References
- 조성원, 성민현, 선여미, "SNS가 Telco에게 주는 의미", DigiEco Focus, 제2010(09)호, pp.1-10, 2010.
- http://www.uic.edu/htbin/cgiwrap/bin/ojs/index.php/fm/article/view/2142/1949
- 방송통신위원회, 한국인터넷진흥원, 2009 한국인터넷백서, 한국인터넷진흥원, 2009.
- D. M Boyd and N. B. Ellison, "Social Network Sites: Definition, History, and Scholarship," Journal of Computer-Mediated Communication, Vol.13, No.1, pp.210-230, 2007. https://doi.org/10.1111/j.1083-6101.2007.00393.x
- http://nform.com/publications/social-software-building-block
- http://socialnetworking.lovetoknow.com/Characteristics_of_Social_Networks/
- J. Short, E. Williams and B. Christie, The Social Psychology of Telecommunications, John Wiley, 1976.
- 김유정, 전방지, 강소라, "UCC 서비스 참여에서의 사회적 실재감과 감정차원의 중요성에 관한 연구", 정보시스템연구, 제16권, 제4호, pp.195-221, 2007.
- 문영주, 이종호, "오픈마켓에서의 사회적 실재감, 쇼핑 가치, 신뢰와 온라인구전간의 구조적 관계 연구", 전자상거래학회지, 제11권, 제1호, pp.59-97, 2010.
- M. Lombard and J. Snyder-Duch, "Interactive Advertising and Presence: A Framework," Journal of Interactive Advertising, Vol.1, No.2, pp.56-65, 2001. https://doi.org/10.1080/15252019.2001.10722051
- S. Rafaeli, "Interactivity: Form New Media to Communication," Advancing Communication Science, Vol.16, pp.110-134, 1988.
- 한인선, 서수석, 이석원, 오상헌, 황대용, 김영철, "소셜네트워크서비스의 특성이 농산물 전자상거래 이용에 미치는 영향", 경영교육연구, 제26권, 제6호, pp.629-648, 2011.
- 서수석, 이종호, "소셜네트워크의 특성이 소셜커머스 사이트의 신뢰와 구매의도에 미치는 영향", 기업경영연구, 제18권, 제4호, pp.19-37, 2011.
- L. Crosby, K. Evans, and D. Cowles, "Relationship Quality in Services Selling: An Interpersonal Influence Perspective," Journal of Marketing, Vol.54, No.3, pp.68-81, 1990. https://doi.org/10.2307/1251817
- R. Oliver, "Whence consumer loyalty," Journal of Marketing Research, Vol.63, pp.33-44, 1999.
- A. A. Mitchell and J. Olson, "Are product attributes beliefs the only mediator of advertising effects on brand attitude?," Journal of Marketing Research, Vol.18, pp.318-332, 1981. https://doi.org/10.2307/3150973
- R. Nelson and G. Winter, An Evolutionary Theory of Economic Change, Belknap Press, 1982.
- R. E. Nelson and K. M. Mathews, "Network Characteristics of High-Performing Organizations," The Journal of Business Communication, Vol.28, No.4, pp.367-386, 1991. https://doi.org/10.1177/002194369102800405
- R. T. Sparrowe, R. C. Liden, S. J. Wayne, and M. L. Kraimer, "Social Networks and the Performance of Individuals and Groups," The Academy of Management Review, Vol.44, No.2, pp.316-325, 2001. https://doi.org/10.2307/3069458
- 이상건, 김주향, "패밀리 레스토랑 고객의 소비경험과 신뢰, 고객만족 및 재구매의도의 관계," 관광연구, 제26권, 제1호, pp.287-309, 2011.
- 홍상진, 유료 인터넷 콘텐츠 특성과 플로우, 만족 및 재구매 의도에 관한 연구, 경기대학교 대학원 박사학위논문, 2005.
- E. Karahanna and M. Limayem, "E-mail and V-mail Usage: Generalizing Across Technologies," Journal of Organizational Computing and Electronic Commerce, Vol.10, No.1, pp.49-66, 2000. https://doi.org/10.1207/S15327744JOCE100103
- D. R. Fortin and R. R. Dholakia, "Interactivity and Vividness Effects on Social Presence and Involvement with a Web-based Advertisement," Journal of Business Research, Vol.58, No.3, pp.387-396, 2005. https://doi.org/10.1016/S0148-2963(03)00106-1
- K. N. Shen and M. Khalifa, "Exploring Multidimensional Conceptualization of Social Presence in the Context of Online Communities," International Journal of Human-Computer Interaction, Vol.24, No.7, pp.722-748, 2008. https://doi.org/10.1080/10447310802335789
- A. Mislove, M. Marcon, K. P. Gummadi, P. Druschel, and B. Bhattacharjee, "Measurement and Analysis of Online Social Networks," Constantine Dovrolis Georgia Institute of Technology, pp.29-42, 2007.
- K. Subrahmanyam, S. M. Reich, N. Waechter, and G. Espinoza, "Online and offine social networks: Use of social networking sites by emerging adults," Journal of Applied Developmental Psychology, Vol.29, No.6, pp.420-433, 2008. https://doi.org/10.1016/j.appdev.2008.07.003
- U. Pfeil, R. Arjan, and P. Zaphiris, "Age differences in online social networking - A study of user profiles and the social capital divide among teenagers and older users in MySpace," Computer in Human Behavior, Vol.25, No.3, pp.643-654, 2009. https://doi.org/10.1016/j.chb.2008.08.015
- 이원태, 차미영, 양해륜, "소셜미디어 유력자의 네트워크 특성", 언론정보연구, 제48권, 제2호, pp.44-79, 2011.
- M. S. Granovetter, "The Strength of Weak Ties," The American Journal of Sociology, Vol.78, No.6, pp.1360-1380, 1973. https://doi.org/10.1086/225469
- 우경진, 이문주, "온라인 관광기업 사이트의 지각된 개인화서비스, 유용성, 플로우, 인터넷접점만족도에 관한 연구", 기업경영연구, 제17권, 제2호, pp.255-275, 2010.
- P. M. Doney and J. P. Cannon, "An examination of the nature of trust in buyer-seller relationships," Journal of Marketing, Vol.61, No.2, pp.251-167, 1997.
- B. H. Wixom and P. A. Todd, "A theoretical integration of user satisfaction and technology acceptance," Information Systems Research, Vol.16, No.1, pp.85-102, 2005. https://doi.org/10.1287/isre.1050.0042
- D. Gefen, E. Karahanna, and D. Straub, "Trust an TAM in online shopping: An integrated model," MIS Quarterly, Vol.27, No.1, pp.51-90, 2003. https://doi.org/10.2307/30036519
- F. D. Davis, "Perceived usefulness, perceived ease of use, and user acceptance of information technology," MIS Quarterly, Vol.13, pp.319-339, 1989. https://doi.org/10.2307/249008
- 배병렬, LISREL 구조방정식모델 이해와 활용, 청람, 2005.
Cited by
- Effects of Brand Self-Disclosure and User Social Connectedness on Response to Facebook Brand Fan Pages vol.13, pp.8, 2013, https://doi.org/10.5392/JKCA.2013.13.08.060
- Effects of Service Quality and Food Quality on Purchase Intention in Electronic Commerce of Food Products vol.27, pp.2, 2016, https://doi.org/10.7856/kjcls.2016.27.2.305
- A study on consumer attitudes and purchase intentions for 3D printed products in the fashion industry vol.26, pp.6, 2018, https://doi.org/10.29049/rjcc.2018.26.6.919