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A Study on User Acceptance of Patent Application Education System: Focused on the Effect of Prior Knowledge

특허출원교육시스템의 사용자 수용관계에 관한 연구: 사전지식의 조절효과 중심

  • Park, JaeSung (Business Incubating Center, Chonnam National University)
  • 박재성 (전남대학교 창업보육센터)
  • Received : 2018.02.07
  • Accepted : 2018.03.20
  • Published : 2018.03.28

Abstract

The purpose of this study was to analyze the college students' acceptance of PatentNOW, which was developed for effective proceeding of patent application education program. Results of this research as follow. First, perceived ease of use positively influenced perceived usefulness. Second, perceived usefulness and perceived ease of use positively influenced attitude toward using and attitude toward using also positively influenced behavioral intention to use. Third, the level of prior knowledge about the patent system and experience of patent application possessed by the users of PatentNOW had a negative effect on the relationship between perceived ease of use and attitude toward using. These results suggested that the teaching method of utilizing PatentNOW should be differentiated according to the level of prior knowledge of the students in order to improve the quality of patent application education.

본 연구는 특허출원교육 프로그램의 효과적인 진행을 위해 개발된 PatentNOW의 대학생들의 수용과정을 기술수용모델과 사전지식이론을 바탕으로 접근하였다. 연구결과, 첫째 지각된 사용용이성은 지각된 유용성에 긍정적 영향을 주었다. 둘째 지각된 유용성과 지각된 사용용이성은 사용태도에 긍정적 영향을 주었고 사용태도 역시 사용의도에 긍정적인 영향을 주었다. 셋째 PatentNOW 사용자들이 갖는 특허제도에 대한 사전지식 수준과 특허출원 경험은 지각된 사용용이성과 사용태도와의 관계에 있어 약화시키는 조절효과가 있는 것으로 나타났다. 이러한 연구결과는 특허출원교육의 질적 향상을 위해서 교육생들의 사전지식 수준에 따른 PatentNOW의 활용 교수법이 차별적으로 개발되어야 함을 시사하고 있다.

Keywords

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