• 유통과학연구
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• 제17권2호
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• pp.77-89
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• 2019

Purpose - This study presents the relationships between parent brand-self image congruence, parent brand -functional congruity, perceived fit between parent brand and extension product, and consumer's attitude toward extension product using the structural equation model. As for preceding concepts having a direct effect on consumer's attitude toward brand extension, the study focuses on parent brand-self image congruence and parent brand-functional congruity. It also looks at the effect of parent brand-self image congruence and parent brand-functional congruity on the consumer's attitude toward extension product and identifies if the perceived fit between parent brand and extension product is a concept playing a mediating role between parent brand-self image congruence or parent brand-functional congruity and consumer's attitude toward brand extension product. Research design, data, and Methodology - SPSS for Windows 18.0 and AMOS 18.0 were used for data analysis. Then, the Cronbach's α coefficient was obtained using SPSS for Windows 18.0 to measure reliability. In addition, the convergence and discriminative measures of the measured items were statistically verified using AMOS 18.0. Finally, we have validated a path model and a parameter model in which brand personality-self-matched attitude toward brand extension. Results - Studies have shown that the impact of parent brand-self image consistency and parent brand-functional consistency on the attitude of extended products was positive. Perceived fit between parent brand and extension products has been shown to play a role of intermediary between parent brand-self image congruence and consumer attitudes to extended products. However, perceived fit between parent brand and extension products did not play a role as intermediary between the parent brand-functional congruity and the attitude toward the extended product. Finally, in relation to the causal relationship between parent brand-congruity (self image/functionality) and attitudes to extended products. The effect of parent brand-functional coherency on attitudes toward extended products was found to be greater in groups with higher involvement than in those with lower involvement. Conclusions - Although few studies have been done on what variables mediated when parent brand-self image consistency and parent brand-functional coherency affect consumer attitude, this paper is significant in finding whether perceived fitness between the parent brand-congruity and the extension product is mediated.

• 여성건강간호학회지
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• 제5권3호
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• pp.379-388
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• 1999

Breastfeeding is an excellent way of feeding infants and continues to be an important source of nutrition and antibodies for infants. Although breast-feeding is believed to be important, the rate of breastfeeding among Korean women is very low. One reason for the low breastfeeding rate is that the health professionals in the past have given little practical help couples to overcome difficulties encountered during breastfeeding. The promotion of breastfeeding has recently become a high priority among health professionals because of the undisputed physiological, psychological, social, economic, and nutritional benefits. Fathers have been found to influence the course of breastfeeding, but no one has conducted a systematic investigation into in and included fathers perspectives of breastfeeding in Korea. It is important to find strategies to solve the problems by assessing the knowledge, attitude and practice of breastfeeding with fathers as well as mothers. The purpose of this research is to find ways to promote primiparous(first child) couples's breastfeeding by assessing their general knowledge, attitude and practice of it. More specifically its purposes is to identify the relationship between knowledge, attitude, practice and the background factors of breastfeeding of primiparous couples in order to promote and support breastfeeding. The data will help health professionals to guide first-pregnancy couples to prepare and overcome any difficulties encountered during breastfeeding. Data were collected through a questionnaire which included both structured and open-ended questions. The questionnaire was composed referencing earlier literature, studies and surveys. This survey was made postpartum 2-3days after childbirth on 96 couples. The numbers of subjects for data analysis were selected 51 couples through pilot screening test. Data were coded and analyzed using the Statistical Package for Social Sciences : Cronbach's alpha coefficient, T-test, ANOVA, Stepwise pearson's correlation coefficient. The relations between the variables of breastfeeding were examined using a Pearson's correlation coefficient. This study showed that, the internal validity of the instrument was tested by Cronbach's alpha. The result was : mother knowledge 0.72, mother attitude 0.88, and father knowledge 0.70, father attitude 0.92, practice 0.76 and planning of breast feeding 0.95. The average age of mothers in the sample was 28.9 years old, and the average age of fathers in the sample was 31.3 years old. The other descriptive informations available included. the study also found that fathers were more important than doctors or nurses. However results of the study indicate that there were no differences between father and mother knowledge of breastfeeding(t=-0.39, p=0.698), and father attitude was statistically significant higher than mother attitude of breastfeeding (t=2.24, p=0.030). In analysis, the variable 'practice' with breastfeeding was the relationship with mother knowledge (p=0.031) and mother attitude(p=0.015). In this study, the correlation between one couple' knowledge and attitude was not significant. Primiparous couples surveyed in the postpartum period regarding knowledge, attitude and practice about breastfeeding might be affected by recall bias, the effects of the euphoria of the first 24-48 hours postpartum, but these variables were not examined. This study results add to the body of knowledge about nursing care for breastfeeding mothers and fathers. This indicates that a need for education about breastfeeding and, that fathers be included in it as well as mothers.

• 한국소음진동공학회:학술대회논문집
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• 한국소음진동공학회 2009년도 추계학술대회 논문집
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• pp.519-523
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• 2009

This paper presents the analysis of pitch static attitude (PSA) in thermally assisted magnetic recording (TAMR) suspension. The TAMR suspension using an optical fiber has high stiffness such as vertical, pitch and roll. Therefore, P-torque is greatly increased by the optical fiber. Also, flying height (FH) of the slider with TAMR suspension can be largely changed by PSA. In this paper, we focus on the FH by PSA of TAMR suspension. The FH is investigated using various PSA and proper PSA is proposed.

• 제어로봇시스템학회:학술대회논문집
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• 제어로봇시스템학회 2003년도 ICCAS
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• pp.1283-1288
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• 2003

This paper proposes an approach to attitude control artificial satellites with jet-engine. The jet-engine produces on-off thrust, which can be modelled as pulse-width-modulated (PWM) function. Therefore, the problem is converted to design a PWM controller and we develop an efficient technique for this purpose using digital redesign. The digital redesign is a converting technique a well-designed analog controller into the equivalent digital one maintaining the property of the original analog control system in the sense of state-matching. The redesigned digital controller is again converted into PWM controller using the equivalent area principle. We show a computer simulation of the attitude control of artificial satellites.

• 한국학교보건학회지
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• 제32권3호
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• pp.135-143
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• 2019

Purpose: This study aimed to identify factors affecting the intention to donate organs among high school students. Methods: Data were collected using a questionnaire to measure the knowledge, attitudes, and intention regarding organ donation among 382 high school students in three high schools in one city in December 2018. Data analysis using SPSS 20.0 included a chi-squared test, the Mann-Whitney U test and a logistic regression model. Results: 69.9% of the subjects responded they had intention to donate organs. The factors influencing their organ donation intention were interest in organ donation (odds ratio: OR=3.49, p<.001), knowing the meaning of brain death (OR=7.79, p<.001), acceptive attitude (OR=4.35, p<.001), and exclusive attitude (OR=0.34, p<.001). Conclusion: Organ donation intention is an important factor in the interest in, knowledge of, and positive attitude towards organ donation. High school students should be educated to improve their knowledge and positive attitude regarding organ donation to increase their intention to donate organs.

• Child Health Nursing Research
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• 제17권3호
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• pp.174-180
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• 2011

Purpose: This study was conducted to describe the relationship of perception of parenting attitude, behavior problems and resilience of school age children. Methods: Participants were 131 children enrolled in the 4th to 6th grades. Data were collected from November 29 to December 6, 2010 using a self-report questionnaire. The questionnaire included the Parental Bonding Instrument, Korean version of Youth Self-Report, and Resilience. Data were analyzed using SPSS WIN 18.0 program. Results: There were significant differences in resilience according to gender, relationship with peers, academic achievement and school satisfaction. Resilience showed a positive correlation with parental bonding attitude and negative correlation with problem behavior in the children. Conclusion: This result suggests that interventions focusing on parenting attitude to enhance resilience should be developed to help school age children.

• 제어로봇시스템학회논문지
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• 제8권4호
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• pp.313-318
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• 2002

A robust attitude controller using Lyapunov redesign technique for spacecraft is proposed. In this controller, qua- ternion feedback is considered to have the attitude maneuver capability very close to the eigen-axis rotation. The controller consists of three parts: the nominal feedback parts which is a PD-type controller for the nominal system without uncertainties, the additional term compensating for the gyroscopic motion, and the third part for ensuring robustness to uncertainties. Lyapunov stability criteria is applied to stability analysis. The performance of the proposed controller is demonstrated via computer simulation.

• 한국컴퓨터정보학회:학술대회논문집
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• 한국컴퓨터정보학회 2013년도 제48차 하계학술발표논문집 21권2호
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• pp.321-323
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• 2013

Supporting communications among users, Social Network has encouraged various information flows through relationships among them. This paper studies on mentality or attitude of Social Network Services (SNS for short) users, on the basis of Technology Acceptance Model (TAM for short) and then proposes so-called TAMS, Technology Acceptance Model for Social Network Services. SNS users make full use of SNS as channels in order to create, expand, and obtain some information related to personal concerns. We will research on how the benefits that users get by using SNS exert influence on user-perceived usability. The SNS-using benefits focus on relationship benefits that are formed by interactions among users. Provided that perceived usability affects mental or informational benefits according to involvement of SNS users, we will check how perceived usability or ease of use is connected to brand attitude.

• 제어로봇시스템학회:학술대회논문집
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• 제어로봇시스템학회 2001년도 ICCAS
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• pp.141.6-141
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• 2001

This paper presents the attitude algorithm using Fuzzy technique to mix gyro information with accelerometer. The attitude angle calculated by the low-cost gyros only increases its error with time rapidly because of the integration process of the algorithm and large sensor error. It is known that the accelerometer output includes the attitude information of a vehicle and its information is more effective during low dynamic maneuver. Therefore it is needed to combine two information appropriately for obtaining the attitude information from low-cost MEMS inertial sensors. Because Fuzzy logic is very effective to make a decision of maneuvering state, it is applied to the mixed algorithm. It is shown by experiment ...

• 제어로봇시스템학회논문지
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• 제14권9호
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• pp.865-872
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• 2008

Spacecraft attitude estimation using the nonlinear unscented filter is addressed to fully utilize capabilities of the unscented transformation. To release significant computational load, an efficient technique is proposed by reasonably removing correlation between random variables. This modification introduces considerable reduction of sigma points and computational burden in matrix square-root calculation for most nonlinear systems. Unscented filter technique makes use of a set of sample points to predict mean and covariance. The general QUEST(QUaternion ESTimator) algorithm preserves explicitly the quaternion normalization, whereas extended Kalman filter(EKF) implicitly obeys the constraint. For spacecraft attitude estimation based on quaternion, an approach to computing quaternion means from sampled quaternions with guarantee of the quaternion norm constraint is introduced applying a constrained optimization technique. Finally, the performance of the new approach is demonstrated using a star tracker and rate-gyro measurements.