Journal of the Korean Society of Clothing and Textiles (한국의류학회지)

The Korean Society of Clothing and Textiles (한국의류학회)
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The Effects of Trust and Commitment on Firm Performance in Apparel Manufacturer-Contractor Relationships

의류기업의 협력업체에 대한 신뢰와 몰입이 기업성과에 미치는 영향

  • Park, Na-Ri (Dept. of Clothing & Textiles, Hanyang University) ;
  • Park, Jae-Ok (Dept. of Clothing & Textiles, Hanyang University)
  • 박나리 (한양대학교 생활과학대학 의류학과) ;
  • 박재옥 (한양대학교 생활과학대학 의류학과)
  • Published : 2010.01.31
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Abstract

This study examines the effects of trust and commitment on firm performance in the apparel manufacturer-contractor relationships. A total of 92 apparel manufactures participated in the study. Factor analysis, Cronbach's alpha coefficient, and multiple regression analysis were conducted for the statistical analysis. Two factors of trust were identified: credibility and benevolence. Two factors of commitment were identified: affective commitment and calculative commitment. Three factors of firm performance were identified: customer service performance, finance performance, and product performance. The credibility of the apparel manufacture in a contractor had a significant positive effect on the affective commitment of an apparel manufacturer and on the calculative commitment in a contractor. Meanwhile, the benevolence of the apparel manufacture on a contractor had a significant positive effect on the affective commitment of an apparel manufacturer on a contractor. The credibility of the apparel manufacture on a contractor was positively related to customer service performance, finance performance, and product performance. The benevolence of the apparel manufacture on a contractor was positively related to customer service performance and finance performance of an apparel manufacture. The affective commitment of the apparel manufacture in a contractor was positively related to service performance. The calculative commitment of the apparel manufacture on a contractor was positively related to finance performance and to the product performance of an apparel manufacture. The results of this study provides practical guidelines toward exchange partners of apparel manufacturers as to how to facilitate from performance in apparel manufacturer-contractor relationships.

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References

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