• 제목/요약/키워드: 관광 정보 서비스

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Analysis of Case Study for Smart Tourism Development: Korea Tourism Organization's Smart Tourism Case (스마트 관광 발전을 위한 사례 분석 연구: 한국관광공사 사례)

  • Koo, Chulmo;Shin, Seung-Hun;Kim, Kee-Hun;Chung, Namho
    • The Journal of the Korea Contents Association
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    • v.15 no.8
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    • pp.519-531
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    • 2015
  • For tourism, Information Technology (IT) is the one of the most important factors, therefore, tourism has been open to IT. Through internet, the sources of information became extensive. Smartphone and Social Network Service (SNS) make huge changes in tourism. In line with this, Korea Tourism Organization (KTO) is developing the smart tourism system, composed of internet, smartphone, SNS, as representative of Korea tourism. In this research, KTO's main channels, internet, smartphone, SNS, of smart tourism system will be analyzed as well as the connectivity between the channels.

A Comparative Study on the Tourism Satisfaction Factors between Korean and Chinese in Incheon Chinatown (한·중 관광객의 만족도에 미치는 영향요인 비교분석 -인천 차이나타운을 대상으로-)

  • Liu, Ru-Han;Lee, Ki-Dong
    • Journal of Digital Convergence
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    • v.12 no.1
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    • pp.221-227
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    • 2014
  • This study is a comparative study of the factors to affect Korean and Chinese tourism satisfaction in Incheon Chinatown. Namely, by showing the tourism satisfaction of Korean and Chinese to examine which factors affecting tourism satisfaction each of both. As a result, first, tourism infrastructure affected the tourism satisfaction of two countries tourists. Second, human service affected Korean tourism satisfaction but not to Chinese. Third, information service affected Chinese tourism satisfaction but not to Korean. so that, we can find the differences between the factors to affect Korean and Chinese tourism satisfaction and expect to provide suggestions to the relevant industry professionals.

A Study on History-Tourism Information Service Using Mobile Augmented Reality Technology (모바일 증강현실 기술을 이용한 역사관광정보 서비스에 관한 연구)

  • Jung, Da-Woon;Kang, Young-Ok
    • Spatial Information Research
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    • v.20 no.2
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    • pp.59-70
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    • 2012
  • Advances in science and technology, especially the increasing popularity of smart phone has opened up infinite possibilities for the information retrieval. And the augmented reality technology which has started getting attention to various fields has allowed us to get an information in an innovative way by providing additional information to a real world before our eyes. The purpose of this study is to suggest and to construct mobile application service which give history-tourism information efficiently based on augmented reality technology. As a result of study, we suggest that it is needed to find the view point that the most accurate information can be provided to the users according to each contents such as maps, pictures, drawings etc. and to provide the function to the users which shows the view points information efficiently. The purpose of this study is to investigate the possibility whether the technology studied in private sector by using augmented reality based on smart phone can also be applied in public sector for the service of history tourism information. We expect that this study can be the basis for providing the more advanced augmented reality service in the near future.

Personalized Tour-Guide-Expert-System Using e-CRM Process (CRM 프로세스를 적용한 개인화 된 여행안내 전문가시스템)

  • 이동철
    • Journal of the Korea Society of Computer and Information
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    • v.7 no.1
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    • pp.161-173
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    • 2002
  • The increasing disposable time through advancing information has come to make the tourism industry as well as the information communication industry glow in the 21st century We cannot make rational decision without proper guide information. It is impossible to anticipate tourism Products which are invisible products consisting of a variety of basic combinations of products. Tourists are getting dissatisfied with tourism experts' distorted guidance every year. A recent survey shows that the current tourism information system can't meet the need of tourists who are informative and individualized. This paper presents tourism information system that offers the most appropriate tour courses depending on the tastes of tourists by utilizing expert system, artificial intelligent applied technology. This paper is the first attempt to maximize comsumer satisfaction by developing the intelligent agent system that is able to reflect the traits of individualized customers' in the tourism industry The establishment of this system will contribute to activating the tourism industry, ultimately, by decreasing inconveniencies and tour schedules appropriate to the purpose of individual tours.

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Mediating Effect of Job Involvement and Job Satisfaction on the Relationship between Service Orientation and Turnover Intention of Medical Service Employees (의료관광 서비스 종사자들의 서비스지향성과 이직의도의 관계에서의 직무몰입과 직무만족의 매개효과)

  • Kim, Ji-Young
    • The Journal of the Korea Contents Association
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    • v.15 no.7
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    • pp.330-342
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    • 2015
  • Medical tourism has been regarded as one of the most lucrative tourism sector for many destinations, particularly Asian countries. Medical tourism, combining the very polarized purposes of pleasurable travel and potentially stressful health care services, is an emergent and growing business worldwide. This study empirically examined the mediating effect on the relationship between service orientation and turnover intention of medical tourism employees, sampling nurses. The empirical results demonstrated: 1) service orientation had a direct negative influence on turnover intention; 2) the relationship between service orientation and turnover intention was mediated by job involvement; and 3) the relationship between service orientation and turnover intention was mediated by job satisfaction. These results can contribute to the medical tourism field by managers a valid and reliable indications for developing successful strategies in the medical tourism sector.

Service Platform of Regional Smart Tour Ecosystem Support (지역중심의 스마트관광 생태계 지원 서비스 플랫)

  • Weon, Dalsoo
    • The Journal of the Convergence on Culture Technology
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    • v.4 no.4
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    • pp.31-36
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    • 2018
  • The tourism industry has a great influence on national economy activation. The development of IT technology has enabled the collection and analysis of personal profile information, location information and activity information based on the characteristics, behavior, purchase propensity and interest of tourists. In order to realize this, the implementation of convergence smart tourism information service platform is completed by developing business model, IoT & Big Data integration management system, big data algorithm development and analysis platform in three stages. The underlying technology of the platform and algorithm needs a process of adopting open source, expanding the service element on the basis of it, and then complementing the problem through the test-bed demonstration test that connects the area. Using this platform, it is possible to develop a smart tourism environment that can provide customized services for each tourist by analyzing various information in an integrated manner. Also, it will be possible to improve the life of tourist destination residents and contribute to regional revitalization and job creation through the creation of smart tourism ecosystem focused on the region.

The Differences of Sharing and Use Intention of SNS Tourism Information according to the Level of Trust and Satisfaction (SNS 관광정보의 신뢰 및 만족수준에 따른 정보공유 및 사용의도 차이)

  • Kwak, Dae-Young
    • The Journal of the Korea institute of electronic communication sciences
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    • v.12 no.1
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    • pp.155-162
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    • 2017
  • The objective of this study is to suggest useful directions to the companies providing tourism information through SNS and the related service providers through investigating differences of sharing and use intention of SNS tourism information according to the level of trust and satisfaction. To achieve the objective, as a conceptual framework of the study, the literature on 'trust and satisfaction about SNS tourism information' and 'information sharing and use intention' were reviewed, and the empirical studies on the perception of the people who experienced the service was conducted. The findings showed that there were differences of sharing and use intention of SNS tourism information according to the level of trust and satisfaction

Developing a Personalized Application for Foreign Tourists, Discovery Korea (Discovery KOREA, 맞춤형 기반 외국인 관광객 앱 개발)

  • Nam Hyoung Cho;Hye Chan Wang;June Seo Park;No Ah Kim;Kyong Ah Kim;You Jung Ahn;Ji Sim Kim
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2023.01a
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    • pp.417-418
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    • 2023
  • '오징어 게임', '기생충', K-POP 등의 K-콘텐츠를 중심으로 한류 문화가 세계적으로 전파되고 있으며 이에 따라 방한을 희망하는 외국인들도 증가하고 있다. 그리고 여행자들의 취향이 세분화되면서 개인 맞춤형 여행을 선호하는 방향으로 트렌드가 변화되고 있다. 그러나 외국인을 대상으로 하는 애플리케이션은 많지 않다. 본 연구는 이러한 문제점을 해소하고자 외국인 관광객을 대상으로 맞춤형 서비스를 제공하는 모바일 애플리케이션인 'DisKO'를 개발하였다. 본 앱에서는 여행 취향에 대한 선호도를 기반으로 카테고리별 맞춤형 관광 정보를 제공한다. 그 외에도 외국인 관광객에게 필수적인 번역, 환율, 시차, 지도 등의 편의 기능을 제공한다. 본 앱을 통해 외국인 관광객들은 맞춤형 정보와 반드시 필요한 편의 서비스를 'DisKO'에서 활용할 수 있다.

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The Effects of International Medical Tourism Service Quality on Perceived Value (국제의료관광 서비스 품질이 지각된 가치에 미치는 영향에 관한 연구)

  • Lee, Chang-Nam;Kim, Hyun-Ju;Hwang, Il-Young
    • International Commerce and Information Review
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    • v.15 no.4
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    • pp.3-25
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    • 2013
  • With the ever-changing medical tourist environment, the study has delved into issues ranging from judged value on medical tourist service quality and its effect on the service level and recurring rate of return visit through the quantitative analysis with the survey for a group of tourists from Japan, China, USA and the interview survey on medical specialist on tourists. Verifying the Hypothesis 1 reveals the assertion that quality of medical service for tourists has effected upon the functional value has proven to be true except the cases on responsiveness and accessibility. And the assumption that the quality of medical service for tourists has effected upon the emotional value has proven to be true except the case on accessibility. The paper has its limitation in that it is confined to medical tourists of small numbers of target countries, relatively short survey period. The study shall be followed by the further analysis on the factors for medical tourists' personal and societal effect

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Development of Kwangju Tourism Information System on the Basis of GIS (GIS를 기반으로 한 광주시 관광정보안내시스템의 개발 연구)

  • 김항집
    • Spatial Information Research
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    • v.9 no.2
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    • pp.277-290
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    • 2001
  • In 21st century, tourism can's be formed without tourism information systems. Like other cities Kwangju Met. City has managed tourist information system though internet, but it provide tourist only with poor information as text datum and image datum. Therefore tourist can's get the effective and proper tourism information about Kwangju from that system. The purpose of this paper is to develop tourism information system on the basis of geographic information system for providing tourist with effective geographic tourism information. In the first place, spatial database on tourism information about Kwangju was built by 3 stage of areal scope: national scale, provincial scale and city scale. Next, by analyzing existing tourist information system, 4 major system function is developed: viewing tourism map, guiding tourism information, searching tourism information and printing tourism map. By complement of multimedia datum, this system shall be a major tourism resource of Kwangju.

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