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Effects of Shop Selection Attributes, Lifestyle on Customer Satisfaction and Relationship Orientation of Franchise Beauty Shop Users

  • HWANG, Yean-Hwa;KIM, Moon-Ju
    • The Korean Journal of Franchise Management
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    • v.12 no.3
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    • pp.7-19
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    • 2021
  • Purpose: The hotel industry needs a leader who can actively demonstrate leadership to respond to and accept changes in the organization in a highly competitive and fast-changing environment. Therefore, the role of leaders who instill clear vision and goals of the organization in their members, listen to their opinions, and empathize is paramount. Leaders should encourage successful organizational activities based on active participation by employees and create the best environment for working with a sense of mission and responsibility. This study aims to identify the relationship between empathy leadership and job engagement as a result variable of team cohesion in the hotel culinary department and conduct empirical studies on the role of empathy leadership and job engagement. Research design, data, and methodology: The data were collected from employees who work in culinary department at a five-star franchise hotel located in the Seoul metropolitan area. Because it is difficult to conduct a survey through face-to-face contact with employees due to the COVID-19 pandemic, the online survey was conducted from February 1 to February 28, 2020. A total of 330 questionnaires through online were distributed and 268 employees completed the survey, yielding a response rate of 81%. Of the 268 returned responses, 27 responses were not usable due to missing information. Thus, a total of 241 responses were used for analysis. Results: The study results are as follows. First, it has been shown that the empathy leadership of culinary department in hotel companies has a significant positive impact on the job engagement. Second, it has been shown that job engagement has a significant positive effect on members' team cohesiveness. Third, empathy leadership of hotel companies' culinary department has a significant positive impact on members' team cohesiveness. Fourth, job engagement has a significant positive (+) mediating effect in the relationship between empathy leadership and team cohesiveness in culinary department. Conclusion: This study supports the theory that an emotional and empathic leader's behavior or ability can change the effectiveness or atmosphere of a rapidly changing hotel culinary team organization by presenting a research model on the effect of empathic leadership on job engagement and team cohesiveness. And hotel chefs should be more aware of the importance of empathic leadership and make them a human resource of the organization through formal and informal communication with culinary employees.

The Effect of Five-Star Franchise Hotel Chef's Empathy Leadership on Job Engagement and Team Cohesiveness

  • LEE, Dong-cheul;KOO, Dong-Woo;SHIN, Dong-Jin
    • The Korean Journal of Franchise Management
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    • v.12 no.3
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    • pp.35-46
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    • 2021
  • Purpose: The hotel industry needs a leader who can actively demonstrate leadership to respond to and accept changes in the organization in a highly competitive and fast-changing environment. Therefore, the role of leaders who instill clear vision and goals of the organization in their members, listen to their opinions, and empathize is paramount. Leaders should encourage successful organizational activities based on active participation by employees and create the best environment for working with a sense of mission and responsibility. This study aims to identify the relationship between empathy leadership and job engagement as a result variable of team cohesion in the hotel culinary department and conduct empirical studies on the role of empathy leadership and job engagement. Research design, data, and methodology: The data were collected from employees who work in culinary department at a five-star franchise hotel located in the Seoul metropolitan area. Because it is difficult to conduct a survey through face-to-face contact with employees due to the COVID-19 pandemic, the online survey was conducted from February 1 to February 28, 2020. A total of 330 questionnaires through online were distributed and 268 employees completed the survey, yielding a response rate of 81%. Of the 268 returned responses, 27 responses were not usable due to missing information. Thus, a total of 241 responses were used for analysis. Results: The study results are as follows. First, it has been shown that the empathy leadership of culinary department in hotel companies has a significant positive impact on the job engagement. Second, it has been shown that job engagement has a significant positive effect on members' team cohesiveness. Third, empathy leadership of hotel companies' culinary department has a significant positive impact on members' team cohesiveness. Fourth, job engagement has a significant positive (+) mediating effect in the relationship between empathy leadership and team cohesiveness in culinary department. Conclusion: This study supports the theory that an emotional and empathic leader's behavior or ability can change the effectiveness or atmosphere of a rapidly changing hotel culinary team organization by presenting a research model on the effect of empathic leadership on job engagement and team cohesiveness. And hotel chefs should be more aware of the importance of empathic leadership and make them a human resource of the organization through formal and informal communication with culinary employees.

Satisfaction and Completion Status according to Online Continuing Education for Radiological Technologist: Focusing on Busan and Ulsan Areas (방사선사 비대면 온라인 보수교육 실태에 따른 만족도 및 이수현황: 부산, 울산지역을 중심으로)

  • Yang, Sung-Hee;Yun, Youngwoo
    • Journal of the Korean Society of Radiology
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    • v.15 no.2
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    • pp.219-227
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    • 2021
  • This study examines the status of non-face-to-face online continuing education for radiological technologist working at medical institutions in a region, their satisfaction, and completion status, and provides basic data on the design and operation of continuing education predicted after the post-coronavirus. It was implemented to do. From January 5, 2021 to January 31, 2021, 255 radiological technologist license holders who completed online continuing education in 2020 were targeted. Satisfaction with online continuing education was higher as the age, male radiological technologist, and job title increased after obtaining a license. As for the status of completion of continuing education, the higher the age, the higher the percentage of regular members belonging to the branch, the more moderate the cost of continuing education of medical institutions was guaranteed, and the more the completion of the continuing education license and the recognition of legal restrictions. Based on the results of this study, in order to increase the satisfaction and completion of continuing education, it is necessary to develop various educational programs and contents according to age in preparation for the rapidly changing medical environment, and it is necessary to identify and provide members' needs.

Investigation of Ultrasound Examination by Radiological Technologist (방사선사의 초음파검사업무 실태조사)

  • Jeong, Bong-Jae;Ji, Tae-Jeong
    • Journal of the Korean Society of Radiology
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    • v.15 no.7
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    • pp.1031-1040
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    • 2021
  • In this study, the actual condition of ultrasound examination was conducted for radiological technologist working across the country. The measuring tool of the study was a questionnaire, and it was targeted to radiological technologist engaged in ultrasound examination at medical institutions located across the country from February 01 to July 31, 2021. In consideration of the COVID-19 situation, 431 questionnaires suitable for research were analyzed using the SPSS/PC Ver 18.0 program using email and SNS in a non-face-to-face manner. The general characteristics of study subjects, ultrasound examination job characteristics, and job satisfaction factors were analyzed using descriptive statistics. As a result of analyzing the job characteristics of radiological technologist who perform ultrasound examination as overall job satisfaction, the overall job satisfaction was 3.30 ± 0.56. The job satisfaction level of radiological technologist performing ultrasound examinations was higher than the average of 3.0 points, indicating a higher job satisfaction level than the average. Since insurance coverage for ultrasound examinations started, many radiological technologists have been very interested in ultrasound examination work. Therefore, the Korean radiological technologists of Association and radiological technolgists engaged in ultrasound examination more attention and effort should be put into strengthening professionalism.

Factors Influencing The Perception of Continuing Medical Education for Radiological Technologist (방사선사 보수교육 인식에 영향을 미치는 요인)

  • Yang, Sung-Hee;Lee, Dong-Yeon
    • The Journal of the Korea Contents Association
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    • v.21 no.7
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    • pp.629-636
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    • 2021
  • The study analyzes the relationship between demand, satisfaction, and perception for non-face-to-face continuing medical education(CME) conducted in 2020 for 225 radiological technologist license holders working in the Busan area, and the factors that influence the positive perception of CME. T-test and one way ANOVA were used, and stepwise multiple regression analysis was performed. As a result, there were high demands for mobile publicity, professional radiological technologist, educational expenses support from institution heads, and CME. Male radiological technologist, over 50 years of age, and the more experienced they had a job chance, the more they had a positive perception. In the correlation between variables, the perception of the education system and the need for education showed a positive correlation. The higher the satisfaction with the education system, the higher the perception of the need for education. About 53% of the content was satisfied. Therefore, in order to raise awareness of CME, it is considered that policy changes to the education system are necessary first of all. It is considered that the search for the development of education content and educational content is necessary above all.

The Effects of Transformational Leadership of Financial Institution on Organizational Effectiveness -Focused on Mediating Effect of Education Service Quality and Moderating Effect of Trust- (금융기관 상사의 변혁적 리더십이 조직유효성에 미치는 영향 -교육서비스품질의 매개효과와 신뢰의 조절효과 중심으로-)

  • Seo, Seung-Hee;Kang, Shin-KI
    • Journal of Digital Convergence
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    • v.19 no.8
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    • pp.113-132
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    • 2021
  • This study is about the factors affecting organizational effectiveness and to suggest implications for encouraging organizational effectiveness. The conditional process model was analyzed with transformational leadership as an independent variable, educational service quality as a mediator, organizational effectiveness as a dependent variable, and trust as a moderator. The data collected from the financial institutions were analyzed using SPSS v22.0 and PROCESS macro v3.4. As a result, transformational leadership has a (+) effect on educational service quality, and educational service quality has a (+) effect on organizational effectiveness. Except for the relationship between charisma and innovative behavior, transformational leadership affect organizational effectiveness. Excluding the relationship between charisma and innovative behavior, educational service quality mediate between transformational leadership and organizational effectiveness. Trust only moderates between educational service quality and innovative behavior. Trust moderated the mediating effect of educational service quality between transformational leadership and innovative behavior. The results suggest the importance of education service quality management in a non-face-to-face working environment and the importance of individual consideration in innovative actions.

Design of Interior Space for Psychological Safety of Passengers according to In-Vehicle Activity of Fully Autonomous Vehicle (완전자율주행자동차 실내행위 유형에 따른 탑승자의 심리적 안전성 확보를 위한 실내 공간 설계)

  • Ryu, Ji Min;Kwon, Ju Yeong;Ju, Da Young
    • Science of Emotion and Sensibility
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    • v.24 no.2
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    • pp.13-24
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    • 2021
  • In level 5 (mind-off) of autonomous driving, the autonomous vehicle passengers are expected to have various activities such as face-to-face meetings, working, relaxing, and watching movies. In particular, various changes in the interior space of the vehicle are expected. Moreover, according to the survey conducted by the American Automobile Association, 73% of the respondents reported that they were afraid to board autonomous vehicles. In level 5 of autonomous driving, the subject of safety was expected to be transferred to autonomous vehicles; thus, research should be conducted from the user's perspective. Recently, various studies have been conducted to secure the safety of fully autonomous vehicles. However, there are limited studies addressing the psychological safety of actual passengers. Therefore, this study conducted a questionnaire based on the AHP technique. Consequently, the automobile safety system's priority for securing passengers' psychological safety according to each type of indoor behavior was derived, and the interior space for securing the psychological stability of passengers was suggested based on the obtained results. This study offers a new direction for interior space design, satisfying the psychological safety of passengers. This study is important because it advocates that the interior environment of fully autonomous driving cars is expected to be designed to secure the user's psychological safety.

Case Study for Introduction and Use of Metaverse in the Financial Sector (금융권 메타버스(Metaverse) 도입 및 활용 사례 연구)

  • Byung-Jun, Kim;Sou-Bin, Yun;Su-Jin, Jang;Sam-Hyun, Chun
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.23 no.1
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    • pp.171-176
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    • 2023
  • The purpose of this study is to analyze the introduction and use cases of Metaverse in the financial sector to learn lessons and implications. Let's take a look. The era of the metaverse is coming. The financial sector is pioneering the blue ocean market in a new era and working with the MZ generation. In order to expand contact points, we are very interested in the new business model, Metaverse, and are actively engaged in research and development. appear to be participating. In the case of finance, information is efficiently transmitted through metaverse, and customers It is predicted that the convenience of customers will be greatly improved by making it possible to use convenient services without visiting a branch. Additionally, by utilizing technologies such as AR and VR, we are trying to provide services linked to the metaverse in earnest. In addition, new financial services such as non-face-to-face asset management consulting services and brokerage services for funds through Metaverse Business models are also expected to be created. It is still in its infancy, and it is currently in its infancy, Metaverse is being used for educational purposes.

National Oral Health Screening for Infants and Children: A Survey on its Perception, Requirements and Accuracy of Parents and Dentists (영유아 구강검진에 대한 부모와 치과의사의 인식과 요구도 및 정확도 조사)

  • Nayoung, Kim;Ik-Hwan, Kim;Je Seon, Song;Jaeho, Lee;Chung-Min, Kang
    • Journal of the korean academy of Pediatric Dentistry
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    • v.49 no.2
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    • pp.217-227
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    • 2022
  • This study aimed to investigate parents' and dentists' perceptions of the national oral health screening for infants and children (OHS), and evaluate the dentists' accuracy of analyzing the results of OHS. A questionnaire survey was conducted, face-to-face or online, for 90 parents of children who received OHS in the Department of Pediatric Dentistry at Yonsei University Dental Hospital and 100 dentists working at local clinic or university dental hospital from May to October 2021. Most parents and dentists were aware of the importance of OHS, and approximately 96.7% of parents were satisfied with OHS. The requirements of parents and dentists about OHS were different. The reasons for having difficulties in explaining parents after OHS and the opinions on appropriate period and number of OHS were disagreed between pediatric dentists and general dentists. Regardless of dentists' major, work experience, elapsed period after taking online education program, the accuracy of the examination result was low. In this study, various opinions of parents and dentists on OHS were collected. Efforts should be made to enhance the oral health of infants and children by considering the requirements of parents and dentists and improving the accuracy of examination results.

Effects of Nonverbal Communication of Flight Attendants on Customer Engagement and Brand Intimacy (항공사 승무원의 비언어 커뮤니케이션이 고객 인게이지먼트 및 브랜드 친밀감에 미치는 영향)

  • Yuna Choi;Namho Chung
    • Knowledge Management Research
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    • v.24 no.2
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    • pp.185-209
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    • 2023
  • The air travel industry, which had shrunk with COVID-19, is gaining wings again. Accordingly, this study investigated whether non-verbal communication factors experienced through interaction with airline flight attendants for passengers who have traveled abroad within the past year through domestic airlines affect customer engagement and brand intimacy. A total of 285 samples were collected, and SPSS 28 and AMOS 26 programs were used to verify the reliability and validity of the research tool, the suitability of the model, and hypotheses. As a result of the empirical study analysis, it was confirmed that Paralanguage and Proxemics in non-verbal communication of flight attendants had a significant effect on customer engagement. Although it is different from the results of previous studies following changes in perspective after COVID-19, it once again confirmed the importance of airline crew communication in providing face-to-face services at the interface with passengers. In order to induce customer engagement, which is a new customer satisfaction management index. In addition, it was confirmed that customer engagement has a significant effect on brand intimacy. These results support the view that it is necessary to establish new customer management indicators of emotion and relationship marketing in the existing marketing centered on price reduction or securing loyalty. It was confirmed that interactions with flight attendants can contribute to customer engagement, and these results have important implications for those working in the air transportation industry.