• Title/Summary/Keyword: 시청만족도

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An Analysis of Distinct Characteristics Between Free VOD and Paid VOD Users (IPTV 무료VOD이용자와 유료VOD이용자 간 차이에 영향을 미치는 요인에 관한 연구)

  • Lee, Seonmi
    • The Journal of the Korea Contents Association
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    • v.20 no.5
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    • pp.467-475
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    • 2020
  • As the growth rate of IPTV VOD usage increases it is necessary to analyze VOD usage patterns systematically. This study divides VOD users into free VOD and paid VOD users, then explores how VOD usage motivations, usage patterns, and demographic factors affect the differences between two groups. The results show that social motivation, VOD satisfaction, using content after the holdback expiration, an intention to pay for ad-skip, the proportion of VOD usage, a VOD give-up experience, TV usage time, and SVOD usage time, are statistically significant. Except the VOD satisfaction factor, all of the factors analyzed are more likely to expect paid VOD users. Additionally this study found paid VOD users are more likely to use a SVOD service as an alternative one compared with free VOD users.

A Study on the Development Direction and Cognition of Viral Video

  • Lee, Yong-Whan
    • Journal of the Korea Society of Computer and Information
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    • v.25 no.7
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    • pp.65-73
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    • 2020
  • Viral video advertising is being used in the advertising and film industry for pre-promotion of certain products or pre-release films which has a lot of effect on investment. An analysis of viral video recognition is needed to predict future development directions. In response, the study conducted a survey on viral videos, focusing on college students in their 20s, who are the most exposed to advertisements and movies. Through this, the survey was conducted on recognition of viral videos, memorable viral videos, satisfaction level, message propagation method, positiveness of viral videos, expected future development, and desired viral video type. The survey showed that viral video recognition was 16.7% and the most memorable viral video; the "Let it Go" viral video from the movie "Frozen" was 69.1 %, according to the survey. The satisfaction level was not high at 31.2 %, and 73.5% of people sent messages to others after watching viral videos, which was very high. Negative opinions on viral videos were low at 13.7 %. 64.5% of the surveyors said the future of the viral videos would "develop" and 6.7% said would "not develop."

Training Feedback effect of team-based CPR using a mobile video recording device body camera (이동용 영상촬영기기 바디캠을 활용한 팀단위 심폐소생술의 교육피드백 효과)

  • Seong bin Im
    • Smart Media Journal
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    • v.13 no.5
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    • pp.62-71
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    • 2024
  • This study conducted a team-based CPR simulation with 32 fourth-year emergency rescue students to determine the effectiveness of training feedback using body cameras used at emergency rescue sites, and measured awareness, training feedback effectiveness, and satisfactio+n before and after body camera feedback. , preferences and difficulties in using body camera devices were identified. Data analysis was performed using SPSS 27.0 program, including descriptive statistics, frequency analysis, paried t-test, and Wilcoxon signed rank test. As a result of the study, the perception of body camera use showed a positive change from 3.73±0.62 points to 4.45±0.54 points, and a positive satisfaction level of 3.98±0.51 was shown (p<.001). Additionally, there was a significant increase in self-check accuracy and performance score after body camera feedback (p<.001). Therefore, during team-based simulation resuscitation training, positive feedback effects in improving self-inspection ability and performance can be achieved by watching body camera videos and using self-checklists without direct feedback from the instructor.

Adolescent's activity needs and policy related Five-Day school week (주5일수업제 실시에 따른 청소년활동에 대한 욕구 및 정책제안)

  • Lee, Young-Joo
    • Journal of Digital Convergence
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    • v.10 no.8
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    • pp.335-340
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    • 2012
  • This study conducted five day school week as seeking direction for programs and policies that meet the needs of weekend activities want the satisfaction of youth to find out what to investigate. For purpose, actually a lot since five day school week and weekend programs whether or not to participate, hope to weekend programs, weekend activities operating in the way were examined. Findings, for the first five day schol week of youth satisfaction than girls, boys lower was, since five day school week and weekend program participation rates were lower. Most since five day school week in activities with friends, sleep, games or Internet, hobby alone, watching TV, family and activities in order appeared. Young people can study their aptitude to live autonomously in a student-centered curriculum of education is required, arising from a rapidly changing society and human relationships, social problems, to respond to a variety of leisure time, and to participate in the program will be provided an opportunity. Lessons five day school week, increased leisure time of youth, school, and community for the desired program, you will need to plan and operate with local conditions.

Social Viewing Motivations, Satisfaction, and Continuous Use Intention: Moderating Effects of Communication Behavior (동영상의 사회적 시청 동기와 만족도 및 지속의도에서 커뮤니케이션 행위의 조절효과 분석)

  • Cho, Eunyong;Lim, Sohye
    • Journal of Korea Multimedia Society
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    • v.23 no.10
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    • pp.1331-1338
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    • 2020
  • Social viewing has become an increasingly common viewing pattern by combining SNS use with video-watching. Accordingly, social viewing has attracted much scholarly attention, but a more comprehensive understanding of the process and effects of social viewing is warranted. For this, this study incorporated social viewing motivations, viewer satisfaction, and the continuous use intention, taking the viewer's communicative behavior into account as a possible moderator. This study conducted an online survey (N=334). Among four motivations, enjoyment, sharing and expression were significant predictors of program and communication satisfaction. Information, however, was only associated with program satisfaction but not with communication satisfaction. The moderating effects of three communication behaviors, production, sharing, and reception, were discussed in the relationship between user motivations and viewing satisfaction and continuous use intention. Production behaviors played a significant moderating role in between enjoyment, information, sharing, and communication satisfaction. Sharing moderatied information, sharing, and program satisfaction, whereas reception was not a significant moderator.

Musical Tone Synthesis using Nonlinear Distortion Method (비선형 왜곡법을 이용한 악기음의 합성)

  • Lee Duck-Soo;Sung Keong-Mo
    • The Journal of the Acoustical Society of Korea
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    • v.8 no.5
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    • pp.33-50
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    • 1989
  • In this paper, musical tone, especially instrument tones are synthesized using nonlinear distortion technique. Nonlinear distortion is very simple but versatile method when you synthesize musical instrument tones. It basically consists of one sine oscillator and amplifier which makes distortion to Input wave. Output wave has many harmonics that can be controlled by varying shaping function, which is the transfer function of nonlinear amplifier. Shaping function Is obtained from the analyzed harmonic amplitude data. Given harmonics amplitudes, Chebyshev polynomial is used to produce the shaping function that exactly makes the given harmonics at steady state. We contructed non -real time nonlinear distortion synthesizer program running at IBM-PC. To quantify the satis faction of synthesised tones, listening test is carried out, and the result is presented.

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Technique and Implementation of Secure Downloadable Conditional Access System (안전한 다운로드 가능 제한 수신 시스템 제안 및 구현)

  • Kang, Seong-Ku;Park, Jong-Youl;Paik, Eui-Hyun;Park, Choon-Sik;Ryou, Jae-Cheol
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.19 no.6
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    • pp.161-174
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    • 2009
  • IPTV provides their services only for their subscribers who have a eligibility to watch it by using Conditional Access System(CAS). CAS has been servicing their contents for subscribers by using set-top box or cable card so far, but these days, to solve the compatibility between kinds of devices, linkage with other services as DRM and confirming stability, the research of Downloadable CAS(DCAS) is being advanced steadily. On this paper, we analyse the vulnerability of DCAS based on the OpenCable and make up for the vulnerability in DCAS, then proposes to use secure DCAS system for IPTV. Also we show the result of the research and analyse the satisfaction of requirements.

Exploratory Study on the Relationship between Korean Drama Watching Satisfaction and Korean Product Purchase Intention : Focused on Myanmar Consumers (한국 드라마 시청 만족도와 한국 상품구매의사간 관계에 관한 탐색적 연구 : 미얀마 소비자를 중심으로)

  • Sung-Tae Ma;Hyun-Yong Park;Young-Jun Choi
    • Korea Trade Review
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    • v.45 no.1
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    • pp.301-319
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    • 2020
  • This study aims to explore the positive impact of Korean drama watching satisfaction on purchase intention for Korean products by considering the mediating roles of social distance to Korea, national image of Korea, and Korean product image. This study identified that Korean drama reduced the social distance to Korea while increasing the positive image of Koreas and Korean products. However, the reduced social distance was not positively associated with Korean product image and Korean product purchase intention. This implies that Korean dramas directly affect Korean product purchase intension and indirectly affect Korean national image and product image. This study supplies guidance to international marketers who aims to enter the Myanmar market. To use the Korean wave as a Korean product marketing tool, marketing strategies need to cover Korean culture-relevant materials such as cultural background, cultural characteristics, exposed products, and so on.

The Leisure Activity and the Degree of Satisfaction for the Life by Aged persons in a Rural Area (일부(一部) 농촌노인(農村老人)의 여가활동(餘暇活動)과 생활만족도(生活滿足度)와 관련성(關聯性))

  • Kim, Jae-Soog;Park, Jong;Ryu, So-Yeon;Lee, Chul-Gab;Kim, Hak-Ryul;Kim, Yang-Ok
    • Journal of agricultural medicine and community health
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    • v.24 no.1
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    • pp.131-143
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    • 1999
  • This study was attempted to find the mutual relationship between leisure activities and life satisfaction by the aged persons in a rural area. The data was obtained by interview with questionnaire and the data from 209 persons aged over 65, residing in Dohwa-myeon and Podu-myeon, Koheung-kun, Chollanam-do were analysed. The survey was carried out from Feb. 16th to May 3rd in 1998 and the results are as follows: 1. The survey showed that the major leisure activities were TV watching followed by talking with friends, club activities, taking a walk, visiting friends' or relatives' home and breeding domestic animals. 2. The types of leisure activities were classified into 8 patterns as active self-enlightenment, passive self-enlightenment, temporal amusements, passive self-activities, cozy introspective activities, friend oriented activities, family oriented activities and religious activities. Among the above 8 patterns active self-enlightenment type contributed most to the life satisfaction. 3. The major factors affecting leisure activities were sex, age, average income, religion and educational status. And the major factors affecting life satisfaction were sex, age average income, educational status and a state of health. In conclusion the more the aged persons participated in leisure activities, the better they felt life satisfaction.

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A Study on the Improvement of Proper Location for Subway Transit Station Sign Type - Focusing on the Cases of L Type - (지하철 환승역 안내표지 유형별 적정 위치 개선방안 연구 -L자형 지하철역 사례 중심으로-)

  • Kim, Hwang Bae
    • KSCE Journal of Civil and Environmental Engineering Research
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    • v.37 no.5
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    • pp.915-926
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    • 2017
  • The subway is the transportation means most commonly used by the citizens of the metropolitan area along with the buses in the metropolitan area and major metropolitan municipalities. However, satisfaction with the signboards is low and the signboards need to be improved. In this study, we investigated the problem of guide signs of city hall and exchange area with L - shaped history structure for guide signs affecting route finding. As a result, it is necessary to confirm whether the moving distance is long and moving accurately to the desired destination due to the L - shaped historical structure in both the station and the alternate area. In both stations, the number of the guide signs, Problems such as installation position, height, other. In this study, the movement within the subway station is classified according to the space. The type of guide sign installation was defined, and the specific principles for guiding the movement route were proposed. This research is expected to be useful as an important basic data for the types and layout of subway stations.