• Title/Summary/Keyword: use motive

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Solid Graphic Expression in Fashion Illustration Using CAD (CAD를 이용한 패션 일러스트레이션의 회화적 입체표현에 관한 연구)

  • 신상무;박영옥
    • Journal of the Korean Society of Costume
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    • v.44
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    • pp.131-141
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    • 1999
  • The purpose of this study was to investigate the various expressions with materials in fashion illustration using CAD comparing with hand work. The design motive for this study is to be selected from Bell Epoque era which was the revolutionary period in fashion illustration. The results of this study were as follows: 1. By using CAD, water color was well expressed to repeat brushing for the clarity, darkness, and brightness. It was more effective to use CAD in layering or duplicating complex and intricate patterns because the base color gets to be concealed under the repeated oil pastel. Acryl, like oil pastel, was easily absorbed in canvas, so it is effective to repeat brushing for expressing pure color. It was inconvenient to use wax crayon for controlling the moderate opacity because wax crayon absorbed water color dye stuffs, so crayon line was concealed when repetitions were being done. 2. The advantage of using CAD was convenience for getting rid of troublesome process and inefficient works. Also, CAD had a good tool like oil pastel in the use of coloring work by using pure color. By using CAD, various expressions on materials and texture of surface can be achieved effectively. Also, it is very strong substitute for time-saving, convenience, economic aspects from providing simple instrument, and production in the state of various kinds of paper and canvas as a method of visualization. Therefore, fashion illustration using CAD provides effective way of producing works, and gives promising vision in the future.

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A Comparative Study on the Influencing Factors of Continuous Use Intention of Korean and Chinese SNS Users: Focused on the Technology Readiness and Acceptance Model (한국과 중국 SNS 이용자의 지속적 이용의도의 영향요인에 관한 비교 연구: 확장된 기술준비도수용모형을 중심으로)

  • Yoon, Sung-Joon;Oh, Jong-Chul
    • Asia-Pacific Journal of Business
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    • v.9 no.4
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    • pp.181-199
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    • 2018
  • The purpose of this study is to verify the extended technology readiness and acceptance model according to the characteristics of technology for the continuous use motive of SNS users. In particular, we conducted a comparative study on the differences in technology readiness and acceptance model between countries through the empirical analysis of the users of SNS in Korea and China with different technological and cultural environments. The results of this study are as follows; First, Positive technology readiness index has a positive effect on performance expectancy, effort expectancy, social influence, and facilitating conditions, which are variables of UTAUT. Positive technology readiness also has a positive effect on Enjoyment, which is added in this study. Second, negative technology readiness index has negative effect on performance expectancy and social influence, which are variables of UTAUT. In addition, negative technology readiness index has not a significant effect on enjoyment, which was added in this study. Finally, the relationship between technology readiness index, motivation for technology acceptance, and continuously intention to use has a partially different influence on the Korean and Chinese users. Based on the results of this study, this study suggested academic implications and practical implications.

A Study on Usage Intention of Technology-based Airlines self-service Based on UTAUT2 Model (확장된 통합기술수용(UTAUT2) 모형을 적용한 항공사 정보기술 기반 셀프서비스의 이용 의도에 관한 연구)

  • Kim, Ha-Young;Kim, Geun-Su
    • Journal of the Korean Society for Aviation and Aeronautics
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    • v.26 no.4
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    • pp.54-63
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    • 2018
  • Airlines are promoting self-service based technology by introducing mobile check-in, Kiosk and self-back drop systems, which will help customer satisfaction and efficiency. This study is about the usage intension to use Technology-based Airline Self-Service, the purpose of this study is to examine the key variables affecting Unified Theory of Acceptance (UTAUT2) in using Technology-based Airline Self-Service. According to the results of the ANOVA, there was a significant difference among the groups according to the experience of the self-service device. And analysis results using Structural Equation Model(SEM) was suggested that the performance expectation and hedonic motive of UTAUT2 model were found to have significant influence on initial trust. Also, initial trust affects the intention to use. There are some moderating effects on the structural equation by groups according to the experience of the self-service device. This research has significance in that it can help establish a marketing strategy of airlines to expand the self-service based on the airline technology.

The Impact of Social Media Use on Student Entrepreneurship Intention and Implementation: Evidence from Indonesia

  • CHANIAGO, Harmon;SAYUTI, Abdul Malik
    • The Journal of Asian Finance, Economics and Business
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    • v.9 no.2
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    • pp.371-382
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    • 2022
  • In this paper, we investigates the benefits of using social media on intentions and implementation entrepreneurial. This study took place in a well-known vocational college in Bandung, Indonesia, from July 2020 to January 2021. The research method used was the explanatory survey. Research data obtained from 317 respondent. Factor analysis and multiple regression were used to analyze the data. According to this study, social media has three dimensions: ease of use, controllability, usability, and profit. Entrepreneurial intention is made up of two components: entrepreneurial motive and entrepreneurial effort. Furthermore, there are four components to entrepreneurship implementation: investment courage, technology tools, social media skills, and environmental support. Other findings of each dimension of social media proved to affect entrepreneurial intention positively. The four aspects of entrepreneurial execution were likewise positively influenced by the dimension of entrepreneurial intention. This research reveals that students make the most use of the technologies available on social media for business and interactively communicate with their customers. Therefore, social media plays a role in accelerating the growth of entrepreneurship among students. However, more research is needed to see if there is a continuous pattern in the findings of this study so that the findings can be generalized.

Research on Relationships between Internet Use and the Elderly's Life Quality (인터넷활용과 노인의 삶의 질과의 관계)

  • Yoo, Yong-Shik;Son, Ho-Jung
    • The Journal of the Korea Contents Association
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    • v.12 no.4
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    • pp.235-244
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    • 2012
  • This study aims to examine how the elderly's internet use affects changes in life, loneliness, self-esteem factors, and life quality. According to the research result, it was found that the elderly's loneliness has a series of relationships with internet use. In other words, the basic model of the initial research suggests as in previous research a hypothesis that internet use relieves the elderly's loneliness; however, according to the final analysis result, the elderly's loneliness is rather a motive that makes them use internet. Also, it was analyzed that as the old's self-esteem gets higher, they show higher satisfaction with their life quality, and internet use affects the improvement of their self-esteem greatly. According to the result of estimating the final model, it was found that the factors of life changes resulted from internet use and influence on the improvement of their self-esteem were far stronger than other variables. Therefore, to improve the old's life quality, it is needed to increase the old's self-esteem, and for improving self-esteem, it will bring a great effect to use the media of internet.

The Importance Analysis of the Selection Factors for IPTV using AHP (계층적 분석방법을 활용한 IPTV 선택요인의 중요도 분석)

  • Ha, Gui-Ryong;Lee, Kyung-Tak
    • The Journal of the Korea Contents Association
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    • v.9 no.12
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    • pp.814-825
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    • 2009
  • This paper is to analyze the relative weight and the priority order of the selection factors for IPTV. To obtain the goal this paper, firstly, the selecting factors for IPTV were identified and conceptualized on reviewing previous literatures. And this paper proposed the hierarchy model using the factor analysis on IPTV users. and utilized AHP in analysis method. Secondly, AHP model constructed 4 higher factors, and 15 lower factors. The higher factors were 'Quality Acceptance', 'Social Effect', 'Using Motive' and 'Individual Psychology'. Results of this study show that relative weights among factors IPTV selection were founded as 'Quality Acceptance(33.0%)', 'Utilization Motive(31.8%)', 'Individual Psychology(21.3%)' and 'Social Influence(13.9%)'. Economic efficiency takes the top rank in sub-criteria included 15 factors and than convenience, amount of information, discrimination, self-efficacy, innovation, relative advantage in order listed. For the generalization of the research results, further researchs are needed to investigate intended use of IPTV on other method of analysis.

Adolescent' Internet Utilization Status of Dietary Information in Kyungnam (경남일부 청소년의 인터넷 식생활 정보이용에 관한 연구)

  • 이경혜;강현진;허은실
    • Journal of Nutrition and Health
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    • v.35 no.1
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    • pp.115-123
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    • 2002
  • This study was carried out to investigate the utilization status of internet dietary information by gender(boys: 363, girls: 366) in adolescent(middle & high school students). The results were summarized as follows. The internet using frequency of 6-7times per week had 45.0% of subjects and the using time of internet per a time was shown mainly'<2hours(68.5%)'. The main place for internet use was home(79.0%) and favorite search engine was 'Yahoo'(45.7%) and 'Daum'(19.3%). As main purpose using internet were mentioned 'social intercourse'(45.0%) and data search'(24.8%). The organization that offer to reliable internet information was educational institution'(49.4%). The problems in using information site were 'poor information'(26.4%), 'slow connection speed'(22.6%), and 'don't arouse interest'(18.8%). The search experience about dietary information had only 27.9% of subjects and search purpose was 'for homework'(33.3%) and 'for health'(32.0). The satisfaction degree of dietary information was not high. The connection motive to dietary information was mainly 'by site navigation casualty'(55.7%). Only 7.7% of subjects had experience of nutrition counseling using internet, and the motive of nutrition counseling was also 'by site navigation causally'(55.8%). The purpose of counseling was 'for diet'(41.5%) and 'for health problem'(30.2%), and the satisfaction degree of counseling result was very low. As the ask of improvement for counseling site were pointed out 'poor in answer content'(44.8%) and 'lazy answer'(31.0%). The subjects wanted to get the dietary information about 'growth in status'(41.4%), 'diet related skin beauty'(14.6%), the update period less 1 month, and the way of 'free board'(32.3%), 'game'(21.1%) and 'animation'(19.3%) as offer tool. The results of this study showed that although the internet using percent and frequency of subjects was high, they used dietary information very seldom and they are dissatisfied with internet nutritional information. Therefore, the information donor should consider which dietary information was needed and what is the optimal tool for adolescent.

The research on the Career Plan of the Dental Technology Students (Revolve Around D College Students) (치기공과 재학생의 진로계획에 관한 실태 조사 - D대학 학생을 중심으로 -)

  • Bae, Bong-Jin;Lee, Hwa-Sik
    • Journal of Technologic Dentistry
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    • v.33 no.4
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    • pp.479-493
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    • 2011
  • Purpose: The career education of the college student needs a new awareness. This research provides fundamental data from analyzing necessities of student's career education according to plans of a career education. Methods: Make use of SAS 8.0 of windows and descriptive statistics analysis on investigate Dental Technology 570 students in Daegu. And also it analyzes difference of ispectable t-test and ANOVA. Results: According to a gender, a job experience, where they are come from, there is a meaningful difference of an information and an entrance motive for choosing a major (<.05). The time of choosing the major are different meaningfully (<.001). An awareness about the method of a career achievement is a meaningful difference between men and women(<.05). As getting old, the method of a career achievement is higher and there are meaningful differences according to a grade, job experience and a entrance screening(<.01). In accordance with a gender, a grade, entrance screening, there are meaningful differences of a degree for obtaining the career information activities(<.01). In accordance with an age, when they choose a major, there is a difference(<.001). In accordance with a gender and a age, there are meaningful differences of a career plan(<.001). The age difference is slight. In accordance with a gender and a age, there are meaningful differences how to effort for the career(<.001), and also according to an entrance screening, an entrance motive(<.05). These mean that the first priority for choosing the career and going into the world is a school record. There are meaningful differences of people that the student choose for consulting the career(<.01). According to the job experience there are meaningful differences(<.001). Conclusion: By investigating and analysing the student's career plan, we need to seek how students choose their career reasonably and desirably. And also we need to teach a career education systematically.

A study on textile design for infant and children's clothes with the motive of Jeju natural resource persimmon (제주 천연자원 감을 모티브로 한 유·아동복 텍스타일 디자인 연구)

  • Ahn, Sumin;Yi, Eunjou
    • The Research Journal of the Costume Culture
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    • v.25 no.6
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    • pp.741-756
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    • 2017
  • The natural resources of Jeju are recognized as the new regional image of that clean island. Reflecting these trends, this study is initiated to develop a textile design with the motive of persimmon, a natural resource of Jeju, and to apply it to infant's and children's clothes. Its purpose is to highlight the image of persimmon, a traditional dye, as a regional signature for Jeju. Product development procedure included, understanding the use of persimmon for fashion products, analyzing Infants' and Children's designer collections over the last three seasons (focused on 2014S/S, 2015S/S, and 2016S/S), and surveying the Children's Clothes market for persimmon dyeing in Jeju. The conclusion was that, the natural resources of Jeju are highly valuable, and should be applied to textile design and apparel products for children. Utilizing Jeju persimmon was actively studied, but, the market for the Jeju persimmon natural - dyeing products is extremely limited. Moreover, the apparel products for infants and children represent old-fashioned styles, despite their higher prices. Therefore, using the formative characteristics of persimmon for each theme was suggested for development of patterns for textile design. Pattern designs were expressed using textured textile screen-printing, embroidery and $appliqu{\acute{e}}$ for infants' and children's clothes. In this study, a total of 10 items were prepared as apparel products for infants and children. All items were designed considering mix-and-match, potential, with each other or with regular mass-market products. These results are expected to contribute to highlighting the unique image of Jeju and to help promote fashion culture products.

The Effect of Motives for Using Facebook on Facebook Advertising Diffusion Behavior (페이스북 이용동기가 페이스북 광고 확산 행동에 미치는 영향에 관한 연구)

  • Choi, Min-Wook
    • Journal of Digital Convergence
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    • v.14 no.12
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    • pp.85-93
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    • 2016
  • This study attempts to understand the Facebook advertising diffusion behavior in the situation of increasing consumer activeness. Especially, this study focuses on the influence of motives for using Facebook on Facebook advertising diffusion behavior. -Survey for 243 university students was executed after preliminary interview for extracting question items of motives for using Facebook.- This study finds that the experiencer of Facebook advertising diffusion behavior shows stronger motives for using Facebook than non-experiencer of Facebook advertising diffusion behavior. Logistic regression analysis was conducted to find out the impact of verified variables on Facebook advertising diffusion behavior. It was found that 'self-expression motive' influences on the all Facebook advertising diffusion behavior significantly. Based on the results, academic and practical implications are discussed.