• Title/Summary/Keyword: 비즈니스모델 평가

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Customer Model Analysis for UCC Knowledge Sharing Service : A Case (UCC 지식 동영상 공유 서비스의 고객 모델 분석 사례)

  • Yoon, Eun-Jung;Lee, Kyoung-Jun
    • Journal of Intelligence and Information Systems
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    • v.15 no.1
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    • pp.15-30
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    • 2009
  • As knowledge is now being distributed and shared through the Internet not only in the form of text but also in that of video, UCC (User Created Content) knowledge video sharing services have emerged on the Internet such as Instructables.com. This paper deals with a UCC knowledge video service in real world and reports the case of analyzing its customer model. The knowledge video sharing service can be considered as both a kind of discontinuous innovation, which requires knowledge provider's technical ability of creating and editing UCC video, and a value network, which matches UCC providers and consumers therefore brings network effect, we first adopt the Chasm theory as the base of the customer model and refine the customer model referencing the Technographics, which is also an Internet-refinement of the Chasm model. Finally, non-customer analysis of Blue Ocean strategy is applied for exploring potential customers of the service.

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Predicting the Future Price of Export Items in Trade Using a Deep Regression Model (딥러닝 기반 무역 수출 가격 예측 모델)

  • Kim, Ji Hun;Lee, Jee Hang
    • KIPS Transactions on Software and Data Engineering
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    • v.11 no.10
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    • pp.427-436
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    • 2022
  • Korea Trade-Investment Promotion Agency (KOTRA) annually publishes the trade data in South Korea under the guidance of the Ministry of Trade, Industry and Energy in South Korea. The trade data usually contains Gross domestic product (GDP), a custom tariff, business score, and the price of export items in previous and this year, with regards to the trading items and the countries. However, it is challenging to figure out the meaningful insight so as to predict the future price on trading items every year due to the significantly large amount of data accumulated over the several years under the limited human/computing resources. Within this context, this paper proposes a multi layer perception that can predict the future price of potential trading items in the next year by training large amounts of past year's data with a low computational and human cost.

A Study between Online Entrepreneurship Education and Entrepreneurship: Based on PBL(Problem-Based Learning) and Flipped Learning (기업가정신 온라인교육의 효과성 검증: 플립러닝 및 PBL 기반 기업가정신교육 적용 사례)

  • Nam, Jung Min
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.12 no.2
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    • pp.31-40
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    • 2017
  • This study validate effectiveness of Online Entrepreneurship Education based on PBL(Problem-based Learning) and flipped learning. This study reveals online education of entrepreneurship based on PBL and flipped learning method has positive effect on personal entrepreneurship, will to be an entrepreneur, and problem-solving skills. First, the results show that entrepreneurship education based on PBL and flipped learning can improve entrepreneurship more than a previous learning method. Second, PBL and flipped learning based online education affects will to be an entrepreneur in positive way. Experimental group who experienced problem solving activity and flipped learning has more will to be entrepreneur than control group who takes previous learning method. Lastly, PBL and flipped learning method based entrepreneurship education also has positive effect on personal problem-solving techniques. This results show that online entrepreneurship education based on PBL and flipped learning has positive impacts on entrepreneurship, will to be an entrepreneur, and improving problem-solving skills significantly.

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A Bibliometric Study on Sustainable Development Goals (SDGs) Research Trends in Entrepreneurship (키워드 네트워크 분석을 활용한 창업분야 지속가능발전목표(SDGs) 연구동향 분석)

  • An, Seung Kwon;Choi, Min Jung
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.18 no.2
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    • pp.21-34
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    • 2023
  • The purpose of this study is to examine the extent of Sustainable Development Goals (SDGs)-related research in the field of entrepreneurship globally since the adoption of the SDGs at the UN General Assembly, and to compare international and domestic research trends in order to determine the direction of SDGs-related research in entrepreneurship in Korea. Utilizing three databases-Web of Science (WoS), KCI, and DBpia- SDGs-related studies in entrepreneurship were extracted by employing specific search terms. After data purification, a total of 356 studies abroad and 4 studies in Korea were used for analysis. After data purification, a total of 356 international studies and 4 Korean studies were analyzed. Due to the limited number of domestic studies, the research trends were examined by conducting frequency analysis and keyword network analysis on international studies alone. Frequency analysis revealed that SDGs research in entrepreneurship primarily focused on sustainability-related terms and was conducted in conjunction with business models, innovation, entrepreneurship education, and strategies. Furthermore, yearly frequency analysis demonstrated an expansion of topics to encompass research on entrepreneurship and SDGs policies, the roles and capabilities of female entrepreneurs in SDGs implementation, energy start-ups and SDGs, directions for implementing SDGs in business schools and SDGs education, indicators for SDGs implementation and evaluation, and technologies for sustainability. The keyword network analysis identified central topics such as business, sustainability, SDGs, innovation, entrepreneurship, business models, and education, with research areas extending to entrepreneurship ecosystems, change and strategy, ethics, and climate. This study holds significance in establishing a foundation for SDGs research in entrepreneurship, which is currently an underexplored area in Korea, by presenting emerging research trends related to SDGs in entrepreneurship.

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A Recidivism Prediction Model Based on XGBoost Considering Asymmetric Error Costs (비대칭 오류 비용을 고려한 XGBoost 기반 재범 예측 모델)

  • Won, Ha-Ram;Shim, Jae-Seung;Ahn, Hyunchul
    • Journal of Intelligence and Information Systems
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    • v.25 no.1
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    • pp.127-137
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    • 2019
  • Recidivism prediction has been a subject of constant research by experts since the early 1970s. But it has become more important as committed crimes by recidivist steadily increase. Especially, in the 1990s, after the US and Canada adopted the 'Recidivism Risk Assessment Report' as a decisive criterion during trial and parole screening, research on recidivism prediction became more active. And in the same period, empirical studies on 'Recidivism Factors' were started even at Korea. Even though most recidivism prediction studies have so far focused on factors of recidivism or the accuracy of recidivism prediction, it is important to minimize the prediction misclassification cost, because recidivism prediction has an asymmetric error cost structure. In general, the cost of misrecognizing people who do not cause recidivism to cause recidivism is lower than the cost of incorrectly classifying people who would cause recidivism. Because the former increases only the additional monitoring costs, while the latter increases the amount of social, and economic costs. Therefore, in this paper, we propose an XGBoost(eXtream Gradient Boosting; XGB) based recidivism prediction model considering asymmetric error cost. In the first step of the model, XGB, being recognized as high performance ensemble method in the field of data mining, was applied. And the results of XGB were compared with various prediction models such as LOGIT(logistic regression analysis), DT(decision trees), ANN(artificial neural networks), and SVM(support vector machines). In the next step, the threshold is optimized to minimize the total misclassification cost, which is the weighted average of FNE(False Negative Error) and FPE(False Positive Error). To verify the usefulness of the model, the model was applied to a real recidivism prediction dataset. As a result, it was confirmed that the XGB model not only showed better prediction accuracy than other prediction models but also reduced the cost of misclassification most effectively.

A Study on Design Security Management Evaluation Model for Small-Medium size Healthcare Institutions (중소형 의료기관 보안관리 평가모델 설계 연구)

  • Kim, Ja Won;Chang, Hang Bae
    • The Journal of Society for e-Business Studies
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    • v.23 no.1
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    • pp.89-102
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    • 2018
  • In this paper, the security characteristics of healthcare institutions were derived through analysis of previous research, and the characteristics and status of small and medium sized healthcare institutions were surveyed through field surveys of small and medium sized healthcare institutions. The security management evaluation model for small and medium sized healthcare institutions was designed and verified based on the security characteristics of small and medium healthcare institutions. For the design, we compared and analyzed existing security management system and evaluation certification system of healthcare institutions. We also confirmed the proposed security management evaluation model and the degree of sharing. In addition, we conducted validation for the statistical verification of the proposed security management evaluation model for small and medium sized healthcare institutions, and we performed the relative priority analysis through AHP analysis to derive the weight for each item. The result of this study is expected to be used as a standard of security management evaluation model that can be practiced in small and medium sized healthcare institutions.

A Study on Public Interest-based Technology Valuation Models in Water Resources Field (수자원 분야 공익형 기술가치평가 시스템에 대한 연구)

  • Ryu, Seung-Mi;Sung, Tae-Eung
    • Journal of Intelligence and Information Systems
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    • v.24 no.3
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    • pp.177-198
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    • 2018
  • Recently, as economic property it has become necessary to acquire and utilize the framework for water resource measurement and performance management as the property of water resources changes to hold "public property". To date, the evaluation of water technology has been carried out by feasibility study analysis or technology assessment based on net present value (NPV) or benefit-to-cost (B/C) effect, however it is not yet systemized in terms of valuation models to objectively assess an economic value of technology-based business to receive diffusion and feedback of research outcomes. Therefore, K-water (known as a government-supported public company in Korea) company feels the necessity to establish a technology valuation framework suitable for technical characteristics of water resources fields in charge and verify an exemplified case applied to the technology. The K-water evaluation technology applied to this study, as a public interest goods, can be used as a tool to measure the value and achievement contributed to society and to manage them. Therefore, by calculating the value in which the subject technology contributed to the entire society as a public resource, we make use of it as a basis information for the advertising medium of performance on the influence effect of the benefits or the necessity of cost input, and then secure the legitimacy for large-scale R&D cost input in terms of the characteristics of public technology. Hence, K-water company, one of the public corporation in Korea which deals with public goods of 'water resources', will be able to establish a commercialization strategy for business operation and prepare for a basis for the performance calculation of input R&D cost. In this study, K-water has developed a web-based technology valuation model for public interest type water resources based on the technology evaluation system that is suitable for the characteristics of a technology in water resources fields. In particular, by utilizing the evaluation methodology of the Institute of Advanced Industrial Science and Technology (AIST) in Japan to match the expense items to the expense accounts based on the related benefit items, we proposed the so-called 'K-water's proprietary model' which involves the 'cost-benefit' approach and the FCF (Free Cash Flow), and ultimately led to build a pipeline on the K-water research performance management system and then verify the practical case of a technology related to "desalination". We analyze the embedded design logic and evaluation process of web-based valuation system that reflects characteristics of water resources technology, reference information and database(D/B)-associated logic for each model to calculate public interest-based and profit-based technology values in technology integrated management system. We review the hybrid evaluation module that reflects the quantitative index of the qualitative evaluation indices reflecting the unique characteristics of water resources and the visualized user-interface (UI) of the actual web-based evaluation, which both are appended for calculating the business value based on financial data to the existing web-based technology valuation systems in other fields. K-water's technology valuation model is evaluated by distinguishing between public-interest type and profitable-type water technology. First, evaluation modules in profit-type technology valuation model are designed based on 'profitability of technology'. For example, the technology inventory K-water holds has a number of profit-oriented technologies such as water treatment membranes. On the other hand, the public interest-type technology valuation is designed to evaluate the public-interest oriented technology such as the dam, which reflects the characteristics of public benefits and costs. In order to examine the appropriateness of the cost-benefit based public utility valuation model (i.e. K-water specific technology valuation model) presented in this study, we applied to practical cases from calculation of benefit-to-cost analysis on water resource technology with 20 years of lifetime. In future we will additionally conduct verifying the K-water public utility-based valuation model by each business model which reflects various business environmental characteristics.

A Study on Construction of Optimal Wireless Sensor System for Enhancing Organization Security Level on Industry Convergence Environment (산업융합환경에서 조직의 보안성 향상을 위한 센싱시스템 구축 연구)

  • Na, Onechul;Lee, Hyojik;Sung, Soyoung;Chang, Hangbae
    • Journal of the Korea Convergence Society
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    • v.6 no.4
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    • pp.139-146
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    • 2015
  • WSN has been utilized in various directions from basic infrastructure of environment composition to business models including corporate inventory, production and distribution management. However, as energy organizations' private information, which should be protected safely, has been integrated with ICT such as WSN to be informatization, it is placed at potential risk of leaking out with ease. Accordingly, it is time to need secure sensor node deployment strategies for stable enterprise business. Establishment of fragmentary security enhancement strategies without considering energy organizations' security status has a great effect on energy organizations' business sustainability in the event of a security accident. However, most of the existing security level evaluation models for diagnosing energy organizations' security use technology-centered measurement methods, and there are very insufficient studies on managerial and environmental factors. Therefore, this study would like to diagnose energy organizations' security and to look into how to accordingly establish strategies for planning secure sensor node deployment strategies.

Suggestion of Platform Valuation Method for Establishment of Platform Regulatory Standards (플랫폼 규제 기준 선정을 위한 플랫폼 가치 평가 방법 제언)

  • Lee, Chang-hyun;Park, Un-chan;Lee, Sang-myung
    • Journal of Venture Innovation
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    • v.5 no.2
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    • pp.101-110
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    • 2022
  • It is easy for first movers of platform business model to monopolize the market due to the platform's own characteristics such as network effect and flywheel strategy. Accordingly, the regulations on platform operators are constantly being discussed in the recent monopoly regulation arguments, but the concrete regulations have not been settled worldwide. This is because there is no clear consensus on the valuation method which can objectively identify dominant platform firms from the others. This study suggested a platform valuation method based on the Tobin's Q theory, by measuring the moderating effect of the existence of specific scale of platform on the relationship between replacement cost and market valuation. Our method can not only be a standard for settling monopoly regulation by converging the regulation targets, but also contribute to active investment on the new platform firms by evaluating their potential growths quantitatively.

The Study on Service Model and Case Study of Internet Bank (인터넷 뱅킹의 사례분석을 통한 서비스모델 구현에 관한 연구)

  • Lee, Je-Hong
    • The Journal of Information Technology
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    • v.5 no.3
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    • pp.97-119
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    • 2002
  • It is Study Service Model for Case Study of Internet Bank. With most major full service banks having launched transactional Internet banking, attention is shifting to the realities of managing the Internet channel as a profitable component of an overall delivery strategy. In addition to examining Case Study and Internet Bank Model. Services of Internet Banking available through the Internet are as follows. 1. credit card loans, personal loans. 2. high-yield financial products. 3. insurance products. 4. securities products. 5. Case study of Foreign Internet Banking(ING, BNP, HSNC, City Bank). The study reviewed fields, including financial services, customer service, Website formation and design, convenience of use and system safety, Internet Banking Model, and many related areas. Internet Banking earned high marks in most fields. This Study review focuses on the following: Understanding and meeting consumer expectations for us ability, site performance and functionality. Integrating the Internet channel into overall marketing, product delivery and customer service strategies. Strategies to increase customer satisfaction with Internet Banking and to attract new Internet bankers. therefore this study review activity model concretion of Internet Banking Model and Case Study.

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