• Electronics and Telecommunications Trends
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• v.25 no.1
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• pp.54-66
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• 2010

근래 한국 IT 산업의 성장률과 경쟁력은 전반적으로 둔화 추세에 있으며, IT 제조업과 IT 서비스업의 불균형 또한 심각한 수준이다. 특히 IT 서비스업의 세계시장 점유율은 1%에 불과한 실정으로 시장성장 한계, 신규서비스 활성화 미흡, 지출여력 한계 등의 여러 원인이 지적되고 있다. 한편, 이러한 IT 서비스 산업의 성장 한계를 극복하기 위해 '융합(convergence)'이 대두되어 왔으며, IPTV가 방송-통신 융합을 주도하는 핵심적 미디어로 진화하고 있는 중이다. 그러나 IPTV의 기술적 진화가 반드시 시장 확산과 발전을 이끌어 내지는 않을 것이며, 정부규제, 콘텐츠 수급, 고객니즈, 마케팅전략 등 여러 측면에서의 고려가 병행되어야만 한다. 이같은 배경 하에서, 본 연구는 IPTV 결합서비스의 발전방안을 제시하고자 사례연구와 실증연구를 수행하였다. 사례연구 결과, IPTV 서비스가 시장에서 확산되기 위해서는 결합서비스 형태가 바람직하고, 우수 콘텐츠 확보가 요구된다. 실증연구 결과, IPTV 결합서비스 시장은 고객가치를 기준으로 세분화 될 수 있으며, 세분시장별 효과적 마케팅전략을 제안할 수 있었다. 마지막으로 본 연구는 IPTV 결합서비스 관련 주체별로 발전의 저해요인을 분석하고 활성화 방안을 제시하고 있다.

• KAPE Magazine
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• s.195
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• pp.12-14
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• 2012

10월호에서 살펴본 것처럼 우리나라에는 축산물시장이 서울 3곳(마장동, 가락동, 독산동), 인천(가좌동), 대전(오정동), 광주(양산동), 전남(예양리), 전북(산외면), 부산(구포동), 경남 2곳(주촌면, 어방동) 등 8개의 지역에 분포하고 있다. 이번호에서는 서울 및 인천지역 축산물시장의 유통실태에 대해 보다 자세히 살펴보고 시장활성화 방향 등에 대해 살펴보기로 하자.

• Venture DIGEST
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• no.2 s.127
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• pp.6-8
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• 2009

중소기업청(청장 홍석우, 이하 중기청)이 최근 힘 빠진 벤처투자시장의 활력 회복을 위해 특약 처방전을 내놓았다. 올해 모태펀드 출자사업에 1,600억 원을 투입할 계획이며, 이 가운데 70% 이상을 상반기에 집중 출자할 방침이다. 중기청의 벤처투자시장 활성화를 위한 계획을 소개한다.

• 주택과사람들
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• s.194
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• pp.42-43
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• 2006

하반기 부동산 시장은 기반시설, 부담금 신설 등 부동산 시장의 발목을 잡는 각종 규제가 시작된다. 이에 따라 하반기에 집을 사고 팔 계획이 있는 사람들은 이러한 제도를 충분히 염두에 두고 움직여야 한다고 전문가들은 충고한다. 하반기 부동산 시장을 움직일 변수에 대해 알아보자.

• Proceedings of the Korea Database Society Conference
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• 2002.10a
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• pp.138-160
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• 2002

IT기반의 DC시장선점을 위한 세계적 경쟁 진행. 세계최고 수준의 IT인프라 보유, But 내용물은 부족. 범정부적 차원의 종합계획 수립/추진의 필요성 (중략)

• KDI Journal of Economic Policy
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• v.36 no.4
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• pp.71-102
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• 2014

This paper examines the possibility of 'parallel reimportation', the reimportation of goods originally produced in the country and exported to another country by profit-pursuing arbitrageurs. The chance of parallel reimportation implies unusually high level of market power of domestic enterprises, and promoting parallel reimportation can be an effective welfare-enhancing, competition-generating policy for the situation. Motivated by the finding, this paper proposes a methodology to measure the welfare effects of parallel reimportation. Specifically, this paper makes use of a structural empirical model to estimate the demand and supply system of Korean automobile market for performing a counterfactual experiment to measure the welfare effects of the parallel reimportation. The results indicates that parallel reimportation can enhance social welfare considerably by increasing consumer surplus and government tax revenue altogether, though it reduces the producer surplus.

• KOREAN POULTRY JOURNAL
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• v.45 no.5
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• pp.106-109
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• 2013

• Korean Journal of Construction Engineering and Management
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• v.11 no.1
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• pp.101-112
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• 2010

The Korean real estate market currently is experiencing a slowdown due to the global economic crisis which has resulted from subprime mortgage lending practices. In response, the Korean government has enforced various policies, based on intend to deregulate real estate speculation, such as increasing the Loan to value ratio (LTV) in order to stimulate housing supply, demand and accompanying housing transactions. However, these policies have appeared to result in deep confusion in the Korean housing market. Furthermore, analyses for housing market forecasting particularly those which examine the impact of the international financial crisis on the Korean real estate market have been partial and fragmentary. Therefore, a comprehensive and systematical approach is required to analyze the real estate financial market and the causal nexus between market determining factors. Thus, with an integrated perspective and applying a system dynamics methodology, this paper proposes Korean Real Estate and Mortgage Market dynamics models based on the fundamental principles of housing markets, which are determined by supply and demand. As well, the potential effects of the Korean government's deregulation policies are considered by focusing on the main factor of these policies: the mortgage loan.

• Journal of the Korea Society of Computer and Information
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• v.18 no.8
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• pp.149-156
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• 2013

TAmong various forms of online shopping with the development of online shopping and the rapid growth of IT technology, the intense competition also more deepen. The strategies for differentiated marketing and features for competitiveness of businesses in the online and offline shopping areas are required that our marketing target be settled the flower marketing by analyzing. In case of the flower market, the movement of the market from offline market to online market has been occurred and processed concurrently. Market entry and competitiveness of small companies is becoming very difficult because larger companies have been formed national market networks. Therefore, in this research, we suggest ways to enhance flower delivery service to the market from the top ranked site analysis, market situation analysis and service strategy plan for the activation of the online flower market. Also, we describe how to realize the above mentioned strategies through a site building. We can expect to strengthen flower market activation and competitiveness through the flower delivery service enhancement.

• Journal of Digital Convergence
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• v.13 no.7
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• pp.1-8
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• 2015

To identify the satisfaction level towards Gwangju regional TV broadcasting company's program, "I Like the Market" and the effect of market vitalization on the market merchants' public relationships, this study carried out survey targeting 256 merchants who are residing at the region. The research results demonstrated that the satisfaction level towards the program and market vitalization via the program exert significant effect on the public relationships. Specifically, satisfaction level towards the program for the vitalization of regional broadcast exert effect in the following order; devotion, relationship and reliability. Meanwhile, market vitalization exert positive effect on the relationship, reliability and devotion, in the order mentioned. This implies that the development of quality program for the regional residents plays an important role in the convergence of regional broadcast and in increasing broadcasting company's brand image. Accordingly, positive interaction via regional vitalization when it comes to the formation of regional broadcast program going forth may be needed for regional broadcast policies.