• Journal of Digital Convergence
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• v.19 no.10
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• pp.119-132
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• 2021

This study focused on examining the impact of the social context that causes gender differences in entrepreneurship, not the phenomenon itself. Specifically, this study verified the moderating effect of the social context on the relationship between gender and entrepreneurship using data from 20 countries in the Global Entrepreneurship Trend Report (GETR). In order to test hypotheses involving social context implications, Hofstede's cultural dimension factors such as power distance, individualism, masculinity, and uncertainty avoidance variables, and institutional factors such as gender equality and social security are used as specific variables reflecting the social context. Empirical analysis through GLM found that gender did not independently influence entrepreneurship, and gender had a significant effect by interacting with power distance, individualism, uncertainty avoidance, gender equality, and social security variables, respectively. Such empirical results show that the gender difference in entrepreneurship is not due to the unique characteristics inherent in each gender but on the level of the country's social context to which the individual belongs.

• Journal of Korea Technology Innovation Society
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• v.15 no.2
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• pp.421-442
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• 2012

Many studies have been published on the relationship between project management styles and project performance. In recent researches, it is argued that project management styles should be different based on project characteristics and these project characteristics may have an effect on the relationship between project management styles and project performance. However, there are few empirical studies covering these issues. In this study, we examined the effect of project characteristics (i.e., degree of newness) on the relationship between project management styles (i.e., team autonomy, internal and external communication, individualism orientation) and project performance. The empirical results using 78 government sponsored R&D projects showed that team autonomy has a stronger positive effect on project performance as project newness becomes higher. In addition, as project newness becomes higher, internal communication showed a stronger positive effect on project performance, while external communication had a stronger negative effect.

• Proceedings of the Korean Institute Of Construction Engineering and Management
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• 2007.11a
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• pp.1035-1038
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• 2007

Just as social welfare facilities and system are the barometers of a nation's quality & standard of living, the facilities of student's union building symbolizes level of welfare facilities and systems of a university. A university is a group of individuals searching for and studying the truth, so it is the highest of all education centers. At the same time, a university builds one's character. this infers that leisure activity in a university is a condition that facilitates the ability to create a healthy body and healthy soul. Additionally, active experiences for a human social life take people away from daily stresses and release the tensions of university studies. Therefore, a university campus should be built not only for students researching and studying, but also to aid in the growth of a students body, soul and mind. When creating a university master plan, increasing the number of students, promotion of a good educational environment and preparation of students for future development should be of primary consideration. There are several factors to aid this. The factors are; the academic plan, leisure activity, the belief system of university student and physical and environmental factors. The research presented here tells us the most important factor for developing the master plan of a student's union building

• 한국벤처창업학회:학술대회논문집
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• 2016.04a
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• pp.221-223
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• 2016

동아시아 경제권의 국가들 중에서도 한국과 중국의 잠재적 기업가정신을 측정하고 양국 잠재적 기업가정신에 영향을 미치는 문화적 요인에 대해 비교하고자 하였다. 이를 위해 잠재적 기업가라고 여길 수 있는 한국과 중국의 대학생들을 대상으로 하여 설문조사를 실시하였다. 210명의 한국 대학생들과 157명의 중국 대학생들이 본 설문에 응하였다. 설문은 크게 두 가지 영역으로 구분되어 있는데, 개인의 기업가적 지향성을 측정하기 위한 질문과 개인의 기업가적 성향에 영향을 주는 문화적 요인들을 측정하는 질문으로 나누어져 있다. 개인의 기업가적 지향성을 측정하기 위하여 자기통제력(Locus of Control)과 혁신성(Innovativeness)을 묻는 세부 질문을 만들었고, 문화적 요인을 측정하기 위해서 대학생들이 느끼는 경제적자유(Economic Freedom), 개인주의(Individualism) 그리고 불확실성 회피성(Uncertatinty Avoidance)의 정도를 묻는 질문을 만들어 설문을 실시하였다. 첫 번째 연구가설은 '한국의 대학생들이 경제적 자유, 개인주의, 불확실성 회피성이 더 높다고 인식한다'이며, 두 번째 연구가설은 '경제적 자유가 보장되고 더 개인주의적인 문화에서 기업가적 성향이 더 높게 나타나며 확실성 회피성이 높을수록 기업가적 성향은 더 낮게 나타난다, 세 번째 연구가설은 '한국 대학생들의 기업가적 지향성 정도가 중국 대학생들의 그것보다 더 높다'이다. 설문조사는 가설과는 다른 결과를 보여주고 있다. 중국의 대학생들이 한국의 대학생들 보다 자국의 문화에 대해 더 경제적 자유가 보장되며 개인주의적이라는 인식을 가지고 있었다. 불확실성 회피성에 있어서는 가설과 동일하게 중국 대학생들보다 한국의 대학생들이 자국에 대해 불확실성 회피성이 더 높다고 인식하고 있다. 또한 양국의 대학생들은 기업가정신 형성에 있어서 각각 다른 문화적 변수에 의해서 영향을 받는다는 사실을 알 수 있었다. 한국의 대학생들은 경제적 자유의 정도에 의해 영향을 받으며, 중국의 대학생들은 불확실성 회피성에 의해서 영향을 받는다. 마지막으로, 세 번째 가설과 달리 기업가적 지향성은 중국의 대학생들이 한국의 대학생들보다 더 높은 수치를 보인다. 혁신성에 있어서는 양국 대학생들 간의 유의한 차이를 발견하기 어려웠으나 내재적 통제력에 있어서 중국의 대학생들은 한국의 대학생들보다 높은 수치를 나타냈다.

• Korea Trade Review
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• v.42 no.5
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• pp.43-69
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• 2017

The study examined moderating role of thinking style about causality in the relationship between the perceived brand globalness(PBG) and the brand evaluation. Thinking style about causality is divided into interactionism and dispositionism. Individualism culture shows a tendency of thinking style about causality to dispositionism, and collectivist cultures shows a tendency for interactionism. We conducted a survey on Korean college students who represent collectivist cultures and foreign students from countries of individualistic culture and analyzed data through structural equation modeling. Analysis result showed that the higher the respondents perceived PBG, the higher they perceived brand quality, brand quality, and brand price. However, it showed that PBG has greater positive effects on perceived brand quality and perceived brand reputation among Korean students than students from individualistic cultures. On the other hand, the effects of PBG on perceived brand price did not show any significant difference between Korean students and students from individualist cultures. Thus, we can conclude that thinking style about causality plays a moderating role in the relationship between PBG and perceived brand quality and brand reputation, while it does not do so between PBG and perceived brand price.

• Korean Journal of Culture and Social Issue
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• v.30 no.4
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• pp.635-649
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• 2024

Korean society has a historical background of valuing groups or communities over individuals for a long time. However, there are currently various discussions regarding this trend. In addition to the Hofstede's conventional view of individualism and collectivism, and Triandis and Gelfand's(1998) vertical collectivism-horizontal collectivism, Brewer and Chen(2007) divided collectivism into relational-collectivism and collective-collectivism by culturally subdividing it. This study attempted to explain the Korean culture by combining the vertical-horizontal division of Triandis and Gelfand(1998) and the concept of collective-relational collectivism of Brewer and Chen(2007) in order to analyze Korean culture in depth from a cultural psychological perspective. Through this, it was intended to provide a basic understanding of the relationship culture of the Korean society and to explain the social phenomenon of conflict and coexistence between generations currently arising in Korean society. Accordingly, the culture in Korean society was presented from the perspective of the vertical-relational culture and horizontal-relational culture. Finally, the necessity and possibility of empirical research in the future were presented for this proposal.

• English Language & Literature Teaching
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• v.13 no.1
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• pp.261-282
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• 2007

The purpose of this study is to investigate American traditional values and American culture in English education. The understanding of American culture in English education requires the analysis of world changes in the global age. The history of American English, the formation of American society, and the background of natural environment are described in relation to the traditional American values of the earliest settlers, such as multi-culture, individual freedom, frontier heritage in the West, equality of opportunity and wealth and material abundance. Hence the case studies of students' project presentations on the American culture in English education exemplify the reflection of American traditional values in the current American life and society. It is concluded that project-based method with regard to cultural studies in English education reveals very positive learning effects by driving students' interests and active participation through the student-centered, creative, and cooperative project presentations.

• Korean Journal of Culture and Social Issue
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• v.27 no.3
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• pp.217-236
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• 2021

The present study examined the mediating role of the subjective norm about social distancing in the relationship between individuals' collectivistic orientation and their social distancing behavior during the early COVID-19 crisis in Korea. A total of 445 South Korean adults residing in Korea participated in a survey during which level 2 to 2.5 prevention policies were being enforced. Results indicated, as expected, that collectivism positively predicted the perceptions of subjective norm that supports social distancing, which in turn predicted positively individuals' participation in social distancing as prescribed by the central government. This result emerged regardless of the individuals' perception of personal vulnerability to COVID-19. We discuss implications of these findings and directions for future research regarding the link between individualism-collectivism and the behavioral immune system, along with the role of social distancing in effectively curbing the spread of corona virus during the pandemic.

• Journal of Korean Philosophical Society
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• v.130
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• pp.381-414
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• 2014

This paper aims to elaborate on the foundation of the colonialism, which comes from Natural Laws by John Locke and the extermination of the indigenous. John Locke develops his political doctrines considering Natural Laws as the logical, metaphysical supposition. He assumes Natural Laws to be the logical presupposition, but is interested in North America. This is evidently seen in his works according to research outcomes. His 'possessive individualism' discusses exclusion and extermination, on the bound of natural laws and natural state. The person without possessive rights is excluded, the people without effective farming is forfeited. Then acculturation is the justifying of slavery and suggestive of extermination. In the possessive individualism of bourgeois society, that is, private property, man is annulled aboard. That is colonialism comes from, which destroys all the cultures but its own cultures. It is Locke who is the first thinker of the imperial. In the thought of Locke found we in profane terminology projected for the world imperial. After Locke, colonialism has been appeared in the guise of racism in the eighteen century, especially in the universal history of system of philosophy, sometimes in the face of orientalism on all sides. The ideas of colonialism and imperialism have been absolutely for the West. In the totally administered society nowadays, the hope of redemption has been made impossible from the origin. From the beneath, operated and practiced the program of deletion of race, its ethnic cleansing is a mere case. Locke's thought for the human rights is consisted of property and freedom in mankind, but it ground baits for its bloodied symposium with words and consults. 'Our word is our weapon', this is wording of one ethnic that is in nearing extermination.