• Title/Summary/Keyword: 리뷰 데이터

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Korean Sentiment Analysis using Multi-channel and Densely Connected Convolution Networks (Multi-channel과 Densely Connected Convolution Networks을 이용한 한국어 감성분석)

  • Yoon, Min-Young;Koo, Min-Jae;Lee, Byeong Rae
    • Proceedings of the Korea Information Processing Society Conference
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    • 2019.05a
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    • pp.447-450
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    • 2019
  • 본 논문은 한국어 문장의 감성 분류를 위해 문장의 형태소, 음절, 자소를 입력으로 하는 합성곱층과 DenseNet 을 적용한 Text Multi-channel DenseNet 모델을 제안한다. 맞춤법 오류, 음소나 음절의 축약과 탈락, 은어나 비속어의 남용, 의태어 사용 등 문법적 규칙에 어긋나는 다양한 표현으로 인해 단어 기반 CNN 으로 추출 할 수 없는 특징들을 음절이나 자소에서 추출 할 수 있다. 한국어 감성분석에 형태소 기반 CNN 이 많이 쓰이고 있으나, 본 논문에서 제안한 Text Multi-channel DenseNet 모델은 형태소, 음절, 자소를 동시에 고려하고, DenseNet 에 정보를 밀집 전달하여 문장의 감성 분류의 정확도를 개선하였다. 네이버 영화 리뷰 데이터를 대상으로 실험한 결과 제안 모델은 85.96%의 정확도를 보여 Multi-channel CNN 에 비해 1.45% 더 정확하게 문장의 감성을 분류하였다.

Producdt Recommendation System based on User Purchase Priority (사용자 구매 우선순위를 반영한 상품 추천 시스템)

  • Hwang, Doyeun;Kim, Jihan;Kim, Jongwan;Kim, Hankil;Jung, Hoekyung
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2019.05a
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    • pp.502-503
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    • 2019
  • In the existing system that recommends through review data analysis, it does not reflect personal preference details such as user's characteristics or product purchase tastes, in this paper, we propose a system that provides customized recommendation information to various users by selecting the criterion that the user thinks most importantly when searching for the product and purchasing the product, and analyzing it. This is because the user's personal preference is reflected by arranging the product list based on the criterion that the user occupies the largest portion of the product purchase, so that it is more efficient than the recommendation through the recommendation system.

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Firm Classification based on MBTI Organizational Character Type: Using Firm Review Big Data (MBTI 조직성격유형화에 따른 기업분류: 기업리뷰 빅데이터를 활용하여)

  • Lee, Hanjun;Shin, Dongwon;An, Byungdae
    • Asia-Pacific Journal of Business
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    • v.12 no.3
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    • pp.361-378
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    • 2021
  • Purpose - The purpose of this study is to classify KOSPI listed companies according to their organizational character type based on MBTI. Design/methodology/approach - This study collected 109,989 reviews from an online firm review website, Jobplanet. Using these reviews and the descriptions about organizational character, we conducted document similarity analysis. Doc2Vec technique was hired for the analysis. Findings - First, there are more companies belonging to Extraversion(E), Intuition(N), Feeling(F), and Judging(J) than Introversion(I), Sensing(S), Thinking(T), and Perceiving(P) as organizational character types of MBTI. Second, more companies have EJ and EP as the behavior type and NT and NF as the decision-making type. Third, the top-3 organizational character type of which firms have among 16 types are ENTJ, ENFP, and ENFJ. Finally, companies belonging to the same industry group were found to have similar organizational character. Research implications or Originality - This study provides a noble way to measure organizational character type using firm review big data and document similarity analysis technique. The research results can be practically used for firms in their organizational diagnosis and organizational management, and are meaningful as a basic study for various future studies to empirically analyze the impact of organizational character.

The Development of a Restaurant Recommendation App for Travel Destinations Using Public Data (공공데이터를 이용한 여행지 맛집 추천 앱개발 연구)

  • Lee, Jongmin;Jeong, Seonghwa;Choi, Minjin;Park, Youngmi;Park, Minsook
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2021.05a
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    • pp.392-394
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    • 2021
  • This paper is a thesis on an automatic restaurant recommendation application for tourists traveling to travel destinations. when you run the application at any travel destination in KOREA, it is an application that recommends desired services such as Korean, Chinese, Western, etc, regardless of the type of food, so that restaurant rankings are poured out in tourist destinations. not only recommending restaurants, but also collecting related information DB so that you can easily find restaurants in tourist destinations through reviews and stars such as hygiene conditions, prices, and compliance with quarantine regulations due to the recent coronavirus. the application was developed

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Analysis of Vocabulary Relations by Dimensional Reduction for Word Vectors Visualization (차원감소 단어벡터 시각화를 통한 어휘별 관계 분석)

  • Ko, Kwang-Ho;Paik, Juryon
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2022.01a
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    • pp.13-16
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    • 2022
  • LSTM과 같은 딥러닝 기법을 이용해 언어모델을 얻는 과정에서 일종의 부산물로 학습 대상인 말뭉치를 구성하는 어휘의 단어벡터를 얻을 수 있다. 단어벡터의 차원을 2차원으로 감소시킨 후 이를 평면에 도시하면 대상 문장/문서의 핵심 어휘 사이의 상대적인 거리와 각도 등을 직관적으로 확인할 수 있다. 본 연구에서는 기형도의 시(詩)을 중심으로 특정 작품을 선정한 후 시를 구성하는 핵심 어휘들의 차원 감소된 단어벡터를 2D 평면에 도시하여, 단어벡터를 얻기 위한 텍스트 전처리 방식에 따라 그 거리/각도가 달라지는 양상을 분석해 보았다. 어휘 사이의 거리에 의해 군집/분류의 결과가 달라질 수 있고, 각도에 의해 유사도/유추 연산의 결과가 달라질 수 있으므로, 평면상에서 핵심 어휘들의 상대적인 거리/각도의 직관적 확인을 통해 군집/분류작업과 유사도 추천/유추 등의 작업 결과의 양상 변화를 확인할 수 있었다. 이상의 결과를 통해, 영화 추천/리뷰나 문학작품과 같이 단어 하나하나의 배치에 따라 그 분위기와 정동이 달라지는 분야의 경우 텍스트 전처리에 따른 거리/각도 변화를 미리 직관적으로 확인한다면 분류/유사도 추천과 같은 작업을 좀 더 정밀하게 수행할 수 있을 것으로 판단된다.

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Implementation of an Open Collaboration Support Service Platform: 'Preparation Phase' Focused on User-defined Relationships between Articles (개방형 협업 지원 서비스 플랫폼 구현: 문헌 간 사용자 정의 관계를 중심으로 한 '사전 단계')

  • Hanmin Jung;Jung Hoon Park;Suhyeon Yoo
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2024.01a
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    • pp.127-130
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    • 2024
  • 본 연구는 기존 포털형 정보 서비스의 한계를 극복하고자, 이전 연구에서 제안된 연구자의 R&D 프로세스 과정에서의 협업을 지원하는 개방형 협업 지원 서비스 플랫폼을 기반으로 하여, 본 연구에서는 R&D 프로세스 중 '사전 단계'에 대한 설계와 구현을 소개한다. 우리는 R&D 프로세스를 문헌 리뷰와 연구 가설 설정 등을 수행하는 '사전 단계,' 실험과 데이터 분석 등을 수행하는 '실행 단계', 논문 작성 및 출판 등을 수행하는 '성과화 단계'로 구분하고, 이 중 '사전 단계'에 대해 프로젝트 뷰, 그룹 뷰, 문헌 뷰, 관계 뷰를 설계하고 구현하였다. 연구자는 이 플랫폼을 통해 문헌 내용 및 문헌 간 복잡한 연관성을 신속하게 파악할 수 있으며, 플랫폼은 연구자에 의해 자연스럽게 생성되는 사용자 정의 관계를 통해 향후 심층적인 문헌 네트워크 구축 및 분석이 가능해질 것으로 기대한다.

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Text Mining-Based Analysis of Customer Reviews in Hong Kong Cinema: Uncovering the Evolution of Audience Preferences (홍콩 영화에 관한 고객 리뷰의 텍스트 마이닝 기반 분석: 관객 선호도의 진화 발견)

  • Huayang Sun;Jung Seung Lee
    • Journal of Information Technology Applications and Management
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    • v.30 no.4
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    • pp.77-86
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    • 2023
  • This study conducted sentiment analysis on Hong Kong cinema from two distinct eras, pre-2000 and post-2000, examining audience preferences by comparing keywords from movie reviews. Before 2000, positive keywords like 'actors,' 'performance,' and 'atmosphere' revealed the importance of actors' popularity and their performances, while negative keywords such as 'forced' and 'violence' pointed out narrative issues. In contrast, post-2000 cinema emphasized keywords like 'scale,' 'drama,' and 'Yang Yang,' highlighting production scale and engaging narratives as key factors. Negative keywords included 'story,' 'cheesy,' 'acting,' and 'budget,' indicating challenges in storytelling and content quality. Word2Vec analysis further highlighted differences in acting quality and emotional engagement. Pre-2000 cinema focused on 'elegance' and 'excellence' in acting, while post-2000 cinema leaned towards 'tediousness' and 'awkwardness.' In summary, this research underscores the importance of actors, storytelling, and audience empathy in Hong Kong cinema's success. The industry has evolved, with a shift from actors to production quality. These findings have implications for the broader Chinese film industry, emphasizing the need for engaging narratives and quality acting to thrive in evolving cinematic landscapes.

A Study on the User Cognitive Styles in the Web-based OPAC System Evaluation (웹 기반 OPAC시스템 평가에서의 이용자 인지형태에 관한 연구)

  • 김희섭
    • Journal of the Korean Society for information Management
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    • v.18 no.3
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    • pp.265-284
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    • 2001
  • The aim of this study was to discover the correlation between users cognitive style and their attitude towards evaluating the system. Postgraduate students cognitive styles were defined as Verbaliser/Imager and Wholist/Analytic, and the functionality and ease of learning features of a Web-based OPAC(Online Public Access Catalogue) system were evaluated using a combined evaluation methods: interviews for the preliminary survey, a questionnaire far the central data collection, and a psychometric approach for the judgement of students cognitive style using Ridings CSA(Cognitive Style Assessment) tool. Forty-four postgraduate student volunteers responded and data was analysed using SPSS(Statistical Package for Social Science) for Windows. The statistical analysis of each feature of the evaluation, the correlation between the variables, and the features were explored using Pearsons correlation coefficients(r). In exploring the effects of the cognitive styles of individuals, this study has failed to reveal a significant (P < 0.05) correlations in the interactive Web-based OPACs evaluation. It could be said that the contribution of cognitive styles to evaluating Web-based OPACs is likely to be weaker than that of non-cognitive (or demographic) variables.

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Evaluation of Classification Algorithm Performance of Sentiment Analysis Using Entropy Score (엔트로피 점수를 이용한 감성분석 분류알고리즘의 수행도 평가)

  • Park, Man-Hee
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.22 no.9
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    • pp.1153-1158
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    • 2018
  • Online customer evaluations and social media information among a variety of information sources are critical for businesses as it influences the customer's decision making. There are limitations on the time and money that the survey will ask to identify a variety of customers' needs and complaints. The customer review data at online shopping malls provide the ideal data sources for analyzing customer sentiment about their products. In this study, we collected product reviews data on the smartphone of Samsung and Apple from Amazon. We applied five classification algorithms which are used as representative sentiment analysis techniques in previous studies. The five algorithms are based on support vector machines, bagging, random forest, classification or regression tree and maximum entropy. In this study, we proposed entropy score which can comprehensively evaluate the performance of classification algorithm. As a result of evaluating five algorithms using an entropy score, the SVMs algorithm's entropy score was ranked highest.

Research on the Influencing Factors of the Usefulness of the Online Review and Products Sales : Based on Chinese Online Shopping Platform Data (온라인 리뷰 유용성과 상품매출에 영향을 주는 요인 : 중국 온라인 쇼핑 플랫폼 데이터를 기반으로)

  • Hwang, Chim;Kwon, Young-Jin;Lee, Sang-Yong Tom
    • Journal of Information Technology Applications and Management
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    • v.25 no.2
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    • pp.53-72
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    • 2018
  • This empirical study explored characteristics that affect the usefulness of online reviews, in the China e-commerce platform, and implemented multiple regressions to find factors that significantly influence on product sales, ultimately. Till now, prior studies have continuously revealed what factor affects usefulness of online review or product sales, only in respective terms. The point of our study is that we built two-level regression models, thereby being able to comprehensively analyze these two different targets. Before plunging into running regressions, we carefully collected 192,764 online review data for 200 products extracted from the Jingdong, the second biggest e-commerce platform in China. Also, we gathered "review sentimental scores" variable from each review and used that one as a core variable in our regression model, thus we were able to implement both quantitative and qualitative research. The evidences from the two-level regression models showed that the extent to which a product is experience good positively affects both usefulness of a review and product sales, again the usefulness of a review contributes to product sales in sequence. Also, the property of experience good has interaction effect on both for two-level regression models. Our main findings highlight the importance of role of online review to business performance of e-commerce firms.