• Title/Summary/Keyword: 사용자 평가 연구

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Integration of Similarity Values Reflecting Rating Time for Collaborative Filtering

  • Lee, Soojung
    • Journal of the Korea Society of Computer and Information
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    • v.27 no.1
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    • pp.83-89
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    • 2022
  • As a representative technique of recommender systems, collaborative filtering has been successfully in service through many commercial and academic systems. This technique recommends items highly rated by similar neighbor users, based on similarity of ratings on common items rated by two users. Recently research on time-aware recommender systems has been conducted, which attempts to improve system performance by reflecting user rating time of items. However, the decay rate uniform to past ratings has a risk of lowering the rating prediction performance of the system. This study proposes a rating time-aware similarity measure between users, which is a novel approach different from previous ones. The proposed approach considers changes of similarity value over time, not item rating time. In order to evaluate performance of the proposed method, experiments using various parameter values and types of time change functions are conducted, resulting in improving prediction accuracy of existing traditional similarity measures significantly.

An Investigation into the Determination Model of User Satisfaction: A Cognitive Approach based on the Disconfirmation Theory (정보시스템의 사용자만족 결정과정을 규명하는 인지적 모형에 관한 연구)

  • 김종욱
    • Journal of Korea Society of Industrial Information Systems
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    • v.6 no.1
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    • pp.99-108
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    • 2001
  • 사용자 만족(User satisfaction)은 Bailey와 Pearson(1983) 이후, 정보시스템 분야의 연구에서 시스템의 성능(Performance)을 대변하는 성과변수로서 가장 널리 사용되어져 왔다.[Delone & McLean, 1992]. 그러나 사용자 만족은 실제 시스템의 객관적인 성능이나 품질이 아닌 사용자에 의해 지각된(Perceived) 만족이므로, 인간이 인지과정에서 받는 다른 영향들로 인하여 지각된 성과는 실제의 시스템 성능과 다를 수 있다.[Gatian 1994; Szajna & Scamell, 1993. 따라서 만일 사용자가 지각한 성능이 객관적인 실제의 시스템 성능과 반드시 일치하지 않는다면, 그 원인은 무엇이며, 사용자가 시스템을 평가하는 과정에서 어떤 요인들이 작용하여 이러한 왜곡된 결과를 가져오는지, 사용자 만족이 결정되는 인지적 과정을 규명할 필요가 있다. 이러한 의미에서 본 연구는 마케팅 분야에서 일반상품에 대한 소비자의 만족 결정에 영향을 주는 변수와 그 결정과정을 연구한 소비자 만족/불만족(Consumer Satisfaction / Dissatisfaction)의 연구이론을 도입하여, 정보시스템이란 상품을 대상으로 사용자가 만족을 느끼게 되는 과정을 인지적(Cognitive) 관점에서 규명하고, 만족결정에 영향을 미치는 변수들을 찾아낸 후 소비자 만족을 결정하는 모형을 연구하고자 하였다. 8개 기업의 정보시스템 사용자부터 데이터를 수집하여 LISREL을 이용하여 사용자 만족 연구 모형을 검증하였다. 분석 결과, 결정모형은 유의하였으며 정보시스템의 사용자 만족에 영향을 미치는 변수로는 시스템의 성능 뿐 아니라 기대불일치가 함께 영향을 미치는 것으로 나타나 시스템 성능의 향상과 함께 사용자들의 기대수준 관리에 관심을 기울일 필요가 있는 것으로 나타났다.

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User Experience Evaluation of Menstrual Cycle Measurement Application Using Text Mining Analysis Techniques (텍스트 마이닝 분석 기법을 활용한 월경주기측정 애플리케이션 사용자 경험 평가)

  • Wookyung Jeong;Donghee Shin
    • Journal of the Korean Society for information Management
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    • v.40 no.4
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    • pp.1-31
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    • 2023
  • This study conducted user experience evaluation by introducing various text mining techniques along with topic modeling techniques for mobile menstrual cycle measurement applications that are closely related to women's health and analyzed the results by combining them with a honeycomb model. To evaluate the user experience revealed in the menstrual cycle measurement application review, 47,117 Korean reviews of the menstrual cycle measurement application were collected. Topic modeling analysis was conducted to confirm the overall discourse on the user experience revealed in the review, and text network analysis was conducted to confirm the specific experience of each topic. In addition, sentimental analysis was conducted to understand the emotional experience of users. Based on this, the development strategy of the menstrual cycle measurement application was presented in terms of accuracy, design, monitoring, data management, and user management. As a result of the study, it was confirmed that the accuracy and monitoring function of the menstrual cycle measurement of the application should be improved, and it was observed that various design attempts were required. In addition, the necessity of supplementing personal information and the user's biometric data management method was also confirmed. By exploring the user experience (UX) of the menstrual cycle measurement application in-depth, this study revealed various factors experienced by users and suggested practical improvements to provide a better experience. It is also significant in that it presents a methodology by combines topic modeling and text network analysis techniques so that researchers can closely grasp vast amounts of review data in the process of evaluating user experiences.

User Location Inference Using a User Group Model in Smartphone Environment (스마트폰 환경에서 사용자 그룹별 모델을 활용한 사용자 장소 추론)

  • Kim, Young-Ho;Kang, Young-Gil;Lee, Soo-Won
    • Proceedings of the Korean Information Science Society Conference
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    • 2011.06a
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    • pp.270-273
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    • 2011
  • 스마트폰의 확산으로 스마트폰에 내장된 다양한 센서를 활용한 상황인지 서비스가 고도화 되어가고 있다. 이와 관련하여 GPS 센서, WiFi AP, Cell Tower 등의 정보를 이용하여 사용자의 위치를 파악하는 연구와 LBS(Location Based Service)에 대한 연구들이 이루어지고 있다. 하지만, 기존의 GPS 등과 같은 위치 센싱 정보를 통한 위치 파악 방법은 인프라를 구축하는 비용이 소요되고, 상대적으로 부정확한 장소 정보를 반환하는 문제점이 있다. 본 연구에서는 스마트폰으로부터 수집된 사용자의 시간, 요일, 장소, 주변 동시 출현 사용자 정보 등과 같은 사용자 상황 로그를 학습하여 사용자의 장소를 추론 하는 연구와 사용자의 프로파일을 이용하여 사용자를 그룹화한 장소 추론 모델을 통해 사용자의 장소 추론 정확도를 개선하는 방법을 제안한다. 제안 방법의 성능 평가를 위해 Reality Mining Project 그룹에서 수집된 데이터셋을 사용하여 전체 사용자를 대상으로 주변 동시 출현 사용자 속성을 이용한 방법과 사용자 주변에서 동시 출현하는 사용자의 빈도가 유사한 사용자별로 그룹화한 장소를 추론하는 방법을 비교 실험하였다. 실험 결과, 전체 사용자를 대상으로 장소를 추론하는 방법에 비해 유사 사용자 군집별로 장소를 추론하는 방법의 분류 정확도가 향상되었음을 확인하였다.

Incorporating Social Relationship discovered from User's Behavior into Collaborative Filtering (사용자 행동 기반의 사회적 관계를 결합한 사용자 협업적 여과 방법)

  • Thay, Setha;Ha, Inay;Jo, Geun-Sik
    • Journal of Intelligence and Information Systems
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    • v.19 no.2
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    • pp.1-20
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    • 2013
  • Nowadays, social network is a huge communication platform for providing people to connect with one another and to bring users together to share common interests, experiences, and their daily activities. Users spend hours per day in maintaining personal information and interacting with other people via posting, commenting, messaging, games, social events, and applications. Due to the growth of user's distributed information in social network, there is a great potential to utilize the social data to enhance the quality of recommender system. There are some researches focusing on social network analysis that investigate how social network can be used in recommendation domain. Among these researches, we are interested in taking advantages of the interaction between a user and others in social network that can be determined and known as social relationship. Furthermore, mostly user's decisions before purchasing some products depend on suggestion of people who have either the same preferences or closer relationship. For this reason, we believe that user's relationship in social network can provide an effective way to increase the quality in prediction user's interests of recommender system. Therefore, social relationship between users encountered from social network is a common factor to improve the way of predicting user's preferences in the conventional approach. Recommender system is dramatically increasing in popularity and currently being used by many e-commerce sites such as Amazon.com, Last.fm, eBay.com, etc. Collaborative filtering (CF) method is one of the essential and powerful techniques in recommender system for suggesting the appropriate items to user by learning user's preferences. CF method focuses on user data and generates automatic prediction about user's interests by gathering information from users who share similar background and preferences. Specifically, the intension of CF method is to find users who have similar preferences and to suggest target user items that were mostly preferred by those nearest neighbor users. There are two basic units that need to be considered by CF method, the user and the item. Each user needs to provide his rating value on items i.e. movies, products, books, etc to indicate their interests on those items. In addition, CF uses the user-rating matrix to find a group of users who have similar rating with target user. Then, it predicts unknown rating value for items that target user has not rated. Currently, CF has been successfully implemented in both information filtering and e-commerce applications. However, it remains some important challenges such as cold start, data sparsity, and scalability reflected on quality and accuracy of prediction. In order to overcome these challenges, many researchers have proposed various kinds of CF method such as hybrid CF, trust-based CF, social network-based CF, etc. In the purpose of improving the recommendation performance and prediction accuracy of standard CF, in this paper we propose a method which integrates traditional CF technique with social relationship between users discovered from user's behavior in social network i.e. Facebook. We identify user's relationship from behavior of user such as posts and comments interacted with friends in Facebook. We believe that social relationship implicitly inferred from user's behavior can be likely applied to compensate the limitation of conventional approach. Therefore, we extract posts and comments of each user by using Facebook Graph API and calculate feature score among each term to obtain feature vector for computing similarity of user. Then, we combine the result with similarity value computed using traditional CF technique. Finally, our system provides a list of recommended items according to neighbor users who have the biggest total similarity value to the target user. In order to verify and evaluate our proposed method we have performed an experiment on data collected from our Movies Rating System. Prediction accuracy evaluation is conducted to demonstrate how much our algorithm gives the correctness of recommendation to user in terms of MAE. Then, the evaluation of performance is made to show the effectiveness of our method in terms of precision, recall, and F1-measure. Evaluation on coverage is also included in our experiment to see the ability of generating recommendation. The experimental results show that our proposed method outperform and more accurate in suggesting items to users with better performance. The effectiveness of user's behavior in social network particularly shows the significant improvement by up to 6% on recommendation accuracy. Moreover, experiment of recommendation performance shows that incorporating social relationship observed from user's behavior into CF is beneficial and useful to generate recommendation with 7% improvement of performance compared with benchmark methods. Finally, we confirm that interaction between users in social network is able to enhance the accuracy and give better recommendation in conventional approach.

A Preliminary Investigation for Evaluation Factors of Internet GIS Sites in the Context of User-friendly Approach (사용자 친화성의 관점에서 인터넷 GIS사이트 평가기준 설정을 위한 기초 연구)

  • 엄정섭
    • Journal of the Korean Geographical Society
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    • v.37 no.4
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    • pp.403-424
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    • 2002
  • Internet GIS sites are currently being emersed as one of important places to acquire spatial information in stead of traditional paper map. This paper is intended to identify critical factors in evaluating internet GIS site quality. While there should be a considerable number and variety of factors associated with internet GIS site quality, this paper focuses on the site characteristics that generate visitor satisfaction. After carefully reviewing the previous literature of general website evaluation, four criteria that are critical to internet GIS site quality were identified: (1) contents (2) design (3) navigation (4) spatial analysis. An empirical study for a case study site has been conducted to confirm the validity for the four evaluation factors. A site diagnosis by the criteria provided many valuable information for Web site quality. For example, it was found that many symbols in the site made the visitors confusing and navigation interface was not very user-friendly to track required positional information due to inconsistency in terms of cartographic concept. The results indicate that the evaluation criteria may be used not only as a tool to evaluate internet GIS sites, but also as a checklist to improve the quality of a web site that is under development and requires remodelling. As a result, the research findings have established the new concept of ‘the quality assurance of the internet GIS site’, proposed as an initial aim of this paper Many of the issues unresolved in this project could be improved, based on the understanding of the four criteria suggested in this paper.

A Comparative Analysis of Application User Experience for Record and Recall -Focused on Google Timeline and 'Daily' (Application)- (기록과 회상에 대한 애플리케이션 사용자 경험 비교분석 -구글 타임라인과 '일상' (애플리케이션)을 중심으로-)

  • Ko, Eun-Sung;Kim, Bo-Yeun
    • Journal of Digital Convergence
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    • v.18 no.11
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    • pp.233-239
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    • 2020
  • Due to the development of digital technology, users can record their daily lives without being restricted by time and space. The trend is growing rapidly, but lifelogging cases are still insufficient. Google's Timeline and domestic application 'Daily' were analyzed through in-depth interviews. Based on the Creating Pleasurable Interface Model, the factors influencing user satisfaction were identified by the Reckard 7-point scale based on the Honeycomb model. The results of the in-depth interviews and the 7-point scale were similar, and we could see what and why users preferred the recording application. This study is meaningful to evaluate the user experience for recording application and analyzing the needs of users obtained through in-depth interviews to assess the usability that provide a service record and recall.

Investigation for Evaluation factor of Internet GIS Sites in the Context of User considering Web 2.0 (웹 2.0을 고려한 유저 참여 관점에서의 인터넷 GIS 사이트 평가기준 설정을 위한 연구)

  • Lee, Ho-Jin;Park, Hee-Jun
    • Proceedings of the Korea Database Society Conference
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    • 2008.05a
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    • pp.379-388
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    • 2008
  • The internet GIS site what offered information one-sidedly by early enterpriser was changed to formation as produced and evaluate by users with paradigm of Web 2.0. We look around the existing universal evaluation model of web site and evaluation model of GIS site and propose new evaluate model of GIS site considering web 2.0. A reference point of evaluation model proposed though this study can proposal evaluation model of GIS 2.0 after develop this as a reference point of a evaluation model considering user participate rate.

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Evaluation of Usability on OntoFrame$OntoFrame^{(R)}$ System (연구개발 전주기 지원 시스템 $OntoFrame^{(R)}$에 대한 사용성 평가)

  • Jung, Han-Min;Kim, Pyung;Kang, In-Su;Lee, Seung-Woo;Lee, Mi-Kyung;Sung, Won-Kyung;Kim, Do-Wan
    • Journal of Information Management
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    • v.38 no.2
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    • pp.153-173
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    • 2007
  • [ $OntoFrame^{(R)}$ ] system provides information dissemination service and inference service, based on Semantic Web framework to fully support R&D activities. Although it is one of state-of-the-art systems in the viewpoint of functionality, we are not able to declare whether it has satisfiable usability because of the omission of usability test in development process. Thus, this research tries to reveal the usability level of the $OntoFrame^{(R)}$, and further to find ways to achieve a user-center system. Both 'theory-based assessment' by a software ergonomics expert and 'user test' by four users are used for evaluating the usability of the $OntoFrame^{(R)}$. We look forward this research to being a basic reference for practical systems aiming at satisfiable usability.

A Rating Range-based Prediction Method for Collaborative Filtering Systems (협력필터링 시스템을 위한 평가 등급 범위 기반의 예측방법)

  • Lee, Soo-Jung
    • The Journal of Korean Association of Computer Education
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    • v.14 no.4
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    • pp.63-70
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    • 2011
  • Recommender systems, which predict and recommend items that may possibly draw users' interests, have been applied in various fields as e-commerce systems are widespread. Collaborative filtering, one of the major methodologies of recommender systems, recommends either items similar to those preferred by the user, or items preferred by the other similar user. Therefore, two problems determine its performance; one is correct estimation of similarity and the other is predicting the real rating of the recommended item. This study addresses the latter problem. Previous studies predict the real rating based on the mean of the ratings, but this study proposes a prediction based on the range of the ratings and investigates its performance through experiments. As a result, it is demonstrated that the proposed method improves the mean absolute error significantly, compared to the previous method.

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