• Title/Summary/Keyword: 관광객 수

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A Study on the Analysis of Regional Tourism in Uijeongbu Using Big Data (빅 데이터를 활용한 의정부 지역 관광 분석 연구)

  • Lee, Jong-Yong;Jung, Kye-Dong;Ryu, Ki-hwan;Park, SeaYoung
    • The Journal of the Convergence on Culture Technology
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    • v.6 no.1
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    • pp.413-418
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    • 2020
  • The travel pattern of tourists for the development of the tourist course is designed to collect and analyze tourist information based on the big data of the carrier to improve the quality of the tourist course. In particular, the analyzed data is used to derive empirical data that can estimate the effect of tourists' inflow into tourism, and to utilize the information as basic data for the development of the tourist course. In addition, the travel pattern of tourists for the development of regional tourism courses is to collect and analyze information on the route and duration of tourists' travel based on big data collected by telecom operators, credit card companies and other data to improve the quality of tourist course development, and to derive empirical data to estimate the effect of tourist inflow through the analyzed data, based on the characteristics of the tourism course and the data needed for the development of new tourist courses in the future.

The Study on the Structural relations among the visitor satisfaction, it's antecedents and the modification of images of Korea perceived by Chinese and Russian Tourists after their visits to Korea (중국과 러시아 방한 관광객의 관광만족도 선행요인과 한국 이미지 변화 간의 구조적 영향관계)

  • Han, Su-Young;Park, Sung-Jong;Lee, Hong-Jae
    • Journal of Digital Convergence
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    • v.12 no.1
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    • pp.115-125
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    • 2014
  • The purpose of this study is to examine the impact relation among the visitor satisfaction, it's antecedents and the modification of images of Korea perceived by Chinese and Russian Tourists after their visits to Korea. According to the data analysis, the satisfaction of Russian tourists is higher than that of Chinese tourists within statistical significance. The result produced by structural equation model shows that the satisfaction of Chinese tourists is affected by destination attractiveness, public order, shopping, food and accommodations positively. Especially the public order and shopping of Korea are relative major attributes. In comparison, the satisfaction of Russian tourists is affected by only destination attractiveness, public order and food positively. Then again, the impact relation between overall satisfaction and the modification of images of Korea perceived by tourist visited Korea is affected positively within statistical significance.

Neighborhood Region Connection Development with Core Tourist Area Visitor Behavior Characteristics (핵심관광지 방문객 유형분석을 통한 인근지역 연계개발 : 강화도 중심)

  • Kwon, Dong-Keug
    • The Journal of the Korea Contents Association
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    • v.10 no.10
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    • pp.398-407
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    • 2010
  • The purpose of this study is to explain the neighborhood region "gimpo northwest area" connection development make use of a core tourist area "kanghwado" of visitor behavior characteristics. this is a foundation data for research of kanghwado behavior characteristics. For this research, the description of the current study were as follows. First kanghwado revisitors of high potentialities visit gimpo northwest area. so its demanded same or different attraction development and make an target marketing from kanghwado revisitors. Second the gimpo northwest keep the accent on development history and experience education of housewives families. Third publicity board parking area and infrastructure is demanded on the 48th street. Forth Han river and Imjin river meeting point gimpo north area, each other kanghwado gimpo west put opposite Yeomha river there can see point the west sea. therefore we need waterside attraction.

A Case Study on the Smart Tourism City Using Big Data: Focusing on Tourists Visiting Jeju Province (빅 데이터를 활용한 스마트 관광 도시 사례 분석 연구: 제주특별자치도 관광객 데이터를 중심으로)

  • Junhwan Moon;Sunghyun Kim;Hesub Rho;Chulmo Koo
    • Information Systems Review
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    • v.21 no.2
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    • pp.1-27
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    • 2019
  • It is possible to provide Smart Tourism Service through the development of information technology. It is necessary for the tourism industry to understand and utilize Big Data that has tourists' consumption patterns and service usage patterns in order to continuously create a new business model by converging with other industries. This study suggests to activate Jeju Smart Tourism by analyzing Big Data based on credit card usage records and location of tourists in Jeju. The results of the study show that First, the percentage of Chinese tourists visiting Jeju has decreased because of the effect of THAAD. Second, Consumption pattern of Chinese tourists is mostly occurring in the northern areas where airports and duty-free shops are located, while one in other regions is very low. The regional economy of Jeju City and Seogwipo City shows a overall stagnation, without changes in policy, existing consumption trends and growth rates will continue in line with regional characteristics. Third, we need a policy that young people flow into by building Jeju Multi-complex Mall where they can eat, drink, and go shopping at once because the number of young tourists and the price they spend are increasing. Furthermore, it is necessary to provide services for life-support related to weather, shopping, traffic, and facilities etc. through analyzing Wi-Fi usage location. Based on the results, we suggests the marketing strategies and public policies for understanding Jeju tourists' patterns and stimulating Jeju tourism industry.

Study on Determinants of the number of Chinese Tourists Visiting Korea -Political, Economic and Cultural Factors as Variables of Interests- (방한 중국인 관광객의 방문 결정요인에 관한 연구 -정치적, 경제적, 문화적 영향을 중심으로-)

  • Han, Juhyun;Jin, Furong
    • The Journal of the Convergence on Culture Technology
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    • v.5 no.2
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    • pp.207-216
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    • 2019
  • Unlike previous studies, which mainly analyzed factors affecting tourism motivation and tourism satisfaction, this study analyzes the political, economic and cultural factors affecting the number of Chinese tourists visiting Korea. Empirical results show that political factors such as the Chinese regime, the number of meetings and talks between Korea and China, the number of phone calls between the two countries, and the Korea-China FTA (also as a economic factor) have a significant impact on the number of Chinese tourists visiting Korea. In particular, political friendly variables related to economy (ex. Korea-China FTA) has been analyzed to have a more significant positive effect on the number of Chinese tourists to Korea than the factors that create friendly atmosphere only in the political field. In addition to political factors, economic factors such as the Korea-China FTA, and cultural factors such as Korean Wave represented by Korean cosmetics also have a significant impact on the number of Chinese tourists visiting Korea.

Effect of Tourism Needs on Tourism Satisfcation (관광객의 관광욕구가 관광만족에 미치는 영향)

  • Park, Ho-Pyo
    • The Journal of the Korea Contents Association
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    • v.13 no.8
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    • pp.443-449
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    • 2013
  • The purpose of this study is to desires of tourists, tourism research explores how they affect tourist satisfaction. It to tourists visited Seoraksan empirical analysis was carried out. The results of the analysis are as follows. First, the tourist desires, depending on age and education, the difference in perception of partially demonstrated. Secondly, the desire was partially affecting tourist satisfaction. These findings could provide new materials to develop a new strategy to satisfy a growing trend in small, individual tourists.

Research on Tourist Needs Based on Food Docent-Guided Tour -focused Guangzhou Xiguan (미식 도슨트 가이드 투어를 통한 관광객 수요 분석 -광저우 시관을 중심으로)

  • Chen, Ding-Ding;Jang, Wan-Sok;Pan, Young-Hwan
    • Journal of the Korea Convergence Society
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    • v.11 no.12
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    • pp.79-87
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    • 2020
  • Under the background of regional cultural development and cities' diversity, various tourist destinations attract tourists' attention and visit by mining their unique folk culture. As a part of sustainable tourism, gastronomy tourism can provide residents and tourists services only by improving the residents' facilities without damaging the environment. However, the existing gastronomy tourism only makes tourists in the folk scene, and tourists can not overstep the cultural differences caused by intersubjectivity to experience the core of folk culture. This paper attempts to use the observation method, cross-subject study, and case study to study the role of food docent-guided tours in understanding folk culture. Moreover, the docent-guided tour studies how the docent can help tourists go deep into the core of folk culture better to realize the sustainable development goal of gastronomy tourism.

Analysis on the Pattern of Inbound and Outbound Tourism and Their Receipts and Expenditures in Korea (우리나라 내외국인 관광규모 및 경비지출 형태 분석)

  • Rhee, Hyun-Jae
    • The Journal of the Korea Contents Association
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    • v.12 no.10
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    • pp.395-407
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    • 2012
  • The aim of this study is to investigate the pattern of inbound and outbound tourism and their receipts and expenditures in Korea, and wishes to suggest a policy implication. The finding in this research indicates that inbound tourism is mainly influenced by a relative income, while the receipts are effected not only by a scale of tourism, relative price, relative income, but also by the exchange rate. Outbound tourism and the expenditures are tentatively determined by a set of information which is synthetically made up by an economic factors. To this end, it could be concluded that tourism policy should be elaborately established to take of the inbound tourism, and appropriately designed information networking system for tourism would be helpful to assist the outbound tourism.

A Research on Tourist Behavior by Smartphone Information (스마트폰 정보에 의한 관광객의 행동 조사)

  • Kim, Mincheol;Kang, Jae-Eun;Kim, Jung-Kyu;Park, Sung-Jin;Moon, Sang-Cheol
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2017.05a
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    • pp.450-451
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    • 2017
  • The purpose of this study was to analyze whether tourism information is influenced by information collected through smartphone. Especially, this study investigated the behavior of tourists visiting Jeju by using the information of smartphone, and analyzed the collected data to find out the marketing implications for Jeju tourist. This study analyzed how smartphone information influenced individual 's behavior after distributing direct questionnaires to tourists. The data of total 230 tourists who visited the tour in April, 2017 were collected and analyzed. As a result of the analysis, it was statistically verified that the information of the smartphone affected the behavior of the tourist. Though this analysis, this study can contribute to the establishment of diverse management strategies using the understanding of the behavior of tourists and marketing implications by investigating the effect of smartphone information on the behavior of tourists.

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이벤트 행사장의 안전요소에 관한 연구 -'99 하남 환경 엑스포를 중심으로 -

  • 권영국;이택균
    • Proceedings of the Safety Management and Science Conference
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    • 2000.05a
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    • pp.201-206
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    • 2000
  • 아시아-태평양 지역에서의 큰 수요로 1990년대 들어서 종합(global) 관광이 증가하게 되었다. 장거리 여행 또한 보통보다 빠른 속도로 증가하고 있다. 이벤트(행사) 관광은 관광산업계의 격렬한 경쟁에서 아주 강력한 방법으로 등장하였다. 이벤트관광의 경제적 혜택으로서, 대규모의 이벤트는 주체국에서의 관광 지출을 절반정도까지 절감할 수 있으며, 같은 정도로 수입을 증가 시킬 수 있으며, 궁극적으로는 관광객의 지출(expenditure)을 야기시킬 수 있다 (Vantove & Witt, 1987). 이러한 관점에서, '99 하남 환경박람회와 같은 국제적 이벤트가 199년 이후 지방정부의 주최로 한국에서 매년 개최되고 있다. 이벤트의 주요역할은 지역사회의 이미지를 향상시키고, 관광객을 불러들이는 것이며(Holler 등, 1993), 끌어당기는 힘으로써 주최지의 매력을 강조시키는 것이다 (Mill & Morrison, 1985). 한국에서의 이벤트산업은 주최지의 이미지를 흐리게 할 수도 있는 사고에 대한 안전관리의 중요성을 별로 심각하게 인식하고 있는 것 같지가 않다. 조사분석의 결과는 안전시설과 응급시설에 더 만족할수록 재방문의사가 더 크다는 것을 나타내었다. 비록 덜 교육받은 그룹과 학부졸업이상의 그룹 모두 중립보다는 낮지만, 덜 교육받은 방문객은 안전에 더욱 만족한다는 것도 발견되었다. 안전시설의 요소는 재방문의사에 가장 강력한 영향력을 미치는 것으로 나타났다.

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