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Impact of Difference in Korean Wave Awareness among Chinese Women on Quality Perception and Purchasing Behavior of Korean Cosmetic Products (중국여성의 한류 인지도 차이가 한국 화장품에 대한 품질인식과 구매행동에 미치는 영향)

  • Lee, Jeong-Suk
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.14 no.10
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    • pp.5097-5104
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    • 2013
  • To derive implication for marketing strategy for Korean cosmetic products in China, an analysis was conducted on the difference in quality perception and purchase behavior between two groups of Chinese women classified by their awareness of Korean Wave. Analytical methods including k-means clustering method, independent samples t-test, factor analysis were applied on the survey results of Chinese women residing in Guangzhou city. The positive impact of Korean Wave on quality perception and brand image is much stronger for higher awareness group, compared against for lower awareness group, that leads to higher product satisfaction and willingness to recommend purchases. Thus, marketing strategies need to be adjusted based on the difference in customers awareness of Korean Wave. However, the low price is the primary inducement for purchases for both groups, increased efforts to enhance brand image and product quality as premium products is strongly required, together with the utilization of Koran Wave.

The Social Capital Improvement at Nuclear Education for Foreigners with Action Learning (액션러닝을 이용한 원자력 교육의 사회적 자본 증가에 관한 고찰: 외국인 교육생 중심)

  • Kim, Hyeon-Jin
    • Journal of Radiation Protection and Research
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    • v.38 no.1
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    • pp.10-21
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    • 2013
  • Action Learning is a teaching-learning method to solve a problem through which members in a team discuss the problem and a facilitator supports the members in the team. The Action Learning makes learners develop human-relationship skills, which are connected to the value of social capital in the modern society. The purpose of this study is to clarify the relationship between action learning and social capital with 17 participants who joined in a nuclear education course opened in the Korea Atomic Energy Research Institute. The result showed that the action learning positively influenced the social capital among members in the team. Consequently, it is easily recognized that action learning is one of positive teaching-learning methods to achieve educational purposes of a organization and should be more developed in the future.

Experiments on the Muscadine Transmission in the Silkworm Larvae, Bombyx mori L. and Pine Caterpillar, Dendrolimus Spectabilis B. (잠아와 송충과의 경화병균 전염시험성적)

  • 박병희;한수용;조성일
    • Journal of Sericultural and Entomological Science
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    • v.1
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    • pp.15-21
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    • 1960
  • 4231년 농림부산림국에서 송충구제책으로 경기도 임업시험장에서 인공배양한 No.7호균외 수종을 사용할 계획인바 비에 대한 임업시험장 시험보고에 의하면 핵균은 송충에 대하여 맹독성이지마는 잠아에 대하여서는 기독성이 경미하다는 보고 이였으므로 양잠가에 대한 의문을 풀기 위하여 송충 및 잠아에 대한 전염성의 강약을 비교 시험하여 그 독성정도를 구명코저 함. 1. 경기도 임업시험장 연구보고 제1호에 기재된 No.7 호균의 시험성적과 본시험성적과를 대조하면 그 이병률은 일정한 경향을 표시치 않으며 다소 상치된 결과이었다. 즉 별표에 의하면 송충은 72~100% 잠아에 있어서는 4289년도에 0~2% 4290년도이 0~20%였으나 본시험결과 (표 1,2,3)는 송충은 표준구에 6.6% 처리구에 13.3~20%이고 잠아는 5~50%의 이병률이였다. 따라서 송충에는 그 감염도가 높으며 잠아는 그 감염도자 낮다고하는 근거를 인정키 난하다. 2. 본시험에 공시된 접종균 No.7호균은 경기도 임업시험장에서 호칭하는 황황강균(Insarica farinosa)이 었으나 핵균 배양시에 이균이 침입된 관계인지는 모르나 본시험에서 폐사를 검정한 결과 백강균(Botrytis Bassiana)이였다. 따라서 No.7호균에 대한 순도가 의심되며 시험결과의 정확을 기할수가없었다. 3. 경기도 임업시험장연구보고 제1호에 접수된 양년간시검성적에 의하면 경화병균 28종중 가장 이병률이 낮다고하는 No.7호균이 본시험결과에서 잠아에 5~50%의 이병률을 나타내는것으로 보아 소위 경기도 임업시험장에서 순수분리한 균은 어느것이라도 송충에 접종하여 산지에 산포하면 그 균이 중간기생 (인교목, 직교목)을 통하여 야생화되어서 더욱 잠아에 대한 전염력을 강렬하게됨으로 양잠상 위험할것이다. 일본의 소산씨 문헌(경기도 임업시험장도서관)에 의하면 야생혼충에서 전염되는 경화병균의 독성은 잠아에 대하여 강력하다는 점과 $\ulcorner$잠업지조선$\lrcorner$제11호에 전라남도 원잠종제조소 강본태대랑씨의 시험성적(참고문헌)이 이를 여실히 입증하는 바이다. (중략)

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Information Asymmetry and Financing Behavior of the Korean Firms (정보비대칭과 기업의 자본조달)

  • Guahk, Se-Young
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.12 no.9
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    • pp.3827-3833
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    • 2011
  • This paper performed empirical tests of the validity of the pecking order theory which explains financing behavior of firms under information asymmetry. The results of regression analyses using the data of listed manufacturing companies in the Korean Stock Market from 1981 to 2010 have shown strong evidences supporting the pecking order theory. Especially regression coefficients of change of debt on funds deficit and control variables were found to be almost (+1) with statistically significance, which is interpreted as being consistent with the pecking order theory. Same results were found when I performed regression analyses by dividing the sample period into pre-currency crisis period, currency crisis period and post-currency crisis period and using 2 regression models. Change of tangible asset were found to function as collateral rather than reducing information asymmetry and as the firm size decreased, use of debt increased and as profitability increased use of debt decreased, which are consistent with the pecking order theory.

The influence of evaluation factors of overseas direct sales website on the continuous intention of Chinese consumers (대(對)중국 역직구사이트 평가요인이 지속적 이용의도에 미치는 영향)

  • Son, Je-Young;Kang, In-Won
    • Korea Trade Review
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    • v.43 no.3
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    • pp.219-243
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    • 2018
  • This study focused on the rapidly growing Chinese market by developing an evaluation model for overseas direct sales websites for Chinese consumers. In addition, we developed specific strategic alternatives for each sub-market by conducting multi-group analysis for each consumer's characteristics. Results showed that the level of concern about site use had a stronger impact on persistent use behavior. In addition, among antecedents that affect the level of assurance and concern, we found that these includes not only the perceived benefits and perceived risk factors identified in previous studies but also social-cultural factors. In addition, this study compares the evaluation of overseas direct sales website according to the level of involvement of users. This study analyzes the differences in coefficients among the paths and suggest practical implications for each group.

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Effect of Ginseng Saponins on the Biosynthesis of Prostaglandins (인삼 사포닌 성분이 프로스타글란딘류 생성에 미치는 영향)

  • 이선희;박찬웅
    • Journal of Ginseng Research
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    • v.13 no.2
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    • pp.202-210
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    • 1989
  • The effects of Ginseng saponins on the in vitro biosynthesis of prostaglandins were examined in order to identify the role of some Ginseng components on the regulation of arachidonic arid metabolism. The productions of prostaglandin $E_2$ (PG$E_2$), $F_2$ (PGF2), thromboxane $B_2$(TX$B_2$) and 6-ketoprostaglandin Fl (6-Keto-PGF1) from [3Hl-arachidonic acid were evaluatpf by radiochromatographic analysis with rabbit kidney microtome, human platelet homogenate and bovine aortic microsome. The amounts of the total prostaglandins produced by cyclooxygenase activity and malondialdehyde from arachidonic acid didn't show significant changes in the presence of Ginseng saponins. Both of panaxadiol and panaxatriol didn't affect the production of PG$E_2$ while the formations of PG$F_2$( and TX$B_2$( were nearkedly reduced and the production of prostacyclin was increased. The formation of TXBE was reduced by ginsenoside $Rb_2$, Rc, and Re, however the production of 6-Keto-PGF1 was increased dose dependently up to 1 mg/ml. Moreover, platelet aggregations induced by arachidonic acid and U46619 (9.11-methanepoxy PG$H_2$), TX$A_2$ mimetics, were also inhibited by three ginsenosides. The effect of G-Re on prostacyclin synthetase was inhibited by tranylcypromine, prostacyclin synthetase inhibitor. These results suggest that Ginseng saponins may not directly act on cyclooxygenase but affect on the divergent pathway from endoperoxide.

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Functional Expression of Anti-BNP scFv in E. coli Cytoplasm for the Detection of B-type Natriuretic Peptide (B-type natriuretic peptide 분석을 위한 항 BNP scFv 항체의 대장균 세포질 내에서의 기능적 발현)

  • Maeng, Bo-Hee;Nam, Dong-Hyun;Kim, Yong-Hwan
    • KSBB Journal
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    • v.24 no.6
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    • pp.591-597
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    • 2009
  • B-type natriuretic peptide is a neurohormone secreted in the cardiac ventricles. BNP levels are elevated in patients with ventricular dysfunction. Therefore, the concentration of BNP is important factor to reflect diagnosis and prognosis for cardiovascular disease. In this respect, anti-BNP scFv is an urgent requirement for early diagnosis in the field of biosensor. Herein, the genetic codes of anti-BNP scFv were chemically synthesized and cloned into both pET22b (+) and pColdⅣ vector, respectively. The recombinant scFv was successfully expressed as a functional form in cytoplasm of E. coli and detected through Western blot and ELISA. The highest level of functional expression of anti-BNP scFv was achieved using pET22b (+) vector at $15^{\circ}C$ by addition of 0.1 mM IPTG. Additionally, being exposed to both BNP and ANP, anti-BNP scFv specifically captured only BNP. Therefore, anti-BNP scFv expressed in this study will be applied to measure the concentration of BNP as a diagnostic recognition molecule.

A Study on the Evaluation of Teratogenecity of Chemical by Korean Brown Frog Embryo, Rana dybowskii (산개구리 배아를 활용한 화학물질의 기형성 평가에 관한 연구)

  • Ko Sun-Kun
    • Korean Journal of Environment and Ecology
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    • v.18 no.3
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    • pp.333-339
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    • 2004
  • The Frog Embryo Teratogenesis Assay-Xenopus(FETAX) protocol was recently adopted as a valuable tool fur evaluating chemical toxicity and the effect of environmental contaminants in frogs. In this study, the teratogenecity of NiCl$_2$, Carbofuran, Diazinon were determined in the Korean frog, Rana dybowskii using the FETAX protocol. The mortality rate and the percentage of malformed larvae were investigated by probit analysis, The teratogenic concentrations(EC$_{50}$) of NiCl$_2$, Carbofuran and Diazinon were 0.4 and 1.6 and 1.9 mg/1. The embryolethal concentrations(LC$_{50}$) of NiCl$_2$, Carbofuran and Diazinon were 17.6 and 41.5 and 20.2mg/1. The teratogenic indices (TI=LC$_{50}$/EC$_{50}$) were 43.8 for NiCl$_2$, 26.0 for Carbofuran and 10.6 for Diazinon. NiCl$_2$, Carbofuran and Diazinon were shown to be potent teratogens for Rana dybowskii embryo, causing concentration related increase of edema, tail and abdomen. The study results reveal that NiCl$_2$, Carbofuran and Diazinon suppress the development of embryos at relatively low concentrations. Therefore, the Rana dybowskii embryo teratogenesis assay system was proven to be a useful tool to evaluate the toxicity of environmental pollutants.lutants.

Comparative Analysis of Resistance to Antibiotics in Populus alba$\times$P. glandulosa Transformed by nptII or hpt Gene (NPTII 및 HPT 유전자가 삽입된 현사시의 항생제에 대한 저항성 분석)

  • 이은정;노은운;박재인
    • Korean Journal of Plant Tissue Culture
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    • v.28 no.5
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    • pp.243-248
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    • 2001
  • This study was peformed to find out the optimal conditions for the selection of transformed cells using already established transgenic plants. Several transgenic poplar (Populus alba$\times$P giandulosa) lines carrying npt II or hpt gene as a selectable marker were tested against kanamycin or hygromycin. Two culture explants, leaf discs and nodes, were compared regarding their sensitivity to the antibiotics. When leaf discs of untransformed control plants were cultured on callus inducing media in the presence of varying levels of kanamycin or hygromycin, only those cultured on the media containing lower than 50 mg/L kanamycin or 2 mg/L hygromycin formed callus. However, much higher concentration of kanamycin was needed to suppress the growth of axillary buds of untransformed plants. On the other hand, hygromycin at the concentration of 5 mg/L effectively suppressed shoot growth of untransformed plants. Root induction from untransformed plants could also be suppressed at the concentration of 50 mg/L kanamycin or 5 mg/L hygromycin. The transgenic plants showed resistance to 100 mg/L kanamycin or 50 mg/L hygromycin in the growth of callus, shoots, and roots. Hygromycin appeared to be more efficient in selecting untransformed cells than kanamycin.

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Inhibition of Drug-metabolizing Enzyme and Drug Transporter by Major Components of Phellodendri cortex (황백의 주요 구성 화합물에 의한 약물대사효소 및 약물수송단백 저해능 평가)

  • Ku, Hei-Young;Kim, Hyunmi;Shon, Ji-Hong;Liu, Kwang-Hyeon
    • Journal of Marine Bioscience and Biotechnology
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    • v.1 no.3
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    • pp.213-217
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    • 2006
  • We evaluated the potential of major components of Phellodendri cortex to inhibit the activities of CYP2D6 and p-glycoprotein. The abilities of berberine, palmatine, limonin, and rutaecarpine to inhibit CYP2D6-mediated dextromethorphan O-demethylation and calcein AM accumulation were tested using human liver microsomes and L-MDR1 cell, respectively. Berberine strongly inhibited CYP2D6 isoform activity, whereas limonin and reuaecarpine did not. The $IC_{50}$ value of berberine was reduced after preincubation with microsomes in the presence of NADPH generating system, suggesting that berberine is a mechanism based inhibitor. In addition, all chemicals tested, didn't show inhibitory effect on p-glycoprotein activity. These results suggest that berberine has potential to inhibit CYP2D6 activity in vitro. Therefore, in vivo studies investigating the interactions between berberine and CYP2D6 substrates are necessary to determine whether inhibition of CYP2D6 activity by berberine is clinically relevant.

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