• Journal of The Korean Association For Science Education
• /
• v.35 no.3
• /
• pp.383-393
• /
• 2015

This study analyzed the 6th grade elementary science textbook 'Science stories' reading process of students by utilizing eye movement tracking techniques. Participants read 3 articles in the new experimental science textbooks and solved 9 problems about each article. By understanding and academic achievement results, participants were divided into high-groups, middle-groups, and low-groups. The results of eye movement characteristics of the high-groups and low-groups had the following differences. Number of fixations and number of regressions were higher in high-groups. Average fixation duration and average regressive fixation duration were longer in low-groups. Fixation time for the key sentence of the article was longer in high-groups. Analysis of a scan path and post-interview, high-groups had frequent regression between sentences and they knew where the core of the article is and paid much attention there. In contrast low-groups are sequentially read most articles and some of them had a leap of abnormal range. Problem-solving approach is also different between groups. In conclusion reading style is associated with the science stories comprehension and students who had more regressions, much core search process, effective attention distribution, high concentration showed better understanding results. Also words or sentences used in textbooks are associated with science stories comprehension.

• The Journal of the Institute of Internet, Broadcasting and Communication
• /
• v.9 no.5
• /
• pp.213-224
• /
• 2009

This paper presents a new algorithm for estimating a driver's physical condition using real-time vision system and performs experimentation for real facial image data. The system relies on a face recognition to robustly track the center points and sizes of person's two pupils, and two side edge points of the mouth. The face recognition constitutes the color statistics by YUV color space together with geometrical model of a typical face. The system can classify the rotation in all viewing directions, to detect eye/mouth occlusion, eye blinking and eye closure, and to recover the three dimensional gaze of the eyes. These are utilized to determine the carelessness and drowsiness of the driver. Finally, experimental results have demonstrated the validity and the applicability of the proposed method for the estimation of a driver's physical condition.

• Journal of the Korean Society for Aeronautical & Space Sciences
• /
• v.48 no.7
• /
• pp.497-504
• /
• 2020

A technique was developed for analysis on sonic boom created by supersonic flight and for prediction of its sound level and atmospheric propagation characteristics. It is of great importance to anticipate sound level of sonic boom because it causes environmental issue. For that purpose, the simplified sonic-boom prediction method was applied to calculate sound pressure according to physical properties and flight information of the object and distance to measurement site, in this study. Propagation characteristics of shock wave emanated from a flying object was analyzed by using line-of-sight vector and ray tracing method which dealt with refraction of wave due to atmospheric density distribution along altitude. Predicted results agreed well with measured data from real flight.

• Journal of Korea Multimedia Society
• /
• v.23 no.9
• /
• pp.1210-1218
• /
• 2020

This study selected brand logos of six South Korean and Chinese banks including KB, IBK, SH, ICBC, ABC, and SISB, conducted Eye Tracking experiment among 36 South Korean and Chinese university students(Nine male and female students, respectively), and analyzed the difference of visual attention of consumers on bank brand logo, symbol, Korean/Chinese character logo types as well as the difference of visual attention of these consumers on English logo types. Results were represented by using statistics and visualization including GAZEPLOT, HEATMAP, and visual expression. Results showed that most generally gazed logo types more often and longer than symbols when they watched bank brand logos. A slight difference was observed between both groups in terms of gazing English logo types. This study has a implication that it proposed the possibility of drawing quantitative and reliable outcomes by utilizing eye tracking device and approaching in an objective standpoint beyond a methodological aspect on bank brand logo primarily leaning over the analysis of case research or design development. Moreover, findings are expected to serve as basic data for proposing the direction of special bank brand logo design and marketing strategies.

• Education of Primary School Mathematics
• /
• v.22 no.1
• /
• pp.65-82
• /
• 2019

In this study, students' multiplication expression method according to visual model was analyzed through paper test and eye tracking test. As a result of the paper-pencil test, students were presented with multiplication formula. In the group model (number of individual pieces in a group) ${\times}$ (number of group) in the array model (column) ${\times}$ (row), but in the array model, the proportion of students who answered the multiplication formula in the (row) ${\times}$ (column). From these results, we derived the appropriate model presentation method for multiplication instruction and the multiplication expression method for visual model.

• Journal of the Korean Society for Aviation and Aeronautics
• /
• v.30 no.1
• /
• pp.44-49
• /
• 2022

This study performed precision instrument landing procedures for pilots with a commercial pilot license using VR HMD flight simulators, and assuming that the center of the pilot's gaze is in the front, 3-D.O.F. head tracking data and 2-D eye tracking of VR HMD worn by pilots gaze tracking was performed through. After that, AOI (Area of Interesting) was set for the instrument panel and external field of view of the cockpit to analyze how the pilot's gaze was distributed before and after the decision altitude. At the same time, the landing results were analyzed using the Localizer and G/S data as the pilot's precision instrument landing flight data. As a result, the pilot was quantitatively evaluated by reflecting the gaze tracking and the resulting landing result using a VR HMD simulator.

• Journal of Korea Entertainment Industry Association
• /
• v.14 no.5
• /
• pp.207-215
• /
• 2020

Studies on aesthetic experience in games mostly focus on engineering approach centered on structural determination of specific target within the game as well as humanistic·social approach in forms of artistic conversation on game play experience. This paper have established a theoretic guideline regarding the progress of aesthetic experience which allows analysis from the perspective of player experience acquired during game play. Based on such guideline, the study classifies cognitive data (Eye-Tracking, Playing Action, Facial Expression) on aesthetic experience and suggests the methods to measure such data. By deducing errors and points to be considered related to measuring methods through pilot tests, this study will contribute to the execution of empirical study focused on player perspective.

• Journal of Korea Multimedia Society
• /
• v.25 no.7
• /
• pp.945-952
• /
• 2022

In a market situation full of brands and products, packaging requires a differentiated design that reflects the needs and trends of the times, as well as the characteristics of the product. Therefore, in this study, through literature reviews, market research methods, questionnaire surveys, eye-tracking experiments, etc., we derived related research and current status of ramen package design, and visual expression elements that induce consumers' subjective perception and interest. As a result, the ramen package design was generally simplified and tended to visualize the spicy taste. Second, consumers buy bag ramen once a week on average at a large discount mart, consider the color of the ramen package design as important, and recognize that the aesthetics of the package design can improve quality. Finally, the spicy phrases and ramen illustrations were the first visual elements of the ramen package design, and for the longest time, attention was focused on the brand name.

• Proceedings of the Korean Institute of Building Construction Conference
• /
• 2023.05a
• /
• pp.357-358
• /
• 2023

Due to recent enhance of safety law and regulations in construction sites, safety inspectors have been more required in construction sites. However, most of them are novice for safety inspection which have not enough experience and skill. Therefore, the novice safety inspector's performance on hazard recognition needs to be improved for effective safety management. The performance of safety inspection is influenced by the inspector's experience and background because the inspection is usually conducted by the inspector's eyes. Therefore, there is a difference in safety inspection performance between novice and experienced safety managers. This study aims to analyze the gap of risk perception between novice and experienced safety managers using quantitative visual data. For this objective, this study conducted eye tracking experiments for novice and experienced group to evaluate cognitive performance of safety risk factors. The results provides the level of safety awareness based on their experience in construction safety. The limitation of this study is a lack of the number of samples used in this study and did not consider the various characteristics of the participants. If these limitations are supplemented in future research, it can be used to develop safety education contents for novice safety managers.

• Journal of Intelligence and Information Systems
• /
• v.29 no.4
• /
• pp.271-286
• /
• 2023

The global COVID-19 pandemic has transformed face masks from situational accessories to indispensable items in daily life, prompting a shift in public perception and behavior. While the relaxation of mandatory mask-wearing regulations is underway, a significant number of individuals continue to embrace face masks, turning them into a form of personal expression and identity. This phenomenon has given rise to the Fashion Mask industry, characterized by unique designs and colors, experiencing rapid growth in the market. However, existing research on masks is predominantly focused on their efficacy in preventing infection or exploring attitudes during the pandemic, leaving a gap in understanding consumer preferences for mask design. We address this gap by investigating consumer perceptions and preferences for two prevalent mask designs-horizontal fold flat masks and vertical fold flat masks. Through a comprehensive approach involving surveys and eye-tracking experiments, we aim to unravel the subtle differences in how consumers perceive these designs. Our research questions focus on determining which design is more appealing and exploring the reasons behind any observed differences. The study's findings reveal a clear preference for vertical fold flat masks, which are not only preferred but also perceived as unique, sophisticated, three-dimensional, and lively. The eye-tracking analysis provides insights into the visual attention patterns associated with mask designs, highlighting the pivotal role of the fold line in influencing these patterns. This research contributes to the evolving understanding of masks as a fashion statement and provides valuable insights for manufacturers and marketers in the Fashion Mask industry. The results have implications beyond the pandemic, emphasizing the importance of design elements in sustaining consumer interest in face masks.