• Title/Summary/Keyword: 스포츠활동

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Web Accessibility Evaluation of Professional Sports Clubs in Korea (프로스포츠 웹 사이트의 접근성 평가)

  • Choi, Kyoung-Ho;You, Kang-Soo
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.16 no.3
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    • pp.399-406
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    • 2012
  • The government is supporting the law not to be uncomfortable in all departments of some sports and cultural activities for the handicapped, making the Welfare Law for People with Disability(Article 25) in Korea. Moreover web sites which are places of business more than 300 employees including other public organizations are making it mandatory to observe web accessibility for the handicapped. This study analyzed in statistical aspects to investigate systematically how professional sports clubs observe the accessibility of web site to some degree. As a result, it turned out that the compliance record on the items of the providing of text alternatives(44.92%) for non-text content and the keyboard accessible(46.79%) was low. However, by and large we are able to recognize that the compliance record of the web site is on an increasing trend with the course of time.

A narrative on Badminton Sports club Activity and Adaption of a North Korean refugee child (탈북아동의 배드민턴 스포츠클럽 활동과 적응)

  • Lee, Je-Haeng
    • Journal of the Korea Convergence Society
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    • v.8 no.8
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    • pp.333-343
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    • 2017
  • This study aimed to narrate the feature of a north korean refugee child at an elementary school in south korea through badminton sports cub activity. The narrative was as follows. Dongsik was unhappy at the first time in living here(south korea). After a while he had encountered badminton activity by chance. And he changed his life at the school and he has his own dream now. Teacher choi has remembered the first meeting with Dongsik. Dongsik was a boy who did not talk with anyone. After a long time Dongsik spent his life without uttering a word. Now he has a talk about his dream due to badminton. He dreams of being a badminton player. What is primarily important for north korean refugee children is educational direction. School eduction has to integrate not segregate to participate in all program together. We all have to take both expectation and confidence for north korean refugee children.

Exercise Strategies for the Prevention and Treatment of Obesity in Children (아동 비만의 예방 및 치료를 위한 운동 전략)

  • Cho, Jin-Kyung;Han, Jin-Hee;Kang, Hyun-Sik;Yoon, Jin-Hwan
    • Journal of Obesity & Metabolic Syndrome
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    • v.23 no.3
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    • pp.156-161
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    • 2014
  • Childhood obesity has more than doubled in children and adolescents in the last decade. Obese youth are more likely to have risk factors for cardiovascular disease and type 2 diabetes such as high cholesterol, high blood pressure, insulin resistance, and metabolic syndrome. There is no single or simple solution to the childhood obesity epidemic, but to learn that obesity is closely related to lifestyle factors including poor fitness and physical inactivity as well as prolonged sitting time in conjunction with westernized dietary habits. In addition to a healthy and balanced diet, promotion of physical activity combined with carefully supervised resistance exercise training, and reduced screen time is a primary recommendation for the prevention and treatment of obesity in children and adolescents. This review provides evidence based data to support this multiple-step physical activity strategy as the most effective and preventive means against childhood obesity.

Acromioclavicular joint injury and its treatment in overhead athletes (투구 활동과 관계된 견봉쇄골관절의 손상과 치료)

  • Choi, Chang-Hyuk;Lee, Ho-Hyung
    • Journal of Korean Orthopaedic Sports Medicine
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    • v.4 no.2
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    • pp.95-99
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    • 2005
  • Acromioclavicula. joint injuries occur as a result of force applied directly to the shoulder or indirectly through the humerus. Even though the main cause of injuries are direct trauma, indirect injury due to repetitive stress on the joint also could occur to the throwing athletes. The extent of injury to the ligaments responsible for acromioclavicular joint stability along with trapezius and deltoid muscle attachments determines the direction and degree of injury. Correct classification of injury based on clear understanding of anatomy and mechanism of injury can assist in tailoring a treatment to a throwing athletes.

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Impact of Fashion Brand Personality on Brand Preference and Purchase Intention - Comparison among Formal, Casual, Sports Brands - (패션브랜드개성이 브랜드 선호도 및 구매의도에 미치는 영향 연구 - 정장, 캐주얼, 스포츠 브랜드의 비교 -)

  • Ko, Eun-Ju;Yun, Sun-Young
    • Journal of Global Scholars of Marketing Science
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    • v.14
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    • pp.59-80
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    • 2004
  • As industrial development standardizes the quality of products, people are increasingly attracted by a certain brand with intangible value. Consumers, surrounded by a variety of brand in a market, want to have relationships with specific brands reflected by their personality. Especially in fashion, brand personality is more important since products are highly involved in terms of personal emotion. The purpose of the study is to identify the dimension of overall fashion brand personality, to specify the 'Dimension of Fashion Brand Personality' according to fashion product categories (i.e., formal wear, casual wear, sports wear), and to investigate the effect of each dimension of fashion brand personality on brand preference and purchase intention. The results were as follows: Firstly, based on Aaker(1997)'s 'Big five factors' and selection fashion brand personality factors from our pretest, the fashion brand personality factors were verified as 'Fashionable/ Innovative', 'Sincere', 'Universal! Stable', 'Professional'. Secondly, according to fashion product categories, brand personality was defined as below. Brand personality for formal wear included 'Innovative/ Active', 'Stable', 'Professional', and 'Universal'. Brand personality for casual wear included 'Fashionable/ Innovative', 'Active', 'Sincere', and 'Stable'. Brand personality for sports wear included 'Innovative', 'Social', 'and 'Sincere'. Finally, overall fashion brand personality factors (' Sincere', 'Universal! Stable', 'Professional') influenced on brand preference and purchase intention. In formal wear, 'Professional' influenced on brand preference and purchase intention. In casual wear, 'Active' influenced on brand preference, but 'Fashionable' and 'Sincere' influenced on purchase intention. In sports wear, 'Sincere' influenced on brand preference and 'Innovative' influenced on purchase intention.

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A Study on Teachers' Recognition of Importance and Reflection on Creative Hands-on Activities at Technical High School: Focused on Club Activities (공업계 고등학교 교사가 인식하는 창의적 체험활동 영역의 중요도 및 반영도 분석: 동아리활동을 중심으로)

  • Ko, Kun-Soo;Seo, Won-Seok;Lee, Chang-Hoon;Kim, Jong-Seoung
    • 대한공업교육학회지
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    • v.39 no.1
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    • pp.227-246
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    • 2014
  • The purpose of this study is to suggest the desirable direction toward the creative hand-on activities suitable for the characters of the technical high school students by examining the teachers' recognition of sub-factors of creative activities in technical high school and analysing whether the factors are properly utilized. Respondents of this study were 393 teachers at the Technical high school in South Korea. The questionnaire survey on the recognition of creative hand-on activities consisted of questions, which are importance and reflection, from 32 sections in 5 fields. The summary of the results through this study is as following. First, In the results of importance analysis of teachers in technical high school, in club activity field, 'the invention' of 'academic activity', 'film-art' in 'culture-art activity', 'challenge activity' in 'sports activity', 'school specialized major' in 'work practice activity', 'scout federation', 'Red Cross youth activity' in 'youth group activity' were seemed to be higher. Second, In the results of reflection analysis, it was found that the 'academy, culture-art', 'sports activity' fields were similarly reflected in importance thought by teachers in technical high school. However, for 'the work practice activity' and 'youth group activity', except 'the school specialized major', all fields are not properly reflected, independent of importance. For 'the work practice activity', analyses of importance and reflection seemed to be alike but for 'the youth group activity', there was a significant difference between them.

The Relationship between Game-lifestyle and e-Sports Patterns: Based on University Students (게임라이프스타일에 따른 e스포츠 행동 및 심리적 특성에 관한 연구)

  • Young Mi Sohn ;Jangju Lee ;Chung-Woon Kim
    • Korean Journal of Culture and Social Issue
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    • v.13 no.4
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    • pp.29-52
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    • 2007
  • This paper explored the differences in university students' e-Sports patterns(e-Sports behaviors, its meaning and personalities) based on the types of game-lifestyle. The results of this study could be summarized as follows. First, game-lifestyle was categorized into 5 groups, that is, 'game with someone', 'game alone', 'addicted to game', 'novice for game' and 'flow in game'. Second, there were remarkable differences in e-Sports behaviors, its meaning and personalities(altruism, sociality and aggression) among these 5 groups. Specifically, The group of 'addicted to game' was similar to the group of 'flow in game' in the amount of time/money for game. Moreover they were highly likely to regard e-Sports game defeat as the reflection of their self-esteem and as the tool of gaining popularity/superiority to peers. Even though these similarities, the group of 'flow in game' was inclined not to permit deviant words/deeds and to keep the good manner in the cyber space as well as the real space, while the group of 'addicted to game' was permissible wrong and aggressive behaviors in the both cyber space and real space. Third, the group of 'novice for game' was less likely to participate in e-Sports activities(playing e-Sports game and watching TV) and to be less attracted to e-Sports than other groups. Moreover they had negative perspectives on e-Sports. In specific, they regarded it as a dangerous and addictive leisure activity hindering everyday life(study, relationship with peers/family etc) and health. These results would be used to develop game/e-Sports education program

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A Structural Relation Among the Purchase Decision Factors, Brand Image, Intent for Word of Mouth and Repurchase Intention for Food Franchise Products in Outdoor Professional Sport Industry (야외 프로 스포츠 외식 제품의 구매 결정 요인이 재구매 의도와 구전의도에 미치는 영향)

  • Hwang, Ho-Young;Kim, Young-Jin
    • Journal of Digital Convergence
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    • v.11 no.5
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    • pp.411-422
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    • 2013
  • The purpose of this study is to analyze the impact of food corporations'sponsorship activities on Brand Images and Purchase Intension in professional sport industry in Korea. To accomplish the purpose, SPSS 18.0 Ver., had been conducted with 263 actual returned questionnaires. After the relevant literature reviews and analysis statistic data, three outcomes were deducted, those are, first, sponsorship factors for food corporations in professional sport industry significantly influenced on brand image. Second, Sponsorship factors for food corporations in professional sport industry significantly influenced on the purchase intension. Third, brand image of food corporation in professional sport industry significantly influenced on purchase intention. With this study, undiscovered several marketing strategies of food corporations with professional sport of Korea for their future marketing strategies could be discussed and proposed.

Effect of Social Media Engagement of Sports Advertisement on Product Trust and Purchase Intention

  • Son, Won-Ho;Park, Sung-Soo
    • Journal of the Korea Society of Computer and Information
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    • v.27 no.10
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    • pp.81-88
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    • 2022
  • The purpose of this study is to present supporting data that can suggest a direction for sports advertisement strategy on social media by investigating how differences in social media engagement of sports advertisement affect users' product trust and purchase intention. To achieve this purpose, a total of 810 questionnaires, which were completed by sports-related college students engaged in social media activities using a method for writing a self-evaluation report, were collected, and 765 questionnaires were used as final valid samples after excluding 45 insincerely completed copies. For data processing, analyses of frequency, factor, reliability, correlation, and multiple regression were conducted using the Window SPSS (ver. 23.0) statistical program to draw the following conclusions. First, the social media engagement of the sports advertisement had a significant effect on the trust of the advertised products. Second, the social media engagement of the sports advertisement had a significant effect on the purchase intention of the advertised products. Third, the product trust acquired through the sports advertisement had a significant effect on the purchase intention.

A Study on Body Image of Women Who Participate in Physical Exercise (스포츠 센터 운동 참여에 따른 여성의 신체이미지에 관한 연구)

  • Kang, Byeol-Nim
    • Proceedings of the Korea Contents Association Conference
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    • 2006.11a
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    • pp.145-148
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    • 2006
  • This study aimed at preventing women from suffering from health problems and stress due to excessive lookism and encouraging them to participate in sports activities to form desirable body image and eventually to live a healthy and sound life. To achieve this goal, this study formed a population with members of sports centers located in Seoul and Daejeon areas as of 2006 and made a sample of 450 participants in physical exercise at a sports center through stratified cluster random sampling and that of 450 non-participants through a survey with mothers and sisters of those students from elementary and secondary schools within the areas for sampling the participants' group, thereby analyzing the data on a total of 900 persons. A questionnaire was used as a tool to collect data; a reliability test presented weight-, health-, and figure-related factors as a=.807, a=.819, and a=.784, respectively. This study used such statistical analysis methods as t-test, One-way ANOVA, and the Analysis of Covariance to analyze data. This study produced the following conclusions through these research methods and procedure. Pticipation in physical exercise has a positive effect on body image. Pticipation in physical exercise at a sports center show higher satisfaction with body image than non-participats.

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