instagrammable Exhibition: A case study on <Yumi's Cell Special Exhibition>

  • Ji-Su, Park;Bo-A, Rhee
    • Journal of the Korea Society of Computer and Information
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    • v.28 no.2
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    • pp.27-38
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    • 2023
  • The purpose of this study is to shed light on the relationship between perceived value(PV), attitude toward the exhibition(ATYCSE), and behavioral intention toward the exhibition(BITYCSE) through literature review and quantitative research, focusing on <Yumi's Cells Special Exhibition (2020)> as an Instagrammable exhibition. The exhibition has strong entertainment experience quality, and taking pictures has a positive correlation with the satisfaction as well as the immersion, while sharing the viewing experience on Instagram does not influence on the ATYCSE in terms of the PV. Satisfaction also has meaningful correlations with the immersion and the detail factors of BITYCSE. In particular, it can be confirmed that the storytelling factor occupied a superiority over the exhibit factors or the exhibition environment of the Instagram-friendly exhibition, and through this, the importance of storytelling was confirmed. This research unveils implications for the influence of the interactivity and participatory features of the Instagrammable exhibition on the ATYCSE as a potential factor of PV, and the importance of storytelling in Instagrammable exhibitions.

College Students' Gambling Behavior: Mediating Effect of Self-Control and Multiple Group Analysis (대학생의 도박행동: 자기통제력의 매개효과 및 다집단 분석)

  • Kim, Duck-Jin
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.18 no.6
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    • pp.197-208
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    • 2017
  • The purpose of this study was to construct and test a structural equation model for college student's gambling behavior. A structured questionnaire was completed by 246 college students to analyze the relationships between perspective factors(irrational gambling belief), psychological factors(depression, anxiety), social factors(parental monitoring, parental support, friend support), self-control and gambling behavior. The moderating effects of gender, friends and family's gambling behaviors were examined. The data were analyzed using SPSS 21,0 and AMOS 20.0 programs. Self-control and psychological factors directly affected the college student's gambling behavior, while perspective factors and social factors affected it indirectly. The model fit indices of the modified model were suitable for the recommended levels. The overall study findings suggest the need to develop a gambling prevention program for college students that reinforces self-control, parental monitoring and support, and friend support while reducing irrational gambling belief, depression, and anxiety. An approach that considers gender and a development of a group counseling program for family or friends are also required.

Development of Measuring Instrument and Driver's Approaching Maneuver Experiment on the Roundabout (회전교차로 접근 주행시 운전행동 측정 장치 개발 및 주행 실험)

  • Namgung, Moon;Sin, Hoesik Sik;Lee, Sang Seol;Park, Young Geun;Lee, So Myung
    • The Journal of The Korea Institute of Intelligent Transport Systems
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    • v.12 no.5
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    • pp.73-86
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    • 2013
  • This study aimed to measure the behaviors of drivers approaching a roundabout and analyze the characteristics of them. For these objectives, a system to measure the in-vehicle behaviors of a driver when he/she approaches a roundabout. The reliability of the system was analyzed, and the result were applied to a driving test in a roundabout. The result suggested that drivers showed cognitive responses to the accelerator pedal $176.0{\pm}35.18m$ ahead of the approach zone. And they showed cognitive responses to the brake pedal and the speed of the vehicle $121.0{\pm}26.01m$ and $66.0{\pm}18.31m$ ahead of the approach zone, respectively. As for drivers' cognitive changes between the start and end points of their cognitive responses at a roundabout, the standard deviation of the time of response was ${\pm}26.01m$, and the standard deviation of the end point was ${\pm}7.03m$, which meant that there was a 3.71-fold gap between the two deviation values. During the test, differences among the drivers were observed, but no difference was observed among trails.