• Korean Business Review
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• v.23 no.1
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• pp.147-161
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• 2010

Ecotourism is regarded as an important alternative tourism for regional development and conservation of nature by country or international organization. The environmental importance were given priority by all the countries. The purpose of this study includes; (1) To identify the ecotourism definition. (2) To report the ecotourism development plan by the case study of ecotourism.

• Journal of Digital Convergence
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• v.11 no.7
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• pp.67-74
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• 2013

The purpose of this paper is to develop strategy for successful ecotourism in Sundarbans, Bangladesh, based on studying and explaining the ecotourism destinations success factors in already developed successful ecotourism mostly in developing countries. This thesis will analyze the economic potentiality of Sundarbans as an ecotourism spots of Bangladesh and its proper utilizations to enhance ecotourism as a profitable approach for economic growth of Bangladesh. The findings of the study are the current condition of Sundarbans and some applicable recommendations according to the needs.

• Korean Journal of Environment and Ecology
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• v.12 no.2
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• pp.156-162
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• 1998

The disposition of ecotourism was surveyed form October 5 to 22 in 1996. 600 persons were participated from 5 big cities including Seoul in Korea. Of those individuals, 48% were males, 52% were females, 50％ of respondents reported that they had gone as far as college, and 38% were 20 years of age. Most percentage of respondents (72%) were not satisfied from their leisure behavior in their daily life, 60% of respondents had a chance to visit outdoor recreation areas per month. The most respondents(75%) didn't hear the concept of ecotourism, but they recognized necessity of the ecotourism development. There was a tendency in the sample for high disposition of ecotourism subjects to be more likely to intend to interest in environmental problems, and participate to environment movement. They were very interested in ecotourism. The differences existed in ecotourists' dispositions of ecotourism, according to their scio-economic characteristics. The potentional ecotourists' intentions of visiting eco-park had strong relationships with the disposition of ecotourism.

• Korean Journal of Environment and Ecology
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• v.12 no.1
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• pp.102-114
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• 1998

Ecotourism has surged from conflicts between negative impacts of mass tourism and environmental issues. As an alternative tourism, ecotourism compromises extensively environmental, economic, educational, and cultural concerns. Ecotourism can be defined as environment-based tourism that ensures sustainable growth and development through conservation of natural and human environment, promotion of regional economy, and provision of tourism service in natural environment areas. Ecotourism should consider two key challenges; an effective means that may protect local economy through tourist-based income and improvement of residential circumstances, and role as leisure space that can improve tourist's experiences. The purpose of this study was to summarize ecotourism concepts through literature search and develop an ecotourism planning framework for Korean rural communities. In addition, developed planning framework in this study was applied to Jeongdori area, Wandogun, Korea as a case study in order to analyze its feasibility. A trial application in Jeongdori area demonstrated a possibility that ecotourism planning framework can be successfully adopted to a wide range of Korean rural communities. To ensure objectivity of framework, systematic case studies must be done in the future.

• Journal of the Korean Geographical Society
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• v.38 no.4
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• pp.610-629
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• 2003

Ecotourism has been considered as sustainable tourism since it has been believed to preserve the environment of a tourist destination as well as to satisfy the various needs of tourists. However, most of destinations recently developed for ecotourism have confronted environmental degradation. Therefore, it is necessary to challenge and reestablish the concept of ecotourism. This study seeks to provide new perspectives on the concept of ecotourism by estimating the sustainability of three ecotourism destinations in Jeju Island. The Yae-Rae Dong Ecotourism Village shows a high level of sustainability, while the Ah-Bu Oh-rum at Song-Dang Ri and the Experience Beach at Jong-Dal Ri shows a low level of sustainability. In result, the ecotourism in itself is not sustainable tourism, and further this study suggests that appropriate planning, development, and management of a destination are important factors to decide the success of sustainable tourism.

• The Journal of the Korea Contents Association
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• v.21 no.1
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• pp.268-276
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• 2021

The purpose of this study was to investigate the effect of the value perception of ecotourism on the behavioral intention and satisfaction of university students. The results of the study are as follows. First, it was found that all ecotourism value recognition factors, such as cognitive value, emotional value, and functional value, had a positive(+) effect on satisfaction. Second, it was found that all ecotourism recognition factors, such as cognitive value, emotional value, and functional value, had a positive(+) effect on behavioral intention. These results show that the higher the awareness of ecotourism is, the higher the satisfaction and behavioral intentions of ecotourism are, but the functional value made up of services, quality, and programs has relatively less influence than other factors. Therefore, various marketing strategies and educational programs such as the development of accessible weekend products and development of sustainable light-emitting products that can respond to each ecotourism value recognition factor that affects the ecotourism product satisfaction and behavior intention should be developed.

• Journal of the Korean Geographical Society
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• v.47 no.6
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• pp.853-869
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• 2012

Nowadays, in the context of growing environmental consciousness and tourism industry, 'eco-tourism' has been expanding rapidly worldwide, and it is viewed as the strategy of regional development. Ecotourism is also perceived potential as an effective tool for sustainable development. However, when poorly planned and implemented an ecotourism project, it can quickly turn economic gains into social and environmental disasters. The purpose of this study is to develop standard sets of indicators to measure sustainable ecotourism, and to evaluate ecotourism sustainability practically. This study applies the indicators sets to the ecotourism through the case studies of 10 Korean ecotourism sites. Using the indicators sets, the levels and characteristics of the sustainability of 10 eco-tour sites were measured and evaluated, which makes it possible to monitor sustainable ecotourism in the future. After setting weights among domains differently, the results of the sensitivity analysis showed that the rank changes of the eco-tourism sustainability was very small, implying that the problem of weights setting among each domain will not be critical. Base on the empirical analysis, this study suggests the application of sustainability indicator sets of eco-tourism in the normative, analytic, practical aspects.

• Journal of the Korean Institute of Landscape Architecture
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• v.42 no.1
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• pp.50-63
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• 2014

Eco-tourism has been recognized as a form of sustainable development that simultaneously satisfies the need for environmental preservation and the activation of local economies. Although some research findings relating to its positive environmental and social effects have been published, there is still controversy regarding its pros and cons in terms of its actual economic benefits, and little research about how they can be increased. Thus, the following research analyzes how the tour activities, attitudes and satisfaction of 314 actual visitors was related with their consumption behaviors, by surveying tourists to Suncheon Bay, a highly popular destination with a large number of visitors. The results are as follows. First, if the tourists were involved in a link-up tour, had prior eco-tourism experience, or had researched information on SunCheon bay eco-tourism before their visit, these were all positively correlated with consumption behaviors, and increased the amount of money they spent. In particular, among tour spending activities, accommodation cost is shown to be highly correlated with tour activities. Second, Free Independent Tourist(FIT) tended to show more positive tour attitudes than package tourists, spending more on accommodation and experience programs. The visitors to SunCheon Bay showed strong environmental attitudes, followed by social and cultural attitudes, and economic attitudes, in that order, and tourists with positive attitudes had a high rate of participation in experience programs. In addition, program participants showed a willingness to donate, and high satisfaction. Therefore, the following thesis proposes that Free Independent Tourist(FIT) should be induced to increase their contribution to the local eco-tourism economy, and highlights the need to develop various experience programs, aggressive advertisements and educational activities.

• Journal of the Korean Institute of Landscape Architecture
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• v.39 no.1
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• pp.56-64
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• 2011

Ecotourism is an alternative tourism which can be defined as responsible tourism in natural areas. This study deals with changing the tourists' environmental attitudes of ecotourism activities based on the elaboration likelihood model(ELM). The surveys were conducted based on the same participants to clearly measure the differences of environmental attitudes between pre and post-participation ecotourism activities. A total of 183 samples were collected in Upo Wetlands. The results showed that there were significant differences in the tourists' environmental attitudes between pre and post-participation ecotourism activities. This indicates that ecotourism participants delicately reinforce their eco-friendly attitudes through various ecotourism experiences and educational programs. The most significant finding is that anti-environmental behavior can be relieved with eco-friendliness through participation in ecotourism.

• Journal of Distribution Science
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• v.10 no.1
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• pp.43-52
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• 2012

With the slowdown in environmental issues and the change of environmental consciousness, ecotourism is being discussed in various social fields. Ecotourism is being popularized for environmental protection, and now it is becoming a mainstream product from one of mass tourism. Ecotourism's emphasis on sustainable development in the tourism destination's society, economy, and environment, through ecotourism study and education, enable people to understand the core value of the ecological environment. 2011 was nominated as "the Year of World Forest" by the UN. In the recent years, forests are becoming increasingly important with their own values and functions in environment, economy, society, and culture. In particular, the global environmental issues caused by climate change are becoming an international agenda. Forests are the only effective solution for the carbon dioxide that causes global warming. Moreover, forests constitute a major part of ecotourism, and are now most used by ecotourists. For example, Korea, wherein 60% of the land is forest, attracts ecotourists. With the increasing interests in environment, the number of tourists visiting the ecosystem forest, which is highly valued for its conservation, is increasing significantly every year and is receiving considerable attention from the government. However, poor facilities in the forest ecotourism sites and improper market strategies are the reasons for the poor running of these sites. Furthermore, tourists' environmental awareness affects ecology environmental pollution or the optimization of forest ecotourism. In order to verify the relationships among tourist attractiveness, environmental consciousness, charm degrees of the attractions, and attitudes after tours, we established some scales based on existing research achievement. Then, using these scales, the researcher completed the questionnaire survey. From December 20, 2010 to February 20, 2011, after conducting surveys for 12 weeks, we finally obtained 582 valid questionnaires, from a total of 700 questionnaires, that could be used in statistical analysis. First, for the method of research and analysis, the researcher initially applied the Cronbach's (Alpha) for verifying the reliability, and subsequently applied the Exploratory factor analysis for verifying the validity. Second, in order to analyze the demographics, the researcher makes use of the Frequency analysis for the AMOS, measurement model, structural equation model computing, and also utilizes construct validity, convergent validity, discriminant validity, and nomological validity. Third, for the analysis of the ecotourists' environmental consciousness, impacts on tourist attractiveness, charm degrees of the attractions, and attitudes after the tour, the researcher uses AMOS 19, with the path analysis and equation of structure. After the research, researchers found that high awareness of natural protection lead to high tourist motivation and satisfaction and more positive attitude after the tour. Moreover, this research shows the psychological and behavioral reactions of the ecotourists to the ecotourist development. Accordingly, environmental consciousness does not affect the tourist attractiveness that has been interpreted as significant. Furthermore, people should focus on the change of natural protection consciousness and psychological reaction of ecotourists while ensuring the sustainable development of ecotourists and developing some ecotourist programs.