• KSCE Journal of Civil and Environmental Engineering Research
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• v.37 no.2
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• pp.369-377
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• 2017

The city of Busan implemented the 'Bus Quasi-Public Operating System' as a part of the Public Transit Activation Policy. Although the reorganization of routes and fares had temporarily increased the number of passengers, it is facing a downtrend currently. This implies the limited capability of increasing the use of the city buses only by adjusting the systematic components of the system. Thus, the research aims to analyse the effect of improving the 'kindness service' as an alternative way to vitalize the use of city buses. The analysis uses the survey encompassing sixteen 'kindness service' factors that was collected from the passengers and the drivers of the city buses in Busan, and some of the notable findings are followed. According to the analysis of determining the level of importance on the 'kindness service' factors, four major categories were derived; a category to maintain/reinforce the kindness service, a category to make incremental improvement, a category to encourage improvement, and a category to make focusing improvement. Using the categories, the study then performed the cluster analysis on 33 city bus companies in Busan to determine the differences between the companies. Consequently, the companies were grouped into four; two groups (14 companies) showing more importance on the kindness service while the other two groups (19 companies) showing less. In addition, multivariate an analysis of variance (MANOVA) identified the significant differences of the four categories among the groups of companies, and the findings were taken into consideration on further improvement plans of kindness service in the city buses of Busan.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2013.10a
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• pp.243-246
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• 2013

Recently, the 4th generation of mobile communications in Korea with anyone supports was supported high speed multimedia communication services. With the launch of Apple iPhone, there is an explosion of interest in Smartphone itself as well as Internet-based services using Smartphone are being revitalized. Smartphone users, opinion experts almost of the economically active population is using, it has reached the saturation past the early stages of formation. In 1989, the 1st generation mobile communication service has been started with the analog voice service. After this, the 2nd generation mobile communication service for short messages and digital voices has been developed. And, the 3rd generation service of low speed data and low quality videos has been realized in 2000s. The very high speed data service of LTE (long term evolution), which is the 4th generation mobile communication service standards, had been in July 2011. and the subscribers are increasing constantly. However, changes in communication technology, has given an economical cost to Smartphone users. Therefore, the purposes of this study was trending of the communication cost according to the change in the communication technology of the mobile communication industry.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.20 no.2
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• pp.622-631
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• 2019

The purpose of this study is to establish and apply a public transport valuation system to form required policy for institutionalization. Over the past six years, Jeju has seen a steady increase in the number of cars owned by its population. Also, as the number of tourists has changed from group to individual tourists, the rate of rental car use has increased rapidly. As a result, road congestion in Jeju city is becoming as crowded as Seoul., Jeju Island is said to have created a foundation for faster, more convenient, and cheaper use of transportation through the reorganization of the public transportation system in August 2017. This is also reflected in the Public Transportation Value Assessment. Jeju residents were in favor of strengthening public transportation priority policy. In addition, public transport valuations are highly valued in the order of public transportation fares, public transportation stability, public transportation policies for the common people, public transportation policies for the vulnerable, public transportation policies for residents, environmentally-friendly policies, and public transportation to help ease traffic congestion. This is because public transportation has a wide range of values and should refine the factors that local governments use to evaluate policy. These methods need to be institutionalized and actively utilized through the establishment of a value assessment system for public transport.

• The Journal of The Korea Institute of Intelligent Transport Systems
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• v.21 no.6
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• pp.146-164
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• 2022

Recently, the Korean government promoted the construction of metropolitan express subway to connect major transportation hub in the metropolitan area within 30 minutes. Most stations of the metropolitan express subway are connected to existing subway stations, so the importance of transfer increased. Although many studies have been conducted on the effect of transfer penalty on route choice, there are few studies on the transfer behavior of the metropolitan express subway. Therefore, in this study, a transfer behavior analysis was conducted on the Shinbundang Line, a representative metropolitan express subway. To analyze the transfer behavior according to the degree of traffic congestion and the presence of fare payment, route choice models were made using transport card data divided according to week, time, and user characteristics. As a result of the analysis, users of the metropolitan express subway had greater disutility to the transfer waiting time compared to the transfer moving time. Furthermore, especially during the peak time, EIVM(Equivalent in-vehicle minutes) of the transfer waiting time was 3.51. In this study, EIVM for metropolitan express subway users were analyzed to be 2.6 minutes, which is significantly lower than the results of previous studies on subways. This suggests that there is a difference in the transfer penalty between subways and metropolitan express subway, and that it is necessary to apply the transfer penalty between subways and express subway differently when forecasting subway traffic demand.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2003.05a
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• pp.653-657
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• 2003

Mobile Number Portability means a network capability that users can change service provider while retaining a legacy mobile phone number. Therefore, n provides users with convenience to select service provider comparing service's quality and rate without changing a phone number. in our country, 2G MNP service of QoR method is going to serve in January, 2004. In this paper, We describe connection protocol and NMP procedure between SSP and SCP in order to provide 2G MNP service in domestic network

• Journal of Korean Society of Transportation
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• v.23 no.7 s.85
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• pp.53-61
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• 2005

The Seoul City Government recently reformed the entire public transport system in an effort to prevent further deterioration in urban bus system's performance and service level. To analyze into impact on the productivity of Seoul's urban bus firms, this paper measures firm-level technical efficiency and productivity change with data envelopment analysis and Malmquist index approach. The paper then conceptualizes that these forms produce three kinds of output (bus-kilometers, passengers, or bus-kilometers and passengers) using five inputs (driver, maintenance, management, vehicle and fuel). The findings show that most (over one half) firms experienced a decline (an improvement) in productivity in the case of specifying only bus-kilometers (passengers) as output. As a result, it is discovered that an average firm had no change in productivity in the case of combining bus-kilometers and passengers as output. This is because the efficiency of an average firm declined due to increase in employees per bus and to an decrease in kilometers per bus. while its effectiveness improved due to an increase in passengers per bus which was caused by an increase in routes and a change in fare structure.

• Proceedings of the Korea Technology Innovation Society Conference
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• 2001.11a
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• pp.141-168
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• 2001

본 연구는 초고속인터넷 접속서비스에서 $\ulcorner$서비스 품질$\longrightarrow$고객만족$\longrightarrow$재구매의도(고객충성도)$\lrcorner$의 일반적인 인과관계가 적용되는지를 규명하고, 고객만족, 재구매의도와 고객충성도에 영향을 미치는 서비스 품질속성을 살펴보면서, 궁극적으로 품질속성 중 고객유지와 충성도를 향상시키는 핵심 품질요소를 도출하기 위한 모형을 이론적으로 제시하고, 그 모형의 유효성을 설문조사와 이에 대한 실증분석을 통해 평가하는데 목적이 있다. 모형을 검증하기 위하여 세 단계의 분석과정을 수행하였다. 첫째, 전반적 서비스 품질과 고객만족, 재구매의도(또는 고객충성도), 그러고 고객만족과 재구매의도 및 고객충성도의 상호관계를 검증하였다. 둘째, 고객만족, 재구매의도 및 고객충성도에 영향을 미치는 선행변수인 품질속성(서비스 성능, 서비스 지원, 부가서비스, 이용요금, 과금, 절차 편리성)들의 영향력을 검증하였다. 마지막으로 공통적 개념으로 분류된 품질속성이 개별적인 품질요소의 미세한 차이를 제대로 반영하지 못하는 단점을 극복하고, 고객유지와 충성도 향상을 위한 핵심 품질요소를 도출하기 위하여 품질속성을 대표하는 품질요소들과 재구매의도와 고객충성도의 상관관계를 살펴보았다. 초고속인터넷 접속서비스 이용자를 대상으로 웹설문조사를 실시하여 총 551 개의 표본을 분석에 사용하였으며, 분석결과는 다음과 같다. 첫째, 서비스 품질은 재구매의도와 고객충성도에 비해 고객만족에 높은 설명력을 갖고 있으며, 재구매의도에 대한 서비스 품질과 고객만족의 설명력은 미미한 것으로 나타나, 고객만족이 더 높은 설명력을 갖는다는 기존의 연구와 차이를 보여 향후 추가적인 연구의 필요성이 제기되었다. 둘째, 여섯 가지의 품질속성들 중 서비스 이용과정에서 1, 2 회의 적은 경험을 하게 되는 서비스 이용절차의 편리성을 제외하곤 나머지 속성 모두 고객만족, 재구매의도 및 고객충성도의 선행변수로써 영향을 미치고 있는 것으로 나타났다. 그러나 절차 편리성은 고객충성도에 유의한 영향을 미치는 것으로 나타나, 충성도는 고객이 서비스를 총체적인 관점에서 평가하고 나타나는 행동이라는 시사점을 얻었다. 셋째, 재구매의도와 고객충성도를 결정하는 품질요소로서는 서비스 안정성, 불만사항 처리결과, 회사의 이미지, 다양한 부가서비스가 도출되었다. 본 연구의 결과는 초고속인터넷 접속서비스의 품질 및 결과변수들에 대한 인과관계를 분석하였다. 그리고 경쟁이 치열해지는 시장 환경에서 미래의 재무적 성과와 수익성을 보장하는 충성스런 고객을 확보하기 위하여 필수적으로 관리되어야 할 핵심 품질요소의 제시와 이에 따른 제언을 하였기 때문에 사업자들이 품질 및 마케팅 전략을 수립함에 있어서 이론적, 실무적 근거를 제공하여 준다.

• Environmental and Resource Economics Review
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• v.15 no.4
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• pp.741-760
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• 2006

As a part of the 21st Century Frontier Projects, Korea is building a proton linear accelerator complex. Using the discrete choice conjoint analysis method, this study evaluates the complex. Multinomial logit model is employed as an econometric model and Hicks' compensating variation is adopted as a welfare measure. The results show that an average willingness-to-pay (WTP) of a would-be user measured by the compensating variation is estimated by 1.93 million Korean won per hour for the specification of the complex being built.

• The Journal of the Korea Contents Association
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• v.9 no.8
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• pp.178-189
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• 2009

This paper investigates the influence of social networks on the satisfaction and loyalty of online game users. We gather the resulting questionnaires written by all respondents and compare social networks of users in the online game world. Social networks of online game users influence a sense of community. In consequence, the community sense influences the satisfaction and loyalty of online game users, respectively. Therefore, the companies which produce an online game and provide various services to users should consider the social networks and communities of their game users. Especially they have to try to manage the users who are the opinion leaders of the online game. If the companies make good relationships with users who are the opinion leaders of the online game, they would easily improve the loyalty of ordinary users by performing word-of-moth marketing of the users' opinions concerning about the online game.

• Journal of the Korea Society of Computer and Information
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• v.15 no.3
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• pp.99-109
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• 2010

Since introduced in 1997, the transportation card system in Korea has been developed up to the world-top-tier technical level and gradually implemented in many other countries. Especially, the public transportations are significantly considered in terms of reducing greenhouse gas emission and environment pollution. In addition, a nation-wide transportation card system will be feasibly completed until 2013. However, for overcoming user's inconvenience, the unmanned sales/charging machines of the cards should be urgently required. In this paper, a new integrated operating system for unmanned sales/charging machines of such cards is designed and implemented by analyzing problems of the existing machines. The proposed system is hierarchically composed of multiple modules; machine initialization, work finishing, sales, charging, A/S handling, and management modules. We established and operated this machine in Seoul and Gyeonggi region. This research demonstrates that spread of the user-friendly integrated operating system improve user's convenience especially with respect to interoperability among transportation means and their areas.