• Title/Summary/Keyword: 사무직

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홈쇼핑 매체별 소비자 인식 비교

  • 천종숙;양유영
    • Proceedings of the Korean DIstribution Association Conference
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    • 1999.11a
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    • pp.327-338
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    • 1999
  • 본 연구는 카탈로그와 케이블 TV, 인터넷 홈쇼핑 정보전달 매체별로 의류제품에 대한 소비자의 인식 및 기대 수준을 비교 분석하여 홈쇼핑의 정보전달 매체 개발에 기초적인 자료를 구축하기 위하여 설문조사를 실시하였다. 설문조사 대상자는 20세 이상의 카탈로그 홈쇼핑사 회원 219명, 케이블 TV 홈쇼핑사 회원 213명, 네티즌 972명이었다. 매체별 이용자의 분포는 카탈로그와 케이블 TV 홈쇼핑의 경우 여성과 기혼자가 많았고 직업은 주부와 사무직이 많았다. 반면 인터넷 이용자는 남성과 미혼자가 많았고 직업은 사무직이 많았다. 학력은 세 매체 모두 응답자의 절반 이상이 대졸 이상으로 교육수준이 높았다. 설문조사 결과 의류 홈쇼핑에 대한 매체별 소비자의 인식은 다음과 같았다. 1. 케이블 TV 홈쇼핑 이용자들은 케이블 TV를 통해 판매되는 의류제품이 디자인, 색상이 다양하며, 제품의 소재나 품질, 치수에 대한 정보도 충분하다고 느끼며 의류의 품질 신뢰도와 구매의사도 높은 것으로 나타났다. 2. 통신판매를 이용해서 의류를 구매해 본 경험이 있는 집단은 구매를 경험하지 못한 집단보다 구매의사도 높으며 통신판매에 대한 신뢰성도 높은 것으로 나타났다. 특히 케이블 TV 홈쇼핑을 통해 의류제품을 구매해 본 경험이 있는 집단이 의류제품 정보의 다양성에 대한 만족감과 품질 신뢰성이 가장 높았다. 3. 매체와 성별의 차이를 살펴본 결과 케이블 TV를 이용하는 여성은 의류제품의 다양성, 충분한 제품정보, 품질의 신뢰성, 구매의사에 가장 긍정적인 인식을 가지고 있는 것으로 나타났다. 4. 케이블 TV를 이용하는 기혼자와 고소득자가 다른 집단보다 의류제품의 다양성, 제품정보와 품질 신뢰성, 구매의사에서 가장 긍정적인 인식을 가진 집단이었다. 본 연구의 결과는 케이블 TV 홈쇼핑은 카탈로그와 인터넷에 비해 소비자의 욕구를 충족시키는 제품과 소개방식으로 의류를 판매하고 있으며, 특히 의류제품 구매 경험이 있고 고소득층이며 기혼인 여성들을 만족시킬만한 다양한 상품을 구비하고 자세한 제품정보를 제공하며 품질에 대한 신뢰를 심어 주어 긍정적인 구매의사를 갖도록 유도하고 있는 것으로 해석된다.

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A study on how lifestyle and shampoo habits affect middle-aged men with seborrheic Scalp - especially office workers (30~50대 중장년층 남성의 생활과 샴푸 습관이 지루성 두피에 미치는 영향에 관한 연구 : 사무직 군무 종사자들을 중심으로)

  • Lee, Jong-Youl;You, Seon-Hee
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.17 no.12
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    • pp.701-707
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    • 2016
  • This study surveyed 150 men aged 30 to 50, a demographic which seborrheic dermatitis is common. The time of day one shampoos and recurrent fatigue were found to have a statistically significant impact on symptoms contributing to the main causes of seborrhea, including itchiness, excessive oil, acne, and redness on the scalp (p<0.01). Study results confirm lifestyle and shampoo habits, such as the frequent sense of fatigue, a routine work schedule, susceptibility to stress, the time of day one uses shampoo, and whether hair styling products are used, affects seborrheic scalp disease. This study found seborrheic scalp disease for office workers primarily resulted from shampoo habits, rashes were predominantly caused by a failure to rinse shampoo and dry hair completely, while secondary aggravating factors included irregular work schedules, recurrent tiredness, and chronic stress.

Factors Affection Intentions for Health behaviors among Male Office Workers : An Analysis based on the Theory of Planned Behavior (남성 사무직 근로자의 건강 행동 의도에 영향을 미치는 요인 : 계획적 행위 이론을 적용하여)

  • Lee, Hyoun-Jung;Cho, Byung-Hee
    • Korean Journal of Occupational Health Nursing
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    • v.11 no.1
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    • pp.31-43
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    • 2002
  • This study was conducted on the basis of the Theory of Planned Behavior to analyze factors affecting intentions for health behaviors defined as non smoking, moderate drinking and exercise in male office workers. The participants of this study consisted of 230 male office workers of 10 workplaces located in Seoul. The results of this study can be summarized as follows: 1. Non smoking For smokers. perceived behavioral control, subjective norm and attitude were factors affecting on intention for non smoking, and these factors explained 29% of the total variance of non smoking intention. 2. Moderate drinking For drinkers, subjective norm, perceived behavioral control and attitude were factors affecting on intention for moderate drinking. and these factors explained 5% of the total variance of moderate drinking intention. 3. Exercise For those who exercise irregularly or don't exercise, perceived behavioral control, subjective norm and attitude were factors affecting on intention for exercise, and these factors explained 26% of the total variance of exercise intention. 4. Health Behaviors For all participants, perceived behavioral control, subjective norm and attitude were factors affecting on intention for health behaviors, and these factors explained 34% of the total variance of intention for overall health behaviors. And health behavior intention affected practice of health behaviors, but perceived behavioral control didn't.

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Factors Influencing Drinking of Employees: Focus on the White Collar Employees (직장인의 음주에 영향을 미치는 요인에 관한 연구: 사무직 직장인을 중심으로)

  • Kweon, Gu-Young
    • Korean Journal of Social Welfare
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    • v.57 no.2
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    • pp.93-118
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    • 2005
  • This research examined influence of job stress and drinking subculture on the drinking of white collar employees. The results are as follows: First, there are a higher percentage of population among white collar employees who hold drinking problems in terms of frequency of drinking, amount of drinking, frequency of binge drinking comparing with general populace. The results of research revealed that drinking problems of white collar employees is quite close to dangerous level. Second, job stress didn't display a consistent relationship with drinking and drinking problem, however, drinking subculture revealed that it was related with drinking and drinking problem exhibiting significant influence. And, the results of research didn't support tension reduction hypothesis, and it was identified that social learning theory is main factor that will explain drinking and drinking problem of white collar employees. Therefore, researcher suggested as follow; First, practitioners and researchers exert their efforts for studying about drinking in the relationship to white collar employees. They should also have more interests in the topic from a practical perspective. Second, suggest that EAPs be introduced in order to prevent white collar employees from drinking problem and to promote increase of entire welfare. Third, suggest that succeeding research endeavors be required, which shall embrace all of white & blue collar employees.

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Factors Related to Psychosocial Distress and Fatigue Symptoms among Clerical Public Officers (일부 사무직 공무원의 사회심리적 스트레스와 피로수준에 관련된 요인)

  • Cho, Kwang-Hee;Bae, Nam-Kyou;Park, Jung-Ah;Cho, Young-Chae
    • Journal of agricultural medicine and community health
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    • v.33 no.1
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    • pp.11-26
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    • 2008
  • Objectives: We evaluated the level of psychosocial stresses and fatigue symptoms among clerical public officers and its related factors.Methods: The self-administered questionaires were performed, during the period between Dec. 5th, 2005 Metropolitan City. The survey items included subjects' socio-demographic and job-related characteristics, health-related behavior, degree of job demand, job autonomy, social support in work, type A behavior pattern, locus of control, sense of self-esteem, psychosocial distress and degree of fatigue.

Analysis of Physical Activity in Male Office Workers (남성 사무직 근로자의 신체활동량 분석)

  • Seo, Ku-Min
    • Research in Community and Public Health Nursing
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    • v.14 no.1
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    • pp.95-105
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    • 2003
  • Purpose: This study was conducted to analyze occupational and leisure-time physical activity(LTPA) in male office workers and to examine factors related to LTPA. Method: The subjects for this study were 226 male office workers, from eight work places located in Seoul, who had no physical restrictions. Minnesota LPTA Questionnaire (Taylor et al., 1978) revised by Kim(1997) was used to measure LTPA and revised Tecumseh Occupational Physical Activity Questionnaire (Motoye, 1971) was used to measure occupational physical activity. The data were collected from May 4 to May 19, 2001 using a semi-structured questionnaire with interviews and self reports. The collected data were analyzed using SPSS Windows 10.0 Program. Results: The results of this study are summarized as follows. 1. The mean level of physical activity was 8,716.9kcal/wk. The occupational physical activity was at 6,605kcal/wk(75.8%) and the level of LTPA was 2,111.4kcal/wk (24.2%). 2. Using 2,000kcal/wk as a base for categorizing LTPA as active or inactive, it was found that there were 94 subjects(41.6%) in the active group. 3. Subjects in their thirties had a lower level of LTPA than subjects in other age groups (F=3.484, p<.05). Physical activity, self-efficacy (r=.405, p=.000) and perceived health status (r=.301, p=.000) were positively related to LTPA. 4. Participants in club activities had a higher level of LTPA than those who did not (t=-2.369, p=.020). Support for physical activity(r=.164, p=0.13) was positively related to LTPA. Conclusion: This study suggested that to increase physical activity in male office workers, physical activity promotion programs should be established according to age and sex especially for those who are in their thirties and for women, and should include strategies strengthening support through peer groups and family, developing club activities and increasing physical activity self-efficacy.

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Comparison of Accommodative Amplitude Based on Occupation of Initial Presbyopia (직업별 초기 노안자의 조절력 비교)

  • Kim, Hyun-Mok;Son, Jeong-Sik;Kim, In-Su;Cho, Hyun Gug
    • Journal of Korean Ophthalmic Optics Society
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    • v.13 no.4
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    • pp.135-139
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    • 2008
  • Purpose: This study was designed to compare the accommodative amplitude whose 40s initial presbyopia patients divided into five occupation (driver, official worker, housewife, field worker, teacher). Methods: Both "push-up"and "inus lens to blur technique" methods were used to examine the average of accommodative amplitude. Results: All the average of accommodative amplitude (OD, OS, and OU) were the lowest in official worker group (3.27${\pm}$0.21D, 3.31${\pm}$0.22D, 3.54${\pm}$0.28D) and the highest in housewife group (4.07${\pm}$0.35D, 4.11${\pm}$0.35D, 4.37${\pm}$0.39D). Conclusions: Because occupational specifications including a fixative habit are able to change the binocular accommodation, it is important to understand thoroughly the patient's occupation when opticians make near vision prescription for initial presbyopia.

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A Study on the Relationship among Corporate entrepreneurship, R&D capacity and Technology commercialization capacity of administrative position - Moderating effect of Technology orientation - (관리직의 사내기업가정신과 연구개발역량, 기술사업화역량의 관계에 관한 연구 - 기술지향성의 조절효과 -)

  • Koh, Yoon-Ho;Song, Chan-Sub
    • Journal of Digital Convergence
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    • v.17 no.10
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    • pp.187-197
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    • 2019
  • The purpose of this study is to analyze the capacities of innovation in the organization, and to examine the effects of corporate entrepreneurship, R&D capability, technology commercialization capacity and technology orientation. First, the research model and hypothesis were established based on the literature research and 153 questionnaires were distributed and collected among management office workers among manufacturing workers in Kyungbuk. The results of this study confirm that the corporate entrepreneurship positively affects R&D capacity and that R&D capacity has a positive effect on technology commercialization capacity. And we confirmed the significant moderating effect of technology orientation. However, there is no mediating effect of R&D capability on the relationship between corporate entrepreneurship and technology commercialization. These findings can provide guidelines for organizational management in the cultural aspect by identifying the effects of in-house entrepreneurship and technology orientation on cultivating the innovation capacity of management office at the organizational level.

The Roles of the Exchange Rate and Labor Skill Composition on Vietnam's Trade Balance Vis-à-Vis Main Trading Partners (베트남 무역수지에서 환율 및 노동숙련도 간의 상관관계분석: 주요 무역 상대국 중심으로)

  • Tan, Yan;Uprasen, Utai
    • International Area Studies Review
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    • v.22 no.3
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    • pp.85-119
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    • 2018
  • This paper investigates the effects of exchange rate and labor skill composition on Vietnam's trade balance with her twenty main trading partners. Using balanced panel data from 2000 to 2016, the authors analyze Vietnam's total trade balance and the trade balance which is disaggregated based on labor skill sophistication. Three main findings are presented. Firstly, exchange rate has a positive effect on Vietnam's trade balance, but the small value of estimated coefficient indicates that its effect is limited. Secondly, Vietnam's trade balance of the high labor-skill produced and medium-skill white collar labor-produced goods is worsened when VND (Vietnamese Dong) depreciates. Thirdly, moving up the labor skill ladder and promoting the none-price competitiveness of the high labor-skill produced and medium-skilled white collar labor-produced goods can improve Vietnam's total trade balance, while promoting the low-skill labor-produced and medium-skill blue collar-labor produced goods can no longer contribute to Vietnam's total trade balance.

Time Use of Married Female Clerical Workers and Their Husbands (사무직 기혼여성부부의 생활시간구조 분석)

  • 조희금
    • Journal of the Korean Home Economics Association
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    • v.35 no.1
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    • pp.1-14
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    • 1997
  • The purpose of this study is to investigate time use of married female clerical workers and their husbands. Data for 143 couples were gathered from using structured questioinaire and time dairy. The analysis of time use data was carried out two approaches. They are the amount of time spent and the distribution of time for dailly activities. And also the couples' perceptions how restricted their long time labor to their family life was analyzed. The results were shown as follows: (1) Married female clerical workers and their husbands have long labor time and their physiological and leisure time is too short. This means the patterns of their time use are very unbalanced type. (2) Wives worked longer than husbands on total labor with a large sexual difference in household works.(3) Couples perceived that wives' work more negative affection on their family life than husbands' work.

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