• Journal of Digital Convergence
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• v.13 no.5
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• pp.317-327
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• 2015

For creative spatial design education, the convergence between new communication and education needs to be grafted including online, for which empirical research, this study is attempted. The goal of this study is to educate spatial design, systematically understand communication methods and analyze familiarity level and usefulness of on offline communication methods through actual spatial design studio class-giving cases. Its research outcome shows differing communication methods usefully applicable to stages of spatial design and methods enabling bilateral communication among class-takers as well as class-givers prove to be recognized as more useful than unilateral communication methods. Also, it proves familiarity and usefulness of online communication methods accompanied by visual materials such as images and etc. Based upon this result, it's necessary that various convergence for new communication methods for spatial design education be made in a right direction.

• The Journal of the Korea institute of electronic communication sciences
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• v.18 no.5
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• pp.885-894
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• 2023

This study investigates and analyzes various marketing models that can overcome the economic challenges and resource scarcity faced by solo entrepreneurs. Previous research primarily focused on the integrated marketing communication (IMC) model, resulting in a lack of comprehensive discussion. In this study, we emphasized the IT content marketing communication model, considering a holistic analysis and the changing roles over time. As a result, we were able to propose a new strategic approach by integrating the ICM community model into a convergent value chain, improving the IMC model and promoting brand growth and online presence enhancement. This has laid the foundation for effectively increasing brand awareness and provided specific guidelines to support the sustained growth of solo entrepreneurship.

• Journal of the Korea Convergence Society
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• v.10 no.11
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• pp.375-386
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• 2019

Improving performance needs Creativity and Improving Creativity needs clear communication of work orders in technology development projects. This study empirically analyzed the effects of team efficacy and knowledge sharing on communication competence and the effects of communication competence on individual creativity and product development performance. The purpose of this study is to verify the importance of communication and personal creativity in technology development projects and to suggest ways to improve communication capabilities. A survey was conducted of participants in technology development and the relationship between variables was confirmed by the structural equation model. The results show that team efficacy and knowledge sharing had a positive effect on communication competence, and that the clear delivery and understanding of team orders were the main factors in improving individual creativity. The results of this study will contribute to improving the communication competence of participants who are required for improving individual creativity in technology development projects in which high technology is converged. In the future, we will study the effects of Communication Competence on Organizational Creativity.

• Journal of the Korea Convergence Society
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• v.8 no.6
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• pp.299-309
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• 2017

The study was aimed at finding an effective use of para-languages, which are important to communicate the meaning of the korean choral music. Para-language is a nonverbal communication that contributes to the delivery of a more expressive language. In choral music, vocalization and diction are important para-languages. Until now, the conductors emphasized vocalization rathe than diction while focusing musical expression in chorus. However, vocalization and diction are not distinct. This study suggested effective choral vocalization and diction technique through the convergence of experience as conductor and knowledge of communication theory.

• Cartoon and Animation Studies
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• s.39
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• pp.297-320
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• 2015

Modern technology in the development and convergence of art brought the rapid development of the media arts actively accommodating 'media art' digital media. It has to go to expand the area and limitations as a basis of communication in the 21st century, a new artistic creativity, through the gathering of the existing chain of modern digital mobile technologies and new genre public art that is based on interactive communication break down the boundaries between sectors It has evolved into. This fusion of high technology and the art of mobile interactive media art is to overcome the limitations of time and physical space, as an active subject of interaction and participation, and expanding the range of experiential communications, such as art and science, cultural industries giving provides a flexible platform for a variety of applications. This study presents an expanded paradigm of the new communication and interactive media that define the reporting year review through the literature on art, experiential mobile communications through a case study of mobile interactive media art that is used as a medium of artistic expression the interactive effect was analyzed as a possible new public art. Convergence and interactivity, mobile interactive media art as a buzzword experience has proposed a new approach to high-tech and art and meet the new sensibility of our life and communication, unlimited possibilities worthy of the contemporary trend of convergence and consilience with a new art genre is expected to continued to evolve and develop.

• The Journal of the Convergence on Culture Technology
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• v.9 no.2
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• pp.261-267
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• 2023

Colaizziphenomenological The purpose of this study is to verify the effect of various communication activities performed by the elderly in their daily lives on sociality and happiness. To this end, the frequency and percentage were calculated using the SPWSSIN 25.0 program for 295 elderly people living in Ulsan Metropolitan City. Depending on the research problem the research results are as follows. First, it was found that the sociality of the elderly had a positive relationship in family communication and interpersonal communication. Second, it was found that the sociality of the elderly was influenced by children of family communication and friends and groups of interpersonal communication in communication activities. Third, it was found that the positive happiness of the elderly had an influence on the children of family communication and the group of interpersonal communication, and the negative happiness had an influence on the children of family communication, SNS activities, and text messages.

• Journal of Digital Convergence
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• v.16 no.12
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• pp.579-591
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• 2018

The purpose of this research is to increase an understanding of social media users and construct a strategic, administrative foundation to measure the efficiency of communicating with them by validly classifying components of social media users' value expectation(VE). Reviewing prior research, in-depth interviews as qualitative research, pre-test and main survey as quantitative research are conducted. The result of quantitative research shows that social media users' VE was categorized in terms of utilitarian, hedonic, relational, self-evident, ethical, system functional, participative, self-ostentatious, and self-hiding perspectives. The significance of this study is as follows: 1) It views communication, psychology, marketing, media and etc. related fields from an integrated perspective. 2) It segments and categorizes social media users' VE from a practical perspective. 3) It contributes to constructing a foundation to predict, confirm, and manage social media users' attitudes from an administrative perspective. Thus, this research will aid future research on social media users' attitude using the constructed VE components as variables and future research that uses this as a basis to find media effects.

• Proceedings of the KAIS Fall Conference
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• 2010.11b
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• pp.700-703
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• 2010

통합학문을 구성해야 한다는 시대적 요구가 점차 많아지고 있다. 이러한 요구는 둘 이상의 학문이 융합하여 시너지의 효과를 발생하거나 창의적인 문제해결 혹은 그 이상의 새로운 결과물을 창출하는 목적을 가지고 있다. 이는 궁극적으로 합침을 통하여 전혀 다른 새로운 것을 지향하는 통섭을 목적으로 하고 있다고 볼 수 있다. 교수 학습은 교수자와 학습자의 커뮤니케이션 과정이며 교사와 학생간의 원활한 커뮤니케이션이 이루어지지 않고는 교육의 본질적 목표를 달성하기 어렵다. 교수 학습의 연결은 커뮤니케이션이며, 이를 효율적으로 실행 가능하게 해 주는 것이 매체라 할 수 있다. 교수자와 학습자의 관계를 이어주는 커뮤니케이션, 매체와 인간이 하나로 통섭되는 매체의 인간화, 매체를 통한 커뮤니케이션의 확장을 통하여 사용자와 매체, 사용자와 사용자, 매체와 매체의 상호작용이 이루어지게 된다. 본 연구에서는 이러한 측면에서 인간 매체 간 통섭적 커뮤니케이션에 근거한 유러닝을 전망해 봄으로써 학습자 중심의 교육을 실현하는 관점을 제시하고자 한다.

• Journal of the Korea Convergence Society
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• v.10 no.2
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• pp.255-260
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• 2019

Recently realistic descriptions have been frequently used in anti-smoking campaigns. The same trend can also be seen with regard to posters as a medium of visual communication. It was intended to examine how different types of visual images in anti-smoking campaign posters produced and distributed by the WHO can improve the effectiveness of health communication. This article aims to determine how each of abstract/stylized illustrations and realistic images might affect the three key variables of the Theory of Planned Behavior, which are Attitudes toward the Behavior, Subjective Norms and Perceived Behavioral Control, in relation to quitting smoking. Results showed that realistic images are different in improving the attitudes toward the behavior and subjective norms. However, there are no significant difference between abstract/stylized illustrations and realistic images in Perceived Behavioral Control. The findings of this study suggest that the above-mentioned types of visual information achieve different levels of effectiveness in health communication. It is desirable that more effort be devoted to the interdisciplinary study across the areas of visual design and social psychology, for example, with a view to developing better health communication strategies.

• Archives of design research
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• v.16 no.3
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• pp.351-360
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• 2003

The concept of genre used to be applied to classify the fine arts also can investigate various way of communication system and classification. The structuring element of genre was identified by form and contents in that field. But the classification of the web, which is new communication tool, was made by defining the purpose of the web. In this paper the genre system, which consists of form, contents, and function, is applied to classify the web so that we offer tile opportunity to identify dearer characteristics of it. In order to investigate the genre elements in the communication process the structure of the semiotic triad after Charles S. Peirce was adapted, which was labeled as representamen, object, and interpretant. The representamen substitutes for the web function, the object does for the form of the web, and the representamen does for the web contents. According to the Peirce's the representamen identify the object but on the other hand it is identified by the interpretant. Logical structure of the fact that form of the web is identified by its function, and the function is identified by the contents is proved by following the theory. Therefore, the concept of web genre is supported by the element of genre having a logical structure activating in the communication process. We suggest that in recent complicated communication circumstance the genre concept should be adapted to implement the effective web communication design.