• The Journal of the Korea Contents Association
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• v.12 no.1
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• pp.146-153
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• 2012

This study conducted content analysis for the 266 public access programs. By doing so it aimed to suggest ideal directions for the pubic access. This study found that most programs were well meshed with variety, locality, and representation of minorities, which are goals of what public access programs are for. However, this study suggested that more diverse producers in terms of ages and occupations need to participate and also cable SOs should try to motivate viewers by covering various topics and areas in public access programs in the future. Lastly, the Korea Communications Commission also need to continuously offer more positive financial aids and public relations to support this program.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.18 no.2
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• pp.252-259
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• 2014

The obligation of web accessibility in public center, education center, medical center and rehabilitation center started from 2009 has plan to adapt it to a corporation and culture and art until 2015 by stages. This study analysed in the aspect of statistics how well the domestic broadcasting system follows web accessibility which was evaluated by six automatic checking guidelines provided in KWA-H 4.3 automatic evaluation device. With Kruskal-Wallis' test result of nonparametric analysis, an item of basic language statement seemed to be highly followed(p=0.041) with broadcasting system> internet newspaper> the daily press> sports newspaper in order. An item of label offering was followed(p=0.015) with sports newspaper> broadcasting system> the daily press> internet newspaper in order.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.21 no.8
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• pp.1567-1574
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• 2017

In this paper, we analyzed the stereotyped and non - stereotyped data in order to analyze the drama 's ratings. The formalized data collection collected 19 items from the four areas of drama information, person information, broadcasting information, and audience rating information of each broadcasting company. Atypical data were collected from bulletin boards, pre - broadcast blogs and post - broadcast blogs operated by each broadcasting company using a crawling technique. As a result of comparing the differences according to the four areas for each broadcaster from the collected regular data, the results were similar to each other. And we derived seven related words by analyzing the correlation of occurrence frequencies from unstructured data collected from bulletin boards and blogs of each broadcasting company. The derived associations were obtained through reliability analysis.

• Journal of the Korea Society of Computer and Information
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• v.26 no.11
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• pp.129-137
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• 2021

Recently, local broadcast companies are experiencing financial shortages and business deterioration due to difficulties in securing income sources. This is due to the continuous decrease in viewership ratings as the contents of the broadcast companies do not attract the interest and participation of local residents. To resolve this issue, this paper presents a social network service closely coupled with local broadcasting. In the proposed service, the exposure range of articles is limited to a region so that reporters could easily find the interests of local residents. In addition, among the articles written by local residents, the articles requested to be broadcast by reporters are placed at the top section of the main page. From this UI configuration, local residents can easily recognize that their opinions can be directly connected to the broadcast, which is intended to activate their participation. The proposed service was implemented in the form of a prototype system with JCN, a broadcasting company in Ulsan, and this paper discusses its user interfaces, system structure, and an algorithm to estimate the priority of the written articles.

• Convergence Security Journal
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• v.22 no.4
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• pp.119-127
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• 2022

A movie information program has a positive effect on the viewer's intention to watch the movie by providing an indirect experience of the movie based on trust. In order to increase the effectiveness of a movie information program, a data service that provides the additional information on the movies introduced in a movie information program has been studied. However, since the study limited the data service to one movie information program, it was difficult to apply it to the actual environment of general cable broadcasting companies or satellite broadcasting companies that transmit multiple movie information programs. Therefore, this study expanded the existing research limited to one movie information program to provide additional information of several movie information programs. This study is meaningful in that it suggests a data service that can be operated in the realistic environment of a broadcaster that actually transmits several movie information programs.

• 한국노년학
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• v.30 no.4
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• pp.1329-1344
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• 2010

This study is intended to find out how production people have been creating senior radio program. For this purpose, the study set up the three research questions and employed in-depth interviews with ten production people: First, production people find out senior radio listeners who have been very royal attendance of the program for a long time. And they examined senior listeners prefer to listen about health care, information about elderly life and singing contest. They have been made para-social interaction with master of ceremonies (MC). Second, unlike other radio program, the senior radio program has concentrated on the radio station's image and public interest rather than financial profit and viewing rate. Normally, it was known that radio program for senior used carried on break of the day. But some program has been broadcasted on prime time in the afternoon. Target audience of senior radio program has been expanded over the forties and the fifties from sixties. Thirdly, in general the role of producer is critically important to produce program. However, MC and scriptwriter are far more experienced and specialized on the field than producer in radio program for senior.

• Korean journal of communication and information
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• v.32
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• pp.147-168
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• 2006

This study attempts to evaluate the Korean terrestrial television networks‘ internet site effectiveness, specifically in addressing user motivations and user evaluations and in gauging the broadcasters' feedback. The result shows that the primary motive for using a broadcaster's internet homepage was to obtain information. Overall, the users tended to be dissatisfied with the services, especially with regards to its navigational structure and design and with the insufficient number of appropriate content items. The reason cited highest for dissatisfaction was the fee-based services. Among the three networks, Seoul Broadcasting System, the sole commercial network, received the most complaints from the respondents in this respect. The study results reveal that broadcasters' feedback systems to users were deemed responsive and timely, but a true interactivity between the broadcasters and the viewers was lacking. In conclusion, network televisions' internet sites and increased content access through them have provided a platform for increased communication with their viewers, however, these sites are not yet being fully utilized as effective interactive communication feedback channels but more as a unidirectional information source. In addition, the network television services seem to be lacking in providing users with efficient navigational structure, good design, or adequate content level and quality. Thus, to better serve the public, it is recommended that they improve internet homepage usability by assessing and applying qualitative researches regarding the users.

• Korean journal of communication and information
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• v.33
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• pp.53-86
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• 2006

This paper presents comparative analysis of the traits of personal network structure shaping in local press organizations of Korea. For this analysis, this study attempts to investigate three topics. First, the density traits of personal network structure in the whole of local press organization. Second, the comparison of density trait shaping in personal network structure between press section of local broadcasting stations and local newspaper companies. Third, the positional trait in each local press organization. To answer the questions, the data concerning commissioners and executive members in local daily newspapers and local broadcasting organizations from the Civic Government to the People's Government have been collected and analyzed. The interconnections of regional(birthplace) and educational(university graduated) aspect were analyzed via methods of cross analysis, density analysis and correspondence analysis. In brief, major findings of this study are as follows ; As a result of analyzing cross analysis and density analysis of the personal network based of regional and educational aspect, the numerical value of density was too high on the whole of local press organizations. But, especially local newspaper companies has been showed that was higher density compared with press section of local broadcasting stations. And, positional distance between local press organizations were showed obviously in the case of regional(birthplace) aspect. But, in case of educational aspect, positional distance were showed obviously between commissioners and executive members.

• KDI Journal of Economic Policy
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• v.33 no.4
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• pp.85-118
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• 2011

This paper uses the horizontal regulation system as the base analysis framework. The study clearly defines the regulatory goals of the followings: the horizontal cross-ownership regulations on program provider (PP) and platform provider, the vertical regulation on cross-ownership between PP and platform operator, the regulation on cross-ownership of program provider by terrestrial broadcasting company, and the regulation on cross-ownership between terrestrial broadcasting company and platform provider. Then, by analyzing the conformity between goals and criteria of regulations and the adequacy of the regulation level according to regulatory purposes, this paper examines the justifiability of each regulation and extracts improvement measures that suite regulatory purposes. This analysis finds following appropriate measures: replacing the horizontal cross-ownership regulation on PP with conduct regulations, such as designating major broadcasting programs or replacing the current criterion of cross-ownership regulation from sales to the audience market share; reshaping the horizontal cross-ownership regulation on platform provider so that system operator (SO), satellite broadcaster and Internet protocol television (IPTV) operator would be applied by the same regulation based on the number of subscribers of pay television services; and discontinuing other cross-ownership regulation. In this way, the study shows that with appropriate regulations on cross-ownership of PP, there would be no need for additional regulation on vertical integration between PP and platform operator. On the other hand, given that the regulation on terrestrial broadcasting cross-ownership of PP could be justified only by regulatory purpose of the protection of the diversity of public opinions, it would be desirable to replace the current criteria of the number of PPs with the criteria of the audience market share. Lastly, the study shows that when platform operator is targeted by the cross-ownership regulation based on the number of subscribers of pay television services, the regulation on cross-ownership between terrestrial broadcasting company and platform provider should be replaced with conduct regulations, such as designating must-offer channels and major broadcasting programs.

• The Journal of the Korea Contents Association
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• v.19 no.5
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• pp.644-657
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• 2019

This study examines the types of strategic alliances formed between terrestrial broadcasters and content start-ups, their resource inter-dependence and the dynamic evolution of their relationship through a case study of KBS Labs, a strategic alliance between KBS and content start-ups. Mergers, acquisitions and strategic alliances sought by large media companies or strategic alliances made only between disparate providers in broadcasting and telecommunications industries are now actively pursued by traditional media and start-ups. The alliances between traditional media and start-ups are beneficial to both parties: traditional media can quickly implement start-ups' innovative ideas and business models and start-ups can tap into not only vast amounts of content being created by or in the archives of traditional media but also their capital, office space and reputation. Therefore, the case study of KBS Labs will help draw out important implications for motivating strategic alliances between traditional media and start-ups. To this end, the resource-based view and the evolutionary theory of the firm are adopted to explore the characteristics and development process of the KBS Labs business.