벤처창업연구 (Asia-Pacific Journal of Business Venturing and Entrepreneurship)

  • 제14권4호
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  • Pages.133-142
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  • 2019
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  • 1975-7557(pISSN)
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  • 2671-9509(eISSN)
한국벤처창업학회 (The Korean Society of Business Venturing)
권호 표지

자영업자의 창업역량지표와 창업성과의 관계

The Relationship between Entrepreneurial Competence Index and Entrepreneurial Performance in Small Business

  • 김대엽 (청운대학교 미래창업학과) ;
  • 안승권 (군산대학교 행정경제학과) ;
  • 박재환 (중앙대학교 경영학과)
  • 투고 : 2019.05.09
  • 심사 : 2019.08.05
  • 발행 : 2019.08.31
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초록

본 연구는 예비창업가의 성공가능성을 사전 평가하는 창업역량지표의 예측력을 실증하기 위해 실시하였다. 본 연구를 위한 설문은 자영업의 50%이상을 차지하고 있는 음식, 의류, 미용, 커피 업종을 대상으로 단일 시점에서 측정하였다. 총 1,600개의 설문지를 배포 회수하였으며, 회귀분석을 통한 검정을 통해 결과를 도출하였다. 실증을 통해 창업역량지표가 창업성과와 관계가 있다는 유의미한 결과를 실증할 수 있었다. 특히 직업만족도에 있어서는 유의미한 결과를 확인할 수 있었으나, 재무적성과의 세부 지표에서는 일부 유의적인 결과를 확인할 수 있었으며, 단일 지표로 구성된 창업역량지표 중에서 항목별로 추가적인 연구가 필요하다는 측면에서 의미를 확인할 수 있다. 정책적 관점에서 보았을 때, 창업가의 창업 성과를 높이기 위한 하나의 방편으로 창업역량지표는 좋은 도구가 될 수 있으며, 창업환경 조성을 위해서 확대 사용하는 것이 필요하다는 시사점을 얻을 수 있었다. 구체적으로 보았을 때, 측정된 역량지표 중에서 개인적인 특성이나 창업지식과 창업실행 역량, 외부환경 항목은 직업만족도와 밀접한 관련을 확인할 수 있었다. 미용, 음식을 비롯한 자영업종은 자신만의 노하우 또는 기술을 기반으로 하고 있다는 점에서 다른 것보다 실행 역량과 창업환경에 영향을 많이 받을 수 있다는 점에서 기회형 창업과 다른 특성을 보이고 있다고 할 수 있다.

The purpose of this study was to verify whether the entrepreneurial capacity indicator utilized by the pre - founder can predict the start-up's performances in advance. The questionnaire for this study was measured at a single point in food, clothing, cosmetics, and coffee industries, which account for more than 50% of self-employment in korean economy. A total of 1,600 questionnaires were distributed and retrieved. And the final results were obtained through regression analysis. The empirical results show that the entrepreneurial capability index was related to the entrepreneurial performances. In particular, job satisfaction was found to be significant, but some significant results were found in the detailed indicators of financial aspect, and the significance was confirmed in terms of the necessity of further research among the entrepreneurial competency indicators composed of single indicators. From the policy point of view, it was suggested that entrepreneurial capability index can be a good tool to increase the entrepreneurial performance of the entrepreneur. In particular, it was confirmed that personal characteristics, entrepreneurial knowledge, entrepreneurial execution capacity, and external environment items were closely related to job satisfaction among measured competency indicators. Self-employed businesses, such as cosmetics and food, ware based on their own know-how and technology, and therefore, they were more likely to be influenced by their ability to run and business environment than others.

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