• The Journal of the Korea Contents Association
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• v.18 no.12
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• pp.130-139
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• 2018

This study attempts to investigate the influence of the parental reality show viewing on both the marriage expectation and family value. More specifically, this study investigate the effect of the parental reality show() viewing on marriage expectation(romance and partner expectation), fair parental role model value, and parental nursing efficacy. Indeed, the mediation effects of wishful identification were examined. For this purpose, this study surveyed 407 college students from three different areas. The results showed that the viewing had significant influence on both romance and partner expectation directly as well as indirectly through wishful identification. For the family value, the viewing did not directly influenced on the fair parental role model value, however, it had indirect effects through wishful identification. Meanwhile, viewing had only the direct effect on the parental nursing efficacy.

• The Journal of the Institute of Internet, Broadcasting and Communication
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• v.23 no.2
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• pp.37-50
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• 2023

This study aimed to examine the influence of a weight loss reality show watching on viewers' psychology and viewing effects by explicitly focusing on the Chinese TV show, Wow! Nice Figure (2019). Chinese women who had experience viewing Chinese TV show, Wow! Nice Figure and an experience of weight loss were the subject of the current study. The data collected from a total of 201 Chinese women were examined. Six variables; age, monthly income, occupation, education, BMI(Body Mass Index), and weight loss experience were included as control variables, and the data were analyzed with the use of SPSS 20.0. The results revealed that both simple and social viewing had been found to impact viewers' psychological attitudes positively. However, it was supported that simple and social viewing does not directly affect viewing satisfaction. Furthermore, the mediated effect of psychological variables within the relationship between simple viewing and viewing satisfaction and the relationship between social viewing and viewing satisfaction was investigated. From this study's results, the enhanced understanding of the impact of simple viewing, social viewing, and viewer's psychology on viewing satisfaction could be discussed.