• Title/Summary/Keyword: 아시아문화

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The Effect of Multi-cultural TV Program on the Viewers' Perception of Migrant Women : Post Test Control Group Design Centered on University Students' Viewing of the 'Love in Asia' Program (다문화 TV 프로그램이 결혼이주여성에 대한 인식에 미치는 영향 : 대학생들의 '러브인 아시아' 프로그램 시청을 중심으로 한 통제집단 사후설계실험)

  • Hong, Sook-Yeong
    • Journal of Digital Convergence
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    • v.11 no.7
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    • pp.19-26
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    • 2013
  • This research sought to study viewers' perception of migrant women who wed Korean men following these women's level of specialty as shown on multi-cultural TV program by focusing on university students. Post test control group design method was utilized to conduct analysis, which demonstrates that there was a significant difference between the viewers on the professional migrant women and on the non-professional migrant women when it comes to the categories such as, 'Migrant women have specialized skills', 'migrant women have outstanding communication skills' and 'migrant women are independent minded.' Because of the existence (or non-existence) of professional careers as shown on TV program can affect viewers' perception of migrant women, it is necessary to develop measures such as development of expert group's advising system and to guarantee migrant women's diversity.

Marketing to Asian Americans: The Impact of Acculturation and Interpersonal Influence on Ethnocentric Consumer Preferences (문화변용과 대인영향력이 민족중심적 소비자 선호도에 미치는 영향에 관한 연구 - 아시아계 미국인을 중심으로 -)

  • Taylor, Charles R.;Babin, Barry J.;Kim, Kyung-Hoon
    • Journal of Global Scholars of Marketing Science
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    • v.15 no.3
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    • pp.187-210
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    • 2005
  • The acculturation of ethnic minorities is an increasingly important issue. This paper explores the role of two factors which may be related to Asian Americans' development of preferences for ethnic or non-ethnic shopping: level of acculturation and susceptibility to interpersonal influence. Several prior studies have found that strength of ethnic identification (a measure of level of acculturation) accounts for differences in consumption patterns among immigrant groups. The results of this study suggest that ethnic identification is not a unidimensional construct. Instead, two construct, ethnic identification and consumer socialization are found to be relatedto the level of influence exerted by culturally consistent in-group than "American." A strong positive relationship is found between ethnic identifi.cation and ethnocentric purchasing preferences. In contrast, no significant direct relationship between level of.consumer socialization and ethnocentric preferences is found. Implications for marketers are discussed.

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The Semiosis of the Body in Modern Asian Cinema - A Comparative Study of Apichatpong Weerasethakul and Tsai Ming Liang Film (현대 아시아 영화에 나타난 몸의 기호작용 연구 - 아피찻퐁 위라세타쿤과 차이밍량의 영화를 중심으로)

  • Kim, Ho Young
    • Cross-Cultural Studies
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    • v.51
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    • pp.133-160
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    • 2018
  • The films of Apichatpong Weerasethakul and Tsai Ming Liang expose one of the main features of modern Asian cinema: corporality. In their films, the various emotions of characters are expressed and exchanged through the body, not the language, so their film world is a world in which language has lost its function and symbolic order has collapsed. In Apichatpong Weerasethakul and Tsai Ming Liang movies, body language plays a more important role than general language. t=The body performs semiosis, pointing to wildness, anti-civilization, rite, alienation, illusion, etc. At the root of this variety of semiosis is the common denial of Western material civilization which has been rapidly transplanted in modern Asian countries. In addition, while the body of the two directors' films are seen as a sign of wildness, or anti-civilization that contains the intention of escaping from the oppressive and inhuman modern civilization, the body as a sign of illusion, and embraces the will of resistance to civilization. The illusion of experience in their films is ultimately a manifestation of the will to resist the physical and emotional pressures of reality and to continue the irrational persistence.

Critical Discussion on the 'Orientalism' in Fashion Culture (패션문화에 나타난 오리엔탈리즘에 대한 비판적 논의)

  • Seo, Bong-Ha
    • Journal of the Korean Society of Clothing and Textiles
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    • v.32 no.6
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    • pp.902-910
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    • 2008
  • A view of the Orientalism that sees the Orient as the inferior Other, characterized by the heterogenic, eccentric, backward, and passive features, has been internalized in the unconsciousness of Westerners. 'Orientalism' which is the cultural device and the system of discourse to put Asia in the fixed frame of dominance was the West European centered term, designating Southwest Asia including South Europe and North Africa as Orient, and contained the idea that non-Western society could progress only with the acceptance of Western civilization. Accordingly, it is need to use this term deliberately. In addition, even though the Asian Look of the West, borrowing the images and costume styles of Asia has lost the original mentality of Asia, it was not initiated from the perception that sees Asia as the inferior Other. Since the Asian Ethnic Look is the Western costume, borrowing the image of Orient and style by being fascinated by Oriental Aesthetics, the attributes of it are different from those of Orientalism. Therefore, it is not appropriate to designate the Asian Ethnic Look as 'Orientalism Fashion' or 'Oriental Look' except for some eccentric manipulation of Asia costume and image. Instead, it is desirable to exchange the term 'Asian Look', 'Asian Fashion', and 'Asian Ethnic Look' upon occasions or the name of individual nation or region can be referred to as preferred alternatives. Today, Asia including Korea is taking the initiative in the World Fashion as one of central axes of World Fashion Industry, and cannot be interpreted from the perspective of West Centrism. Now, it's time to dissolve the dichotomous prejudice of the West centrism on Asia's own strength.

Oral Literature as a Symbolic System -A Discourse on Northeast Asian Oral Literature in Comparative Studies of Eastern and Western Symbolism (상징체계로서의 설화 -동서양 비교연구를 통해 본 동북아시아 설화의 상징성)

  • Lee, Yun-Jong
    • Journal of Popular Narrative
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    • v.25 no.3
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    • pp.267-302
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    • 2019
  • Oral literature can largely be categorized into myth, legend, and folktales, which are stories orally transmitted from the prehistoric times. The purpose of this study is to compare the discourse on the oral literature of the East and the West from a cultural studies viewpoint by focusing on its "symbolic systems," particularly "figures of speech," or "tropic traits", in order to utilize this oral literature as a resource in the study of Northeast Asian culture. Undergoing modernization, the symbolic meaning of oral literature has been demythologized both in the West and in Northeast Asia. Of course, oral literature, verbally transmitted over a long period of time, has naturally been changed over time and even "contaminated" in a sense by losing its original archaic archetype while it was textualized with letters during the early period of the modernization process. Nevertheless, the principle of "resemblance" and "similarity" between nature/universe and human/humanity, which has been stripped away in modernity, can still be found in oral literature with its mythic power. For this reason, the study of oral literature in the West has attempted to restore the lost magical power within it, particularly in myth. As such, this study delves into the symbolism of the mythic thought of Northeast Asian countries, namely Korea, China, and Japan, which has been lost in the course of their compressed modernization, in relation to the tropic figures of their oral literatures.

인협, 2011 일본시장개척단 파견

  • An, Se-Min
    • 프린팅코리아
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    • v.11 no.1
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    • pp.74-79
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    • 2012
  • 대한인쇄문화협회(회장 김남수)는 구랍 1일부터 3일까지 3일간에 걸쳐 문화체육관광부의 국고 지원을 받아 인쇄물 신규 해외시장 개척과 선진국의 고품질고부가가치 인쇄시장을 파악하고 공략하기 위해 '2011 일본시장개척단'을 파견하여 상담회를 도쿄 신주쿠에 위치한 미시바빌딩에서 개최했다. 이번 일본시장개척단의 파견은 정부사업으로 운영되고 있는 인쇄수출센터가 추진한 주요사업의 하나로 대한인쇄문화협회 김남수 회장을 단장으로 동방인쇄공사, 두성칼라, 새한문화사, 아시아프린팅, 영인정보시스템, 청아문화사, 청우, 타라티피에스의 8개사, 13명을 비롯하여 인쇄문화협회의 임직원을 포함한 16명으로 구성되었으며 일본에서는 현지 스텝 13명이 추가적으로 시장개척단을 지원했다. 이번 개척단은 수출시장에 처음으로 관심을 갖고 참여하는 업체와 기존의 수출경험이 많은 업체들이 비슷한 비율로 구성이 되어 많은 경험과 패기가 조화를 이룬 가운데 경쟁보다는 서로를 보완할 수 있는 분위기를 조성한 시장개척단이라는 평가를 받았다.

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A Case Study on the Process of Developing a Traditional Culture Content based on the Spread of Asian Traditional Dance - with a Focus on the Spread of Jajimu to East Asia - (아시아 전통춤의 전파에 기반한 전통문화콘텐츠 구축 사례 고찰 - 서역춤 <자지무>의 동아시아 전파를 중심으로 -)

  • Huh, Dong-Sung
    • (The) Research of the performance art and culture
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    • no.39
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    • pp.863-901
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    • 2019
  • This paper deals with the process of developing a traditional culture content based on the historical spread of Jajimu, an ethnic dance of ancient Tashkent(Chach), to Tang China and then to Goryeo in Korean peninsula. Jajimu as a solo dance form was a very enegetic dance form that reflects the dynamic nature of namadic life, and it enjoyed high popularity in Tang China due to its exotic style after the 8th century A.D. Later, it gave a birth to a derivative duet dance form called Ssangjaji or Guljaji, an highly sophisticated elegant court dance item that reflects the aesthetic taste of Tang China. Further, the Ssangjaji was flowed into Georyeo around in the 11th century or earlier, and was transformed into a Korean court dance while renaming it as Yeonhwadae that means 'lotus pedestal'. I tried the production of a special performance which displys those three dance forms on same stage to demonstrate the historical connection of ancient Asian dance. It was not easy to restore the music, dance and costume of Jajimu and Ssangjaji because of limited historical materials whereas those of Korean Yeonhwadae have been well preserved and transmitted owing to old dance and music notation system. A large amount of audio, visual materials were collected and analysed to overcome those limits, and its result was utilized efficiently for the production. The final performance was the culmination of long preparation process for 11 months in 2015. In spite of some limits, this project has a historical meaning in the point that it was the first trial of same kind in the world.

The Structure of Trans-Culture and the 'Emperor of Civilization' ('횡단문화론'의 구조와 '문명천황론'의 문제)

  • Gong, JianZe;Jun, SungKon
    • Cross-Cultural Studies
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    • v.46
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    • pp.435-463
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    • 2017
  • This paper aims to identify the structural characteristics of Okawa Syumei(大川周明), Wakamiya Unosuke(若宮卯之助) and Okakura Tensin(岡倉天心). In fact, after Okawa Syumei studied the Principles of Wakamiya Unosuke and Okakura Tensin, he derived a conclusion and wrote a book named "yeolseongjeon". This book talks about the emperor dynasty. Based on this, the theory presented by Wakamiya Unosuke and Okakura Tensin described the characteristics of the East European culture. Okakura Tensin crossed the western part and discovered that western culture is only western culture and not a universal culture. Western culture has developed from its own experience. Wakamiya Unosuke translated a book by William Knox, The spirt of the orient. They have the same point of view, but they have a different culture and they must follow their own culture. Okakura Tensin insisted that culture is dynamic and it improves by adapting different cultures of different countries. Wakamiya appealed and he opposed Tensin's studies about culture. Wakamiya's definition of culture has not changed or is fixed from the past, which still exists in the modern times. Culture must be cultivated and it must be introduced to people who have forgotten their own culture. Despite such methodological differences, the commonality between Okakura and Wakamiya is that Western civilization is nothing more than a regional culture, as the West is not a universal civilization, but as a whole, it is a regional culture. Okawa Syumei learned the Okakura and Wakamiya's theory about culture and derived a conclusion. He stated that both opinions are correct as culture can be adapted as explained by Okakura. For example, Japanese people are now adapting and embracing the culture of Chinese people and Indian people. On the other hand, he also learned Wakamiya Unosuke's theory that culture does not change. Japanese have their own culture that was created in the past or it was developed by their ancestors; for example, the emperor dynasty. Okawa Syumei learned different cultures of different countries and Japanese people are adapting those cultures, and Wakamiya stated that the emperor dynasty must be instilled and it must be universal. Japanese emperors have different cultures, especially the Meiji emperor who is willing to accept different cultures of different countries. Finally, he claimed that the emperor dynasty created a new Japanese civilization and they are now embracing the new adapted culture.

The Sociocultural Characteristics of Korean Ethnics in Central Asia (중앙아시아 한인의 사회문화적 특성과 과제)

  • 정성호
    • Korea journal of population studies
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    • v.20 no.2
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    • pp.161-180
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    • 1997
  • There are about 400, 000 Korean ethnics living in Central Asia. Most of Koreans in Central Asia are leading a stable middle class life mostly engaged in farm work. With increase of educational attainment of their children, a number of Koreans are launching into political and academic circles as well as in the cultural world or the press. In recent years, however, the countries in this area(Uzbekistan and Kazakstan) for this study advocate an ethnic united policy to stabilize the politics and society and to carry out efficient transformation from the former socialistic economy to a market oriented economy. In addition, they are trying to recover the culture and the language of each nation which has been forgotten in the assimilation of Russia policy. Koreans have difficulty in adaption to this kind of change. In fact, a number of Koreans lost traditional culture and could not speak their mother language - Korean. Although they more or less maintain national consciousness, they recognize Uzbekistan or Kazakstan as their nation politically. They associated with North Korea unilaterally before the launching of the Perestroika policy. But after the Seoul Olympics held in 1998, there was movement to know and understand South Korea. There has been increased in the investment by Korean companies in Central Asia. Now, what is an alternative idea for Korean community consciousness\ulcorner It can be summarized as follows: 1) The increase of aid to Korean education institute : Considering the last few decades of Russia's strong racial assimilation policy, which leads most Koreans to lost their language and national culture, the priority should go to Koreans education. 2) Local Korean press support : Though Korean newspaper are published and Korean broadcasting is on the air currently in Uzbekistan and Kazakstan, they are suffering from qualified staff and poor financial status. Therefore, positive support should be established for these Korean mass communication media outlets to recover their own function and expand their dissemination powers quickly. 3) Research on the actual condition for Korean Community : It is essential to directly examine the local Korean community's regional distribution, population structure, Korean group's formation and operation, social and cultural understanding, racial consciousness, hope for their mother land and much more. 4) Increase of mother land and education opportunity : To stir up national culture and national consciousness within the Korean community, it is necessary to expand continuous opportunities for mother land visits and education training for local Koreans, especially for second and third generations.

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A Case Study on the HANGEUL Information Resources Management in the Central Asia (중앙아시아에서의 한글정보자원 관리)

  • Chang Woo-Kwon;SaKong Bok-Hee
    • Journal of Korean Library and Information Science Society
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    • v.37 no.2
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    • pp.291-315
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    • 2006
  • The goal of this study is to investigate and analyse the status quo of the HANGEUL publications, and management of the HANGEUL information resources in Kazakhstan and Uzebekistan of the Central Asia. Documents analysis, and direct observation and interviews were used as research methods. This paper consists of as follows setting up a goal of construction, defining and developing the HANGEUL information resources produced and collected by the Korean in Kazakhstan and Uzebekistan, and analysing information resources management, and a conclusion and suggestion.

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