• Title/Summary/Keyword: 융복합 기업

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Investigating of Psychological Factors Affecting Information Security Compliance Intention: Convergent Approach to Information Security and Organizational Citizenship Behavior (정보보안 준수의도에 대한 사회심리적 요인 분석: 정보보안과 조직시민행동이론 융합)

  • Han, Jin-Young;Kim, Yoo-Jung
    • Journal of Digital Convergence
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    • v.13 no.8
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    • pp.133-144
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    • 2015
  • In digital convergence environment, information security management plays crucial role in maintaining firms' competitiveness. Organizational citizenship behavior(OCB) enables informations security countermeasures to be more effectively worked by helping employees to have much knowledge of information security policy, by facilitating employees to participate in information security education/training. Thus, the purpose of this study is to investigate the mediating effect of OCB on the relationships between information security countermeasures and compliance intention. Questionary was designed based on prior information security research, and survey was conducted among companies' employees across the industry. Results showed that information security policy and information security education/training were found to be key predictors of compliance intention. In addition, OCB was proven to mediate the relationships between information security countermeasures and compliance intention.

A Study on the Strategy of Content Marketing Using YouTube -Focused on Domestic Standalone Beauty Brands- (유튜브를 활용한 콘텐츠 마케팅 전략 연구 -국내 로드숍 화장품 브랜드를 중심으로-)

  • Nam, Seung Yoon;Park, Bo Ram
    • Design Convergence Study
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    • v.16 no.2
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    • pp.63-81
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    • 2017
  • Environmental change of consuming contents has led corporates to acknowledge the possibility of social media as being marketing platform. And as the importance of 'contents' is growing bigger at the same time, 'Content Marketing' is getting attention because 'Content' plays the key role in current marketing since it can deliver meaningful values to the companies and the customers both. Many companies are practicing contents marketing employing YouTube by not only creating their own YouTube channels and YouTube contents but also collaborating with YouTube creators. Purpose of this study is to figure out how domestic standalone beauty brands that are actively practicing content marketing, are exploiting the YouTube and to suggest design direction for future YouTube content marketing. 'Etude', 'Innisfree', 'Misha', 'The Face Shop' were selected for analyzing the content marketing cases using YouTube. As a result, this study could conclude that if the brand has inadequate number of subscribers, it is better to collaborate with the creators. Also, clarifying contents' purpose and distinguishing the way of delivering it is important.

A Study on Internet of Things in IT Convergence Period (융복합 시대의 사물인터넷에 관한 연구)

  • Lee, Seong-Hoon;Lee, Dong-Woo
    • Journal of Digital Convergence
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    • v.12 no.7
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    • pp.267-272
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    • 2014
  • Many people have used a internet at various purposes. Internet have been used the optimal space to share informations by information producer or consumer. But, recently, through the development of networks and devices, The Internet is expanding beyond PCs and mobile devices into enterprise assets such as field equipment, and consumer items such as cars and televisions. The Internet of Things will enable forms of collaboration and communication between people and things, and between things themselves, hitherto unknown and unimagined. This paper presents various meanings of IoT, and describe the electronic and car domain of internet of things.

Analysis of smartphone application development company's brand identity and Revitalized Design Case (스마트폰 어플리케이션 개발 기업의 브랜드 아이덴티티 분석 및 리바이탈라이제이션 디자인 사례)

  • Lee, Je;Ryu, Seuc-Ho
    • Journal of Digital Convergence
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    • v.11 no.2
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    • pp.413-418
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    • 2013
  • This paper studied the revitalization of brand identity. We analysed smartphone applications development company's brand identity and presented revitalization case. Brand revitalization is achieved through the ongoing communication of companies and designers. And should reflect the company's brand strategy.

City Restoration Applying Social Enterprise Model -Focused on Busan Gyeongnam Region- (사회적기업 모형의 도시재생사업 -부산 경남을 중심으로-)

  • Lee, Chan-Ho;Kim, Hye-Youn
    • Journal of Digital Convergence
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    • v.10 no.10
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    • pp.197-202
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    • 2012
  • This study has been carried out to confirm public opinion on city restoration project, to suggest basic direction of future city restoration, and to suggest improvement polices, and finally, to grow as self-supporting social enterprises rehabilitating local economy to stabilize themselves as a model for job creation. In this study, we reviewed city restoration projects and suggested successive model by collecting various policy data for regional social service linking them with social enterprises, and for social job creation, based on city restoration projects.

The SME Informatization Level Analysis and Design for Privacy (개인정보보호를 고려한 중소기업 정보화 수준 분석 설계)

  • Kim, Byung-Chul
    • Journal of Digital Convergence
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    • v.13 no.2
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    • pp.121-126
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    • 2015
  • SME informatization level analysis is significant as an indicator for analyzing the performance and competitiveness of enterprises. However, as has recently been highlighted, the importance of privacy recognized as infrastructure, and mindset are very important indicators for security and privacy. Therefore, In this study, analysis of SMEs at the informatization level, with a focus on how we can assess whether the privacy-related activities were carried out.

A Study on the Management Efficiency Analysis of IT high-growth Corporation: Using DEA (고성장 IT기업에 대한 경영 효율성 분석: 자료포락분석(DEA) 기법을 중심으로)

  • Lee, Ki-Se;Kang, Da-Yeon
    • Journal of Digital Convergence
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    • v.17 no.7
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    • pp.27-34
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    • 2019
  • The IT industry has made rapid development and also had an economic impact on other industries Also, since the fourth industrial revolution has begun in recent years ago, so The convergence between IT and other industries is increasing. Therefore, the development of the IT industry will enhance the international competitiveness It will also have a major impact on the nation's economic growth. Therefore, IT firms should be more efficient in their production. so This paper analyzes the efficiency of High-growth IT firms using DEA model. We evaluate the CCR, BBC efficiency and RTS(return to scale) of 12 IT firms. As a result, there were 6 companies with BCC efficiency 1 and 4 companies with 1 CCR efficiency. The scale of profitability was analyzed by IRS as 7 companies and CRS as 5 companies. We also suggest the IT firms which can be benchmarked based on analyzed information. It is expected to provide investors and external stakeholders with very useful information on managerial management efficiency.

The Effect of Early Adolescents' Depression on Suicidal Ideation in the Times of Convergence : The Mediating Effects of Self-Esteem and Life Satisfaction (융복합 시대에 초기청소년들의 우울감이 자살생각에 미치는 영향 : 자아존중감 및 삶의 만족도의 매개효과)

  • Lim, Jae-Sook;Gu, Bon-Suk;Cho, Ouk-Sun
    • Journal of Convergence for Information Technology
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    • v.8 no.4
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    • pp.135-143
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    • 2018
  • The purpose of this study was to examine the effect of early adolescents' depression on suicidal ideation and the mediating effects of self-esteem and life satisfaction in the process. For this purpose, the path analysis model for depression, self-esteem, life satisfaction, and suicidal ideation were used to examine the 225 early adolescent students of grades between 4 and 6 attending elementary school. The main results are as follows. First, the self-esteem of early adolescents was partially mediated between depression and suicidal ideation. Second, the satisfaction of life of early adolescents was partially mediated between depression and suicidal ideation. In other words, in order to lower the suicidal ideation of early adolescents, various programs are need to be developed to improve self-esteem and life satisfaction, as well as apply them to practice.

Effects of Job Characteristics and Job Stress on Job Satisfaction in ICT Convergence Venture Companies - Considering the Moderating effect of Social Support - (ICT융합벤처기업 임직원들의 직무특성과 직무스트레스가 직무만족에 미치는 영향 -사회적지원의 조절효과를 중심으로-)

  • Lee, Hyung-Kon;Yang, Hae-Sool
    • Journal of Digital Convergence
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    • v.14 no.9
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    • pp.265-279
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    • 2016
  • The purpose of study was to test the effects of job characteristics and job stress on job satisfaction in the ICT Convergence Venture Companies and the moderating role of social support between job characteristics and job satisfaction. For this study, the data were collected from 15 ICT Convergence Ventures in metropolitan area by using structured questionnaires. The sample of 301 employees was selected and analyzed by hierarchical regression technique. The results showed that job characteristics had a positive effect on job satisfaction and job stress had a negative effect. And also found out social support had the moderate roles between job stress and job satisfaction except coworker support with regard to role ambiguity, whereas it did not serve as a moderate role between job characteristics and job satisfaction. The research results are summarized, the implications for ICT convergence Ventures were discussed, and the directions for future research were suggested.

The Effect of Application Motive for Consulting upon the Path between Quality Perception and Use of Results - focusing on government supported convergence consulting - (컨설팅 신청동기가 품질지각과 결과활용도간의 경로에 미치는 영향 - 정부지원 융복합 컨설팅을 중심으로 -)

  • Yoon, Chong-Hye;Kim, Jung-Ryol;You, Yen-Yoo
    • Journal of Digital Convergence
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    • v.13 no.5
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    • pp.129-137
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    • 2015
  • This study was carried out to verify application motive for consulting upon the path between quality perception and use of results in the government-supported convergence consulting service on SMEs. A survey was conducted on SMEs which went through government-supported consulting, with the following results of the study. First, it turned out that the perception of the quality of consultant's performance and the perception of the quality of the government support have a positive impact on the perception of the quality of consulting results. Second, the perception of the quality of consultant's performance has a positive impact on the use of consulting results. Third, it was proved that the perception of the quality of the government support has no impact on the use of consulting results. Fourth, it was demonstrated that the perception of the quality of consulting results has a positive impact on the use of consulting results. Fifth, it turned out that there is a difference in paths of non-voluntary application group and application group and application group for consulting service. This study implies that it is necessary to reinforce consultant's competence, government support system and voluntary application for consulting.