• The Journal of the Korea Contents Association
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• v.16 no.2
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• pp.295-309
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• 2016

We focus on two kinds of game currency in online games, Game Money and Cash Money, and investigate how money expenditure behavior is explained by experience, achievement, and region as well as how the interplay among key variables differs between Game Money and Cash Money. The empirical analysis provides the following findings. First, experience increases Game Money expenditure whereas it lowers Cash Money expenditure, which suggests that gamers substitute gaming efforts for cash. Second, achievement is positively correlated with both kinds of game currencies. Finally, the relationship of money expenditure with experience and achievement is moderated by region. Specifically the negative effect of experience on Cash Money expenditure is more pronounced in suburban areas than in urban areas. The positive effect of achievement on Cash Money expenditure is also more pronounced in suburban areas than in urban areas. The authors conclude the paper with theoretical contributions and practical implications.

• Journal of Korea Game Society
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• v.17 no.2
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• pp.63-74
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• 2017

The study examined how the fun elements of online games and gamers' self-construals affected their flow experience and loyalty to games, focusing on the comparison between the social gamers and the asocial gamers. Results showed that, first, there were significant differences between the two groups in the respective fun elements of achievement, challenge, and closeness; second, differences of gamers' self-construals were found in game environment rather than lifeworld environment; third, the flow experience and game loyalty of social gamers were higher than those of asocial gamers; finally, there were significant differences between the two groups in the effects of the fun elements and gamers' self-construals on their flow experience and game loyalty.

• Proceedings of the Korean Society of Computer Information Conference
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• 2009.01a
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• pp.169-172
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• 2009

본 논문은 SOM을 이용하여 비행슈팅게임을 하는 게이머의 긴장과 이완상태를 학습한다. 학습된 SOM을 이용해 게이머의 새로운 심박데이터가 입력되었을 때 긴장과 이완 상태에서 플레이하는 게이머의 인식을 제안한다. 게이머들은 비행슈팅게임을 플레이하면서 게임 환경들의 패턴들에 익숙해진다. 게이머들은 반복하면서 지루해지면서 자연스럽게 긴장감도 떨어지게 된다. 만약 긴장이완 정도를 알 수 있다면 게이머의 상태에 맞게 게임환경을 조절하여 긴장감을 유지할 수 있을 것이다. 본 연구에서는 비행슈팅게임을 하는 게이머의 심박신호를 이용하여 게이머의 긴장이완상태를 신경망 SOM으로 분류한다. SOM은 주어진 입력패턴에 정확한 답을 정해주지 않고 자기 스스로 학습하여 해답을 찾는 신경망중의 하나이다. 따라서 게이머의 심박신호는 SOM 학습을 통해 게이머의 긴장과 이완상태들을 군집화 할 수 있다. 비행슈팅게임을 20회 반복 플레이하여 SOM으로 게이머의 심박신호를 입력해 본 결과 긴장이완상태를 인식 할 수 있었다.

• 한국HCI학회:학술대회논문집
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• 2007.02b
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• pp.278-285
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• 2007

다양한 게임의 분야 중 온라인게임의 가장 큰 특징은 게임 속 캐릭터가 게이머 지시에 따라 역할을 수행하며 이를 통해 캐릭터가 성장하는 상호작용성을 갖는 것이다 온라인 게임에서의 캐릭터는 게이머 자신을 표현하는 대상이 되며 동시에, 현실의 자아와 게임의 세계관이 결합해서 나오는 하나의 인격체이기도 하다. 캐릭터 선정은 게이머가 게임을 시작하기 위해 진행하는 최초의 행위이기 때문에 게이머들은 각자 판단하는 기준을 사용하여 캐릭터를 선정하게 된다. 따라서 게이머의 캐릭터 선정 기준을 파악하는 것은 게임 캐릭터를 기획/디자인하는 과정에서 필수적인 사항이라고 말할 수 있다. 본 연구에서는 게임캐릭터를 선정하는 과정에서 게이머의 결정에 영향을 미치는 요인을 분석하기 위해, WoW 여성 캐릭터의 성격과 호감도를 중심으로 가설을 설정하고 연구를 진행하였다. 캐릭터의 선정 과정과 호감도의 상관관계를 알아보기 위하여 피설문자의 캐릭터 선정 순위와 피설문자가 평가한 각각의 캐릭터의 호감도와 성격의 5요인을 분석하여 캐릭터의 선정 결과와 호강도의 관계를 도출하였다. 이를 통해 가설을 검증하고 게임 캐릭터의 기획 및 디자인 과정에서의 캐릭터 구성 방향을 제안한다.

• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.26
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• pp.285-313
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• 2005

Online game business has emerged as the most lucrative entertainment industry, with over 10 million players in South Korea and over 30 million in Japan in 2005. The popularity of online games can be attributed to the availability of broadband network, pushing online games into the mainstream entertainment culture. The age distribution of online game players is expanding and a variety of new games are under development to target certain age groups. While the interactive entertainment market continues to expand, with many new online game publishers entering Japan, relatively little is known about which factors influence online game players' behavioral intentions to play continuously in this area. It appears that in this extremely attractive and growing services segment, academics, as well as practitioners, would benefit from investigating the difference, among the types of players, in demographic and social trends, perceptions related to game-design factors, and attitude toward the games. Based on data collected from online questionnaire survey, the differences between hardcore and casual players have been analyzed, and interesting conclusions have been provided concerning the online-game design and development strategies for Japan online-game players.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.24 no.4
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• pp.91-98
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• 2013

The purpose of this study is to examine the effect of force feedback on video gamers' performance with two different types of game controllers, and to verify users' consistency on their perceptions of force feedback effect and their actual performances in video games. 42 qualified players' records on a driving video game were analyzed in this study. This study shows 1) the force feedback effect in video games depends on the type of game controllers, 2) there is inconsistency between gamers' perception on the force feedback effect and their actual performances with the force feedback effect, and 3) emotional pleasure (fun factor) plays a big role in gamers' performances.

• Journal of the Korea Society of Computer and Information
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• v.14 no.11
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• pp.41-52
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• 2009

This thesis proposed the poker game achievement engine that makes it possible to execute a game against a gamer and embodied an engine clone that can perform a game on behalf of a gamer by cloning a gamer's game capability, disposition and habits by using the proposed engine. It could be a factor in making a game more intriguing if there would be a game achievement engine that is equipped with the game capability and disposition similar to a gamer. In addition, if a gamer's achievement robot were to be created by a gamer's game achievement capability, disposition for a game and habits, etc. through such a game achievement engine, it could be possible to use it for several sorts of game in a variety of forms.

• Journal of Digital Convergence
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• v.17 no.9
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• pp.361-366
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• 2019

First quarter of 2019, 'Honour Of Kings' continued to be rank No.1 in mobile game sales. Although 'Honour Of Kings' is a game preferred by male players, it has more than 100 million female players. It can have such a large number of female players, in addition to its simplified game operation, social function, there are also included changeable characters for women's preferences. So that the 'Honour Of Kings' allows many female players to take part in. In this paper, the author chooses a skin with high preference for female players among many game consumer goods as the research object. Analysing the design elements of female player' preferences. Female players are more emotional, their favorite game characters just reflect women's longing for beautiful things. It is pointed out that the female orientation of female consumers should be taken into account in the mobile game market, which indicates the direction of visual factors for future mobile game design.

• The Journal of the Korea Contents Association
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• v.22 no.2
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• pp.187-197
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• 2022

This study examined the effects of game genre, news media with differing political ideologies, and game-related information sources on gamer issue participation by performing a hierarchical regression model, using an online survey on Korean gamers (N=1,362). As a result of the study, playing specific genres of games played a positive role in gamer issue participation. The group behavior or collective action for or against game regulation reported in the liberal/moderate media acted as a mobilization cue for readers and potentially encouraged gamers to take social action. But the conservative media, which used governmental organizations and interest groups as sources of information, had a negative impact on real-life participatory behavior. The biased journalism practice of the mass media on game-related social issues influenced gamers' social and political behavior through corrective action. This study is significant in empirically analyzing the relationship between political ideology, game genre, media use, and gamers' social participation. The current research suggests the improvement of game regulation policy and the need for theoretical and conceptual expansion of game research.

• Journal of Korea Game Society
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• v.16 no.5
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• pp.37-44
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• 2016

The market of mobile game is growing rapidly according to increasing trend of mobile market and dissemination of smart phone devices. Not only the number of male gamers, but also female gamers who are relatively playing casual games are increased and the mobile market is growing as well. Therefore, this study compared the tendencies in male and female gamers using "Link" which was based on customizing and life simulation. The results showed that female gamers had stronger affinity than male gamers in customization. Both male and female gamers showed similar interests in battle situation. This paper contributes to new perspective of mobile game developing and marketing opportunity.