• Title/Summary/Keyword: 온라인 공간

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K-POP fandom and Korea's national reputation: An analysis on BTS fans in the U.S. (K-POP 팬덤과 한국의 국가 명성: 미국의 BTS 팬 중심 분석)

  • Soojin Kim;Hye Eun Lee
    • Public Diplomacy: Theory and Practice
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    • v.3 no.1
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    • pp.1-19
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    • 2023
  • Objectives: This study aims to discover how the spread of K-POP and the diversification of the Korean Wave affects Korea's national reputation. K-POP stars are diversifying their interactions with fandom by creating an online space to consume various products and services related to their stars and engage in fan activities. Because of this, this study aims to examine the relevance of K-POP to national reputation through a parasocial relationship with K-POP stars by fandom forming a community and utilizing media. Methods: An online survey was conducted in English using the Amazon survey company Mechanical Turk for BTS fans living in the United States. A total of 195 people's data, excluding incomplete responses, were used for the analysis. Results: It was found that BTS fans' social media participation activities themselves did not directly affect Korea's national reputation. But the mediating effect of BTS fans' parasocial relationship was found. That is, BTS fans' social media participation activities had a positive effect on their parasocial relationships with BTS which in turn had a positive effect on their national reputation. Conlusions: The use and participation of BTS fans in social media in Korea's national reputation has no significant effect on itself, but it has been found that it affects the national reputation through forming parasocial relationships. From the study results, the parasocial relationship of K-POP fans can be used as a strategic mechanism to enhance the national image and Korea's national reputation.

A Study on the Training Strategy of Human Resources for the u-City Construction (유비쿼터스 도시 건설을 위한 인력양성방안 현황 및 정책방향 연구)

  • Lee, Jae-Yong;Ahn, Jong-Wook;Shin, Dong-Bin;Kim, Jung-Hoon
    • Journal of Korea Spatial Information System Society
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    • v.10 no.4
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    • pp.67-75
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    • 2008
  • This study is for the effective training strategy of human resources for the u-City construction to support the u-City human resource development plan of the Ministry of Land, Transport and Maritime Affairs (MLTM). One of the biggest problems concerning u-City is the shortage of advanced human resources for the u-City constructions. The characteristic of u-City makes u-City related human resources had knowledge of various fields including IT, GIS, construction engineering, urban planning and so on. But, there are only a few programs to train u-City related human resources. Therefore, this research established the objective of the training strategy for u-City human resource development as "the training strategy of human resources for the successful u-City constructions". To achieve this objective, four different core strategies are established like followings: (1) demander-oriented education, (2) regional balanced education, (3) integration education of u-City related subjects, (4) u-City related education infrastructure development. These 4 different core strategies can be achieved from 5 sub projects like followings: (1) demand estimation of u-City human resources, (2) u-City education from selected regional core universities, (3) u-City education from u-City human resource education centers, (4) online education and (5) construction of education infrastructures. These 5 interrelated sub projects can be preconditions of the successful human resource strategy development.

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Public Opinions Perception and Expression of Individual Opinion by Issue Types in the Internet (인터넷 공간에서의 이슈 유형별 여론지각과 의견표명에 관한 연구: 인터넷 여론조사와 게시판을 중심으로)

  • Park, Sung-Hee;Park, Eun-Mi
    • Korean journal of communication and information
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    • v.39
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    • pp.284-323
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    • 2007
  • This study aims to examine the relation between opinion perception and opinion expression by issue types by analyzing online poll results and respective bulletin boards. To find out how opinion poll results affect the public opinion perception cues and opinion expression through the internet, the study applied a method of content analysis to the online contents provided by Naver.com, one of the most popular portal sites in Korea. A total of four issue types, along with 2,250 messages were chosen for analysis. The study results revealed that internet users perceived opinion atmosphere through the poll results and expressed their opinions depending on the issue types. In case of an issue where majority views are manifested as online poll results, users tended to follow that majority views by retaining their initial opinion. Majority opinion by the poll results held a dominant position in bulletin board. The results partially support Noelle-Neuman(1994)'s spiral of silence theory in the context of computer-mediated communication contrary to the belief that anonymity in the cyberspace tends to encourage participation of minority opinion group. According to the findings, people when they perceive their opinion as that of minority are discouraged to express their views even when they are online.

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The Cyber Transformation of Marketing Mix Model : An Empirical Study of Korean On-line Shopping Malls (마케팅 믹스 모델의 사이버 전환에 관한 실증적 연구)

  • 이영순;서봉철
    • Journal of Distribution Research
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    • v.7 no.1
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    • pp.105-127
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    • 2002
  • This paper presents an analysis of how the business models of organizations are getting transformed in the Marketspace created by the Internet. We use a research model comprising the transformation scores of four Ps(Product, Price, Promotion, and Place) as dependent variables and three dimensions, Demographics, Technology, and Community elements on the Websites, as explaining variables about the Cyber Transformation of the 4Ps. While most existing literatures have focused on Website's technology, our research model includes 22 five-point-scale items; 10 Demographics /Technology items and 12 Community items. To measure the 4P's transformation scores, the authors selected 14 workable items from the Marketspace Model by Dutta, Kwan, & Segev(1997). A sample of 123 shopping mall Websites comprising three categories(grocery, jewelry/accessory, and cosmetics) from the 100hot.co.kr list are evaluated and the data is analyzed by SPSSWIN 8.0 version. The result shows that there are five significant factors, Technology, Interaction, Connectedness, Business Features, and Domain, while the average transformation scores of 4Ps are at very low level. The factor scores are used in regression analysis for each P. Two factors, Technology and Interaction are influencing all four Ps; Connectedness is influencing only two, Product and Place. Organizations must not simply take their existing business models. They have to adopt the Technology items(navigation, logo, e-mail, guide, graphics) and to facilitate the Interaction items(consulting, number/quality of bulletin boards, participation, offline events) and Connectedness(club activation, contents, partner/site link, entertainment contents) in order to get transformed in the Marketspace successfully in the near future.

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Enrichment of POI information based on LBSNS (위치기반 소셜 네트워크 서비스(LBSNS)를 이용한 POI 정보 강화 방안)

  • Cho, Sung-Hwan;Ga, Chil-O;Huh, Yong
    • Journal of Cadastre & Land InformatiX
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    • v.48 no.2
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    • pp.109-119
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    • 2018
  • Point of interest (POI) of the city is a special place that has what importance to the user. For example, it is such landmark, restaurants, museums, hotels, and theaters. Because of its role in the social and economic life of us, these have attracted a lot of interest in location-based applications such as social networks and online map. However, while it can easily be obtained through the Web, the basic information of POI such as geographic location, another effort is required to obtain detailed information such as Wi-Fi, accepting credit cards, opening hours, romper room and the assessment and evaluation of other users. To solve these problems, a new method for correcting position error is required to link location-based social network service (LBSNS) data and POIs. This paper attempts to propose a position error correction method of POI and LBSNS data to enrich POI information from the vast information that is accumulated in LBSNS. Through this study, we can overcome the limitation of individual POI information via the information fusion method of LBSNS and POI, and we have discovered the possibility to be able to provide additional information which users need. As a result, we expect to be able to collect a variety of POI information quickly.

Current status of site observations for evapotranspiration and soil moisture content in the K-water dam watershed (K-water 댐 유역 증발산량 및 토양수분량 관측 현황)

  • Cho, Younghyun;Kang, Tae Ho;Lee, Young Ho
    • Proceedings of the Korea Water Resources Association Conference
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    • 2022.05a
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    • pp.67-67
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    • 2022
  • 국가 물관리 측면에서 증발산량과 토양수분량은 자연계 손실로서 국내 수자원 총량의 약43%(563억 m3/년)를 차지하며, 수자원의 계획과 개발, 물순환 과정 규명 및 다양한 수재해 분석 등을 위한 수문 요소이다. 정부는 2005년 「수문조사 선진화 5개년 계획」과 2008년 「제1차 수문조사기본계획(2010~2019년)」을 통해 2019년까지 증발산량과 토양수분량 관측소 확대(각각 25개 지점) 기반을 마련하였고 「수자원의 조사·계획 및 관리에 관한 법률」에 따라 매년 공인 수문 자료로 증발산량과 토양수분량을 측정하고 있다. 증발산량과 토양수분량은 댐 유역의 정밀한 물순환 해석에도 매우 중요한 정보로서 현재 K-water에서의 관측은 일부 시험유역(용담댐 유역)의 flux tower에 의한 에디공분산법(Eddy Covariance Method) 및 토양수분 센서(TDR, Time Domain Reflectometery)에 의한 지점 자료의 생산만 각각 이루어지고 있다. 본 연구에서는 K-water 댐 유역의 증발산량 및 토양수분량 관측 현황과 그간 관측된 자료의 특성을 각종 경향성 분석 등과 함께 소개하고자 한다, 증발산량의 경우는 2개소의 flux tower를운영(덕유산 지점 2011년 이후, 용담 지점 2017년 이후)하고 있으며, 토양수분량은 총 7개소(계북, 천천, 상전, 안천, 부귀, 주천 지점 2013년 이후, 장계 지점 2017년 이후)에 TDR센서를 설치, 계측 운영 중이다. 이렇게 관측된 자료는 매년 홍수통제소 주관 관련 전문가 공인심사를 통해 일자료 기준으로 한국수문조사연보에 수록되고 있으며, K-water에서도 연보를 통해 공개된 자료를 기준으로 공공데이터포털(data.go.kr) 등과 연계하여 온라인 자료 서비스 중이다. 한편, 최근 2020년 「제2차 수문조사 기본계획(2020~2029년)」에서는 수자원 위성 개발연구와 연계하여 위성을 활용한 증발산량과 토양수분량 산정 연구의 필요성이 강조되고 있다. 하지만 본 연구에서 살펴본 지점 자료만으로는 댐 유역을 포함한 광역단위의 시계열 공간정보를 생산하기 한계가 있으며, 댐 유역과 국내 전 지역의 공간 시계열 증발산량 및 토양수분량 자료 산정과 활용 방안에 대해 정립하고, 나아가 위성영상을 활용한 댐 유역 증발산량·토양수분량 관측 가이드라인 마련 등을 위해서는 국가적으로 많은 재원의 투입과 노력이 필요한 상황이다.

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A Survey of Librarians' Awareness and Demand for Librarian Learning Communities (사서학습공동체에 관한 사서의 인식 및 수요조사)

  • Youngmi Jung;Younghee Noh
    • Journal of the Korean Society for Library and Information Science
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    • v.58 no.1
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    • pp.99-122
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    • 2024
  • This study investigated librarians' awareness of and demand for the librarian learning community in order to successfully introduce and operate the librarian learning community. For this purpose, an online survey was conducted targeting current librarians and a total of 474 responses were collected. The main analysis results are as follows. Firstly, librarians showed a very low awareness of the librarian learning community, while they highly evaluated the purpose and significance of such a community. Secondly, the motivations for librarians to participate in the librarian learning community were primarily focused on professional growth, solidarity with colleagues, and satisfaction of intellectual curiosity, in that order. Thirdly, the ultimate values of the librarian learning community were identified as improving library services, enhancing professionalism, fostering collaborative group exploration, sharing values and visions. Fourthly, the success factors of the librarian-learning community were ranked as follows: member voluntarism, a culture of collaboration among members, dedicated time (once a week), and a supportive environment (budget, space, etc.). On the other hand, the failure factors were identified as a lack of time due to heavy workloads, lack of member voluntarism, indifference from superiors, and insufficient support environment (budget, space, etc.). Finally, the willingness to participate is also very high. Furthermore, it was observed that there is a wide range of interests in various topics among librarians. The results of this study are expected to be useful as basic data for determining practical operation methods or selecting topics when operating a librarian learning community in the future.

Building a Data Model of the River Thematic Maps (하천주제도 데이터모델 설계에 관한 연구)

  • Kim, Han-Guck;Song, Yonh-Cheol;Kim, Kye-Hyun
    • Journal of Korean Society for Geospatial Information Science
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    • v.11 no.4 s.27
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    • pp.35-43
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    • 2003
  • Currently, the government has been driving numerous projects to build the e-government which can enable limitless access and utilization of the information through the accomplishment of the real time based various administrative services. In water resource field, a project to generate digital river thematic maps has been undergoing as a part of the computerization projects. As a partial results, the RIMGIS project has been completed and generation of the various river thematic maps has been required to fully utilize the DB built from RIMGIS project. For the effective generation of the thematic maps, a data model needs to be developed. A data model has been developed in this study to provide more efficient method to generate the thematic maps utilizing existing DB. The data model proposed from this study has defined the relationships between core feature data and framework Data along with relationships among data elements to represent the rivers in the real world more accurately. The core feature data and framework layers have been defined based on the survey of the domestic and foreign case studies along with requirement analysis of the users in the water resource field. The proposed core feature data has been defined based on the minimum unit of 'class', and the relationship between classes has been established based on the ArcGIS Hydro Data Model for the integrated processing of the river information. The proposed spatial data model can be judged to contribute establishing more efficient generation methodology of the river thematic maps.

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A Study on the Visualization of Data in Virtual Space utilizing Realistic Exhibition Contents - Focusing on the application of the Tamed Cloud clustering algorithm in 70mK project (전시콘텐츠에 구현된 가상공간 내 데이터 시각화 연구 - 70mK의 Tamed Cloud 군집형 알고리즘 적용을 중심으로)

  • Sungmin Kang;Daniel H. Byun
    • Trans-
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    • v.15
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    • pp.1-24
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    • 2023
  • This study examines the application of data visualization technology using a clustered data algorithm called 'Tamed Cloud' to virtual spaces and seeks the possibility of implementing it in various types of realistic exhibition contents. To this end, we first attempt to classify virtual reality (VR) exhibition contents starting with COVID-19, and summarize technologies applied. Also, various realistic exhibition contents provide visitors with an opportunity to appreciate the artworks through online and virtual exhibitions. In this trend, virtual reality and augmented reality (AR) technologies have been introduced, allowing visitors to enjoy the artwork more immersively, and the possibility of realistic exhibition content with interaction between the artwork and the user is also being demonstrated. Based on this background, this study examines the history of exhibition contents by dividing them before and after the advent of virtual reality technology, and examines how the clustered algorithm technology called Tamed Cloud was applied to virtual space and implemented as a realistic exhibition content in <70mK> project. By synthesizing all of this, we propose a convergence method of data visualization, virtual reality, and realistic content, and propose it as a new alternative to realistic exhibition content in virtual space.

Design and Analysis of Ubiquitous Social Network Management Service Model: u-Recruiting Service Model (유비쿼터스 사회연결망관리 서비스 모델 설계 및 분석: u-구인 구직 서비스 모델을 중심으로)

  • Oh, Jae-Suhp;Lee, Kyoung-Jun;Kim, Jae-Kyeong
    • Information Systems Review
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    • v.13 no.1
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    • pp.33-59
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    • 2011
  • Although online social network services widely used in human networking and recruiting industries, it is showing off its limitations in followings-it's hard to reach the status of seamless connection between offline and online; the incompletion and low credibility of the information came from non-face-to-face profile exchange; and the restraint of user autonomy due to centralized control. This paper defines the ubiquitous social network management which enables the seamless real-time face-to-face social interactions of the users based on WPAN (Wireless Personal Area Network) who share the same interest in real word and deduces a ubiquitous social network management framework based on it. As an instance of ubiquitous social network management, u-Recruiting service model will be designed and analyzed. The Analysis using the business model will be followed by the possible scenario of service model. The role, value proposition and potential benefits of the each participants in this service model and will be given as well. In order to evaluate relative advantages of the model suggested by this study, 6 cases will be compared.